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- . Chapter 213 Product Launch
The relocation of the laboratory was carried out very secretly. The facilities inside were not much different from the original greenhouse base, but there were great changes in area and concealment.
Of course, the diet of Sun Xiaoyue and Wang Yue still had to be solved. For this reason, Zhang Wen specially arranged for the Zerg to build a passage from this underground secret laboratory to Zhang Wen's home. Zhang Wen could directly eat the food from his home. Food was provided to Sun Xiaoyue and Wang Yue in the underground laboratory.
The only problem that is more troublesome is the electricity and water supply in the laboratory. Water is not a big problem. The spring water in the mountain itself is very abundant and it is basically self-sufficient. However, the supply of electricity is more troublesome.
The electricity consumption cannot be said to be too large, but it is obviously much more than all the electrical equipment in Zhang Wen's home combined. After all, underground, lighting such a large area requires a lot of electricity.
It seemed inappropriate to connect the wiring from Zhang Wen¡¯s home. After a brief discussion with Guo Shaoming, we decided to go through the Qingshan Factory.
The Qingshan factory has been officially put into operation. The power consumption of the five production lines is still very scary. Under the cover of such a huge power load, the power consumption of the underground laboratory is very small. The only thing that makes Zhang What Wen is worried about is the sudden increase in the number of cables that don't know where they are used.
"But Zhang Wen is one of the bosses behind the Qingshan Factory, so he still pressed ahead with this matter. Even if some people may doubt this, the boss has already spoken, so the matter will be settled.
After settling Sun Xiaoyue and Wang Yue, Zhang Wen's heart was completely settled. The laboratory at the greenhouse base was evacuated, but Zhang Wen of the greenhouse felt the need to come down when he had time. He could even use it as a bait to lure Expose the secrets of some ill-intentioned people.
The ice drink produced by the Qingshan Factory was eventually named Bingji, which means extremely cold. Guo Shaoming also implemented the patent early. As for the registration of various trademarks, the application for production licenses, health licenses, and All tests for beverage ingredients and so on have been completed.
The workers returned to their jobs early. Zhang Wendi promoted many middle and low-level leaders who seemed to have good abilities at present, and then arranged the production tasks.
Qiuyuan has also completely lost the last bit of leisure time. He has been patrolling around the workshop all day long. The official launch of Qingshan Bingji Ice Drink has just been in the past few days. Guo Shaoming is also preparing a scale in Nancheng. A grand product launch.
By then, Zhang Wenhe and Guo Shaoming estimate that at least 100,000 bottles of drinks will be needed to use them. Nancheng is the political, economic, and cultural center of Jiangnan Province, with a total resident and floating population of nearly 10 million, and this product launch Guo Shaoming chose Xinjiekou, which has the largest flow of people in Nancheng, as the venue for the meeting.
In an area with a daily flow of hundreds of thousands of people, especially when the temperature is still a little high, holding a product launch of such an ice drink with extremely obvious effects, half sold and half given away, it is estimated that 100,000 bottles of drinks will not last long. time.
Once this product launch is a huge success, orders from the Qingshan Factory will continue to come in. It is estimated that the five production lines of the Qingshan Factory are really not enough.
Now that the weather has begun to get hotter, the temperature will continue to be over 30 degrees Celsius in the next few months. This is exactly the best sales period for the ice drinks from Qingshan Factory, and the amount of drinks required is also a Pretty scary numbers.
The Qingshan Factory is currently promoting Bingjibing drinks on a 24-day basis. This product launch must be held in advance, and the time is quite tight.
It is precisely because of this that the current production and inventory are quite tight. One hundred thousand bottles of Bingjibing drinks will take at least four days to produce, and this is only the minimum.
"Qiu Yuan, just work hard these days. After our product launch is successful and everything is on track, you can relax!"
Qiu Yuan had just come back from the production workshop. He was also sweating profusely. He could only smile bitterly and drink a mouthful of water before continuing to go out for inspection. He saw all these posts and did not forget to cheer him up. .
"Mr. Zhang, you are probably the most laid-back person in our entire factory. You still have time to drink tea leisurely here. I have been staring at the workshop all day and haven't had a break for two days. Please let me squint first." In a moment!" Qiu Yuan took a bottle of Bingjibing drink produced by Qingshan Factory from the table. After taking a sip, he felt refreshed and the heat on his body was relieved a lot.
"Then you should rest first. Don't be too tired. Your body is your capital and cannot be consumed like this!" Looking at Qiu Yuan's face,With his tired look, it is definitely impossible for Zhang Wen to ignore him. Qiu Yuan is his number one general. If he falls ill at this critical moment, it will be really troublesome.
Zhang Wen is also a master who likes to be lazy. If Qiuyuan falls, many things will fall on Zhang Wen's head. Being lazy is naturally what Zhang Wen is most happy with.
