"Look at this article!" Li Zhengxi said hello to everyone. After greetings, Li Sexi turned the Chosun Ilbo in his hand to the front page, and then handed it over. () The headline on the front page is - "Empire Real Estate, another ambitious project of Dr. Li". The name is Empire Real Estate Company, which is a distinct symbol of empire. It has no intention of concealing it. However, the development of Empire Real Estate in the early stage was very low-key. The so-called entering the village quietly does not require shooting. Therefore, this matter did not attract too many people's attention, only a small number of people in the industry knew about it. Of course, it is not a big deal for people to know about it at this time. If I am slightly worried, someone may dig out Kim Tae Hee through Kim Jin Jung's connections. The matter between him and Alice is still pending. It is not appropriate for his relationship with Kim Tae Hee to be exposed now. After taking it, Li Zhengxi just glanced at his elder brother. He didn't say anything or ask anything. Instead, he read it himself first. "Empire Real Estate, this company was established more than a year ago, with a registered capital of 100 billion won. According to the information we received, this real estate construction company with the 'Empire' logo is also known as the 'Empire Family' to us. It is a group controlled by Dr. Li. More than two years ago, when Dr. Li was still studying for a PhD in economics at Harvard, he suddenly entered the entertainment industry and made outstanding contributions to the development of the Korean entertainment industry. Up to now, In the past two years, the annual box office of Korean movies has more than tripled, and the export of TV series overseas has been almost tripled. In fact, this is all due to Empire Entertainment¡¯s empire. Formed, owns groups such as Hot, Shinhwa, Ses, etc., and is said to be quitting TVXQ. At the same time, in terms of solo, Lee Hyori has proven Dr. Lee's vision. More than a month ago, some people criticized Lee Hyori's music style. She has no regard for shame and misleads young people, but now she has become a representative figure in the Korean music industry leading sexy songs. Of course, what is even more eye-catching is that BoA, who has achieved dazzling results in South Korea, has been sent to the United States by Dr. Lee. In Los Angeles, there will be pop queen Madonna training and creating the latest English single. Then there will be variety shows, HappyTogether, co-produced by Empire Entertainment and KBS, and X-Man, produced by MBC and SBS. "Love Letter" etc. were all launched not long ago. Not only did it receive high ratings, but it also received huge praise. It was hailed as a huge revolution in variety shows, and Dr. Lee's Empire Entertainment has already revolutionized variety shows. He truly owns half of the Korean entertainment industry, and his entertainment empire has basically taken shape. At this time, when everyone is still thinking about his next step, whether to rush to Hollywood or something else, he has already started. It turns out that his next step is to build a real estate kingdom, which is his real ambition" Most of the articles throughout the article are praising others, and there are no bad remarks. However, The article mentioned ambition many times, and analyzed the current achievements of Empire Entertainment one by one, talking about Empire and the like. Although Li Zhengxi had a passionate idea at that time, now, he definitely does not want to go too far. striking. Because he knows the principle that a big tree attracts the wind, the more powerful it seems, but the current situation can be said to be the target of public criticism. There is no way, everyone wants benefits, and you alone have so much, those who do not get it will naturally be envious, jealous, and hateful. I want to fuck you off and then bite you. Therefore, this article is not a good intention, but to announce to the world that everyone should focus on Empire Entertainment and Lee Jung Hee, so that there will be more resistance to whatever he wants to do in the future. "Just leave them alone," Li Zhengxi said in a calm tone after reading. The current Empire Entertainment can only make people envy, envy, and hate, but it is not enough to make people respect it. In other words, it is intimidating and they dare not show the slightest disrespect. . From envy, jealousy, hatred to respect and fear, this is a process, and it is also the goal that Lee Chung-hee is pursuing. This process will take several years, which is why he agreed with Philip Morgan IV for five years. Seeing how calm he was, Jin Zhenzhong knew that he understood the true meaning of this article, but he was still calm. Knowing that this kid was really getting better and better, he praised him in his heart and nodded, "Yeah, it's a big deal. Pay more!