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Volume 3 Chapter 53 Consortium Three

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    As soon as Zhang Yonglin left, Zhu Jiading came over. Before Shen Chong left Taipei, he asked Gu Liwei to arrange a meeting for those involved in the preparations for the Academy Awards. However, Chen Baisheng was busy with everything and couldn't be separated today.  Zhu Jiading has a gentle personality. After he arrived, he greeted for a while and then said calmly: "Mr. Shen, Sony has agreed to your advertising idea." "So soon?" Shen Chong raised his eyebrows and said: "  The reply from the Japanese head office? " "No, it was Nakahata Ryoji." Zhu Jiading took out his cigarette and said, "It was the commissioner sent to Hong Kong who made his own decision. " "The Japanese company has a strict hierarchy and has always followed the rules.  "It's a rule." Shen Chong asked curiously: "Doesn't he need to report to the headquarters?" "He said no, as long as it is your decision, Mr. Shen, you can implement it." Zhu Jiading lit a cigarette and said, "Sony."  It¡¯s strange. The Nakabachi Ryoji I sent has a PhD in engineering. He is not in advertising and marketing. Moreover, he doesn¡¯t care about advertising at all. Instead, he often asks me about the plans of video rental chain stores. ¡°Doctor in engineering¡± Shen Chong asked thoughtfully.  He said: ¡°What is his expertise?  " "I didn't ask that.  "Zhu Jiading said with a smile: "I am studying liberal arts. I get a headache when I hear those scientific terms, and I have never interacted with them.  " "You find a chance to ask.  "After Shen Chong finished speaking, he took out a very exquisite small porcelain jar from under the table and said: "Taiwan's specialty, frozen top oolong tea, Song Chuyu gave it to me. I am a layman and don't understand tea, so I will give it to you.  .  " Zhu Jiading put down the cigarette butt, stood up and took it carefully, put it in front of his nose and smelled it, and said intoxicatedly: "Fresh and elegant, rich aroma, top quality tea, thank you, thank you Mr. Shen.  " Shen Chong smiled politely and said: "I am holding this tea, which is also chewed peony, and drank it up in two or three gulps. For someone who loves tea like you, I have found a good master.  ¡± His property is increasing and his business scope is getting bigger and bigger. Although Zhu Jiading and several editors-in-chief of the magazine are very important in his heart, both outsiders and the parties involved will feel that the distance between the two parties is getting bigger and bigger.  The farther away he is, the more he needs to use some small favors in daily life to maintain his relationship. After chatting about tea for a while, Shen Chong asked: "Has the broadcast time of the trailer of "Die Hard" been arranged?  "    "arranged.  "Zhu Jiading put the tea can on the glass coffee table next to the window, sat back on the sofa, and said: "After New Year's Eve, Li's TV will play the trailer of "Die Hard" every night before "Six Tribulations of the Flood".  , the three versions of the trailer will be played in turn for two weeks.  "    "That's good.  "Mr. Shen, I really admire your opinion this time."  "Zhu Jiading lit a new cigarette and said: "After the end of "The Transformation of the Silkworm" last year, the ratings between Li's TV and TVH were 28%. After the launch of "Six Tribulations of the Floating Life" this time, the ratings have been rising all the way.  It has already opened with H46. Fortunately, we bought the time slot before the broadcast started. If we buy it now, the price will be at least 40% higher.  ¡± Li¡¯s television, including later Asia Television, was ravaged by H most of the time. Only a handful of TV dramas turned around and had dumplings, and every time they ate dumplings, they had to publicize it.  I have replayed it repeatedly, and "Six Tribulations of the Floating Life" is one of them. It is very easy to remember. "It was just an accident."  Shen Chong said nonchalantly: "I just felt that HR was too expensive for movie trailers and had low cost performance, so I settled for the next best thing and chose Li's TV. I didn't expect them to live up to their expectations."  " "In short, I made a profit this time. I spent only one-third of the price quoted by Ding¡ÅF to create an advertisement with similar effect.  " Shen Chong chuckled and asked, "How is the advertising negotiation for the Academy Awards going?  " "H's attitude is very firm and will not interfere with advertising, saying that this is an internal business of the TV station.  Zhu Jiading frowned and said: "Li's TV has a better attitude and promised not to broadcast vulgar products, but they said that advertising creativity is the business of the merchants. The TV station should not get involved and has no right to get involved."  " Shen Chong was silent. "I still don't have enough voice. In the 1960s before Bruce Lee, there were female stars with great market appeal and personal charm such as Lin Dai, Xia Meng, Li Lihua, Leti, Ling Bo, etc. in the Hong Kong film industry.  In the 1970s after Bruce Lee, Hong Kong movies entered a vacuum period in terms of star-making. Regardless of whether they were men or women, there were many names, but none of them were superstars. David Chiang had temperament but not appearance, and Ti Lung had both good image and temperament, but  The character is too boring, Fu Sheng is too young, Chen Guantai is too honest, and Liu Jiahui has no aura And in 19RU, Jackie Chan and Chow Yun-fat Chung Chu-hong were still building a foundation, Andy Lau, Tony Leung and Stephen Chow didn't know where to fool around, Maggie Cheung, Kwan Chi-lin and Wang Zuxian were still underage, the whole  The Hong Kong film industry is in an embarrassing period of drought. Without superstars who can turn all living beings upside down, the charm of award ceremonies will naturally be greatly reduced. Without attraction, they will not receive high advertising fees, and the TV stations will naturally ignore them.  