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Text Chapter 3725: If you want to suppress, you must first promote?

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    Look, how good are these people at telling stories?  Each one uses these stories as additional selling points to attract consumers.  £¤f And Jia Hongjian also knows that when doing marketing, sometimes a story can really achieve an even more powerful effect!  Even in Jia Hongjian's view, marketing itself is actually similar to telling a story. In the end, it is all about wanting the audience to fall into such a trap!  What do you want from storytelling?  It means that the audience enters such a story, is attracted by such a story, and finally feels that they have listened to the story in vain!  This is a trick that requires the audience to enter the story!  You can¡¯t let the audience lose interest halfway through listening, and you can¡¯t let the audience lose interest!  Similarly, when doing marketing, you should try your best to let consumers enter the scene you have set, and you must not let consumers jump out or lose interest!

    Actually speaking, storytelling is really an act that combines many abilities.  First of all, it is about empathy, that is, the ability to put yourself in the other person's shoes!  Because a good storyteller must be keenly aware of the audience's reaction, and then guess what the audience is thinking and what their needs are at this moment!  All of this requires empathy. If you don¡¯t know what kind of stories other people¡¯s audiences think are good, but just tell them on your own, it¡¯s strange that such stories can attract people!  Such stories simply satisfy the storyteller¡¯s urge to tell them themselves!  To tell a story well, it must be based on the audience's reaction. It must understand the audience's psychology. Only in this way can a good and engaging story be told!

    ??The next step is to tell a story, and you must have a relatively strong overall view. When telling the story, you can describe the details and current content, and you can also control the overall direction.  Otherwise, it will easily lead to deviation!  The appeal of the story will naturally be greatly reduced!  While having an overall view, you must also have a certain degree of creativity in arranging the plot in terms of details.  most of the time.  The same plot or even the same story will have different effects if told by different people.  Those who can arrange it can appropriately conceal some information at the beginning, thus creating an effect similar to suspense!  If you make appropriate inversions and interjections, you can make a story very attractive!

    And according to the analysis of a communication process, it is studied by experts.  I found that in the process of speaking, the content of the speech or the text content itself only accounts for 7% of the content transmitted!  Then the vocal elements such as voice, intonation, speed, etc. convey 48% of the information, and finally, the non-linguistic things such as behavior and posture also convey 55% of the information!  What does this mean?  This means that in the process of telling a story, the content of the story itself actually only provides 7% of the content to the audience. The other 93% depends on the voice and intonation of the story, various body movements, and even demeanor.  Wait for a series of things to be delivered!  This actually illustrates a principle - how you say it is more important than what you say!

    Even from a psychological perspective, in the normal communication process.  The conscious content is actually only 1%, while the subconscious content accounts for 99%!  This shows that whether you want to tell a story or sell yourself to a girl, the key is to impress the audience and the girl's subconscious!  Only by trying to grasp the communication at the subconscious level as much as possible can this be called effective communication!  In the process of telling the story, Jia Hongjian did not use conscious communication, but subconscious communication!  It means arranging the text of the story in various ways according to the possible minds of the audience, and then using various non-textual elements to strengthen its expression!  Only in this way.  That achieved a fascinating effect!

    ¡°For example, when Jia Hongjian was telling interesting things about the crew, he talked about the time when Bell was filming action scenes.  It was such a thing that Cheng Long fucked me a dozen times.  If this matter were asked to someone who is not very good at telling stories, this person might simply say, "When Bell was filming, because Cheng Long was very demanding, he had to do it more than a dozen times at once, and finally reached Cheng Long's level."  Request¡± and that¡¯s it!  Such a narrative, besides making everyone say "Oh" in the end, what other reaction can there be?  At most, it¡¯s just a ¡°Really?¡±  But Jia Hongjian started to tell.  That will be different!  Why is he different?  He first praised Bell for his good acting and talent. After he commented that Bell seemed to be the best actor in his age group, he suddenly turned around and started talking about something else - which famous actor?  When an actor was filming at Bell's age, he had to do it many times in any scene before he met the director's requirements.  Here are some examples of well-known actors.  The hosts and the audience didn't know what Jia Hongjian meant, but they still listened carefully.  But just after giving the example, Jia Hongjian suddenly asked mysteriously - Do you know how many times Bell was called "ng" by Cheng Long in a drama like ours?

