Wen Xun followed the rules he had set and began to plan in detail. First of all, we must first make sure to spread it to the right people. What is the right person? Anyway, he is not an opinion leader or anything like that, but Wen Xun still feels that he should spread these messages to the people who are most susceptible to influence and who are relatively most likely to become Wen Xun's accomplices. So who are these people? Obviously they are young people! Originally, a novel like Wen Xun's was aimed at teenagers, and teenagers are inherently more energetic and prefer to promote the things they like to the outside world, because only in this way can they fit in perfectly. Their youthful rebellious period, isn't it?
After adults have become more informed and have an adult identity, relatively speaking, they will not be so eager to prove that they have grown up! Teenagers are different. When they are teenagers, what they want to prove most is that they know a lot, and what they want to prove most is that they can do it! So under such a situation, is it best to spread it to teenagers, especially those young people in the rebellious period of youth? Must be the best! And on the other hand, the advantage of choosing teenagers is that teenagers have less understanding of society and are relatively easy to fool! Although Wen Xun himself is also a young man, he also feels that young people are indeed easy to fool. If he didn't possess the Dream Artifact, he would be easily fooled at such an age!
Under such a situation, Wen Xun naturally chose teenagers to promote, and the forum chosen by Kadokawa Bookstore is actually mostly populated by teenagers - actually speaking of it. This kind of forum where people talk all day long or something. If not there are many young people. How can working people find so much time to attend forums? Now that such a group of people has been selected, the next thing to consider is how to target such a group of people for publicity. How to promote it? Wen Xun thought for a while and felt that it would be better to use the method he had thought of before. For example, at the beginning, everyone came together to guess the trends of some comics or novels that are currently being serialized?
That¡¯s right! Wen Xun is cooperating with Kadokawa Shoten, which is a pretty big publishing house in Japan. Moreover, such a publishing house publishes and sells not only novels but also comics and even audio-visual products. It can be said that it is a publishing company! Such a publishing company certainly has a lot of publishing resources. So can we Wen Xun pretend to be a netizen, sneak into the forum and open a post, calling on everyone to guess the plot of a book being published by Kadokawa Shoten? You have to know what it means to publish a book in Japan. In many cases, the author does not write the work in one go and then hand it over to the publishing house for distribution. Instead, the author writes a little bit and then publishes it.
For example, a story like this with more than ten chapters written by Wen Xun would be the content of one volume or one volume in Japan. If the content of such a part sells well, the author will continue to write it, and then something like the second part will be released. Such an approach is actually very beneficial to both the author himself and the publisher. Because this is to avoid risks as much as possible, and to prevent everyone from going too far down the wrong road. If one book doesn't sell well, then you might as well stop writing it next time. It's better to change the subject and story and see if you can write a more popular one. Thus. Authors don't have to spend too much energy on books that are destined to fail to become popular. On the other hand, publishers can also try to avoid risks. Otherwise, if you print too much, you won¡¯t be able to sell it in the end!
So when it comes to saying that, Wen Xun doesn¡¯t believe that there are no novels being typed and ready to be sent for printing in Kadokawa Bookstore! If there is such a novel, and such a novel is quite famous, then why can't we use such a novel to hype it up? For example, we call on everyone on the Internet to guess the future plot of such a relatively well-known novel. Of course, everyone is a reader, and the guessed plot must be all kinds of weird. In such a situation, if Wen Xun, as an anonymous netizen, The above "guessed" the future plot of such a novel, or in the process of interacting with consumers, the guide came up with such a plot of the future together?
? Then when such a book is actually printed and starts to be sold, wouldn¡¯t it be amazing? Those who have participated in the discussion will be surprised and feel that they guessed it right, right? Then you will feel all kinds of surprises all of a sudden, right? Then at this moment Wen Xun made a grand appearance, using a new account to identify himself as Wen Xun, saying that he heard that these people seemed to be good at guessing plots? So let's invite them to try watching the first half of "The Melancholy of Sumiko" or something like that, how about it? And said that if they can guess the subsequent plot, they will be rewarded with money? Then on the forumInterested inviter? In this way, the invitation quota will probably be very attractive, right?