In the previous life, the Academy Awards were the most importantAfter only a few terms, he was bullied and squeezed by the television station. If Yu Zheng, a talented woman from Hong Kong Commercial Television, had not stepped in, he would have died long ago.  This is also one of the reasons why Shen Chong finally decided to invite Gregory Peck and Audrey Hepburn to be the award guests. Even if they are the guests of honor, they must enhance the charm of the ceremony and increase the weight of negotiations, so that they can be held next year.  With your own TV station, you no longer have to look at others.  Since the time for the Oscars was announced, Ovitz has repeatedly contacted the agents of these two legendary superstars, but has not received any response. He is not sure whether they will come. This feeling of hanging in mid-air is very unpleasant and makes him uncomfortable.  Shen Chong was very angry.  Half-leaning on the back of the chair, after thinking for a while, Shen Chong said: "Don't talk to them now. After the Spring Festival, I will go and talk to them after I confirm the award-winning guests of the Academy Awards." "  Okay." Zhu Jiading stood up, held the tea jar, took two steps, and then turned around and said, "Mr. Shen, the God of Wealth episode was created by Zhang Yonglin. He is of a higher rank than me, so I can only cooperate." "It's okay.  I know it's him, but it doesn't suit your style." Shen Chong waved his hand and asked, "But where did that Feng Shui master come from?" "That's Zhang Yonglin from the countryside.  "Uncle." Zhu Jiading suppressed his laughter and said, "His uncle used to be a storyteller. He is over eighty years old. He has fair hair and a long beard. He is very handsome, has a good figure and eloquence, and has the demeanor of a worldly man."  "It's true." Shen Chong laughed and said, "Since he has done this, he will definitely blame me for the publicity later?" "Didn't Assistant Zhang say that?" Zhu Jiading came back and said.  : "He plans to hold a 'Gong Xi Fa Cai' membership draw after New Year's Eve. The first prize is a photo with you, the second prize is a Rubik's Cube signed by you, and the third prize is a signed photo of you." Hearing this, Shen Chong almost  He cursed and felt ridiculous in his heart. He stayed for a while and then said: "He really dares to do anything. I have never seen such a bold wage earner. He has not been on the job for ten days and he is plotting against his boss everywhere."  "I can't blame him." Zhu Jiading looked at Shen Chong's face and said, "He just started working and didn't know anyone in the company, so he was assigned such a heavy task in half a month.  Here, arranging marketing, decorating stores, training employees, coordinating the supply chain, 100,000 video recorders, 300,000 video tapes, an annual salary of 2 million, and a business of hundreds of millions. Anyone who encounters such great pressure will go crazy.  , How can we succeed if we don¡¯t give it a try?¡± ¡°You are a good person,¡± Shen Chong said, shaking his pen, ¡°Zhang Yonglin tricked you and made you take the blame, and you still spoke for him. You seem to be very charming.  " "I don't know if he is charming, but I admire his courage." Zhu Jiading said in a sincere tone: "If I dare to take such a cruel job, let alone 00,000 yuan, it will be UU 10,000.  "We need to back off." What we want is this effect. The annual salary of RMB 00,000 is currently the highest salary for Chinese professional managers in Hong Kong. It can be called the "employee emperor". You must know that when Zhu Jiading was the deputy general manager of Hu Shuru's advertising company,  , the monthly salary is only just over 20,000 yuan, and without any problems, what will the following old employees who followed Shen Chong think last year?  Zhang Yonglin will be of great use in the future. How can he convince the public if he doesn't show some real skills?  Besides, Shen Chong has been setting up a video rental business since the Golden Horse Awards. It took him two months to get the goods ready. The main remaining problem was logistics and service management. Zhang Yonglin had worked in an airline company. This was his  strengths.  "When you say this, it seems that my boss is very unkind." Shen Chong thought for a while and said, "Okay, I'll help him too. Tell him that he doesn't need to take a photo with the first prize. I'll invite him."  The winner will have a meal, the second prize will be given a gold Rubik's Cube, and the third prize will be given a platinum membership card signed by me. " "This reward is tempting enough," Zhu Jiading said with a smile, "I will go find Assistant Zhang later.  Apply for a membership card in advance and wait for the lottery after New Year's Eve. "We will have dinner together every three days." Shen Chong looked at him and said, "Even if you win the first prize, it doesn't mean anything to you."  I will take the words of Feng Shui master Zhang Yonglin's uncle seriously. ""Those Feng Shui judgments were actually written by me, and his uncle just recited them on the spot." Zhu Jiading laughed twice and said, "I'm just jealous of the golden Rubik's Cube.  "Let me tell you, that Feng Shui master is so good at everything and everything he said. I thought he had the real thing, but it turns out you were trying to catch him." Shen Chong laughed and said, "For a stingy person like me, the Golden Rubik's Cube will definitely work."  If it is made hollow, it is not worth a lot of money, so don¡¯t worry about it.¡± ¡°Even if it is hollow, it is the only one in Hong Kong. It is a good decoration when placed on the table.¡±
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