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- Chapter 915 The Bloody Massacre in the Market (1)
Jing Mu directly announced the three configurations of Haima Haiyue at the press conference.
The cruising range is 300 kilometers, 350 kilometers, and 400 kilometers respectively.
"As we all know, our Haima Haiyue car also uses bio-energy batteries and supporting motors."
"Although our motor can only support a maximum speed of 180 kilometers per hour, after the motor and bio-energy battery are coordinated and optimized, the energy utilization efficiency is a little better than that of the sky car."
This is definitely the biggest highlight of Haima Haiyue Automobile. The utilization efficiency of energy blocks is better than that of Sky Automobile.
Jingmu said: "Although our cruising range is far inferior to the 1,000 kilometers of the Sky car, we consume less energy blocks per 100 kilometers. At the same time, the Haima Haiyue car also uses the same standard energy block as the Sky car."
"So the cost of the one you buy is also very low, and you don't have to worry too much about the cost of using the car."
"Cars are maintained every 10,000 kilometers or every year. Our maintenance is free, and the maintenance cost is far lower than most fuel vehicles and new energy vehicles currently on the market."
"At the same time, Haima Haiyue Automobile provides an 8-year 150,000-kilometer vehicle warranty. The vehicle warranty includes bio-batteries and motors. Users can drive with confidence!"
After Jing Mu said this, the audience applauded!
There are already quite savvy self-media calculating the cost of using Haima Haiyue cars.
Through simple calculations, you can find that the cost of using Haima Haiyue is far lower than that of commonly used family cars such as Corolla Sylphy.
Corolla's small maintenance is free, but because it is a gasoline truck, it is inevitable that there will be large and small maintenance interleaved.
Some major maintenance is involved, such as changing brake fluid, brake pads, transmission fluid, etc., which also require users to pay.
Haima Haiyue Automobile is a new energy vehicle. The core component is the motor. The motor does not need gearbox oil, and of course it does not cost money to maintain.
In terms of energy costs, Haima Haiyue Automobile is even more invincible.
No matter how low the fuel consumption of the Corolla is, it always needs to be refueled. It costs forty or fifty yuan per 100 kilometers to run away.
However, the Haima Haiyue car only costs a few dollars per 100 kilometers, and the gap between the two sides is immediately drawn out.
Coupled with the extremely ugly interiors of Corolla, Sylphy and other cars, it is completely a tool cart without the slightest aesthetics.
And Haima Haiyue Car Interiors carries forward and inherits the invincible reputation of Xiaguo brand car interiors.
So everyone should have a clear choice after comparison.
The cost of using a car is like running a marathon, it is a long-term process.
But as far as users buy cars, the most concerned thing is the price of the car.
At the last moment of the press conference, Jing Mu, you announced on the big screen the issue that everyone is most concerned about, the price of the car.
Among them, the elite version, that is, the version with a battery life of 300 kilometers, is priced at 139,000 yuan.
The comfort version, with a battery life of 350 kilometers, is priced at 149,000 yuan.
The luxury version, with a range of 400 kilometers, is priced at 169,000 kilometers.
The gap between the three versions, in addition to the cruising range, there are also gaps in interior decoration and intelligence.
For example, the comfort version has adaptive cruise, can open the sunroof and so on.
On the basis of the comfort version, the luxury version also has an electric tailgate, automatic parking, large wheels and so on.
After the price was announced, the audience exclaimed.
The media couldn't sit still anymore, and announced the initial prices of the three versions to the corresponding media as quickly as possible.
Everyone is in the auto industry.
It is also very sensitive to the price of the car.
They know very well that after the release of Haima Haiyue Automobile, it will definitely become a price butcher.
The entry-level version is 139,000 yuan, and the best-selling models such as Corolla, Sylphy, Elantra, and LaVida that will definitely hit the market!
A reporter from Autohome wrote on the headlines on the front page of his website and APP: "I have a strong feeling that the era of Xiaguo's own brand cars has come!"
Xinlang Automobile also wrote: "Haima Haiyue Automobile, the starting price is 139,000 yuan, but if you consider the purchase tax exemption when buying a car, free maintenance for the first 8 years of using the car, and only a few dollars per 100 kilometers energy costs, you know how terrifying this price is!"
"Haima Haiyue Automobile will surelystage. "
"The first stage is offline sales. Three days after the press conference, that is, this Saturday, consumers can test drive and order Haima Haiyue cars at Haima 4S stores across the country."
"The second stage is that online sales and offline sales are carried out simultaneously."
"After three months, Haima will decide whether to launch an online sales model based on market conditions."
"If the online sales model is launched, users can log on to the official website of Haima Automobile, customize the exterior color of the car, the interior color, some internal configurations that can be added, etc., and pay the full price of the car (or complete the loan procedures) )."
"Our production plant will produce cars according to the user's customized requirements, and transport the car to the user's delivery location through the transportation of the nearest 4S store."