¡± In fact, the business strategy of Empire Real Estate is different from that of other real estate companies. After the economic crisis, other real estate companies either went bankrupt or were unable to expand, but the ones that expanded vigorously were like those in Jiang*nan District. The place is crowded, and Empire Real Estate Co., Ltd.?, at first, Li Zhengxi and Jin Zhenzhong also considered arranging the layout in Jiangnan District, and planned to build the new headquarters of Empire Entertainment there. However, when they hoarded several pieces of land in Jiangnan District and prepared to develop it, they found that the competition in this place was too great, and various large consortiums were eyeing this place, so they gave up directly and then changed hands to acquire the land. Once sold, the last piece of land was sold at the beginning of this year and the profit was almost doubled. This is also due to the economic recovery and the sharp rise in land prices in Jiangnan District. Therefore, Empire Real Estate¡¯s investment at that time was less than 200 million U.S. dollars. Including loans, it is now almost 500 million U.S. dollars. You know, the money earned by the entire Empire Entertainment last year, including Empire Film Company, although the box office was close to 500 billion won, but excluding theater sharing, promotion, etc., the money earned was only about 200 million US dollars, and this, It's already mouth-watering. But Empire Real Estate quietly made 230 million. This is why real estate makes people crazy. Since real estate is so profitable, Empire Real Estate, which has more than 480 million US dollars, will naturally not give up on this feast and continue to hoard land in Yongsan District, Seocho District, Mapo District, and even Gangnam District as long as there is a chance. , and accidentally ran in and took a bite. Anyway, if you occupy the space now, you can make a lot of money whether you are building a house or selling land in the future. but. Empire Real Estate doesn¡¯t force it either. This is also the reason why Jin Zhenzhong is very calm. Recently, as the Empire Construction Company has basically taken shape, the company's costs will be further reduced, and the construction company can even be used to make profits. ¡°These are all the experiences and knowledge he has gained from many years of working in this industry. With him here, Li Zhengxi can be the hands-on shopkeeper with confidence. After returning from the United States. Lee Jung Hee took a vacation for himself, a small vacation. Since his parents were both in South Korea, the family went to Jeju Island for three days. Three full days, which is very luxurious for an artist, and Li Zhengxi's identity is more complicated, so after three days, he has to be busy again. After breakfast, we rushed to the company from home. At this time, Empire Entertainment has moved to another location, so there is nothing we can do about it. The company is getting bigger and bigger, there are more and more people, and no one is exempt from the superficial projects. Therefore, Empire Entertainment finally moved to its current new home in May. It was not built by Imperial Real Estate Company, but bought directly. However, this place is no longer the original Jongno District, nor is it the prosperous Gang*nam District where artists are willing to stay, but is located away from Lee Jung Hee's house. Not far from Mapo District. There are two twelve-story houses connected by a tempered glass overpass in the middle. Because the two buildings are next to the Han River, the housing prices are relatively expensive. However, compared to ten years later, the current prices are still very cheap. During the Asian financial crisis in 1997, South Korea's real estate market also suffered a devastating blow. South Korea's housing prices fell by more than half. Under this situation, in order to support the construction industry and quickly restore the economy, the South Korean government relaxed the apartment transfer system. At the same time, the central bank implements low interest rate policies to promote consumption. By this year, South Korea's economy has basically recovered, so real estate prices have begun to skyrocket. However, this has just begun. Now one square meter in Mapo District is about 600,000 won, and in three or four years, one square meter will be close to 20,000 won. For one million won, places like Gang*nam-gu will be more expensive. Therefore, the overall purchase price of these two buildings with a combined area of ??more than 100,000 square meters is less than 50 billion won. In the future, it will cost at least 200 billion won, so buying a house now can be considered an investment. There are tall walls surrounding the two buildings. There are huge trees outside the walls. Inside, there is an oversized lawn plus small flower beds divided into pieces. In front of the building, there is a fountain. Such a design is very luxurious, but this is also what Empire Entertainment must do to be different from other stingy entertainment companies. Because we bought a new building and built a headquarters in such a big place, not only Empire Entertainment, but also Empire Film Company, Empire Television Production Company, and Empire Records all moved in. ??????????? Empire Entertainment also has a directly affiliated brokerage company, and now the variety show department is also starting to work on it. Therefore, the new headquarters of Empire Entertainment is star-studded every day. Therefore, there are various fans staying here every day. However, Lee Jung Hee drove directly into the underground parking lot, so he did not have to show his face above. After exiting the underground parking