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Chapter 1817 Manager from 3M

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    Bao Feiyang also admired Song Qingchen's abilities very much.  Song Qingchen previously worked for 3M, a multinational company known for its innovation. The company has a variety of products, and its core business covers medical products, office culture and education, optical products, as well as transportation, construction, electronics, communications and many other fields. Production  More than 10,000 products.  It is far ahead in many markets around the world.  This company often makes small things that may seem inconspicuous but change people¡¯s lifestyles, such as scotch tape, traceless hooks, sticky notes, credit cards, scouring pads, non-woven fabrics, etc.  According to statistics, in the more than 100 years since its establishment, 3M has developed an average of three new products every two days.  The company has a 15% rule, which stipulates that R&D personnel can spend 15% of their working time each week on researching things that interest them.  Of course, 3M does not just produce these small things, although the sales volume of these small things is also very large.  They also have deep knowledge in the fields of chemical materials such as industrial abrasive materials, film materials, synthetic fibers and synthetic glues. In fact, this is also the core competitiveness of 3M Company. With just one glue, 3M Company has made great achievements.  Hundreds of products are related to it.  In the late 1990s and early 21st century, it was also the period when 3M was the most popular company in China. This company, which was full of innovation, astonished the Chinese people and was also famous all over the world.  However, with the comeback of Steve Jobs, the emergence of the iPhone, and the emergence of new technologies in the field of electronic communications, 3M has become low-key again.  But even then, 3M's style has not changed, and with their unique innovation and culture and deep technical foundation, they are still developing well.  "3M is a respectable company" Bao Feiyang said: "However, Fangxia New Materials does not need to become 3M, but should be more focused." Many companies want to learn from 3M and learn from 3M's innovation mechanism, like 3M  To innovate in the same way, Bao Feiyang certainly hopes that Fang Xia New Materials will have strong innovation capabilities like 3M, but he knows better that 3M is not that easy to learn. In fact, so many companies want to learn from 3M, but in the end there is no second one.  3M, on the contrary, 3M itself is also experiencing some problems.  Some of their products are too successful, and no matter how successful the products are, they also have their own life cycle, such as audio tapes and video tapes. These two things were first invented by 3M and are also 3M's trump cards. However, in recent years, with the rapid development of electronic technology,  development, these two products have obviously reached the end of their lives, and their life cycles are not strictly speaking very long, especially video tapes.  3M responded faster than other companies. They have decided to spin off this part of the business and establish a new company for operations. However, this has also affected the company's overall performance and carried out large-scale layoffs.  Song Qingchen nodded and said: "3M's innovation culture is indeed unique, and its business methods are also unique. Fang Xia's corporate culture has certain similarities with 3M, but there are more differences."  Song Qingchen said: "After all, each company's corporate culture is gradually formed during its own development. It is unique and can be learned, but there is certainly no way to copy it." "To a certain extent, 3M has always stood at the forefront of the world.  At the front end, every innovation and development they make leads the world and changes the world. Although Fangxia Group has risen and developed very quickly, its establishment time is still too short. Although it has mastered some unique technologies, overall it is not.  The accumulation of technology is still not enough, so our positioning is still a chaser, a chaser with the courage to innovate. For a chaser, development and technology accumulation are very important, which also determines that we cannot implement it like 3M.  A very open and relaxed innovation culture, we need to work harder and be more radical." Bao Feiyang nodded in agreement. Song Qingchen saw it very accurately and analyzed it very well.  3M has always been at the forefront of technology, so they can adopt a very open and free approach to innovation. At the same time, they have also made great efforts in the development of core technologies. This is an important guarantee for them to maintain technological leadership.  .  In contrast, although Fangxia New Materials has made breakthroughs in some technologies, its accumulation of technology cannot be compared with 3M Company, which has a history of more than 100 years. The most important thing for them now is to catch up and accumulate. Of course, in  On this basis, they can also carry out some product innovations, but technological accumulation is fundamental and cannot be ignored.  Song Qingchen said: "At present, we have reached an agreement with South Africa's SASOL Company to introduce SASOL's full set of production technology and equipment to build a coal chemical project in Pujiang with an annual processing capacity of 5 million tons. The main part will be olefin separation.  In the first step, the main products include ethylene and propylene, and the output of olefin products will reach 600,000 tons. In the early stage, ethylene and other products will be considered to be sent to Jingshan Chemical Industry Zone. In addition, we will launch a polypropylene project, with the ultimate goal of making polyacrylonitrile fiber!¡±   Bao Feiyang nodded: "I heard that Jingshan Chemical Industry Zone has also planned ethylene and propylene projects?" Song Qingchen said: "Yes, the Chemical Industry Zone has planned 900,000 tons of ethylene, 250,000 tons of polypropylene and 25,000 tons of polypropylene.  "Ten thousand tons of acrylonitrile." "So, our propylene project overlaps with the chemical industry zone's project?" Song Qingchen shook his head and said: "This is not a big problem. For now, domestic acrylonitrile  The market is in short supply and there is a huge gap. Even after the 260,000-ton project in the chemical industry zone is launched, the corresponding demand will increase, and there is no need to worry about the market being saturated. Moreover, our company's polyacrylonitrile is basically consumed by itself"  Bao Feiyang nodded. Huayang Group's carbon fiber project has been approved and planning and construction has begun. This project has received the greatest support, with direct funding from the central government and military teams sent to participate in the construction. The purpose is to build a carbon fiber research center and production base as soon as possible.  .  It is foreseeable that after the first phase of Huayang Group's carbon fiber project is completed, Fangxia New Materials' coal chemical project may not start construction. However, the scale of the first phase is not very large, and the required polyacrylonitrile can also be purchased from other places.  The petrochemical bases in Jingshan and Gaoqiao both have polyacrylonitrile projects.  The coal chemical and polyacrylonitrile projects of Fangxia New Materials are still in the process of planning and application. However, Bao Feiyang is not very worried about the project passing the review. In fact, this polyacrylonitrile project is supporting the carbon fiber project.  Although they are both polyacrylonitrile fibers, there are differences between the acrylic fibers used in textiles and the polyacrylonitrile fibers used in high-performance carbon fibers. Although a company in the United States has developed the technology to make carbon fibers from ordinary acrylic fibers, Huayang Company has also developed  I have come to this technology, but I haven¡¯t fully understood it yet, and even ordinary acrylic fiber is actually not ordinary, there are still some differences.  By forming a complete industrial chain from coal chemical industry to olefin separation, polyacrylonitrile and carbon fiber in Tianjiang Park, the production of polyacrylonitrile can be controlled from the source to obtain high-performance carbon fiber.  Song Qingchen said: "At present, Fangxia New Materials has accumulated technology and layout in the field of synthetic fibers. We will make the two major businesses of synthetic coatings and synthetic fibers the core business of Fangxia New Materials Company." Fang Xiaxin  The special coatings made of these materials are already well-known and have entered relevant markets, and can compete with international famous brands in corresponding categories.  In terms of synthetic fibers, Fangxia New Materials has previously made some investments and technology accumulation.  As far as the domestic synthetic fiber industry is concerned, China's synthetic fiber output has ranked first in the world as early as 1996, and last year's production capacity reached 5.4 million tons, accounting for approximately 1% of the world's total synthetic fiber production capacity.  20. The actual output also reached 4.6 million tons. Therefore, similar to the situation in the steel industry, domestic synthetic fiber production capacity is not fully operational.  But even so, in fact, the products of the domestic synthetic fiber industry still cannot meet the needs of the domestic market. In 1998, my country imported 1.5 million tons of synthetic fibers, exported only 100,000 tons, and actually consumed 6 million tons. In other words, it was still There is a gap of about 25 percent.  In addition, there is still a big gap between the quality and category of domestic synthetic fiber products and the world's advanced level. The so-called category gap is the gap in differentiation.  For those large synthetic fiber manufacturers, they can play with the same acrylic fiber and produce a variety of products with different functions, such as imitation silk, imitation peach skin, far infrared fiber, antibacterial and deodorant fiber, flame retardant  Fiber, waterproof and breathable, antistatic fiber, etc.  In contrast, domestic products are still mainly conventional products.  The proportion of differentiated fibers is small and the varieties are single. The differentiated proportion of domestic synthetic fibers is less than 15%, while most developed countries abroad are around 40%.  Domestic synthetic fiber manufacturers are still small in scale and have scattered production capabilities, and lack the ability to compete with large foreign companies.  For example, the average production scale of polyester filament is only 0.433 million t/a, the national average production scale of polyester short yarn is only 0.912 million t/a, and the national average of acrylic fiber is 25,000 t/a. Compared with the world's advanced level, the gap is relatively large.  For example, the average polyester filament in Taihu area reaches 16,000 t/a, the average polyester short yarn reaches 72,000 t/a, and the average acrylic fiber reaches 65,000 t/a. The gap is still very large.  In addition, there are some gaps in technology and cost.  At present, the technical equipment of domestic chemical fiber enterprises is basically introduced in complete sets, and the construction is decentralized and small but comprehensive. In addition, the historical burden is large and the own funds are tight. The capital construction and technical transformation mainly rely on debt construction, and the production working capital mainly relies on loans.  Depreciation and repair expenses are large and the cost is high.  The labor productivity of chemical fiber companies is also relatively low. The per capita physical labor productivity is only 10 tons, while during the same period it was 85 tons in South Korea and 115 tons in the Taihu area. There is a huge difference.
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