And then, such a thing itself will become like news and spread, right? After all, a novel author suddenly came to the forum and made a bet with readers, saying that readers would definitely not be able to guess the plot changes of a book he was writing. If you think about it carefully, this is indeed quite attractive, right? After all, not to mention in Japan, in other places around the world, the author rarely communicates and interacts with readers during the creative process! Even if there is interaction, there is no such type of interaction, right? So, can such a strange thing not attract the attention of otakus? No, Wen Xun thought about it, it seems that this way it is only attractive to those invited and people on the forum, but is it also attractive to other people?
Wen Xun thought about it and found it quite difficult. Because since such a thing happened online, unless our bet is quite big or quite unexpected, how could offline people feel particularly curious and want to pay attention to it? Woolen cloth? Then the stakes are higher? For example, two to three months' salary or even half a year's salary for an ordinary white-collar worker? I don¡¯t know if this is attractive enough? Or maybe Wen Xun himself would take some more out of the royalties Hey, why not just take out a little more, like a year's salary for an ordinary white-collar worker? For example, a reward of three to four million yen? Anyway, Wen Xun knew that these people would definitely not be able to guess the subsequent plot. Because although Wen Xun wrote it according to the plot. But didn¡¯t we mess up the order? How can they guess? It¡¯s impossible for anyone to guess it right! And we don¡¯t let them decide what the protagonist or whoever is going to do next in the story. Wouldn't it be okay if we just let them guess what they want to write on the next page? This will definitely not be a loss!
Wen Xun felt that his idea was really great! Thinking about it, maybe a huge reward amount will attract a lot of people? Moreover, readers can directly communicate with the author and even have gambling games. This should be attractive enough in itself, right? This is rare enough, right? If this is not attractive enough, then Wen Xun really doesn¡¯t know what else is attractive! Under such circumstances, the title of "The Melancholy of Sumiko" was slowly introduced, and then the title of the book was changed to "You will never guess what the next chapter will be about." How about "Novel"? In this way, starting from these aspects, it should be able to attract consumers' interest, right? I saw such a name. Some readers may be curious, right? Is this author so confident? He is so confident that no one can guess what he will write in the next chapter? In this way, wouldn¡¯t there be potential consumers? Isn¡¯t it possible that this sales volume will be achieved?
With this in mind, Wen Xun checked it several times and always felt that there was nothing wrong. Since there is no problem, the next step is of course to implement it. When it comes to actual implementation, it's not like he went directly to Wen Xun. After all, he Wen Xun is a foreigner, and sometimes he still doesn't have a good grasp of some Japanese vocabulary. Why not let the employees of Kadokawa Shoten come? After all, everyone is a grasshopper on a rope, and free labor is in vain! If you want to do it, then do it! Wen Xun's execution was very fast. After he called Kadokawa Bookstore, Kadokawa Bookstore immediately lined up employees to help - it was really no one else. It happens to be Mr. Nakamura, the editor-in-chief of Wenxun!
There is nothing Mr. Nakamura can do about it, and neither can Kadokawa Shoten. Who let the contract restrict everyone from being a grasshopper in the same boat? Now that Wen Xun is going to do this, what Kadokawa Bookstore can do is to cooperate as much as possible in order to reduce losses. Of course, they hope that Wen Xun's policies and strategies can work. Otherwise, it doesn't matter that Wen Xun failed, and they Kadokawa Shoten is about to lose real money! This is a very taboo thing for a company if the project investment fails, okay! So no matter what everyone thinks about Wen Xun, the current situation is that no matter what everyone thinks about Wen Xun, they must help Wen Xun now!
