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Text Chapter 852 The past and present life of Qoros 9L

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    Originally, German car companies, as well as Japanese car series, could view Chinese car manufacturing companies with contempt, but what about now?

    Huayang Power has become the originator of the turbocharging era. Now in this field, if you want to play with turbo, you have to look up and look at it!

    It¡¯s so frustrating!

    After Jin Xiaoqiang finished introducing the car, he noticed that the atmosphere in the audience was serious, so he said to everyone with a smile.

    "Okay, that's it for today's introduction. Please continue to come tomorrow. We will have surprises for you tomorrow."

    What do you mean by this? Has Huayang Power prepared any new cars?  These guys are very well hidden. I have never heard of what new car Huayang Power will launch at this auto show before. Why is it that in the blink of an eye, they are launching another new car?

    Look at those companies that did not come because of the financial crisis, or companies that lacked money for research and development because of the financial crisis. Compared with these companies, isn't Huayang Power's life too good?

    There are only two days of media open day, and tomorrow is the last day. It seems that Huayang Dynamics intends to leave the answer to the mystery tomorrow, but there is finally some news to write, and today I can finally go back and explain to my editor-in-chief, so many  The reporters all took their own positions and went back to prepare their articles.

    Jin Xiaoqiang is also quite satisfied with the response from the audience. To be honest, many people were hesitant about which model to promote at this auto show.

    Many senior executives within the company believe that this car is indeed good.  However, it is not suitable to launch it at this time. After all, this is the era of financial crisis, and everyone pays more attention to compact cars with small displacement.  Moreover, there are many well-informed people in Huayang Power. Many people have heard that the country will introduce a series of preferential policies for small cars at the end of this year.  By then, sales of small cars will definitely increase significantly.

    Therefore, many company executives believe that this auto show should focus on small-displacement models, but Jin Xiaoqiang does not think so. In his memory, during the years when the country implemented preferential car sales policies.

    ?? 1.6L and 1.6L or less models are indeed very popular in China, but it seems that in those years, a lot of domestic high-end luxury cars were also bought, especially the Audi a6.  BMW 5 Series, 7 Series, Mercedes-Benz, etc. have all followed the financial crisis and are blatantly cutting prices.

    Even at the beginning of 2012, these three German car companies were engaged in a price war in China. In the past, everyone wanted to maintain their high-end and luxury reputation.  I'm sorry for cutting the price of my products so blatantly.

    But isn¡¯t it a financial crisis now? We are holding events and promotions, so we are blatantly cutting prices, further squeezing the domestic mid-size car and small car market.

    Even the entry-level prices of Audi and BMW, which were originally high-end products, have dropped to less than 300,000 yuan.  This makes many consumers ecstatic.

    In fact, in Jin Xiaoqiang¡¯s view, this is how it should be. This is a return to the essence of price. You must know that the prices of Audis, BMWs and the like are not expensive in overseas regions such as North America. Only in China.  , they just put on airs and bought hundreds of thousands or millions of dollars at a time.

    ¡°When I later found out that I couldn¡¯t carry it anymore, I started to cut the price with all my heart. It was really shameless.

    In this life, because of the participation of Huayang Power, these brands are trying to reduce prices. This move is likely to be one to two years in advance. In order to deal with them, Huayang Power must prepare in advance and take  He wanted to launch a corresponding product that could compete with their products, so he defied public opinion and launched this Qoros 9l.

    As for the compact A-class cars advocated by other leaders, let¡¯s wait until this year¡¯s domestic auto show to vigorously promote them.

    The prototype of this Qoros 9L actually comes from the XTS model carefully built by Cadillac in later generations. In the previous life, especially after 2010, GM began to gradually recover its vitality with financial assistance from the US government.

    But it was only then that they suddenly discovered that, let alone overseas markets, even in the domestic market, they were facing very severe challenges. Previously, GM could rely on the sales of its low-end Chevrolet brand to support the market and earn a lot of money.  The profits have improved the company's living environment.

    But things are different now. The domestic high-end product market has been aggressively occupied by brands such as Lexus, Mercedes-Benz, and BMW. Even Audi, which was not popular before, has begun to dictate and compete in this market.

    ¡°It¡¯s true that his uncle could bear it, but his aunt couldn¡¯t, so GM began to think about launching a high-end brand to compete with these products.

