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Volume 1: The screenwriter is also crazy Chapter 429: Crazy

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    From eight to ten o'clock, "Harvard Love Story" completed its debut in the United States.  ¡Ó In Campbell¡¯s home, the ending song of the show was still playing at this time. It was also sung by Lee Jung Hee. It was a new song and it was equally nice.  Campbell couldn't help but hum along. His sister Rice pouted proudly, threw the remote control to him, and said somewhat arrogantly, "I think there will be no controversy in watching that station every Thursday night from now on."  !" Campbell's young man's face was a little confused.  ¡°He really likes this movie. It¡¯s not just a clich¨¦ romance or urban drama. It¡¯s full of young people¡¯s elements. Even the clothes and scenery are so amazing.  Actually, if we look at it in the future, he won¡¯t object, but if Rice says that, he can¡¯t admit it.  It was his mother who kicked Rice first and said, "Okay, little girl, it's time for you to go to bed," and then nuzzled at Campbell, "You too, dear, you have to go to class tomorrow, I hope you will  You can also get into Harvard" "It's Harvard again," Campbell curled his lips, but if you think about it, it would actually be a good place to go, wouldn't it?  "Harvard Love Story" aired two consecutive episodes on Thursday nights in the United States, but this was only to cope with the first wave of trends, and it will return to the schedule of one episode per week in the future.  After it was broadcast, people at NBC were very nervous and kept sending people to keep an eye on Nielsen's ratings statistics.  On the other hand, Empire Entertainment, including Lee Chung-hee, are very calm.  Early in the morning, Lee Jung Hee was still sleeping soundly with Kim Tae Hee in his arms. He had just attended the Paris Fashion Week conference yesterday.  Then there was another interview.  I was busy until about two o'clock in the morning before returning to the hotel.  Then.  Seeing the two beauties sleeping on the bed like lotus flowers side by side, he finally found this good opportunity, so he went a little crazy and didn't fall asleep until dawn.  It was not yet nine o'clock, this is Paris time, and someone called.  It was so noisy that he almost broke the hotel phone.  "Who is it?" Sun Yezhen also twisted in his arms dissatisfied, "Early in the morning. It was so noisy!" Li Zhengxi was also depressed, and it was not a mobile phone, but the landline number of the hotel room where he stayed.  This is not the kind of ordinary hotel that advertises health care massages and the like, not to mention, it¡¯s already noon.  Li Zhengxi picked up the phone speechlessly. After hearing the call, he wanted to stuff the phone into the guy's mouth to shut him up.  Over there is Hoffman, the president of NBC Television.  The only purpose of his call was to tell Li Zhengxi.  The ratings for last night's Harvard Love Story were insane.  Thursday night from 8 to 10 pm is itself prime time. The six major TV stations NBC, ABC, CBS, Fox, UPN and CWTV can reach a total of more than 60 million viewers across the United States.  Generally speaking, starting at eight o'clock, ABC's "Monday Night Football", CBS's "Everybody Loves Raymond", and NBC's "Friends" are the top three on this night, with average ratings.  All are above 15 million.  The three companies together will account for about 50 million, while the other three companies can only share the remaining 10 million.  However, last night, NBC¡¯s ¡°Friends¡± was no longer available, and the situation suddenly changed.  CBS and ABC initially thought about taking advantage of the trend to grab some people from NBC. It was not until NBC suddenly purchased the North American rights to "Harvard Love Story" from Lee Chung-hee that they felt something was wrong.  However, before the show started, they thought that it might just be average, just like "Two and a Half Men" and "Lost". The maximum is only 20 million, and they would not be severely suppressed.  Then, after a period of time, they were able to slowly regain their disadvantage.  However, when the TV movie started to play, the senior executives and employees of the two companies who were watching it at home couldn't sit still, knowing that something was going to happen.  ??????????????????????????????????????????????????????????????????????????????OUT off out of the gate, just because they were attracted and willing to keep watching, it means the TV series is very good.  So, many people stayed up all night, and early the next morning, various news came out one after another.  From 8 to 9 o'clock, the ratings of "Harvard Love Story" were a terrifying 28.5/33, #1; ad*u*lts18-49: 26%, #1.  This is a standard format for American TV series ratings. ? 28.5, this number refers to the ratings of the show based on household TV users.  In other words, 28.5% of all households with TV sets in the United States have watched "Harvard Love Story", and the proportion is based on the number of households in the United States with TV sets.  33: It refers to the ratings of the show based on household viewing.In other words, among all the households in the United States that turned on the TV on Thursday night and watched more than five minutes of TV programs, 33% of households watched "Harvard Love Story", and the proportion was based on the total number of households watching TV that night (  Many families probably don't watch TV on Thursday nights, so the ratio is naturally larger than the previous one).  