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Text 127. Let us suffocate our dreams together!

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    "Yuan Hua, congratulations, "Wuxin Mage" is a big hit again, and the company's valuation is about to go up again!"

    Yuan Hua could only smile and said: "Thank you, Mr. Gong, I hope to borrow your good words!"

    Gong Yu couldn't help sighing a few words after expressing joy:

    "Actually, we are quite optimistic about the drama "Wuxin Master"¡ª¡ª

    But there is no way, those who fight for their wealth really can't fight for others!  So I can only watch it being snatched away"

    Yuan Hua can only believe half of these words. In terms of objective factors, Kiwifruit really does not have any advantage in facing Penguin.

    However, if Gong Yu really has the courage and determination to break the boat, then there is actually a chance!

    Although they have disadvantages, they are not completely impossible to fight!

    But no one would dare to gamble like this until it was absolutely necessary.

    Although Gong Yu holds kiwifruit shares, but the shareholding ratio is less than 2%, he can only be regarded as a senior worker!

    For him, the benefits of winning the bet are limited; but if he loses the bet, he might have to bear the blame Who would be so stupid?

    So Yuan Hua can also understand. After all, not everyone is playing games like him, so of course he can't stud casually!

    "President Gong doesn't need to say that. The future is long, and there are still many opportunities for the two of us to cooperate in the future. It doesn't matter if we can't cooperate this time. Isn't there a next time?"

    Gong Yu immediately went downhill: "It's true, with your company's production capabilities and your supervision, Huazhang Film and Television's future blockbuster movies and TV dramas will definitely be indispensable!

    It seems that I don't need to be too persistent, so I wish Huazhang Film and Television will do better and better, and hope that there will be more opportunities to cooperate together in the future!  "

    Yuan Hua naturally agreed: "Thank you for your kind words, I believe we will have the opportunity to cooperate again"

    After hanging up the phone, Yuan Hua couldn't help shaking his head. Gong Yu really has a unique vision and a keen sense of smell. He discovered the special value of the emerging industry of online drama very early on.

    Otherwise, when the online drama has not yet risen, it will not reject the public opinion and spend huge sums of money to develop the "Tomb Raider Notes" online drama at a price of 5 million for a single episode.

    In the previous life, it was this move that gave Kiwi fruit a first-mover advantage, which coincided with the first wave of era dividends in the online drama market, earning a lot of money.

    The model of traffic + ip can also be regarded as setting a benchmark for ip screenplay adaptation, and has become an example for peers to imitate.

    However, it may be because Kiwifruit has developed so smoothly in recent years, so I always feel that the helmsman lacks blood, blindly seeking stability and dare not give it a go.

    The previous "Remaining Sin" and this "Wuxin Mage", both Kiwis reached the final PK stage of the bidding, but without exception, they all fell before dawn.

    These two times, Gong Yu had the opportunity to buy the bottom line. If the four most popular online dramas this year - "Prince Princess" + "Remnant Sin" + "Tomb Raider Notes" + "Wuxin Mage" were all surrounded by kiwi fruit, it is conceivable that  What kind of result is it?

    Not to mention doubling the number of registered users, or even doubling five or ten times!  Larger registered users and membership income means more advertising fee income!

    Better market performance means that financing may be easier, and investment institutions are also flocking to the company, thus forming a virtuous circle.

    At present, the war on video sites has not yet been decided, and it is difficult to come to a result for a while. Basically, everyone is burning money to hold on.

    Just boil it, anyway, if you boil it to death, it counts as one!

    Otherwise, why there are so many long video sites, but in the end only Aiyouteng firmly occupies the first echelon, isn't it because they have bat blood transfusions behind them?  Gradually, other houses will not be able to burn down!

    Back then, Sohu Video and LeTV Video also had a short period of glory, but as the parent company turned from prosperity to decline, they naturally no longer slipped from the center to the edge.

    Therefore, during this time period, whoever can win the favor of advertisers and investors will be more likely to win the top spot and seize the opportunity.

    Originally, Kiwi had this opportunity, but Gong Yu didn't grasp it!

    Don't underestimate online dramas, because online dramas or IP adaptations are now a big trend, although these long video websites will also buy TV dramas and movies.

    But it should be noted that generally speaking, movies or TV series are rarely monopolized by one company, unless they are not very popular, they are basically sold by several companies at once.