lot, I went straight to the twelfth floor from the company's exclusive elevator. The elevator door opened. As soon as I stepped out, a woman rushed over like the wind. I was sure it was a woman because there was a hint of womanliness in the wind. fragrant. "Yeah!" Song Ji Hyo screamed softly, and threw herself into Li Zhengxi's arms. When she saw who it was clearly, she immediately put her head on Li Zhengxi's chest in embarrassment, got out of his arms, and thenWith a blushing face, he bowed his head and said, "Sorry, I was too anxious" From the first time they met, Song Ji Hyo and Lee Jung Hee did not deal with each other, and then they kept looking at each other coldly, even if this guy was the boss, He even plans to quit the company. Until that day when I accidentally fell into his arms and kissed him, at that moment, after running away, my mood suddenly changed. This guy is actually very powerful. Of course, he is definitely not a good guy. There are so many scandals about him. However, he is really not as annoying as before. At least when he sees it, his thoughts are subtle. For example, in front of him, she was a little shy and nervous, but not angry. It was the attitude of a little woman. She even didn't dare to look at him. Her face seemed to be burning red. She could feel it and wanted to run away. "Why are you still so reckless?" Li Zhengxi didn't know what she was thinking. Looking at her embarrassed look, he joked casually. However, when Song Ji Hyo heard this, she stopped and glanced at him with her lips pouted. She didn't say it loudly, but muttered: "Who did it rashly? It was obviously you who ran out suddenly!" Lee Jung Hee Laughing dumbly, this girl still had the same temper. She pointed to the elevator behind her and said deliberately: "This is only for the company's top executives!" Hearing his joking voice, Song Ji Hyo finally relaxed a little, knowing that he was not that kind of person. A man with overwhelming power, otherwise she would have been kicked out of the company a long time ago. Therefore, she pouted her lips delicately, "Rare!" Just after she finished speaking, she seemed to have remembered something and screamed, "Ah, I don't have time. "He rushed into the elevator and waved to him at the end, "I'm leaving first." Li Zhengxi laughed dumbly. Not everyone can use this elevator. Seeing that she was holding Park Dongzan's card, she must be in an emergency. He didn't stop her, but smiled and said: "Slow down, don't bump into people again, other people may not have as good a temper as me!" Song Ji Hyo gave him a big eye roll when the elevator closed, but when it closed, After that, he patted his chest again and took a long breath. He said that his heartbeat was so fast just now, and then he touched his face again, and his face was still very hot. It was so embarrassing just now, she thought to herself, and spat at herself inexplicably, but the guy was still the same as before. He was still peeking at her breasts just now, so shameless. She quickly buttoned up the loose buttons on her T-shirt, but her face turned red inexplicably, and she suddenly stamped her feet in the elevator, as if she thought of something that made her shy and crazy. Lee Jung-hee on the top floor didn¡¯t know what Song Ji-hyo was doing in the elevator. The top floor on the left was very large, but there were only offices for senior company executives such as Jang Dong-guo and Park Dong-chan. Of course, there was also his. And, although he is often not here, his office is the largest, with more than two hundred square meters of space, including a large office of one hundred square meters, as well as rest rooms, bathrooms, gyms, etc. Entering inside, Han Meizhu was working there, while Zhang Dongguo, Park Dongzan, Gao Zuodong, and Representative Yang were discussing things on the side. There is a large floor-to-ceiling window in the office, which is one-way. You can see the Han River outside and the scenery of KBS on Yeouido opposite, but you can't see the situation inside the office from the outside. Li Zhengxi stood by the window and took a look outside, and then said, "I'm too short. I don't have the feeling of seeing all the mountains at a glance or being the king of the world." After amusing the big guy, he turned his head and said Together they discussed rough plans for next year. It¡¯s almost September, and many companies won¡¯t make plans for the new year until the end of the year, but the bigger the company, the earlier they think about it, and this is especially true for Empire Entertainment. Under the crowd, only better plans are available. Only then will there be better development in the coming year. ps: Valentine¡¯s Day is the weekend again. If there are darlings, I won¡¯t bless you. Anyway, you will be very sweet. I am only left with envy, jealousy and hatred. Therefore, I only bless singles. In fact, I originally wanted to comfort you. There is no advantage in entering the city without entering the city. However, in such days, when we are lonely and desolate, we should work harder, even if we enter the city before coming out. , right, so, everyone, come on, I wish you a miraculous next moment and a happy future today! Love you! (To be continued, please search Piaotian Literature. The novels will be better and updated faster!