Then ad*u*lts, 18-49, refers to the ratings based on the number of adult viewers. The American television industry generally considers 18-49 years old as adult viewers, those under 18 years old as teenage viewers, and 50 and above as senior viewers.  ). ? 26: It is the adult audience rating of the show.  In other words, 26% of all the people who can be counted watching TV in the United States have watched it, and the proportion is based on the entire TV-watching population in the United States.  As for #1, it refers to the ratings ranking of the show that night (if t appears, it means tied, such as t3 means tied for third).  In other words, among the programs of all TV stations that night, they mainly refer to NBC, ABC, Fox, CBS, UPN and CWTV.  "Harvard Love Story" won the first place without any suspense, but first place is nothing. What is even more terrifying is the series of numbers above.  According to the latest statistics, there are 112.8 million TV users in the United States this year.  1% represents 1,128,000 households.  Harvard Love Story's 28.5 is approximately 32.14 million households.  It should be noted that under normal circumstances there must be more than one person in each household.     at the same time.  According to the latest statistics.  There were 131,050,000 adult television users (ages 18-49) in the United States this year.  1% represents 1,310,500 people.  The 26 of "Harvard Love Story" is approximately 34.06 million people.  If we say that for the Super Bowl, which sometimes has more than 100 million viewers, the general ratings of "Harvard Love Story" are nothing, but the 26% adult ratings will be amazing even for the Super Bowl.  As we all know, the ratings of 18-49 are extremely important, because this age group is the main consumption power of the market.  Advertising costs are extremely high. Sometimes when talking about "what is the ratings of a certain drama", the indicator of 18-49 is used as the default standard.  At the same time, there is also a saying in the ratings market that it is twenty to eighty. This means that the ratings of twenty adult viewers are no worse than eighty other viewers, or even more important.  So you can see how crazy "Harvard Love Story" was last night.  And when "Harvard Love Story" was crazy, TV stations such as CBS and ABC were in misery.  CBS¡¯s ¡°Thursday Night Football¡± is okay.  But only a dismal 13 million people watched it, almost one-third less than the average 18 million.  The worst thing is ABC.  Their "Two and a Half Men" actually only had 5.38 million. You know, they also scored 18.19 million in the opening season last week. This is not a cut in half, but a cut directly to the root.  Of course, other fox and upn are also greatly affected.  At this time, the president of Fox TV station was cursing in the office.  "A group of extremely stupid fools, what they say is almost the same as "Two and a Half Men", only the difference is 17 to 8 million, which is 20 million higher than the sky." Reiner is really going crazy, because Fox was established  Slow. Although the Internet is spreading rapidly, in terms of content, it is still unable to compare with the top three NBC, ABC, and CBS. Therefore, he can only play tricks on the remaining three.  " Moreover, once the three TV stations make big moves, they will have to adjust the broadcast of various TV series in a timely manner, fearing that they will accidentally become cannon fodder.  This kind of carefulness, but always giving people the feeling of pressure, of course cannot be very good.  With great difficulty, they got "American Idol", which allowed Fox to finally have a program to challenge the other three major channels in the first half of this year, and they finally had a program that exceeded 20 million viewers.  However, this is far from enough. If Fox wants to squeeze into the circle of the three big players and eat meat, rather than follow the soup, good content production and purchase are the most important.  But before, they once again faced a good opportunity.  That is "Harvard Love Story", which was directed and starred by Lee Chung-hee himself, and also invited countless big names.  Fox naturally attaches great importance to this, and like NBC, they have both obtained samples.  However, when making the quotation, the wealthy Fox actually hesitated. Of course, this was not a specific person, but the entire team. They felt that this was a good deal, but it was limited.  "It's like "Band of Brothers", it's such a good movie, and it has many big names joining it, but the ratings are just like that.  ¡°After all, we are businessmen and we are here to talk about money. If it is too expensive, we should think more about it, especially the guys on the board of directors.  ¡°However, NBC is going crazy this time.   In the end, they won it for $2 million more per episode than other producers.  " Two million dollars per episode. There are thirty-six episodes in total. In other words, the extra amount is 72 million US dollars.  However, for the current television industry in the United States, producing a movie only costs two to three million US dollars. Tens of millions of dollars will be a thing of the future, and it is not the norm.  Therefore, at the time, everyone thought NBC was a bit crazy.  ???????????????????????????????????But now, everyone is dumbfounded, and even more envious and jealous.  Reina is thinking now, let alone two million, he would be willing to pay five million, or even eight million or ten million. After seeing the ratings, he will also consider it!  But, everything is too late.  (To be continued, please search Piaotian Literature. The novels will be better and updated faster!
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