"I think it's better to forget it. Of course I'm happy to take some time off from my busy schedule! However, if I don't watch our products being produced with my own eyes, I don't know what to do. I don't dare to relax at this juncture. When I get back, I just have a drink of water and a little rest, we have to go there soon!"
Qiu Yuan wiped the sweat from his head. The heat on his body has almost gone away. In addition, it contains quite sufficient nutrients, which can replenish sufficient water and physical strength. It can do more than one thing with one stone.
"Our production is relatively tight now. When it stabilizes in the future, the factory will produce a batch of drinks with better nutritional value and cooling effect. Let's use them as our internal drinks!" Zhang Wen thought about it, and Professor Luo and the others have already prepared the formula. After developing it, you just need to adjust the program when the time comes.
"That's good!"
In terms of the core technology of ice drinks, Zhang Wen and Guo Shaoming are still keeping it secret. Qiu Yuan is not very clear about it, but there is not much to hide in terms of various formula drinks.
Zhang Wen has nothing to do at Qingshan Factory. The specific affairs are all handled by Qiu Yuan and other managers. As a hands-off shopkeeper, he is indeed relatively free.
It has been a week since the formula of Bingji Beverage was developed, and today is the day of the product launch of Bingji Beverage.
The scale of the press conference is not small, but the layout of the venue is indeed quite simple. The entrance of a famous shopping mall in Xinjiekou has been arranged early. Early in the morning, ten trucks pulled away several items from the warehouse of the Qingshan Factory. Tens of thousands of bottles of drinks were shipped to Nancheng City, where the press conference was held.
"Guo Zi, it's up to you to make the specific arrangements. I don't understand this. Giving random orders is just causing trouble!" Seeing Guo Shaoming busy directing his men to make final preparations, Zhang Wen appeared. I just wanted to come over and ask Zhang Wen to help, but Zhang Wen quickly pushed away.
This press conference is so important. As one of the people in charge of Qingshan Factory, it would be really unreasonable for Zhang Wen not to be present.
At ten o'clock in the morning, the temperature rose to 30 degrees Celsius. The temperature in Xinjiekou, which has a very large flow of people and vehicles, exceeded 35 degrees Celsius early and is still rising.
With the sound of a salute, the product launch conference of Bingjibing Beverage officially began.
The press conference was hosted by Cao Yue, the new CEO who had just arrived at Qingshan Factory. Through the relationship between the Nanyang Guo family, several artists from Hong Kong and Taiwan who were only slightly famous were invited to perform.
The shape of the outer packaging bottle of Bingjibing beverage is not unique, nor is it particularly attractive. However, Zhang Wen and Guo Shaoming are not serious about it. Because time is tight, these bottles are ordered as quickly as possible. Comes complete.
After all, what sells drinks is not the outer packaging, but the actual drinks inside. If the taste of the drink is not good, no matter how exquisite the outer packaging is, the sales volume will be absolutely pitiful.
The first step is to try the Bingji Ice Drink for free. The slogan of Qingshan Factory is - the real natural ice drink!
A specially made huge glass tank was placed near the center of the booth. Thousands of bottles of Bingjibing drinks were introduced into this huge transparent glass tank. There were many disposable cups on the booth, and people approaching could easily Use a cup to drink the ice-cold drink in the glass jar.
The product launch conference attracted a lot of people passing by. The booth was quickly surrounded by countless people, and the temperature suddenly rose several degrees.
Under such high temperatures, when the first person to try the Bingji Ice drink exclaimed incomparably refreshing, many people rushed to try this new ice drink.
After taking a sip of the ice drink, you immediately feel that the heat has disappeared from your body in an instant, and the taste is quite good. The pure natural fruit and vegetable juice drink is rich in nutrients and water.
¡°It¡¯s so cool!¡±
There was suddenly such a loud roar in the venue. Whether it was true or not, countless people moved towards the tasting area.
"The child care you arranged? It's too fake!"
Zhang Wen looked at Guo Shaoming beside him and asked jokingly.
"Do you think we need to find child care?" Guo Shaoming's simple rhetorical question is enough.
If it weren¡¯t for the extremely powerful effect of biological refrigerant, Zhang Wen and the others might really use such a trick, but now there is no need at all, because the cooling effect is absolutely real.
The free tasting program was a success, and not just an ordinary success, it was an absolutely unprecedented success.
Nearly 10,000 bottles of Bingjibing drinks were poured into the glass jar and then given away for free. Although there was a slight loss, it was nothing compared to the gains.If the chemical refrigerant had an absolutely super effect, Zhang Wen and the others might really use such a trick, but now there is no need at all, because the cooling effect is absolutely real.
The free tasting program was a success, and not just an ordinary success, it was an absolutely unprecedented success.
Nearly 10,000 bottles of Bingjibing drinks were poured into the glass jar and then given away for free. Although there was a slight loss, it was nothing compared to the gains. - Didn't finish reading? Add this book to your favoritesI'm a member and bookmarked this chapterCopy the address of this book and recommend it to your friends for pointsChapter error? Click here to report
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