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Body 373 The common business philosophy of Fanxing and Deyun Club - no refund

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    Huayu 1997 Main Text Volume 373 The common business philosophy of Fanxing and Deyun Club - no refund This year's summer vacation is more active than in previous years. During the months of SARS, it was like a sword being pressed on the heads of the people of the whole country, and it was boring for a long time.

    Now that SARS is basically over, everyone is ready to relax and get rid of the boredom that SARS has brought to everyone.

    This idea is basically based on students and young people.

    Most of the migrant workers continue to be busy with work, and because of SARS, the domestic economy has been affected to a certain extent, and incomes have generally decreased.

    Under such circumstances, it will definitely have an impact on the movie box office market that has just returned to normal.

    However, it has not reached the point of determining life and death. In the current movie market, movies are not ordinary consumption.

    The real main consumers are movie fans and young people. Even for the Lunar New Year, the former two account for more than 70%.

    China Film Group, meeting room

    Cao Xuan saw the well-known Han Sanye, who had an ordinary appearance and a bit big head, even when he smiled, he was a bit vicious.

    Today is the release discussion meeting of "When a Man is in Love". When the film was still being filmed, Cao Xuan decided to find China Film to release it.

    The full name of China Film Group is China Film Group Center. It was established in 1999. It was formerly composed of eight units including Beijing Film Studio, China Film Company, China Children's Film Studio, and China Film Co-production Company.

    ?He is in charge of film and television production, and has multiple theater lines under his command through holding, equity participation, and cooperation. He is a well-deserved giant in the mainland film field.

    The most powerful thing is that China Film is in charge of the management of imported films. That is to say, whether it is Hollywood or Europe, Japan and South Korea, foreign films want to enter the Chinese mainland to make money.

    Some people with money have theaters, and they can also arrange to import blockbuster films with official endorsement. Who dares to compare with private film companies.

    Of course, no matter how good China Film is, it is only a film company, and there are people in charge of it. At least as far as Cao Xuan and Fan Xing are concerned, it is not enough to hug China Film.

    If it wasn't for the fact that the Fanxing theater chain has just started, its scale is small, and its background is still shallow, Fanxing can be a dragon by itself.

    But now, the weight of Fanxing Cinemas is still small, which is a bluff to other companies, but it is still a younger brother to China Film Group.

    If "When Men Are in Love" wants to get a good box office, it is best to cooperate with a mature company like China Film Group for the distribution rights.

    As Cao Xuan's first film, "When a Man is in Love" still has a lot of gimmicks, and the industry is very optimistic about it.

    Yu Dongdu of Bona personally came to the door, wanting to win the distribution rights of this film, but Cao Xuan felt that China Film was bigger, so he chose the latter.

    China Film Group also lived up to Cao Xuan's expectations. The vice chairman Han Sanye was appointed to supervise the project, and a deputy general manager was appointed to personally take charge of the project.

    The film is very generous, and the film "When a Man is in Love" was released nationwide, including Hong Kong and Taiwan, and contacted Singapore, Thailand, Malaysia and other Southeast Asian regions, and it is expected to follow up.

    As for Japan, South Korea, Europe and the United States, China Film also has contacts, but the requirements for film introduction are relatively strict and are still under negotiation.

    Not to mention Europe and the United States, Japan and South Korea are still very promising. After all, Cao Xuan is well-known in Asia, and it is a romantic film with no cultural barriers. Even if it cannot be released, it can be released on TV and DVD.

    With this kind of distribution scale, Fanxing itself can't stand it, and it is difficult for other distribution companies to achieve this level.

    Even if the so-called "simultaneous release in Asia" can be achieved, the scale of release in overseas theaters is very debatable.

    At least China Film has guaranteed Fanxing that the number of overseas screens will not be less than 300 yuan.

    Although this number is still not high, it is not low. The box office is strong, and the local theaters are naturally willing to follow up and increase.

    However, large scale also has disadvantages of large scale.

    That is to seek stability in doing things, use power to overwhelm others, and will not innovate easily. Cao Xuan never let go of his brows after seeing the distribution and promotion plan put forward by China Film Group.

    Except for a gimmick that Cao Xuan participated in a movie for the first time, everything else was ordinary and nothing happened!

    ? At least in Cao Xuan¡¯s opinion, this publicity plan did not attract him to enter the movie theater at all. No matter how many theaters are showing, if the audience does not enter, it is useless.

    Several people in Zhongying saw Cao Xuan's expression, and before the explanation of the plan was over, Sanye Han took the initiative to stop it.

    "Mr. Cao, do you have other ideas?"

    Anyway, Cao Xuan is now considered a bigwig in the entertainment industry. Calling Xiao Cao is a bit exaggerated. Calling him by his first name seems blunt, and calling him Xuanzi is not close enough.?Lack of courage, won't spend hundreds of millions to set up Fanxing Theater Chain and Fanxing Film and Television City, you have seen a few people who are more aggressive than him.

    The reluctance to invest in large-scale productions is not so much a lack of courage as a lack of courage.

    ? I studied this little guy. After making a fortune, he took every step steadily, planned the overall situation, and formed a system of his own. It seemed that he was not aggressive enough, and he would waste some opportunities.

    But step by step, steady and steady, once successful, you will be able to win in a big way, and there are almost no obvious shortcomings. Old Han, this little guy is serious.  "

    Third Master Han thoughtfully: "It seems that I have considered the problem one-sidedly, and I have to study him carefully later."

    "Well, Cao Xuan is young and capable, and his ideology has also passed the test of the organization. He can be regarded as a cultural banner promoted by the country's key training, and has won a lot of international glory.

    In the film industry in the future, we also need more young people like this to come out and carry the flag. In the future, when we are old, someone will take over the burden.  "

    "However, his private life"

    "This is a trivial matter. Firstly, he has no official position in the system and belongs to the masses. Secondly, he is young and unmarried. If you like me, we can't control it."

    "I understand. I will focus on Fanxing's development later on."

    "The five-star theater in Chaoyang is about to be sold. I remember that Fanxing is also one of the competitors. Let's let him once. The Fanxing theater chain is not small, and it should have a presence in the capital."

    "Okay, I'll do it."

    Han Sanye is not surprised by this order. For these private film companies, China Film generally has a certain amount of support and assistance.

    Huayi, Bona and other companies are all led by the top leaders of China Film Group. Since Fanxing is the focus of attention, it is normal for them to relax in the theater acquisition competition.

    China Film does not lack a five-star cinema in the capital, but it is still very helpful to the rising Fanxing cinema chain.

    Cao Xuan didn't know that he had been regarded as a key training target by the senior executives of China Film Group. After leaving China Film Group, he started to promote "When Men Are in Love".

    On July 5th, the first version of the trailer + promotional song of "When a Man is in Love" landed on TV stations and major portal websites.

    ¡ª¡ª¡ª¡ª

    ps: So what, double the monthly pass, so you know n_
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