Yi Xiaohai returned the investment summary document to Qian Duoduo.
"With such a short investment cycle, the return on investment is almost 2 times, which is really amazing!"
He had to admit that he was mistaken.
The investment amount for each project of Duoduo Investment Company is not large, but the cumulative profits of more than 100 projects are still very considerable.
?????????????????????????????? When the company becomes the largest later, word-of-mouth is established, and business increases, the ability to attract money will be very scary.
There¡¯s just one thing that Yi Xiaohai doesn¡¯t quite understand.
How Qian Duoduo found more than a hundred projects in a short period of time.
He read the investment summary document carefully, and there was a data in it that showed that the project application approval rate of Duoduo Investment Company was 13%.
In other words, in half a year, the company came into contact with about 1,000 projects, which is a bit impressive.
¡°Ten or 20 years from now, in the age of the Internet, Yi Xiaohai will not be surprised if he comes across 100,000 projects in half a year.
Because the advertising and promotion methods in the future will be diverse and very efficient, as long as you have money, you can let the whole world know about your existence within one day.
But now in 1999, the way of advertising and promotion basically relies on newspapers and TV stations, plus a lot of human promotion.
The speed of information transmission is slow and the target of the transmission is not targeted. It is difficult to let others know about the company and trust the company so much within half a year.
How did Qian Duoduo do it?
"Duoduo, how did you advertise the company and let so many people know about the company's existence? When I came here, I saw several people filling in information. How did you get these people to accept the equity-for-funds investment method? To make them trust the company?¡±
The concept of venture capital has not yet been formed in China, and most people do not know what venture capital is, let alone the methods of venture capital.
Most entrepreneurs today are unwilling to share equity with others because they feel that their achievements are being shared by others.
How to get them to accept it is also a big problem.
"You ask so many questions at once, which one should I return to first?"
Qian Duoduo is very arrogant. Because Yi Xiaohai asked her for advice, she felt very fulfilled.
"First let's talk about how to do advertising and promotion"
Yi Xiaohai asked for advice humbly, which greatly satisfied Qian Duoduo.
"It's very simple. Advertise in newspapers and TV stations, hand out flyers on the streets, and then open sales offices in front of several universities in Shanghai to promote self-employment by college students"
Qian Duoduo said happily: "Of course, our company has relaxed the conditions for college students to start their own businesses. As long as they have a student ID card and a plan, we will invest"
Yi Xiaohai nodded: "Many college students now have the awareness of starting their own businesses, especially in international metropolises like Shanghai, which are very open. There should be more college students choosing to start their own businesses, but there won't be so many customers, right? "
"Hehehe, it seems you still have some brains"
Qian Duoduo finished laughing and told Yi Xiaohai honestly: "I found some connections with banks and asked them to attract some customers to us"
What should I do if I am short of money to open a store in 1999?
Ask relatives and friends to borrow money, or go to the bank for a loan.
There seems to be no third way.
These days, the approval rate for bank loans is so low that you doubt your life. Basically, if only a few out of 100 are successful, it¡¯s a blessing.
?Then the remaining part that failed are the customers who invested in Duoduo.
Qian Duoduo will choose some projects that have already started to invest.
If you find something more reliable, you can also invest in advance.
That hot pot restaurant was discovered using this road.
Yi Xiaohai expressed his understanding and continued to ask: "Then how do you get those people to agree to the company's investment method? How do you get them to believe it?"
"This is even simpler"
Qian Duoduo blushed: "For those projects that have already started, if there is no money, those people will lose everything. Our presence is like a life-saving straw for them. Even if they are unwilling, it will be difficult to refuse "
¡°¡After all, our plan only requires shares, and we don¡¯t want some private companies to require interest. After weighing the pros and cons, it is more appropriate for them to choose us¡¡±
"Those are just plans, but the prospects are relatively good. They are relatively difficult to convince, but they are not that difficult"
"I told them that if they borrow money to open a company or store, they will still owe others money if they lose money. But we are different. Even if we fail, we do not need to pay back the money. It is equivalent to us helping to bear part of the risk. For them, It¡¯s not a bad thing¡¡±
"Of course, the most important thing is that we were introduced by the bank, and they still trust the company"
"However, there are only a few people who dare to be the first to eat crabs. Some people are still more resistant, otherwise the number of projects can be doubled"
Give Qian Duoduo a thumbs up: "It's really amazing. Using the bank to divert traffic is really powerful!"
Yi Xiaohai had a new understanding of Qian Duoduo today.
Qian Duoduo was a little embarrassed after being praised so many times by Yi Xiaohai: "These are actually not what I thought of"
"Who thought that?"
"Opening a marketing department near the university, supporting college students to start their own businesses, attracting customers through banks, and investment brochures were all taught to me by my teacher!"
Qian Duoduo chuckled.
¡°She acted like she was the best in the world just now, but in fact it was all the credit of others.
When the company was founded, Qian Duoduo had no idea what to do.
When Yi Xiaohai couldn't help, she began to ask Ran Xiaoying for help.
But as Ran Xiaoying studied medicine, she could only give her advice and help her clarify her thoughts, but there was nothing she could do about professional matters.
So, Qian Duoduo went directly to their marketing teacher to help her come up with these methods and also guided her in writing an investment brochure.
"No wonder I feel that these routines are not like your style. It turns out that there is an expert behind it!"
Qian Duoduo wrinkled his nose and said triumphantly: "I have a team of military advisors behind me to advise me!"
"Then tell me, what else did you learn from others?"
"That's a lot. My mother taught me how to dress up. Xiaoying taught me how to decorate the company and part of the management. My teacher taught me how to do business. I found my relationship with the bank through old money"
Yi Xiaohai now understands why after arriving at the company, he felt that all styles were completely incompatible with Qian Duoduo.
"Then I want to ask you, what did you do?"
Qian Duoduo was very unconvinced: "I have personally inspected every project here, especially several restaurants, which I have tasted and agreed to invest in"
Yi Xiaohai¡¯s mind is filled with dark thoughts.
It has nothing to do with her whether she has a lot of money or a lot of money, and she is capable, steady and shrewd!