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Mobile phone R&D base (1)

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    ??

    ¡°You kid really enjoys it now, occupying such a big place by yourself¡±

    In the hot spring pool, Jiang Ming and Yi Xiaohai were soaked in the water, and their exposed heads were covered with towels.

    ¡°Isn¡¯t it just for enjoyment to make so much money? Money is just waste paper if you don¡¯t use it. It¡¯s valuable only when you use it¡­¡±

    The hot spring hotel is divided into public area and VIP area.

    There are only 3 VIP areas in the entire hotel. Each VIP area not only has all kinds of pools, but also has separate sauna rooms, massage rooms, and waiters, which is very luxurious.

    But the corresponding charges are also very expensive, 2,000 yuan per hour, a one-day discount of 45,000 yuan, and an additional 10% service fee, which is a sky-high price.

    Yi Xiaohai will never treat himself badly when he should enjoy it. He asked for a VIP room to enjoy it.

    "You can think about it"

    "Isn't the group holding a thank-you reception? Why did you come to see me when you have time"

    Speaking of this, Jiang Ming took off the towel from his face and started to work in the pool: "Last time you said that the mobile phone industry will have a big market in the future, I have something to ask you"

    Yi Xiaohai also took off the towel on his face: "You said"

    "If we build a large-scale mobile phone R&D center and mobile phone factory, will there be a large amount of capital required"

    "It's hard to say" Yi Xiaohai sat up from the pool: "Let me put it simply, a lot of the so-called research and development in China now is actually assembly. Putting some electronic parts together, changing a shell, and sticking it on  A brand of your own, even if it is developed Such a R&D center and factory only need to spend hundreds of thousands to build a site and hire two engineers to operate the assembly line. This kind of factory can cost as much as a million dollars.  Already"

    Jiang Ming¡¯s face changed: ¡°So few?¡±

    ¡°Not all situations are like this¡­¡±

    The temperature of the hot spring pool was very high. Yi Xiaohai took a big sip from the drink beside him: "What I just said belongs to the majority, but it is not absolute. Some domestic companies are indeed doing mobile phone research and development, and the results of mobile phones are also good. I  I know of one in Zhejiang Province It should be from Yongzhou"

    Yi Xiaohai doesn¡¯t know much about the current domestic mobile phone market, but he still remembers a certain mobile phone.

    Because many old mobile phone manufacturers have lost their original competitive advantages and have withdrawn from the mobile phone market. In the era of feature phones, the phrase "fighter in mobile phones" became popular all over the country.

    "Is it difficult to build a similar R&D center? How long does it take to produce a finished product?"

    "This is more complicated"

    Yi Xiaohai knew that there must be a reason why Jiang Ming asked so eagerly and in detail about mobile phone research and development, so he also became serious: "I will tell you the process of mobile phone research and development in detail, and then you can have a straightforward understanding  ¡­¡±

    "First of all, the successful research and development of a mobile phone requires many different departments. I think the most important departments are 7industrial design, structural design, hardware design, software design, project management, resource development and quality supervision"

    "Industrial design includes the appearance, material, feel, color matching of the mobile phone, as well as the realization of the main interface and color design. This part is equivalent to the facade of a mobile phone. Only when people like it at first sight can they sell mobile phones.  good¡­¡­"

    "The structural design includes the front and back shells of the mobile phone, the selection of the camera lens of the mobile phone, the fixing method, how to connect the battery, the thickness of the mobile phone, how to insert and remove the SIM card, and the structural design has many tedious parts, so this  The requirements for staff in the structural design department are relatively high, because they need to be very familiar with materials and processes"

    "Hardware design is mainly about designing circuits and antennas. Software design is like a computer system, which needs to consider the operability of the interface. Resource development is to constantly explore new materials, new mobile phone components, test equipment, etc., so that the product can be maintained  The advantages.

    "The quality supervision department is responsible for quality assurance of the entire process, supervising whether the development process conforms to the predetermined process, ensuring the producibility of the project, and then testing the finished product, including pressure testing, drop resistance testing, high and low temperature testing, hundreds of  Grid test, torque test, electrostatic test and hundreds of other tests"

    Yi Xiaohai¡¯s explanation was relatively straightforward, and Jiang Ming could understand: ¡°It sounds very complicated¡±

    "This is not the most difficult thing"

    Yi Xiaohai shook his head: "The work of each department is tedious, but it is not the most difficult. The most critical issue here is how to combine all the researched and developed parts"

    "You must not feelIs it difficult to assemble parts? In fact, there are many compatibility issues For example, the industrial design department designed a mobile phone, but the structural design department said it couldn't be made. Even if it was made, it couldn't be completely made.  If the design of the industrial design department is made, it means a lot of wasted effort

    ¡°¡­For example, the structural design needs to make the mobile phone very thin, so the hardware design department needs to make the circuit very thin to make it work¡­

    ¡°For example, the hardware design department will ask the industrial design department not to place metal accessories near the antenna, but the industrial design department always likes to use metal accessories considering the appearance"

    ¡°There are many contradictions in all departments, which require coordination by people in the project department Therefore, before a new mobile phone is designed, each department will review the design creativity of the ID department. A good idea must be one that can  The creative ideas must be realized, and the customer experience must be very good¡±

    "So the research and development of a new mobile phone is not that simple. Just talking about the investment amount, tens of millions is just a cloud. Without hundreds of millions of funds, you would be embarrassed to say that you are doing research and development The most important thing is that you  No matter how much money you invest, you may not be able to achieve results. It is very likely that you will fall short in the end and lose all your money"

    Smartphones have not yet appeared. When the era of smart phones arrives, the research and development of key components such as processors and screens will require billions of investments, dozens of times the current investment.

    Jiang Ming¡¯s brows furrowed slightly: ¡°If you invest hundreds of millions, it may go down the drain, so the risk is too great¡±

    "The risk is high, and the corresponding profit will be high"

    "Then how can you tell whether a company is engaged in assembly or real research and development"

    Yi Xiaohai sat and talked, and the part above the water was a little cold. Yi Xiaohai soaked himself in the water again, and then continued to explain to Jiang Ming: "It depends on the size of the company, because mobile phone research and development requires a huge number of professionals.  Secondly, we need to look at the company's financial report to see how much R&D funds the company invests every year, and then to see if the company has its own R&D products"

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