The press conference of Haima Haiyue 100 is not long, but the content is very substantial.
At the end of the press conference, Jing Mu returned to the reporter's question and bowed deeply to the audience.
Jing Mu said: "Thank you very much for being able to participate in the Haima Haiyue 100 press conference this time. I really want to say that I hope everyone can give more tolerance and love to domestic cars and support our country's national brands."
"The above sentence was added to the conclusion of this press conference by me, but it was directly rejected by the senior management of the headquarters."
After Jing Mu said this, there were whispers in the audience.
Jing Mu said: "I heard that it was personally vetoed by Mr. Chen Xiao and Mr. Chen. Mr. Chen added this sentence as the end of our press conference."
"Domestic and national brands are never an excuse for high prices or low quality. Whether it is a domestic brand or a foreign brand, it must go through the test of the market."
Jing Mu said to the audience seriously and solemnly: "So, three days later, Haima Haiyue Automobile will accept the test of the market in this way. I believe the market can give us a positive answer!"
At the scene of the press conference, there was thunderous applause!
And Jing Mu looked at the crowded audience, and he had only one thought in his mind.
If Haima Automobile had money back then, it wouldn't be so hasty to close a large number of 4S stores.
So this time the official sale of Haima Haiyue Automobile should have a pretty good result.
Chen Xiao, Gao Miao and other high-level executives of Changtian Technology also watched the press conference of Haima Haiyue Automobile in the conference room of Changzezhou.
Wang Xiang couldn't help giving a thumbs up and said: "Boss Jing did a good job!"
Gao Miao said: "Sure, Mr. Jing used to be the head of Haima Automobile. This kind of occasion is easy for him."
Chen Xiao couldn't relax.
Because the big exam is three days later.
This time Haima Haiyue was launched, and the brand name of the car was not changed. It was still Haima Auto.
I don't know whether consumers will approve it.
Chen Xiao's not changing his name is actually a kind of self-confidence and an attempt.
He just wanted to prove a result.
The brand of a product is the ultimate expression of product quality.
In the past, the products of Haima Automobile destroyed brands like Haima.
So this time the Haiyue series of cars will definitely be able to reshape the Haima brand, just like how Changtian Technology reshaped the Shenzhou brand after it acquired Shenzhou.
Haima Headquarters of Nanhai Province.
Zeng Guoxiang has been unable to sleep for 5 consecutive nights.
After learning the actual situation that the inventory of Shanyue Motors and Cangqiong Motors is not enough to sell.
Before the car was released, Zeng Guoxiang ordered all factories to start full operation and vigorously produce.
Although this matter has been tacitly approved by the headquarters of Cangqi Automobile, if something really goes wrong, he is still the first person responsible.
Zeng Guoxiang was very worried. Three days later, Haiyue Motors would go on sale. What was the actual sales volume?
Zeng Guoxiang repeatedly checked the relevant information in his hand.
At present, Haima has few 4S stores in the provinces, municipalities and autonomous regions of the country.
If these 4S stores can achieve good sales, the task will be completed.
What is good sales?
Zeng Guoxiang weakly set a small goal. On the first day, each 4S store sold an average of 50 vehicles.
Three days later.
Haima Haiyue Automobile officially started sales.
Zhang Ping, a reporter from Nanhai Daily in Nanhai Province, received the task this time, and was going to report on the situation of the Haima 4S store.
After coming to Haima's largest 4S store in Yangkou City.
Zhang Ping was stunned.
She even had some doubts. The scene in front of her was not a car 4S store, but more like a market or a famous tourist attraction.
The entire 4S hall was already crowded with people, and the queue was even lined up one or two kilometers away.
And those who came to the scene were not only ordinary users who were willing to buy cars, but also car dealers and car dealers from all over the country.
Witnessed by Zhang Ping, it seemed that these people were not buying cars at all, but grabbing things.
Don't look at the car without bargaining, don't ask about the configuration and don't look at the color, just swipe the card to pay, and mention the configuration if you have it.
Zhang Ping was nailed to the spot, her head went down immediately.?After arriving at Haima's largest 4S store in the country in Yangkou City.
Zhang Ping was stunned.
She even had some doubts. The scene in front of her was not a car 4S store, but more like a market or a famous tourist attraction.
The entire 4S hall was already crowded with people, and the queue was even lined up one or two kilometers away.
And those who came to the scene were not only ordinary users who were willing to buy cars, but also car dealers and car dealers from all over the country.
Witnessed by Zhang Ping, it seemed that these people were not buying cars at all, but grabbing things.
Don't look at the car without bargaining, don't ask about the configuration and don't look at the color, just swipe the card to pay, and mention the configuration if you have it.
Zhang Ping was nailed to the spot, her head went down immediately. - Didn't finish reading? Add this book to your favoritesI'm a member and bookmarked this chapterCopy the address of this book and recommend it to your friends for pointsChapter error? Click here to report
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