Prince Xuan did not disappoint everyone. On the morning of the 27th, he posted a scarf: "WeChat will cooperate with the Spring Festival Gala and shake the hand to give out red envelopes. Prince Technology will give out 100 million, Alibaba will give out 100 million, Evolution Media will give out 100 million, and Prince Vacation will give out 100 million, Clippers Club 100 million, Tottenham Club 100 million, Wedgwood Ceramics 100 million. ¡èWelcome tycoon companies to play together, 50 million each, and the red envelopes you grab will display in sequence, "xxx company wishes you a happy new year." , the more money you pay, the more times it will be displayed. All are cash red envelopes, with a minimum amount of 10 yuan and a maximum of 10,000 yuan, which can be transferred directly to the Alipay account. "After the British charity game, Wang Zixuan asked people to buy Wedgwood Ceramics. The handover has just been completed and in the future we will focus on developing the Chinese market. This scarf by Wang Zixuan immediately set the Internet ablaze. After the advent of WeChat, sending red envelopes has become a habit for many WeChat users. When bonuses are given out, send red envelopes to your friends. If you catch the goddess, send a red envelope to your friends. I found the money, uh, I didn¡¯t give it to the police uncle, I gave it to my friends. "I'm in a good mood today, so I'll send you a red envelope." I have money, please give me a red envelope. I don¡¯t have any money, but I can still send red envelopes. ¡ ¡ Anyway, many people like to give out red envelopes for fun, but who dares to be as willful as Wang Zixuan, who can get 700 million in one hand. "My husband is so heroic." "I will definitely watch the Spring Festival Gala this year." "Finally I have a reason to watch the Spring Festival Gala." "Enterprises across the country should come and give out red envelopes. Let's give you something affordable. Every year, it's faster to see companies pay New Year's greetings to people all over the country. "It's time for real rich people to see which companies are rich." "It's time to be willful." "This is the time to truly give back to the people of the country." Within a few minutes, Buick Cars ranked first. One response: "Buick invested 100 million yuan and joined the WeChat Spring Festival Gala red envelope to send New Year greetings to people across the country." As the first brand to respond, Buick also won cheers from netizens. Jiaduobao invested 100 million yuan to join the WeChat Spring Festival Gala red envelope. Happy New Year to the people across the country. Baidu invested 100 million yuan to join the WeChat Spring Festival Gala red envelope to send New Year greetings to people across the country. Tencent invested 100 million yuan to join the WeChat Spring Festival Gala red envelope to send New Year greetings to people across the country. ¡ ¡ The biggest beneficiaries of this activity are definitely WeChat and Alipay. It can be said that WeChat is occupying Tencent¡¯s market. Why did Tencent invest 100 million yuan to join this event! Because this activity is already unstoppable, it makes no difference whether it has his 100 million or not. Tencent does not want to have no presence at all, so it can only join this activity, and this activity will lead to a significant increase in smartphone shipments. Accelerate the popularity of smartphones. This is also beneficial to Tencent, because it has bought Taxi Mo from Prince Technology. The popularity of smartphones is conducive to the development of Taxi Mo. At this point, Tencent and Prince Technology are allies. In just one morning, 7 companies announced their participation. Including the 7 companies under Zixuan, the total amount is 1.4 billion yuan. However, currently there are only more than 80 million domestic users of WeChat. It is very likely that everyone can Get the red envelope. And the biggest red envelope is 10,000 yuan. This news instantly set the country on fire. Various media have started advertising for WeChat and the Spring Festival Gala in an all-round way, and of course these companies that pay and give out red envelopes are indispensable. As early as July, the 2011 Spring Festival Gala crew was formed, and program review began in November. The fourth trial was held on December 24. In 2010, the CCTV Spring Festival Gala in the Year of the Tiger set a record high in revenue with nearly 650 million in advertising fees. Audience criticism of the Spring Festival Gala advertising also reached a record high. Under the pressure of public opinion and criticism, the crew of this year's CCTV Spring Festival Gala announced that the 2011 Spring Festival Gala will have "zero implants." ??In fact, it is not considered zero implantation. This year's Spring Festival Gala still has hard advertisements, but of course there are very few of them. The only remaining ones are pre-roll ads before the party starts, midnight time announcements, and "My Favorite Spring Festival Gala Program Selection" title ads. The three advertising revenue is about 200 million yuan. CCTV naturally removed more than 400 million worth of advertisements in order to increase the ratings and praise of the Spring Festival Gala. After Wangzi Technology proposed to use WeChat and the Spring Festival Gala to cooperate to send red envelopes to WeChat users, CCTV still had some scruples. It wanted Zixuan to test it out first. If there was strong opposition, it would cancel it, and if everyone was looking forward to it, it would proceed. Prince Technology and the Spring Festival Gala did not pay for this cooperation. It can be said to be a mutual promotion event. The Spring Festival Gala used WeChat red envelopes to increase ratings, while WeChat and Alipay used the Spring Festival Gala to wish everyone New Year greetings. A win-win situationYes, WeChat and Alipay will not be able to do without CCTV. If WeChat cooperates with other satellite TV's Spring Festival Gala, it may even explode CCTV's Spring Festival Gala, because this is a real red envelope for New Year greetings, and the amount is amazing. From this point of view, CCTV is a vulnerable group, but Prince Technology has not collected money from CCTV because they want long-term cooperation. If they blackmail CCTV, CCTV may also give them some eye drops in the future. After all, CCTV controls many heavyweight news programs. Amid the heated public discussion, many companies have joined the ranks of issuing red envelopes. ??Zi Xuan directly asked Zi Technology to start collecting money. Every time it received money from a company, it promoted the company on the official scarf and announced the total amount of the Spring Festival Gala red envelope on WeChat. Every local tycoon company is unwilling to fall behind. On the 27th, Prince Technology received 2.1 billion yuan. A total of 23 companies joined the WeChat Spring Festival Gala red envelope, four of which invested 50 million yuan. That night, "News Network" reported the news that major companies would send red envelopes to WeChat users. For netizens, the more companies that issue red envelopes, the better, so that they can get more red envelopes. After some netizens mentioned that monopoly state-owned enterprises should join the ranks of issuing red envelopes, netizens soon became a chorus. PetroChina, Sinopec, China Mobile, China Unicom, Industrial and Commercial Bank of China, China Construction Bank There are so many state-owned enterprises that netizens can¡¯t even count them. Under the indiscriminate bombardment of the media, more companies joined the next day, and state-owned enterprises that were not short of money also began to join this carnival. On the 28th, Prince Technology received a total of 5.7 billion yuan, and 86 companies joined the WeChat Spring Festival Gala red envelope. 5.7 billion yuan. The smallest red envelope is 10 yuan. The red envelope must be much smaller. Calculating, there are at least hundreds of millions of red envelopes. For a time, everyone in the streets was talking about WeChat. Anyone who has a smartphone downloads WeChat. Those who don¡¯t have a smartphone are thinking of buying a smartphone. Maybe they can get tens of thousands of red envelopes! Wangzi mobile phones are still reduced in production. You can only buy other brands to buy smartphones. The originally frozen smartphone market suddenly thawed due to the Spring Festival activities, and customers appeared in front of the mobile phone counters of many brands. (To be continued, please search Piaotian Literature, the novel will be better and updated faster! ps: (Added updates for "Post-80s, Zhan Yu", 11 more updates are needed)