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Volume 2 1998 Chapter 194 Return with great enthusiasm

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    At the end of December, Urban and Rural TV Network, TV drama advertisements invited commercial associations.  The host was shouting, his eyes were red, and the bidding scene was boiling and boiling.

    "1.1 million! 1.1 million for the first time, 1.1 million for the second time, 1.15 million. Someone here reported 1.15 million. Is there anything higher than 1.15 million?"

    ¡­¡­

    "1.7 million!"

    "1.75 million! 1.75 million for the first time, 1.75 million for the second time, 1.75 million for the third time, deal done!"

    ¡­¡­

    "2 million! Is there anything higher than 2 million?"

    "2.25 million! Moutai Liquor raised the price to 2.25 million, which is very bold. Is there anything higher than 2.25 million on site? 2.25 million for the first time, 2.25 million for the second time, 2.25 million for the third time, the deal is done!  "

    Reporters on the scene also exclaimed. Not long after the bidding started, the price had already soared to 2.25 million. This is really crazy.

    ¡­¡­

    "Today's last bid, the first 30-second advertisement, is also the most valuable bid this time. Now please bid!"

    "3.6 million! 3.6 million! P&G Daily Chemicals is extraordinary! Is there anything higher than 3.6 million!"

    "3.75 million! Shenhai Volkswagen invested 3.75 million"

    "3.9 million! Still P&G daily chemicals!"

    "4.25 million! Nokia quoted 4.25 million"

    ¡­¡­

    "4.6 million! 4.6 million for the first time, 4.6 million for the second time, 4.6 million for the third time, the transaction was completed! This time the bidding king belongs to the Coca-Cola Company. Congratulations to Coca-Cola!"

    The third round of advertising and investment results of "Prison Break" have improved a lot compared to the second round.  The average advertising revenue of the third round of "Prison Break" rose to 1.8 million per 30 seconds. The highest unit price was won by Coca-Cola's bid of 4.6 million, which was also much higher than the 3.8 million bid of Pepsi in the previous round.  As expected, these Coke companies were enemies of each other and fought fiercely. However, they benefited Urban and Rural Network and Meihua Media.

    In fact, Qin Tianzhu himself feels that although the production cost of the second half of "Prison Break" has increased a lot, the number of viewers should not increase much. After all, this is not a TV series suitable for all ages.  However, the final advertising investment results were still able to grow steadily. On the one hand, it benefited from the global trend set off by "Prison Break", and on the other hand, it was also because this drama was crazy loved by young audiences.  Young audiences have always been the target of major advertising companies competing for scalps.  In particular, beverage products such as Pepsi-Cola and Coca-Cola directly target young people, and there is no reason to abandon the pre-roll advertising of "Prison Break".

    Once the advertising investment is over, it means that the second half of "Prison Break" is ready to be broadcast.  On January 1, 2001, as the opening drama of Urban and Rural TV Network, the second half of "Prison Break" is coming!

    At around seven o¡¯clock in the evening, Zeng Chenguang¡¯s dormitory at Zhijiang Sports School was already densely packed with classmates.  Although there is still some time before the show starts, almost all the students in the school are watching the TV tonight.  Because of this, the few TV sets in student dormitories are not enough. Almost every dormitory with a TV is crowded with people.

    "Everyone, everyone, please remember to keep clean. Don't make our dormitory look like a doghouse!" Zeng Chenguang showed off his master's style and shouted loudly to his classmates.

    However, his words didn¡¯t seem to be very effective. Before he finished speaking, many people spit out the melon seed shells in their mouths on the ground.  Like them!"

    Zeng Chenguang could only sigh at his own misfortune.  Since the series hadn't even started yet, these sports school students were chatting about everything.

    "My dear mother, the second half of the damn "Prison Break" is finally going to be aired. In the past few months, I have really been thinking about it for a long time. To be honest with you, I don¡¯t even have a girlfriend.  I miss you so much!¡±

    "Hahaha!"

