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Mr. Ma then complained about all kinds of things on the phone. In the end, Su Qi couldn't stand it anymore and simply threw the phone next to him.
After finishing it, I dealt with it again and finally breathed a sigh of relief.
After Yang Jing got up, the two discussed the independent store.
?Then the two of them went to pack up and go out.
The first stop was to the Lamborghini Furniture branch here.
Lamborghini has just entered the furniture field. Like Meizu, they also spent a lot of manpower and material resources before launching new products.
This is a double-edged sword. If the product is good, customers of Lamborghini sports cars will buy your orders. By converting these high-end resources in your hands, it is very likely to become a great brand.
¡°If they lose their sign on the furniture side, their sports car business will also be greatly affected.
As the head of Lamborghini¡¯s furniture division, Oliano, he has been dealing with high-end and cutting-edge design things all his life.
Italy has Milan, the design center of the world.
Things launched here can often spread all over the world immediately, which is why Lamborghini Furniture must leave their hometown and set up a company here.
At this moment, he and his vice president, Chel, were discussing the limited sale in the office.
Orleansdo breathed a sigh of relief and said: "Chel, how do our Sports Car Club customers react to our furniture?"
??Ollanodo is a veteran in operations, so they have already sent their new furniture product launch conference in an email to their Lamborghini sports car customers around the world.
At the same time, it has also been advertised on home furnishing websites all over the world.
To this end, they have spent more than 40 million yuan in marketing expenses.
The reason why they have to cast such a wide net is because their products are indeed expensive and cannot be consumed by ordinary people at all.
He wants their furniture to be seen by those in the top circles in each country and implant the concept of high-end furniture into their hearts.
In fact, with the factories they invested, the production capacity is far more than the first ten units released.
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But they don¡¯t care. In a word, they mainly focus on implanting high-end brand images.
Chel smiled and said: "Mr. Ollando, I can give you a very clear answer. The response has been very good. The feedback we have received is that our sports car customers are rushing here one after another."
¡°All five-star hotels in the entire city are fully occupied, with Asian customers accounting for one-third of all guests.¡±
"Mr. Ollanodo, do I really only release ten sets this time?"
Orlando thought for a moment and said: "Yes, only ten sets will be released, and you will send an email to each customer telling them that those without our invitation letter will not be able to come in and participate in the purchase."
¡°Not only that, I have decided to use an auction to bid. I also want to see how big the brand effect of Lamborghini is.¡±
¡°Then we will formulate a price strategy based on the average price of this auction.¡±
European capitalists are masters at playing with the market. Unlike Chinese businessmen, they calculate the cost of making something and then calculate the price at which they should buy it to ensure the company's profits.
"Maybe after putting it into the market, if the effect is not good, the price will be adjusted. If the product sells well, the price will not be increased because of this.
But European capitalists are different. If the market responds well, they will immediately increase prices! It will not stop until a balance between sales volume and price is reached.
Of course, we will not increase the price of the original product, we will slightly modify things, and then change the product model. In this way, we will take money out of your pocket.
Just like Apple mobile phones, from iPhone 1 to iPhone 8, each one is more expensive than the other. Don¡¯t talk about inflation. No matter how much inflation is done, there will be no inflation like theirs.
On the other hand, domestic mobile phones are getting better and better, and the prices are getting lower and lower.
This is the difference between Chinese businessmen and foreign capital.
???????????????????????????????????????? Olado is a veteran in operations, and he has already used this routine to his fullest, just to play this routine.
Chel was a little worried and said: "Mr. Ollando, this is a bit uncomfortable. Our customers have come from all over the world and arrived at our door. We suddenly said that not everyone is our customer, so others will not Will be disgusted."Orleansdo laughed and said: "Chel, you are still too upright. I can fully understand the mentality of these rich people. The more you let them not get it, the more they want it."
"Just imagine, I am a rich man in my locality, with a very high status, and everyone has the same worth. Why can you buy Lamborghini furniture, but I can't?"
"The rich no longer care, they only care about the pleasure of conquering."
"We didn't shut them out completely. After the auction, we held a cocktail party for them, and then announced to them that Lamborghini was open for orders."
"I am confident that after this auction, we will receive orders of no less than 100 million."
Chelsea raised her eyebrows and said excitedly: "Oh, Mr. Ollando, you are indeed one of the three major marketing masters in Europe."
¡°It is a great honor to learn and grow under your leadership.¡±
Orlando laughed loudly and said: "Chel, remember, there is no such thing as deep marketing, only the secret of deep understanding."
"Marketing comes from psychology. If you learn to understand people's hearts, you will be able to win the market."
¡°I firmly believe that Lamborghini Furniture can become a dark horse in the furniture industry in the next year.¡±
¡°There are many century-old craftsman families in Europe, and their ancestors founded brands a hundred years ago. Why are many families still small workshops after a hundred years?¡±
"Is it because their craftsmanship is not good? No, it's because they lack marketing and market thinking. They always stick to the things of their ancestors, doing the same thing year after year, generation after generation, and don't know how to play with the market. "
Chel nodded and said with an open-minded look on his face: "Mr. Ollando, I have learned something."
At this moment, Olado¡¯s assistant walked in.
"Mr. President, there are a few Chinese people outside in our showroom. According to our investigation, he is our sports car customer in China Shipping. Do we need to receive him?"
Orleansdo frowned and said: "Nev, didn't I tell you, our exhibition hall is not open to the public now."
"You have to keep it mysterious so that you can appeal to the rich. If you let this damn Chinese come in now, aren't you disrupting my rhythm?"
¡°Oh Maiga, drive them out right away!¡±
"These damn Chinese people are always unruly."
The assistant was startled and did not dare to neglect, so he trotted out quickly. (Remember the website address: www.hlnovel.com - Didn't finish reading? Add this book to your favoritesI'm a member and bookmarked this chapterCopy the address of this book and recommend it to your friends for pointsChapter error? Click here to report
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