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Text 1458. Announcement of selling price

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    "Holy crap, the real car is much prettier than the photos!"

    Mo Xiaobei stood in the audience, staring blankly at the cars on the table. When they saw this car in the photos, many people came to the conclusion that it was already quite beautiful, but when everyone saw  When I saw the actual car, I felt even more emotional, because this car gives people the feeling that the more you look at it, the more interesting it becomes. The longer you look at it, the more you can experience the special temperament of this car.

    Because Chenhua Junjie's booth has not been officially open to the public, everyone can only look at the cars on the stage through the guardrails. Although there are many people, fortunately, everyone maintains their due quality and there are no people.  Jump over the guardrail and go inside to see the car.

    ???????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????? But the guardrails are not removed and no one can squeeze in, because not far behind the guardrails, there are many guys wearing security uniforms standing.

    We are all not fools. We all know that if we go out to cause trouble at this time, we will probably be asked out by the security guards, and then our 80 yuan ticket money will be wasted.

    Just when everyone was wondering why Chenhua Automobile had not opened its booth, suddenly the lights in the Chenhua Automobile exhibition area dimmed, and then several spotlights hit the booth in front.

    A graceful figure walked up to the stage. When many audience members saw this figure, they couldn't help but exclaimed. Apparently they didn't expect to see the well-known host in big pants on this stand today.  .

    This is a female host who is about forty years old and full of intellectual beauty. The program she hosts has long been ranked as the most famous news program in the country, behind News Express, so she is very well-known in the country, and because of her  The style of her program is more realistic, and topics about local government affairs often appear, so everyone has an inexplicable fondness for her.

    "Hello everyone, welcome to the xxx Beijing Auto Show, and welcome you to the Chenhua Automobile booth. As a special guest of Chenhua Automobile, I would like to express my sincerest gratitude to you for visiting the Chenhua Automobile booth.  grateful."

    This female host¡¯s words were very appropriate, and there was a round of applause from the audience.

    Then the female host started today's program. First, she invited a few celebrities to sing a few songs for the audience. Many of the celebrities who performed on the stage were well-known celebrities in China.

    Not only are they good at acting in movies, but they are also good at singing, and the finalists are the champion members of the recently popular domestic talent show.

    Chenhua Automobile¡¯s debut in such an original way really exceeded everyone¡¯s expectations.

    These years¡¯ auto shows are still relatively monotonous, and the routines are relatively old-fashioned. They have just begun to move towards international standards.

    But so far, there has not been any media open day at the beginning. Even though some booths are claimed to be open to the public, the cars on the booths are actually enclosed by fences, and the audience is not allowed to come into close contact.

    The reason is very simple, because at the auto show in the past two years, unscrupulous spectators have flattened the door steel plate of a certain brand of car. There are even some unscrupulous spectators who accidentally broke the door steel plate of a certain brand of car while watching the car show.  Which luxury car door?

    In short, all kinds of weird things happened. On the one hand, it was because the quality of the domestic audience at that time was indeed not high, and on the other hand, it was also related to the quality of the cars themselves.

    So now, as the reputation of auto shows is getting bigger and bigger, various manufacturers have not only begun to introduce car models, but they have also begun to treat the exhibition of show cars differently.

    If it¡¯s the kind you really want to buy, just take out a few and put them on the table for everyone to look at, but still surround them with fences, because everyone knows that not everyone who comes to visit may be able to buy.  Many people in the car are just there to watch the beautiful women, and they have no idea about caring for other people's property.

    Therefore, the situation in the exhibition hall is generally relatively monotonous. It is just a few exhibition cars, surrounded by fences, and then an explanation board is placed outside with parameters and configurations written on it. If you really want to buy it, then please  Go to your local dealer to discuss it in detail.

    As for wanting to get up close to the car, sorry, that¡¯s not possible.

    And ordinary brands will not hold any opening shows. Like more than ten years later, every manufacturer has hardly launched a new brand. When it is about to announce the price, it will hold a new car launch conference or something.  , it is even more impossible to invite reporters and news media from all walks of life in the industry, as well as the majority of car enthusiasts, to happen at this time.

    The opening remarks of a general auto show are very monotonous, or there is even no opening at all.

