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The two parties reached an agreement on taking a stake in Cisco, which is the transfer of substantial benefits.
Knowing that this stock is bullish and the company has a bright future, agreeing to the other party's 6% stake is a naked transfer of benefits in exchange for the same level of payment from the other party.
For this reason, News Corporation has to spend real money to buy shares, and it buys shares at market prices, and will not get any discounts or discounts on membership prices.
The most important thing is that Murdoch is qualified to enter the game and can enjoy the soaring benefits of Cisco, which is a well-known and profitable business on Wall Street.
At the same time, the Fox network will get a lucrative long-term advertising contract from Atlantic Business Machines.
It is not that News Corp. has not paid, and it has also paid a lot.
Its subsidiaries include dozens of paper media such as "The Times", "The Sun", "Boston Times", and the fourth largest Fox TV news network in the United States. In the foreseeable future, they will unify their propaganda caliber and never allow the Wang consortium to be discredited The companies under his command will give positive news reports.
It is not easy to guide the direction of public opinion and create a free, healthy, fair and just media trend.
Some stubborn anti-China media people, producers with a Cold War mentality, white supremacists, persecuted paranoiacs, TV anchors, media reporters and freelance writers, etc., none of them are easy to deal with.
In the privatization and delisting process of Atlantic Business Machines, public opinion will play a role that cannot be ignored.
Moreover, Mr. Murdoch promised to take the initiative to communicate with Turner, the boss of the media giant Time Warner, tacitly agree on a unified propaganda caliber, and adhere to the minimum bottom line.
How much will this cost?
Turner is not a good friend. Mr. Murdoch dares to make this promise, and he must be prepared to be peeled off.
Everything is a transaction, and a business is a business.
Who will win and who will lose?
Who made a bargain?
It cannot be simply measured, it should be said to be a win-win situation.
Both Wang's consortium and News Corporation got what they wanted, found an opportunity for close cooperation between the two parties, and intertwined with a strong bond of interest. The two sides are grasshoppers on the same line.
? Interlaced lines are like mountains.
? For news media groups, the fine-tuning of the propaganda caliber is easy, and it costs almost nothing. It is a piece of cake to expel a few stubborn thorns at most.
The same thing can be done by Wang's consortium, even if you are tired and panting.
on the contrary
After Cisco Group's stock value has soared by hundreds of billions of dollars, it is an inevitable demand of the Wang consortium to reduce the weight and withdraw funds in a timely manner, and it is an action of going downhill.
The previous series of big moves by the Wang consortium, such as the acquisition of HSBC and Hynix, counter-cyclical expansion, etc., were a bit too forceful.
The cash flow stored by the royal family fund has shrunk sharply, and has dropped to a scale of more than 15 billion U.S. dollars, which urgently needs to be replenished.
Because, in 1998, the big move of Atlantic Business Machines' delisting and privatization was still to be prepared.
According to the current market value of Atlantic Business Machines Corporation of 146 billion US dollars, it needs to add a sufficient premium to repurchase shares, and the cash flow is simply not enough, and it is far from enough.
In the first fiscal quarter of 1998, the surplus contributed by the companies under the Wang consortium was only US$2.313 billion, which was completely unable to offset the huge expenditure.
Let's do the math;
Atlantic Business Machines has not paid dividends in the past few fiscal quarters, and its huge profits have been used to pay off more than 20 billion US dollars in bank loans, which cannot be counted on for the time being.
?Cheung Kong Science and Technology Group, because it bears part of the losses of Atlantic Jinko Group, and the revenue reduction due to the impact of the international market, only contributed US$1.12 billion in profit in the first fiscal quarter, which has shrunk significantly compared to usual.
? Influenced by the world economic environment;
Atlantic Jinko Group is directly at a loss.
? In the Yellow River Technology Group, the profit of the Pacific chain home appliance store decreased while the loss of the LCD display project increased, and the two offset a small loss.
Geli Group launched a full-scale price war in the world market, and it fought against Samsung Electronics. The profit margin of the company dropped to a dangerous level of 3%. Excluding publicity and distribution expenses and channel expenses, it also suffered a slight loss.