Then under such a situation, Kadokawa Shoten took action, and soon started a discussion in 2ch, the largest forum for otakus in Japan. It¡¯s quite interesting to talk about a place like 2ch. Such a forum, which is somewhat similar to the domestic Tianya Maofu, was founded by Hiroyuki Nishimura in 1999. Today, most of the updates on the site are made by 2ch users participate voluntarily. The operation of the 2ch website itself is non-profit. In the past, the website's main source of income was the publication of advertisements for dating websites including adult websites, and online casino advertisements. These were general websites that allowed people to place advertisements in the rental space. When advertising, I hesitate about the type of advertising I should involve. In addition, a fee-based access system for past records called "Point" also brings a considerable amount of financial donations to the website.
2ch?Each discussion thread is limited to only 1,000 comments, and the total size does not exceed 500kb. Therefore, when the number of popular discussion threads approaches 1,000, someone will take the initiative to open a continued discussion thread and induce people who are reading the discussion thread to prepare to move. At the same time, the characteristic of 2ch is that users can leave messages anonymously without applying for an account. They can speak more freely and without restraint, without having to bear the pressure of newbies or minority opinions on the Internet. But on the other hand, this also allows bad elements to cause trouble, such as washing boards, causing wars of words, slandering or placing computer viruses, "browser bombers", etc. All in all, this is the headquarters of Japanese otakus.
To be honest, Nakamura had never been to 2ch before. He wanted to go up and start speaking immediately, but who knew that after going up and taking a look, he suddenly found that there were many things that he couldn't understand! It turns out that there are a lot of "slang" in this 2ch! For example, for the Chinese character "Œ«", in this forum, it actually means "Thank you for your hard work", and then there is "empty marriage", which means "people who don't understand the situation". These words are not the same as normal Japanese, and sometimes the abbreviations are simply incomprehensible! So if you don¡¯t learn how to write slang well, you won¡¯t be able to do it! So after studying hard for a week, Nakamura finally understood the meaning. Then he will directly enter the forum and start causing trouble!
How did this happen? For example, some of the staff at Kadokawa Bookstore who came in to lurk before have gradually become acquainted with others. They even specially registered accounts and so on, just to show that they are not sneaking in for marketing accounts! On the other hand, Nakamura doesn't need to be familiar with him. Although he has also registered an account, overall he wants to appear in the forum on behalf of Wen Xun, so it can only be shown that Wen Xun comes and hangs out. ! Then, in the sub-section related to anime and light novels, Wen Xun, played by Nakamura, opened a post - "Don't you feel that there is nothing new in recent comics? They are always old things. Take a look You already know how to draw the ending from the very beginning. Such comics are doomed to decline"
It is of course easier to attract attention by making such remarks in the anime otaku section. And this time, under Wen Xun's guidance, Nakamura was able to escape with one blow. In other words, I opened a post like this, and after saying a few words at the beginning, I almost stopped talking, and then it was completely left to other people to speak. At this time, other employees of Kadokawa Shoten who were lurking in the forum came over and started talking. Someone said: "That's right, it's like the recent xxx comic. As soon as I saw the beginning of this chapter, I knew how he was going to arrange it. Really, couldn't it be more exciting like a mystery comic? "
Immediately, another employee from Kadokawa Shoten came over to talk - "The painter usually has a hard enough time, and a comic like this is not a mystery comic about searching for a murderer and the murder process. Of course, it cannot be too drawn. It¡¯s amazing, and besides, mystery comics are not published weekly.¡± If you chat with each other and talk to each other, it really looks like a chat in an ordinary forum, and such a series of chats, It really quickly attracted some interested people. Some anonymous or registered members started to talk about this topic. Some people said that they also felt that the level of comics seemed to have dropped recently. Some people said that they could barely draw all the types that they could draw before. Others said that I also feel like I can guess the plots of comics and novels with my knees
"Speaking of which, let's take a guess at what the next chapter of a xxy novel that will be released recently will be like. I think it must be like this" Nakamura began to follow the steps at this time. After he returned to the post, he directly started to guide others to discuss the plot. What others didn't know was that Nakamura had the manuscript of the original author of the xxy novel in front of him at this time! (To be continued, please search Piaotian Literature. The novels will be better and updated faster!