In fact, Lao Liu still has a little bit of selfishness in his heart about this matter, so that the young master does not have to work so hard, but in practice this seems to be a bit too difficult.
After calming down, Su Baiyu continued: "Anyway, we still have some time today, so why don't we go to the nearby Baian Tang drugstore to have a look."
"Okay!" Old Liu nodded.
In fact, Su Baiyu had asked Lei Dahu and the others to renovate the drug store a while ago, but they kept it secret from the outside world. During the decoration, the curtains were closed outside, so people outside had no idea what was being done inside.
Several times, Lao Liu wanted to go in to find out what was going on, but without Su Baiyu's permission, he could only watch outside.
This time Su Baiyu took the initiative to invite him in for a look. Naturally, Lao Liu didn't want to miss such a good opportunity.
The two of them came to the center of the south gate intersection downstairs. When Lei Dahu saw Su Baiyu, he happily stepped forward and said hello: "Miss Su, you are here."
Su Baiyu didn't be too polite, but asked directly: "How is the matter handled?"
Lei Dahu immediately replied with a smile: "It's almost ready. It should be officially unveiled tomorrow!"
With these words, Su Baiyu immediately felt relieved: "Very good, the time is not much different from what I expected, so let's follow the progress tomorrow, and hurry up and finish all the finishing work!"
¡°Don¡¯t worry, Miss Su, whatever you tell us, we will definitely do it for you on time and in the right amount!¡± Lei Dahu immediately answered Su Baiyu, patting his chest.
With these words, Su Baiyu immediately said clearly: "Well, okay. Let's go in first and see how it works?"
"Of course, Miss Su is welcome to come for inspection at any time!" After Lei Dahu finished speaking, he waved to several people to enter the decoration place.
When Lao Liu entered the store, he was dumbfounded. The floor was paved with very bright ceramic tiles, and the top was decorated with crystal chandeliers, making the whole place bright.
"This this decoration is so good for you, it's like walking into a high-end clothing store!" Old Liu was a little shocked.
"Haha." Su Baiyu was amused.
Old Liu then curiously asked Su Baiyu: "Will such a decoration make people afraid to come in?"
Su Baiyu explained patiently: "Actually, it's okay. If we use some posters to post all these directions and put special-priced medicines at the door, I believe someone will come to buy medicines."
But in the face of this situation, Lao Liu gave his own idea and said: "If our stores used to use relatively simple methods in the past, people would not have to worry about it. But once the store is decorated, If it is so luxurious, then our original cost will go up, and it will be very difficult to recover it by then!"
Faced with Lao Liu¡¯s doubts, Su Baiyu patiently explained: ¡°So we must gradually separate potential customers to find the right positioning, so that we can improve the efficiency of this original pharmacy!¡±
"Find the correct position?" Lao Liu didn't quite understand.
Su Baiyu said patiently: "The positioning of our drug store can actually be divided into three categories of people. The first category is what you call ordinary people. The posters at our door are actually affordable. Naturally, we no longer worry about the store decoration when posting posters. How about it, because the price is already given, isn¡¯t it?¡±
"That's true, but what about the others?" Lao Liu was completely led away by Su Baiyu's words, and he asked curiously.
"Second, it actually wants our new high-end customers!"
"What are high-end customers?" Lao Liu asked curiously.
Su Baiyu explained: "Those rich people who usually go to pharmacies are not actually selling so-called medicines for treating diseases, but supplements. They value their lives more than the average person and know how to protect their bodies better. When the time comes, it will be up to the employees to sell such medicines to them. The crowd recommends some high-end ginseng and other supplements to go into the high-end market.¡±
When Lao Liu heard this, he immediately understood: "As long as we can capture these people's wallets, the cost we invested previously can be completely ignored."
"Yes, that's exactly it." Su Baiyu nodded in agreement with Lao Liu's statement.
"Then what is this third category?" Lao Liu asked excitedly.
After all, after listening to Su Baiyu¡¯s analysis, he felt that the pharmaceutical industry has now become a hot investment direction, so he was naturally very concerned about it.
Su Baiyu explained calmly: "This?Three are the big ones we are about to choose! "
"What is that?" Old Liu looked at Su Baiyu curiously.
Su Baiyu immediately said: "This third category of people is the general direction our pharmacy is going to take. He will be the one who brings the most revenue to the entire pharmacy in the future, and that is the agent."
Hearing this, Old Liu seemed a little confused. After all, he was unfamiliar with this term and asked in surprise: "Miss Su, can you explain what an agent is? I don't quite understand."
"As an agent, anyone involved in the pharmaceutical industry can get goods from us at low prices and then sell them elsewhere. In this way, we can fill up the sales channels in the pharmaceutical market, and we can also We can provide them with a very good guarantee, for example, allowing them to use Baian Tang¡¯s signboard in other places. Just imagine, with such benefits, who wouldn¡¯t buy goods from us?¡±
In fact, after listening to Su Baiyu's analysis, Lao Liu was deeply impressed by Su Baiyu's business ability. However, despite being shocked, Lao Liu still had some opinions of his own and said: "If you want others to obtain the Baian Tang brand, I think it¡¯s still a little difficult!¡±
"Why do you say that?" Su Baiyu seemed a little surprised. After all, this is nothing to her. Many people in later generations will use big brands to provide others to join. In fact, the overall idea is still the same, but it is just its performance. The form is just different.
¡°As long as the rest of the people can use the name of Bian Antang, I believe everyone will be willing to purchase goods from here. After all, who wouldn¡¯t want to join a famous brand?
Old Liu said with some helplessness: "If the current person in charge of Baian Hall is the young master, he will probably support your decision 100%, but the problem is that now Baian Hall is falling apart, and the real purpose of the person in charge has not been made clear yet. . You actually asked other merchants to use this name. I think most of the heirs are not willing to do this. After all, this involves their fundamental interests!" (Remember the website address: www.hlnovel.com