Although the market environment is not good, the Carrefour supermarket chain still contributes nearly US$1 billion in profit, which is very rare.
The remaining profit is the joint contribution of other small companies.
Marvel Animation made good profits in 1997, but there is no needIt is hoped that it will contribute profits, and it will not be enough to use all of it for the great development in 1998, and bank loans are needed to support it.
Don't talk about HSBC. Under the financial turmoil, it will definitely lose money in 1997.
?US Silicon Valley Red Hat Systems, Athlon Microprocessor, Yahoo, Image Gallery, YouTube, Amazon
One of them is a loss, and Yahoo's little profit is not enough to burn itself, so it can't be counted on.
Coupled with Cisco, which is fully engaged in mergers and acquisitions, it will definitely not be able to contribute profits now.
so
In the first fiscal quarter of 1998, the total profit of all the companies under the Wang consortium was only 2.313 billion US dollars.
There is also a huge amount of scientific research funds allocated, which must not be saved. The total budget of each laboratory is at least 450 million US dollars.
Therefore, the Wang consortium needs a huge amount of funds to return, and it is reasonable to sell some of Cisco's shares to gain the friendship of News Corporation, and at the same time return the funds.
With these six or seven billion US dollars in his pocket, he has a lot of confidence.
For Wang Yaocheng, making money is the easiest. Even if he buys the packaged assets of Samsung Group, after the financial turmoil, the value growth of Cisco is not inferior to that of Cisco.
After negotiating this deal, Wang Yaocheng felt a lot better; "This time, who is here to lead the acquisition of Samsung Electronics?"
"What you will meet is the Rockefeller family, which will definitely surprise you."
"Ohwho is it?"
"Please let me keep this little secret for the time being. It will be revealed at that time. Anticipation is also a precious feeling of human beings. It is not bad to experience it at the right time."
"expect?"
Wang Yaocheng looked at Mr. Moshadong dumbfounded, and said with certainty; "I will look forward to it? I wish I could kill these bastards. Without the full attack of Wang's consortium, how could the Samsung Group fall into a comprehensive loss? How much did we pay for this? I Will you expect someone else to pick up the fruits of victory and throw the scraps to the next generation?"
"Don't be so excited, Samsung's packaged assets are not leftovers, but rather good deals."
"Mr. Merck, that's just a sideline business of the consortium, it doesn't matter that it is inevitable."
"Hehe, more than one billion dollars in profits, you cunning little fox, don't say you're not impressed."
Wang Yaocheng looked at Merck with a sincere face; "Goldman Sachs has gone through the whole process of their negotiations. What do you think is the right price for us?"
"Hehe" Merck laughed dryly and did not speak.
"Exclusive M&A consultant, 5.5% commission, let's talk about it now."
"The asking price should be around US$1.35 billion, and the final transaction price can be seen at around US$1.6-1.7 billion. Unforeseen circumstances cannot be ruled out."
"Okay, we will send people to participate. The Royal Family Fund entrusted Goldman Sachs to lead the negotiation. The price exceeds 1.7 billion US dollars, the commission is reduced to 4%, and the merger plan is abandoned for more than 1.85 billion US dollars."
Merck smiled wryly and tapped Wang Yaocheng with his hand, but what he said was; "deal."
We have cooperated for many years, know each other well, and have experienced dozens of mergers and acquisitions with each other. There is no need to say hypocritical polite words, and everything can be entrusted with confidence.
Cisco is the only company that has cooperated in 16 corporate mergers and acquisitions with a value of up to 11.6 billion U.S. dollars. The joint efforts of several parties have created the glory of Cisco.
? With Chambers alone, he was too tired to complete the small intestine hernia.
a moment later
Si Wanru and Miss Deng Wendi came together talking and laughing, it seems that they both get along well.
far away
Miss Deng Wendi smiled and said: "I'm really sorry everyone, I miss my dear Murdoch so much, can I ask you to return him to me? I'm curious, the three most outstanding men in the world will talk together what?"
The three big figures sitting on the sofa remained motionless, with faint smiles on their faces;
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