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1168: Advertisement of the Unique Company (2 More)

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    ?

    There are no TV shows with low ratings now.

    Working in a TV station in the 1980s was blissful. I said that I was tall, but in fact I was really tall. I didn¡¯t have to worry about the ratings when I made a show. Once it was launched, the audience would watch in front of the TV There were only a few in total.  Television stations, there are no various satellite TV stations. The TV sets of ordinary people can only watch CCTV and two or three local stations.

    With the industry monopolizing the leading position, such a small issue as ratings still needs to be considered?

    Xia Xiaolan is also happy, glad that with such a strong ratings, CCTV's advertising fee is still very close to the people.  This was 1985. Ten years later, CCTV¡¯s Spring Festival Gala ¡°Biaowang¡± concept came into being. Since then, not only the advertising costs of the Spring Festival Gala have skyrocketed, but even the advertising costs during normal times have also risen steadily.

    Now, the price is completely acceptable to Xia Xiaolan.

    After Xia Xiaolan expressed her willingness to pay millions of advertising fees, the other party directly pulled out a program schedule and asked Xia Xiaolan to choose it herself.

    It was okay before she chose the news network, and at most the advertising time was shorter. It could have been three months, but it was reduced to one month for her.

    After the news broadcast, it became broader.

    There is no such thing as "prime time", but the TV station can also know which time slots have the highest ratings. These are "high-quality time slots", and the advertising fees must be different.

    "The content of the advertisement has to be reviewed. If the leader in the station says no, then it won't work."

    The other party told Xia Xiaolan that she was afraid that she would be young and ignorant, and the content of the ad that was stuffed in was particularly outrageous. Even with Zhan Aiqun's favor, it still couldn't be broadcast on TV.

    "Don't worry, the content of the advertisement is very healthy and positive. Zhang Xiao was invited, and the film was cut by director Wang Linshu."

    Zhang Xiao's image is very healthy, and the roles he plays are all positive.

    Well, Wang Linshu, the person in charge also knows him: "You even know Wang Linshu, isn't he filming "The Story of the Stone"? Oh, I see, he will definitely ask you to audition when he sees you, right?"

    Wang Linshu was in a daze for filming "Story of the Stone".

    "Story of the Stone" was filmed by CCTV.  From the establishment of the project in 1981 to the official shooting in 1984, it is now the end of 1985, and it is still not over.

    From project approval to official shooting, it took more than three years of preparation. The reason for this is Wang Linshu's pickiness in choosing actors.  Xia Xiaolan was pretty, with particularly sharp eyes, so it was no surprise that Wang Linshu took a fancy to her.

    Xia Xiaolan also found it funny, it turned out that everyone knew about Director Wang's problems.

    "Director Wang invited me to audition, but I mainly focused on my studies, so I rejected Director Wang's kindness."

    With Zhan Aiqun's face, coupled with the common topic of Wang Linshu, the relationship between the two parties has become much closer.  How long the advertisement can run depends on the total duration of the advertisement and what time Xia Xiaolan chooses to broadcast it.

    "You have to be mentally prepared for the broadcast date. Everything goes well. It will be the 26th of this month."

    No. 26?

    It's a good day.

    Xia Xiaolan couldn't help but ask, "Then are there any similar clothing advertisements to be broadcast on the station recently?"

    From the person in charge, you can see the advertisement arrangement.

    "Clothes ads? No, you are the only one with the most clocks, bicycles, and refrigerators."

    The face of the person in charge has an expression of "there is no need to advertise when selling clothes"!

    Xia Xiaolan felt relieved, it seemed that Ji Ya's hand hadn't reached the CCTV advertisement yet.

    "Then I'll send you the negatives of the ad as soon as possible. It will be aired on the 26th."

    Ji Ya's fashion show is on the 24th, and the immediacy of news is relatively poor now, not to mention paper media such as newspapers and magazines. Even for TV interviews, they have to cut the film and then broadcast it. The immediacy is poor, and there are not many channels for news dissemination.  Time to ferment.

    The news on the 24th can catch up with the evening paper of the day.

    But to broadcast it on TV, at least the 25th.

    Let the audience discuss it again, let the public opinion ferment, Xia Xiaolan estimates that it will be after the 26th.

    At this time, the ad for luna is just right.

    Xia Xiaolan was very satisfied with the broadcast time. Zhan Aiqun saw that the conversation between the two was almost done, and ended the tea-drinking mode, "It's almost time for dinner, let's have a meal together? Just give me some face!"

    Xia Xiaolan was also persuading, but the person in charge couldn't resist the lobbying of the two lesbians, so he could only let go:

    "Let's say it first, a light meal, don't be extravagant and wasted!"

    Xiaolan XiaIt is refreshing to respond.

    The person in charge teased her for dragging the letter away. After the English competition program was broadcast, Xia Xiaolan's face was a living sign. She won the championship again, and many viewers wrote to her.  Only a small part was sent to the school, and most of them were sent to the central station.

    The program team used a big bag, and Xia Xiaolan and Zhan Aiqun worked together to carry it to the car.

    The person in charge saw that the two were panting tiredly, and couldn't help laughing: "I said, Xiao Xia is very popular, how about it, have you considered working in the stage after graduation? I think your Mandarin is standard, your image is good, and you can be a show  There's nothing wrong with the host."

    This is of course a joke.

    Since none of them are willing to film Wang Linshu's scenes, the possibility of becoming a TV host is also very small.

    At this time, Xia Xiaolan could only choose to smile.

    It is said that it is a simple meal, and Xia Xiaolan is not really unreasonable, so she has already arranged it at the Beijing Hotel.

    Accompanied by Chen Xiliang and Zhang Xiao, Xiao Ge finally tossed out Zhang Xiao with a recognizable makeup. The misty makeup made Zhang Xiao, who has a silver face with thick eyebrows and big eyes, a little softer.

    Teacher Ge is really amazing!

    After the meal, Chen Xiliang stuffed the gift into the other party's hand, and emphasized that it was a "special product of his hometown", and the person in charge only dared to accept it because he trusted Zhan Aiqun.

    Xia Xiaolan wanted to send the other party back, but the person in charge insisted on refusing, saying that she wanted to catch up with Zhan Aiqun.

    Xia Xiaolan, Chen Xiliang, and Zhang Xiao had no choice but to go first.

    Watching her drive away, the person in charge asked Zhan Aiqun: "Xiaoxia's background is not simple, even you follow her."

    Ordinary college students will not come to the TV station to talk about millions of business.

    Zhan Aiqun dipped in tea and wrote the word "Zhou" on the table, "How about his children, are they excellent? I also like Xiaoxia's character. She is well-measured and smart, she is lovable, and she can help a little."  , let us help too!"

    The Zhou family?

    The person in charge weighed the gift in his hand, "That's really a blessing."

    He didn't say that Xia Xiaolan was blessed, but that the Zhou family was blessed.

    The society has changed in the past two years. Relying on earning wages honestly, when can I buy the car that Xia Xiaolan drove just now?

    Don't care about choosing a son-in-law or a daughter-in-law, everything is fake, only those who are capable are the real ones Xia Xiaolan, a student at school, came up with a clothing brand and spent millions of dollars to advertise on CCTV.  Do you have the ability!  (Remember the site URL: www.hlnovel.com
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