    "That's right, Chenguang, go home during the Spring Festival and talk to your buddy. Don't be so titillating in the future. People may die!"

    Zeng Chenguang said disdainfully: "You just have to be content. The beauty is still waiting for each episode every Monday, and the first half hasn't even been finished yet. We are already happy enough."

    When he said this, many students around him sighed with satisfaction, and a sense of superiority naturally arose.

    "Chen Guang, your buddy is really awesome. I heard that "Prison Break" has been sold to more than 60 countries overseas?"

    "Yes, it was widely reported in newspapers. The first half of "Prison Break" alone earned more than 50 million U.S. dollars in overseas revenue. In the first round of domestic broadcast, the advertising revenue was about 10 million per episode.  The domestic revenue of this department is also about 50 million US dollars. This is still the first round. It will be replayed on Urban and Rural Network in the future and there will be advertising sharing  In my opinion, it won¡¯t be a problem for the final total revenue of ¡°Prison Break¡± to reach about 180 million US dollars!  "

    "Damn, 180 million U.S. dollars! I heard that the highest box office of a Chinese-language film in the world is "Crouching Tiger, Hidden Dragon" broadcast this year, which is only about 210 million U.S. dollars. "Prison Break" grits its teeth and works hard, maybe it will surpass it.  You said that the revenue of a TV series has surpassed the box office record of Chinese movies, so where can those who make movies put their face!"

    "I haven't seen that much. Who knows if those overseas TV stations will buy the rights to half of it? I heard that they order it season by season. I haven't heard of any European and American TV stations ordering the second half?"  Why not? After watching the first part, there is no one who doesn¡¯t want to watch the second part. No audience can bear that unsettling feeling!"

    During the commotion, many people sighed that if Qin Tianzhu went to make movies, he would definitely set the box office record for Chinese movies again.

    "Don't think about movies for now!" Zeng Chenguang, a close friend of Qin Tianzhu, revealed the news to his sports school classmates with a sense of superiority: "His next movie is the TV series "Swordsman" and it will start filming soon.  !¡±

    "That's right, the newspaper revealed this news some time ago!" Speaking of martial arts dramas, a group of boys had another topic.

    "Chen Guang, when you go back, give Qin Tianzhu a message, saying that "The Swordsman" will be filmed according to the original work!"

    "Why? Chen Guang, when you go back, give Qin Tianzhu a message, saying that "Swordsman" should be subversive and have a new story and new plot!"

    "Chen Guang, tell Qin Tianzhu that Linghu Chong wants so-and-so to play the role!"

    "Chen Guang, please tell Qin Tianzhu that Ren Yingying wants so-and-so to play the role, and I am his fan."

    Zeng Chenguang was speechless for a while. If I really listened to you, Zhuzi wouldn't be annoyed to death by me.  At 7:50, the economic channel of the local Qiantang TV station switched to the station logo of the Urban and Rural Network on time, and the second half of "Prison Break" began!

    After a brief synopsis of the situation was played, the story immediately started.

    "Woooooo!" The siren sounded loudly!

    On the ground, dozens of police cars were seen speeding out and passing through the street. The citizens on the road looked at so many police cars coming out all at once, with expressions of astonishment on their faces, not knowing what big thing had happened.  Rows of police cars did not stop in the downtown area and headed straight to the outskirts of the city.  The camera didn't stop until it reached the highway intersection.

    The first person to appear was Officer Ma Hong, played by Sun Honglei. He was holding a walkie-talkie in his hand. While arranging orders, he looked at the map placed on the hood of the car and pointed at it, tapping heavily on the map with the pen in his hand.

    With the rapid sound effects, the atmosphere is very tense.

    "The prisoners robbed the car and entered the Shentang Expressway. The comrades from Shenhai City are chasing after them. Captain He, you are responsible for blocking them here!" After giving the instructions, he took out a bottle of sedative medicine from his pocket and gave it to himself.  Take it.  Then, he assigned tasks to the traffic police on the highway.