    Of course, this also has something to do with the price.  After all, for general popular TV series or high-grossing movies, if a certain video site requests exclusive rights¡ª¡ª

    The price is estimated to be unbearable, and even the final profit may not be seen.??Recover costs.

    But relatively speaking, online dramas or self-produced dramas are generally exclusive to a certain company, and bear the heavy responsibility of attracting newcomers and expanding membership income!

    It is unrealistic to expect that a certain popular TV series or movie can bring many new user registrations or membership income to the website in one wave. The effect is definitely there, but it is not so ideal.

    After all, this thing, people's broadcasting channels are not limited to video websites, movies can be watched in theaters, and TV series can also be watched on TV.

    Moreover, the general film and television dramas must be broadcasted on TV stations or cinemas first, and most of the online broadcasts are synchronous, and even lagging behind in most cases

    ? Assuming that the TV series and movies are not popular, then the effect of buying them is limited; but if they are already popular, it means that there are already a lot of viewers who have watched them, and then the viewers of the webcast have already been diverted!

    Therefore, there are only online dramas, which cannot be watched in other places, so they can only be watched on this website, of course, pirated versions are another matter.

    Only the uniqueness of this single platform can have a strong drainage effect!

    Of course, if certain film and television dramas are popular enough, they will definitely have the same effect.

    ? But this question returns to the original point, first of all, can webcasting be monopolized?  How much is it going to cost if you monopolize it?

    Is it economical to do so?

    Is it possible that you can achieve almost the same kpi by making or buying a web drama for only 1/5 or even 1/10 of the price?

    If one is not enough, what about two?

    Yuan Hua also felt sorry for Gong Yu's arrival, because if he really got the four most popular online dramas of this year, and successfully won the first place in this competition¡ª¡ª

    Then it will stimulate the chasers behind to have a sense of crisis, and the peers will spare no expense in order to narrow the gap.

    Maybe the purchase price of online dramas will skyrocket, and the producer Yuan Hua will naturally benefit from it

    Of course, if this kind of thing goes smoothly, it¡¯s okay, but if he has to sacrifice part of his income to assist Kiwi, it¡¯s not worth the candle!

    After all, it is not his company that benefits from doing so, so why should he sacrifice himself?

    Besides, even if Yuan Hua doesn't do anything, the price increase of online drama purchases is the general trend. After all, there will be a surge in the next three to four years, and there is no need to rush!

    Now Huazhang Films and Television has produced three consecutive hits, each of which can set off a frenzy of ratings and arouse strong repercussions, and has obviously gradually accumulated a certain brand effect.

    After all, it cannot be completely ruled out that it was a fluke and a big luck.

    However, the success of three films in a row not only achieved great success in ratings, but also earned enough goodwill in terms of word of mouth!

    This goodwill even naturally spread to the company boss Yuan Hua.

    Because many people know that the success of these three dramas is absolutely inseparable from him.

    Yuan Hua is definitely not just like a general film and television company, as the boss of the company, but is really deeply involved in the behind-the-scenes production of these three plays.

    As for how deep the participation is, other people don't know, but at least one thing is certain, that is, the three most outstanding actors in this play are all hand-picked by him!

    Now everyone has basically reached a consensus that Yuan Hua is not only good at picking films, but also good at reading people!

    And once ordinary audiences achieve such an impression, they will have more confidence in his subsequent film and television works, which can be regarded as enhancing his soft power in disguise.

    Yuan Hua was also complacent about this, and at this moment he suddenly discovered a very interesting news feed:

    "Huazhang Film and Television CEO Shen Li said in an interview today that she is honored by the popularity of "Wuxin Master", and at the same time said that the company's next stage goals are:

    Carry out the operation integration of the entire industry chain around IPs such as "Prince Princess" and "Wuxin Master" that have achieved phased success, and form a complete IP industry ecological closed loop through different content forms and platforms to stimulate different forms of products under the same IP  common prosperity.

    In the future, distribution and operation will be carried out according to user needs, and the value of IP will be expanded horizontally.  Integrate developers and investors such as film and television, animation, games, and radio dramas into a unified interest chain, improve the cross-border derivative ability of IP, and escort IP with joint marketing, so that an IP can shine several times in value while reducing industrial investment  risk.  "

    HealthEcological change?

    Yuan Hua read the news again, and this familiar sense of sight immediately reminded him of a very classic sentence:

    Let us suffocate our dreams together!  </div&gt
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