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Volume 1 The screenwriter is also crazy Chapter 63 The end and the beginning

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    On August 22, according to data released by the Korea Film Promotion Council, the box office of "The Curse" in its sixth week still exceeded 50,000, and the total box office continued to move towards the 2 million mark.  On the same day that this news was released, "Blue Life and Death" also came to the final shooting day of the first four episodes.  Early in the morning, it was still the unforgettable spot, which was the step where Won Bin was injured and the entire crew almost collapsed.  When it was time to shoot, after Lee Jung Hee and Son Ye Jin trotted back and forth hand in hand two or three times, Yin Seok Ho finally told them in particular, "Jung Hee, Ye Jin, you two must pay attention to it a moment, it doesn't matter if you go slower."  ¡­!¡± ¡°I don¡¯t blame him for being verbose, it¡¯s really because the crew can no longer afford any losses. Moreover, with the precedent, people have shadows in their hearts and even have superstitious thoughts.  However, there was no problem this time. Without any lines and without paying special attention to the camera, Lee Jung Hee and Son Ye Jin completed the task easily, while Yoon Seok Ho looked at the camera and saw the two of them running past hand in hand.  picture, and he breathed a sigh of relief.  Even after shouting "pass" happily, she even joked with them, "Yes, the way you ran just now looked like a couple" "Tsk!" Son Ye-jin curled her lips and glanced at Lee Jung-hee.  , saw him looking over, snorted at him, then suddenly turned to Yin Xihu with a smile and said: "Director, when I slap you later, will it look better if I actually slap you?" Yin Xihu was happy, and then he said  Referring to Lee Jung Hee, "Ask him!" Next is the scene at the beach. It was the first time that Han Tae Seok heard Yoon Eun Hee tell her about her situation, but he was still confused and finally slapped Yoon Eun Hee.  Of course, Lee Jung-hee wouldn¡¯t really let Son Ye-jin beat her up, and Yoon Seok-ho obviously didn¡¯t want Son Ye-jin to get what he wanted. Just like that, before noon, the entire filming finally came to the final scene.  This is the scene where Yoon Eun-hee, played by Son Ye-jin, saw Yoon Jun-hee, played by Song Seung-hun, get out of the car and grab something from someone on the street, then turned around and got in the car.  This is reserved for suspense. It is very brief. There are only two scenes. One is Yin Junxi closing the car door and getting something with someone, then turning around and getting in the car; the other is Yin Eunxi¡¯s complex expression of surprise, confusion and excitement when he saw Yin Junxi on the avenue.  ¡­.  The last moment has arrived. In the close-up shot, Son Ye-jin opened her mouth slightly in surprise and stretched her neck slightly, but her brows were slightly frowned, which perfectly expressed her doubts and entanglements  "Very good, passed!" As Yin Xihu shouted with excitement, the entire crew cheered excitedly, and even Lee Jung Hee breathed a sigh of relief. The filming was successfully completed, and all he had left was to work hard.  Increase your popularity.  "Zhengxi, thank you for your hard work!" At this time, Park Dongzan, who was equally excited, patted his shoulder hard, and then clapped his hands with Yin Xihu to congratulate him.  To be honest, when Won Bin was injured, his heart really skipped a beat and he thought the show was over. But now, he feels a little bit alive again.  "Zhengxi, thank you. We have time to go have a drink!" Yin Xihu also happily high-fived Li Zhengxi, and then Park Dongzan also added, "Then you must call me!" The three of them  The individual is the epitome of the atmosphere at the scene. Then, when Park Dong Chan said that he would treat the entire crew to a Korean beef dinner at noon, the atmosphere at the scene reached its peak  Because of the system of separation of production and broadcasting, Korean TV dramas usually shoot four to eight episodes first, and then broadcast them first. If the audience feedback is good, the ratings are good, and the advertisers are enthusiastic, then they will continue filming; and once the broadcast effect is  If it's bad, then the show will be cut off directly.  Although "Blue Life and Death" is the key project of KBS this year, it is used to restore KBS's decline in urban fashion dramas in the first year of the new century. However, to be cautious, if this drama is really too bad, then  , KBS will still cut it off without hesitation, and they have even prepared a replacement TV series.  Therefore, the crew of "Blue Life and Death" is the same as other crews. After filming today, the crew will be temporarily disbanded. Only Yin Xihu will lead the post-production team to post-produce the first four episodes.  Of course, the leading actors are not idle. Their job is to cooperate with the TV station to promote the TV series. However, the leading actors mentioned here are mainly the male lead Song Seung-heon and the female lead Son Ye-jin. As the male supporting actor, Lee Jung-hee has few promotional activities.  many.  But this is not good for him to complete the first stage of the task - to become the most popular member of the show before the show starts.  Therefore, after everyone finished eating at noon, when the crew packed up and dispersedLee Jung Hee, who does not yet have a private car, did not use Son Ye Jin's nanny car, but got into Park Dong Chan's car.  "What are you doing?" Pu Dongzan saw him squeezing in. He smiled and stretched out his feet to prevent him from entering. Then he joked: "You and that girl had a fight again!" "I really like you!"  Li Zhengxi also answered in the same non-serious manner. Park Dongzan knew him well and naturally knew that he had something to say. After he sat down, he asked seriously, "Do you have any other ideas?" Li Zhengxi smiled.  He nodded and said, "Director Park, you really understand me!" After a pause, he looked at what he was waiting for, but instead of saying it directly, he asked him, "I wonder what you think about the next broadcast of "Blue Life and Death"  How was the previous publicity planned? "The separation of production and broadcasting determines that almost all publicity is decided by the broadcaster. However, "Blue Life and Death" is different. It is a self-produced project of KBS, so this kind of deformation  The existence also determines that Park Dongzan, the main person in charge of this project, has a greater say, which includes all processes from production to publicity.  Of course, great power also means great responsibility. This is why Park Dong Chan was under great pressure before, saying that he might lose his job at any time.  At this time, when he heard Li Zhengxi suddenly mention the publicity plan, his eyes immediately lit up, and then with surprise and excitement, he said with a smile, "The two of us should not be so secretive, just say it directly!  " He really admires Lee Chung-hee, and this is what Lee Chung-hee has won with his emerging talents for more than half a year. As for publicity, the current success of "The Curse" shows everything, and this is also  The reason why he was so happy.  Li Zhengxi smiled again, but this time it was in his heart, otherwise it would give people a sense of smugness. Even if he and Park Dongzan have a very good relationship, this is not allowed. Then, he said: "In this case, then I will  I said it directly" "Minister Park should now have a rough idea of ??the promotion method of "The Curse". It also has a proper term called viral network marketing." After explaining this a little, Li Zhengxi continued: "Network  It spreads very fast, and because of the popularity of the Internet, it now covers a very wide range. However, its cost is very low. Therefore, as long as it does not violate the law, it is undoubtedly a very effective publicity method, especially for fashion.  For young people" "This time, my idea is similar. It is also to use the Internet first, and then use the Internet to influence reality, and finally achieve our propaganda purpose." At this point, Li Zhengxi paused for a moment.  There was a smile on the corner of his mouth, "However, what is slightly different this time is that our main body of publicity will change. To put it simply, the main body of this time is me, and then, through my popularity and influence, we will achieve  The purpose of promoting the TV series!" Park Dongzan was stunned. He suspected that he heard it wrong, and Li Zhengxi also smiled and shrugged: "Are you now doubting that I want to be famous?" This made Park Dongzan laugh!  , then shook his head and joked: "Even if you want to, you have to see if your mother agrees" Then with Li Zhengxi's helpless smile, he continued: "Okay, you go ahead!" "  Well," Li Zhengxi nodded, "I just said that the first point of viral network marketing is to have a valuable product or service. In fact, this applies to any publicity strategy, but I want to ask  What do you mean, is there anything special about "Blue Life and Death Love" that deserves to be widely spread? " Park Dongzan thought for a while, and then he shrugged like Li Zhengxi, "Uh, I guess not?" Li Zhengxi smiled at this time.  , as if deliberately contradicting him, he said: "Yes," and then pointed to himself, "That's me" Seeing that Park Dongzan was happy again, he also smiled, and then continued: "An 18-year-old  How did the 2014-year-old Harvard Ph.D. in Economics become a screenwriter and actor? What was his mental journey? Also, why did he write "My Sassy Girl" and "The Curse" with completely different themes?  Why are they so popular? Then, what kind of TV series will "Blue Life and Death" be" At this point, Li Zhengxi said with a final word, "When these come together in one person, as long as we are.  If done properly, this will become a very hot topic, and more people will naturally pay attention to the drama "Blue Life and Death"" Park Dongzan finally smiled, whether Lee Jung Hee wants to be famous or not.  This is not important to him, what matters now is the promotion of the TV series.  Before the broadcast of any TV series, the general method of promotion is to focus more on the male and female protagonists, but the popularity of the male lead Song Seung-heon of this drama is tepid, and there is nothing to do about it.  space, and the heroine Son Ye-jin??It's even worse to be a pure rookie.  But Lee Jung Hee is different. He is a rookie, but he has too many hot spots. Moreover, with the popularity he has gathered on the Internet through "My Sassy Girl", he undoubtedly has the best foundation.  Therefore, after hearing about it, Park Dongzan happily patted Li Zhengxi's arm and said with a smile: "Very good, let's discuss the specific plan to make you famous in one fell swoop!" ps  : I highly recommend it. If you like it, please save it. Thank you!
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