    ??But to be honest, GM is really far from others in terms of technology in high-end luxury products. Not to mention compared with Mercedes-Benz, BMW, and Audi, even compared with Lexus, they still have a certain gap.

    But to be honest, these technical gaps are really not a big deal for a century-old company like General Motors, which has a rich technical background.

    The reason why there is a gap between them and Mercedes-Benz, BMW, and Audi is because everyone had different car-making concepts in the past. In the past, GM only made large-displacement V6 and V8 engine SUVs or pickup trucks that Americans like. For  Small displacement, turbocharging, direct injection and the like are simply ignored.

    But later GM found that this was not possible. After all, as oil prices rose, people began to pay more and more attention to the fuel-saving performance of their cars, so GM had to align the technical direction of companies such as Mercedes-Benz, BMW, and Audi.

    So the Cadillac XTS was born. To be honest, as soon as this car was born, its engine technology was said to be crappy and nothing new.

    But if you look at the data of this engine carefully, it can be said that it is definitely the best in this class. Audi and BMW also have engines of the same class, but in terms of data, they are really vague and do not dare to be like Cadillac.  The open announcement shows that Americans are very confident in this regard.

    And this Cadillac XTS is derived from the Insignia developed by Opel, a subsidiary of General Motors, so it is closely related to the Qoros series currently promoted by Huayang Dynamics.

    On the one hand, Jin Xiaoqiang was a little dissatisfied with their Qoros 9 for a long time. At this time, he just brought this car as an upgraded replacement.

    Judging from the current publicity effect, it is quite satisfactory. This car will be widely reported in the press tomorrow. It has been kept under wraps before. In fact, it is also related to the current economic situation.

    I hope that after the news comes out tomorrow, the attention this car will attract will not disappoint me.

    Early the next morning, as soon as the exhibition hall opened, a large number of reporters rushed in. The destination everyone said they wanted to go to today was very simple, which was Huayang Power.

    The Frankfurt Motor Show this time was really boring. Mercedes-Benz didn¡¯t launch any new cars. Audi¡¯s A8, which was promised, was delayed. Everything else was old stuff. Volkswagen didn¡¯t have anything interesting. Citro?n¡¯s C5 was just too good in appearance.  It's a bit interesting, but the rest is rubbish.

    The Japanese model is about the same. They have released a Prius, and the others are just like the third model, which has no news value at all. Let alone the American model. Apart from a few old models, they have not come out at all. I heard about it quickly.  If they are bankrupt, how can they still have the energy to attend this auto show?

    This financial crisis has caused great harm. Many car companies have no new models to launch, so there is much less to see at this auto show, and reporters have nothing better to say.

    In order not to lose their jobs, everyone is racking their brains to find themes. At this time, Huayang Power said that they have a new car to launch. How can everyone not come to support it?

    Just after nine o'clock in the morning, reporters from all over the world were crowded in front of Huayang Power's booth, waiting for Huayang Power to launch a new car.

    Huayang Dynamics did not break its promise. On the booth, as before, there was a display car covered with a red hijab. At this time, the reporters felt as if they were itching in their hearts.

    As soon as 9:15 passed, the lights on the booth dimmed. After a burst of exciting music, the shadow of a new car speeding past on various roads appeared on the big screen in the middle of the booth.

    This new car is not big in size. Judging from the size, it should be classified as an A-class compact car. The appearance is very beautiful in design, with sharp headlights. It is similar to the elegant drift and k-series sports that Huayang Dynamics launched in the past.  And the stability of the Qoros car series is different.

    The shape of this headlight

    It is very novel and even looks unusually sharp. There is a chrome-plated decorative strip above the U-shaped mouth. In the middle of the decorative strip is the Huayang Power logo. Below the U-shaped mouth is a blue decorative strip.  .  .

    The five-spoke aluminum alloy wheels and sharp waistline make this car look very sporty. The rear lights are also quite satisfactory, using a lot of LED elements.

    But overall, in terms of appearance, this car is not particularly outstanding compared to previous Huayang Power products, but it is not much worse.

    It can be regarded as a decent A-class car, so when Huayang Power launches this car, what is its buying point?

    You must know that at this time, under Huayang Power, among the A-class cars, there are the best-selling Lavida, the Eado series, and the a0.There are also Fabia and Captain America, so they actually have no shortage of product lines in the compact class. So why are they launching this car at this time?

    Many reporters feel a little confused when they look at the advertisements that are constantly playing on the stage.  .  .

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