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What Han Yu said was what Wanding needed most at the moment. Lin Waner had already realized some of these ideas, and some of them understood after Han Yu brought them up.
If you want to be successful and influential in the clothing industry, it is not enough to just look at the current state, and drastic reforms are necessary.
"Then how will Wanding reform for the time being?"
Lin Wan'er nodded and asked.
"First of all, we need to determine the style and positioning of Wanding clothing after the reform. If we want to maximize the benefits, we must work hard on the types. There are rich types, men, women, and children, and clothes of all ages can be found, one-stop shopping."
"The other is the style, a unified style. You can't have all kinds of clothes for the sake of looking good like now, but only one style positioning, and you can keep the classic outfit."
"Why keep a classic style?"
Lin Wan'er frowned puzzled when she heard this. It is too risky to maintain a sales model of one style.
There are too few people who can like one style of clothing, and it is only for people with one style, isn't it?
"Another synonym for classic is timelessness. This style of clothing can be worn by anyone, and it is a must-have. People who don't talk about this style will have one or two pieces of clothing in everyone's wardrobe. .¡±
"And not everyone will pick out clothes for themselves, match clothes."
"Most people are people who don't know how to match clothes, and people don't have the time and energy to spend time on it."
"We can seize this feature to solve this problem for everyone. Classic clothes are timeless and can be worn by most people. They are the first choice for people who don't know how to choose matching clothes to buy clothes."
Lin Wan'er listened so earnestly that she even forgot when she held her breath. After hearing Han Yu's words, she subconsciously breathed a sigh of relief.
"You didn't digest these things immediately. I'll prepare a plan for you when I come back, and you can execute it."
"I asked you to help me with an idea, but nothing is difficult for you. It seems that things that are difficult for me can be easily solved for you."
Lin Wan'er laughed at herself and said that every time this happens, the gap between the two will be clearly revealed. Her knowledge, ability, insight, etc. are all inferior to the man in front of her.
No matter how hard I try to catch up, I can't catch up, and I can only be in a state of looking up, which is desperate.
Seeing that Lin Wan'er was in a bad mood, Han Yu didn't know how to speak. Fortunately, her mood soon stabilized, and the two of them entered work mode again.
"I mind that the price positioning is still in the middle-to-low market, because this level has the most people. Although it is cheap, the purchasing power will not be weak."
"But cheap does not mean that the quality can be poor. To become a brand of clothes that everyone will buy one or two pieces, the quality must not be poor first. It must make customers feel that it is a good deal."
"First of all, the material of the clothes is basically made of natural materials, such as cotton, linen and wool, and this kind of raw materials."
"There is also a sales model, which adopts the model of direct sales stores, and stores are opened in each country and region for unified management."
"I hope that the service purpose will also become a bright spot."
"The last is the after-sales issue of clothing brands. The clerk always greets customers with a smile, and must be enthusiastic to give customers a good shopping experience. When seeing customers shopping, they need to hand over shopping baskets.
In addition, there is after-sales guarantee. We can provide no reason to return within 30 days and issue an invoice within one year. As long as there is a quality problem, customers can come and replace or return the product completely. "
"I have never heard of what you said before in the clothing industry. If we set this precedent, what if someone intentionally destroys and refunds maliciously?"
Lin Wan'er was very puzzled after hearing these words, and she didn't quite agree with them. She felt that there were too many uncontrollable factors in this regulation, and the risk was too great.
"Broaden your horizons, let's open the new company's factory in the island country. The customs and living habits of the island people are more in line with the development of this concept. Don't think about all the problems with your thoughts, but experiment to find out the truth."
"The world is so big and there are so many people. The situation you are talking about is only a small number of people. Most people buy clothes for their needs. Do you understand?"
"Okay, does the company need to change its name? I think Wanding is too feminine. After the reform, it will not be appropriate to use this name."
"Comfortable clothes, short for comfortable clothes."
Han Yu thought for a while and said.
"Thank you boss, let's get off work then!"
Lin Wan'er looked at Han Yu with a smile and said, the state of rigorous work just now changed to a relaxed state.
"Well, it's almost time, what do you want to eat tonight?"
"I will give you the specific implementation plan in the next two days."
"Thank you, let's eat hot pot at night, it's the most comfortable way to eat hot pot in winter."
Lin Wan'er felt Han Yu's kindness to her, so she walked over to hold his arm gently, the two of them packed up and got off work, and walked out together.
Zhu Jiaming looked at the familiar backs of the two, and continued to deal with work calmly, while other assistants in an office looked at the backs of Han Yu dating Lin Wan'er resentfully.
"Zhu Tezhu, do you feel that after Mr. Lin came over, the boss has the attitude of a king who never comes to court early."
The assistant on the side gossiped to Zhu Jiaming.
"Be careful if the boss finds out and deducts your wages."
Another assistant also came over and talked. Obviously, Han Yu's departure had brought some changes to the office, and everyone chose to be lazy and rest for a while.
"Tsk, the boss is not so stingy, he won't mind such a small matter."
Han Yu's image in everyone's hearts is still very good. Apart from being strict in his work, he treats everyone very well, has no airs outside of work, and has a gentle temper. He is simply a perfect boss, and the company's benefits are also very good!
The overall working atmosphere is great, so that everyone has no sense of distance in their free time.
"Look at the boss who can still fall in love after work. I'm looking at you."
The oldest married assistant looked at the two and said leisurely.
Suddenly no one in the office spoke!
"Okay, there are a lot of documents sent by various companies at the end of the year. We will try to sort out the documents of Gezhi Group today. Mr. Xia estimates that he will come to report work in the next two days."
Seeing that everyone was almost talking, Zhu Jiaming brought the atmosphere in the office back to work in one sentence.
"Go to work, brothers!"
**
On the other side, Han Yu and Lin Wan'er drove to the chain hot pot restaurant opened by Su Guojun.
"Welcome, 2 VIPs, box or hall?"
As soon as you enter the door, the waiter greets you warmly. (Remember the site URL: www.hlnovel.com