    In the sky, a police helicopter flew overhead.

    "Helicopter team, pay attention to aerial surveillance. Make sure the prisoners are within our surveillance range, and don't pursue them too hard and force them to flee!"

    Finally, Ma Hong gave a serious warning: "We want to catch them alive, and we want to catch them all!"

    It can be seen that he is a very excited police officer with outstanding professional ability and the arrest work is arranged in an orderly manner.

    In front of the TV, many students exclaimed: "Hoo ho, Sun Honglei is finally out. The first half has been promoted for a long time, and not even a ghost is seen!"

    ¡°Officer Mahone is so cool!¡±

    The TV screen has now turned to the group of eight who escaped from prison.  They robbed a bus and drove wildly on the highway.  The camera took a close-up of each person, and the expressions on everyone's faces were nervous and urgent.  The passenger bus was also driven crookedly by Feng Jintang (T-Bag), but the speed was very fast. One after another cars on the highway were overtaken.

    "Hurry up! The police behind us are catching up soon!"

    Among the eight-person group, some people also raised objections. Fernando Sucre, played by Huang Haibo, advised: "Slow down, slow down! You are crazy, this will cause a car accident." As he said this, the bus brushed against a large truck.  On the edge of the car, "Chichi!" The two cars driving at high speed made a harsh friction sound.

    The audience in front of the TV was also extremely nervous at this time, and adrenaline surged through their bodies.  It seemed like a huge car accident was just around the corner.

    Fortunately, Feng Jintang's driving skills were very good, and he was able to widen the distance between the passenger car and the large truck.  After finishing it, he didn¡¯t forget to mock: ¡°Look how scared our little quail is!¡±

      The bus continued to speed on the road, and Feng Jintang also intentionally bumped into cars on the road from time to time, causing these cars to cause trouble for the police cars chasing behind them.

    "Bang bang bang!" The collision of cars came and went, occasionally mixed with Feng Jintang's scream of joy.

    "No, no! There is also a police car ahead, what should I do, what should I do!" Seeing a police car blocking the road ahead, the atmosphere among the escaped prisoners suddenly became tense again, and everyone turned their attention to Mi Shuai.

    Mi Shuai didn¡¯t come up with a solution immediately. The distance between the bus and the police cars in front and behind became closer and closer!

    Suddenly, Mi Shuai walked to the cab and turned the steering wheel of the bus.  The bus rushed through the highway barrier and entered the opposite lane.  Chen Zhuozhi, played by Huang Haibo, shouted loudly: "Crazy, crazy! Driving in the opposite direction on the highway, even if we are not beaten to death by the police, we will be hit by a car!"

    The police car in the other lane couldn't avoid it, and the one intercepting in front collided with the police car pursuing behind.  One police car was even knocked over several times and pounced directly on the audience in front of the camera.

    "ah!!"

    In Zeng Chenguang¡¯s dormitory, many boys were so frightened that they screamed.  On the TV screen, a bus traveling in the opposite direction has caused a series of collisions with cars on the highway!

    "jump jump jump!"

    There were crashes, explosions, calls for help, and shouts all in one.  The traffic on the highway was completely blocked and I couldn't move!  At this time, the escaped prisoners had already gotten off the bus and ran towards the rice fields on both sides, leaving only the helpless looks of the policemen of Ma Hong!

    The first episode is over!

    "Phew!" The audience in front of the TV series breathed a sigh of relief. It was finally over. Everyone was frightened and happy.

    "Damn! Is this a TV series? This is filming "Speed ??of Life and Death"!"

    "Grandma, you scared me to death!"

    Amid the exclamations, screams, and admirations of the audience, the second half of "Prison Break" announced its explosive return (to be continued. Please search Piao Tian Literature, the novel will be better and updated faster!)
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