      He did not quickly ask and answer himself, but first looked at the camera for a few seconds, as if he was asking the audience in front of the TV, and then turned to look at the two hosts, as if to ask the hosts  Everyone guesses the same!  After seeing Jia Hongjian's actions, the two hosts naturally guessed.  But because Jia Hongjian praised Bell so much before, and now this question came up, everyone naturally thought that Jia Hongjian was just saying that Bell was awesome. The two hosts thought the same way, so they tried their best to guess as much as possible.  !  The host with blond hair and big boobs guessed no ng, while the male host guessed 2-3 times.  As a result, at such a time, Jia Hongjian announced the final answer with an aura and tone that said "you will never believe it" - "He was nged a full 15 times! It took him 15 times to pass."  Such a shot!" Upon hearing Jia Hongjian say this, both the host and the audience will definitely say in their hearts, "Holy shit? Is it true or false? Didn't you praise me all the time before?  Doesn¡¯t it sound like you are the best actor of your age in this era? How come other actors can pass with only a few ngs, but your Bale only passes 15?¡±

    This has confused everyone!  Because everyone immediately felt that the 15 points Jia Hongjian said were completely logically contradictory to his previous attitude of praising Bale!  What they don't know is that this is the effect Jia Hongjian is pursuing!  Aren't these storytelling techniques of expressing desires before suppressing them and suppressing desires before expressing them?  By praising Bell in advance and then suddenly flattening him, there was an immediate contrast.  Immediately, everyone who heard and saw Jia Hongjian telling the story felt incomprehensible, and then they must have focused on Jia Hongjian, looking for an explanation and an answer!  This is Jia Hongjian's way of grabbing their attention!  Of course, Jia Hongjian didn't come here specifically to attract attention by relying on Black Bell, so he quickly explained why Bell failed - it turned out that it wasn't that Bell was poor, but that Cheng Long was demanding!  After Jia Hongjian explained Cheng Long's requirements in detail.  At that time, the hosts were so surprised that they opened their mouths!  And when Jia Hongjian said that Cheng Long had done more than 20 times for a scene of grabbing a fan in "Drunken Master", the hosts all screamed "Oh my God"!  They have never heard of a director being so strict!  How can we make a movie if we get to this point?  Doesn¡¯t the cost have to be the same as running water?

    You see, these two hosts who know a little bit about costs have subconsciously thought about the cost issue. Can Jia Hongjian not lead the problem in this direction?  After all, a story only has twists and turns to make it interesting and interesting. From valuing Bell to belittling Bell and then explaining the reasons, how many twists and turns are there?  Far from enough!  So at this time, Jia Hongjian transformed into a producer and film company boss, and counted the costs with his fingers for the host and the audience in front of the TV - it seemed that several costs were not included.  Not big.  Especially when Jia Hongjian and the others also used digital cameras.  But the problem is that in the shooting of modern commercial movies, especially Hollywood movies, the cost of film is already relatively low!  The main costs are spent elsewhere!

    Jia Hongjian will start to educate everyone here on various cost classification issues. For example, if a film costs 150 million U.S. dollars or even 200 million U.S. dollars, how much money will be spent on later publicity.  Then how much money should be spent on pre-production and post-production work including special effects? Then how much should be given to the actors in the pre-production Of course, in such a film, how many actors should be given  How much is such a thing.  Jia Hongjian will definitely not reveal the secret!  Because just how much money I gave to someone is a business secret!  Not to mention that it is popular here in the United States not to ask how much colleagues are paid.  So you shouldn¡¯t talk about how much each ¡°employee¡± gets. Even in the United States, like China, no one asks about other people¡¯s salaries on the surface, but everyone definitely has a way to communicate privately through other channels.  I know it, but Jia Hongjian can¡¯t say it!

    Why?  Because except for Bell, the other actors basically gave Jia Hongjian a friendship price!  And what about classmate Bell.  That was also after 2000, when Jia Hongjian and the others obtained the copyright and were preparing for filming, they directly signed contracts for four movies in one go. How much money Bell would get was already stipulated in the contract!  Even though his reputation has increased, a series of contracts have been signed, which stipulate that Bell will be given a certain percentage of salary increase in the future.  But this thing is also determined!  Bell received a nail-biting salary, which is really not much for such a small amount of money.  Bell himself didn't mind. After all, such a contract made his reputation skyrocketing. He could make a lot of money by signing contracts for other movies!  The other actors basically took the initiative to lower their salary requirements for the sake of Jia Hongjian and Nolan in order to participate in such a sure-to-be-popular movie!

    "Just because these people can lower their financial requirements for Jia Hongjian doesn't mean they will lower their requirements for others, right?"  If our Jia Hongjian were stupid enough to kill people directly at this time,??The friendship quote given to us has been made public, how should we behave?  At that time, other directors who have a good relationship with the actor will come to find the actor and say, "Oh, you gave Jia Hongjian that price, so give me the same price."  Do you think the actor agreed or not?  He agreed, and he didn't take the initiative to lower the price. The director didn't appreciate it, but he still thought it was appropriate.  It¡¯s no good if you suffer a loss here!  If you don't agree, it will hurt your face and your relationship!  Don¡¯t you think Jia Hongjian tricked me?  Jia Hongjian, who has worked hard in the human world for more than ten years in his previous life, has long understood that some things should not be said nonsense, because saying nonsense will simply hurt people who are good to us!

    Jia Hongjian only needs to say one thing about the total amount of money spent on actors. Is this attractive enough?  Of course, Jia Hongjian and the others don't need to be too honest at this time, so they can still exaggerate a little!  After all, this is a TV station, not the US Taxation Office. If we slightly exaggerate the cost, we are not making a principled error, right?  (To be continued, please search Piaotian Literature. The novels will be better and updated faster!
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