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Chapter 146 ”łA Strange Book”ł

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    On this day, Liu Zhiyang was still flipping through the books he wanted in the library, probably because he accidentally knocked another book to the ground while picking it up.  He took a look at the book. There were two gold-plated "Bibles" on the thick cover. He thought it was very interesting. At this time, such a book would come to him. He decided to pick it up and read it.  He went to his seat in the library and read it carefully. The book was divided into three parts: "Old Testament", "New Testament" and "Hymns". After reading it for a while, he lost his concentration and could not read any more  up.  Because he didn't understand what the book meant, like a bible, he turned to the last part of "Hymn", and hummed according to the numbered notation.  But no matter how much he hummed, it felt unreliable. He was getting tired of the book, put it away, and focused on his favorite books.

    For a long time, he had a deep understanding of the "Bible", which is a doctrine differentiated from the teachings of Judaism. It talks about how God sent his only begotten son, Jesus, to the earth to save mankind and  Manage the world.  When he had such a deep understanding of the "Bible", it was already after meeting Li Jian.

    A discipline came to him and flipped through the books he was reading.

    "No. 738" shouted the guard.

    "It's discipline." He immediately stood up and answered the question at attention.

    "Can you understand the books you read?" the guard asked.

    "I don't understand, please teach me," he said truthfully.  The guard waved his hand, signaling him to sit down.

    "These books were very popular in the United States in the 1960s and 1970s. These books are all trying to answer a question." Guan Jiao was originally a teacher of marketing in a university, and he left because he wanted to be transferred to the police system as a national civil servant.  The back door of mobilization.  Therefore, he still knows a little bit about these books.

    "Please enlighten me, what questions are these books trying to answer?" Liu Zhiyang asked boldly, making the supervisor very proud, but he still tried his best to answer his question, "They try to answer how to make the products they produce more  sell as quickly as possible, thereby crushing competitors”±

    "Extremely incisive," Liu Zhiyang couldn't help sighing.

    "Guardian, you agree to accept me as an apprentice!" Liu Zhiyang's bold request moved the supervisor.

    "To tell you the truth, I did teach these books in the university, but it was all on paper," the guard said modestly.

    "No matter what, those who are capable are teachers, so you can be my teacher. Maybe I still have a certain talent in this area!" Liu Zhiyang spoke without humility, making the guard really believe that this was the case.  The development of Guizhou has been heard of by any supervisor. If he had no talent in planning, how could the business be so big?  So he agreed to Liu Zhiyang, and began to teach him a lesson every day, and also assigned homework after class.

    Among all the after-school homework, Liu Zhiyang's favorite is advertising copywriting. In order to finish writing dozens of advertising slogans every day, he does not eat or sleep, thinking, and keeps writing until he finishes writing.  Secondly, I like to write some strategic articles on marketing and promotion.  These homework disciplines can only be reviewed from the general structure. Later, he was unable to judge Liu Zhiyang's homework. In addition to the basic concept part, he can also grade the papers. He is no longer able to continue to review the copywriting creative part and the marketing strategy part.  , He knew in his heart that Liu Zhiyang is a natural creative talent, if he can enter the advertising industry, a dazzling new star will undoubtedly rise in the advertising industry.  All he had left was to encourage him.

    "No. 738, through this year's basic knowledge study, you have basically mastered the basic theoretical knowledge of "Advertising" and "Marketing".  An advertising company to practice," the supervisor said.

    "Teacher, which company do you think I should choose is the right one?" Liu Zhiyang asked.

    "According to your age, it is more difficult to enter any one, because this industry is for young people. At 30 years old, you are already an old man. Now you are 37 years old, and you are already an old man!" The guard said seriously.

    "However, there are exceptions to everything. Maybe a company likes older people with rich social experience. It's hard to say. Anyway, let's try our luck!" The guard looked at his students happily and continued: "  Among advertising companies, international 4a is the best. These companies are basically foreign-funded, registered with the American Advertising Association, and are qualified advertising suppliers. Such as: Ogilvy, Leo Burnett, JWT, Li Daiai, Daqiao  They are all good companies, if you can enter one, you may become attached to advertising in your life!"

    Liu Zhiyang couldn't help being a little excited when he heard about Ogilvy & Mather, because this is the company he is most familiar with and also the company he yearns for the most. The company's founder, David OggWei has a similar experience to him. He admires him very much, likes his maxims, and even more likes the works he created.  Ha, he is deeply proud of his mental age of only 20 years old, which is also what the discipline teacher said to him.  On this day, the discipline teacher held a small graduation ceremony for him alone, holding a black hat that can be bought everywhere, and put it on top of his head as the "Bachelor's Hat", and awarded him a self-made "Graduation"  Certificate.  (Remember the site URL: www.hlnovel.com
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