      And this time Chenhua Motors created such an opening. Not only did they invite celebrities from the Big Pants TV show, but they also invited several well-known domestic singers and movie stars to warm up the show. However, many people came to the venue.  The audience felt it was worth the price of admission.

    Everyone watched the performance on the stage with bated breath. Chenhua Automobile was very sincere and invited several big-name celebrities. Everyone had a great time watching it.

    The commotion here is so lively, which is very different from the quiet or calm development in other areas of the exhibition hall. The excitement here has even attracted many consumers who had not originally planned to pay attention to domestic brands.  Attention, a large number of people began to slowly gather in front of Chenhua Automobile's booth.

    The female host standing on the stage saw that the audience was already crowded. She felt that the number of people who came was almost the same, so she quickly got down to business after the performance of a singer.

    "Haha, are you satisfied with the performance on stage just now?"

    She is very good at interacting, and there were loud responses of satisfaction from the audience, as well as palms.

    "Well, since everyone is satisfied with the performance of these celebrities on the stage today, then we will get down to business. Let us invite the real protagonist of today's exhibition, the general manager of Chenhua Automobile Company.  Come and announce the price of Chenhua Junjie, the real protagonist of our auto show today"

    There was a burst of enthusiastic applause from the fans who had been arranged in the audience. The fans who had already been incited and didn't know the truth also clapped their hands at this time. The price was finally announced.

    A middle-aged man in a black suit walked up to the stage. He was tall, square-faced, with thick eyebrows and big eyes. He was born with a good skin.

    This person is none other than Wang Zhongfa, the current general manager of Chenhua Automobile and the former right-hand man under Yang Rong!

    Accompanying him on the stage were many senior executives of Chenhua Automobile, as well as the first batch of more than 20 franchisees from all over the country.

    "Dear guests, good morning everyone"

    Wang Zhongfa's opening remarks, which have been polished many times, are very short, but also very impressive. In just ten minutes, he roughly introduced the history of Chenhua Automobile, and finally added  In summary, I hope to look forward to the future with everyone and jointly create the glory of China's local manufacturing.

    Then he announced the price of Chenhua Junjie, and this is what the car enthusiasts who came to the auto show today and have a feeling about Chenhua Junjie are most concerned about.

    "This time, the Chenhua Junjie models we are going to launch are basically divided into five models, namely urban comfort, equipped with a five-speed manual transmission, priced at 155,800 yuan, urban fashion, and 4at automatic transmission.  box, priced at 165,800 yuan, urban premium model, six-speed manual transmission, priced at 175,800 yuan, urban supreme model, 4at automatic transmission, priced at 180,000 yuan  5,800 yuan. The last model is the urban sports supreme model. This car is equipped with a 5at automatic transmission and is priced at 199,800 yuan"

    Wang Zhongfa reviewed the price concept on the speech in his hand, and the audience was already in an uproar.

    It¡¯s not because the car is too expensive to buy, but because the car is too cheap to buy.

    In the original world, when Chenhua Junjie was officially launched, it was in 2006, and the price after it was launched was not expensive and has always been very close to the people. That is, the price started at around 120,000 yuan, and the price of the highest configuration was also  Close to two hundred thousand.

    It's just that the reason why their starting prices were so low at that time was because Korean brands, Hyundai and Kia, were already established in the country at that time, and the entry price of their mid-level cars was basically 150,000.  about.

    This made domestic mid-size cars not competitive at all in the market at that time, so they could only be launched at a low price.

    But in this life, because of the appearance of Li Yifan, Chenhua Junjie was launched on the market two years earlier than before. Moreover, the appearance of the Chenhua Junjie they produced was similar to that of the previous life.  Decoration, configuration, even assembly, workmanship, engine tuning, transmission matching, etc. are completely different from the Chenhua Junjie in the previous life.

    Moreover, the materials used are much more generous than those of Chenhua Junjie in the previous life. In addition, they have to take into account the user's psychological acceptance limit, as well as the future value of the brand, the pricing mechanism, etc., so Li Yifan and the others set the price after many  After rounds of discussions, we settled on this price range.

    At this time, this price range happens to be a gap in China, and Korean cars have not yet filled it., so their appearance can be said to be at the right time.  r1152
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