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Volume 1 Chapter 390 The tertiary industry and the entrepreneurial wave as the pillar

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    This time the person who summoned Shen Zhenghui was not the boss, nor the future boss, but the future general manager and the current deputy general manager.  ¨I¨I, Shen Zhenghui didn¡¯t know why this person wanted to see him at the beginning. This was simply a way of giving himself gold. He calculated that he was already successful. He was met by the current chairman and general manager, and was also interviewed by the future.  I have been interviewed by the chairman and general manager of the company, and I have basically been able to accumulate enough political status. If I don't become the richest man in China in the future, I will be really embarrassed to say hello to these people.  Dialogue with the deputy general manager is even more troublesome than previous dialogue with the previous general manager, chairman and future chairman.  The secretaries first came to see Shen Zhenghui and made an outline of the dialogue. Shen Zhenghui was asked to write an outline of what he wanted to say based on the outline of the dialogue. Then the outline was sent to the desk of the deputy general manager. The deputy general manager then proposed based on Shen Zhenghui's outline.  Shen Zhenghui answered several questions based on these questions.  Although it feels troublesome, in Shen Zhenghui's impression, this is probably what a real national leader should look like. The range of questions raised by the deputy general manager is quite wide, and also mixed with many new experiences from him.  According to Shen Zhenghui's opinion, Shen Zhenghui had a written dialogue with the deputy general manager for four or five rounds before being arranged to meet with the deputy general manager.  By the time of the official meeting, the excitement and passion were exhausted. Facing the camera, the two of them almost repeated what was written on the paper.  However, both of them are experienced actors. In front of the camera, Shen Zhenghui showed a capitalist who loves the motherland and sincerely offered advice to the motherland on the financial crisis, while the deputy general manager showed a polite corporal's work attitude and economic attitude.  They are familiar with the work, and when discussing various issues of economic development and the country's economic countermeasures, the deputy general manager and Shen Zhenghui chatted and laughed happily, with an attitude of knowing the pearls of wisdom, which made everyone seem confident about the next term.  But superficiality is one thing.  The actual work is another matter.  During the private conversation, the deputy general manager still keenly noticed the numbers provided by Shen Zhenghui.  "The distribution data of "Romance of the Three Kingdoms" cannot be used as a reference for future profits of the film and television industry, right?" "Yes, we are mainly based on the following considerations. One is that the current hardware equipment is not popular enough, and the software and hardware are both out of  In a state of shortage, "Romance of the Three Kingdoms" as a classic TV series has definitely influenced more than three generations in our country, and the version we chose can be said to be a household name, known to all ages, so it has an innate advantage. Everyone is interested in the first Pandora format.  Chinese TV series have high enough attention, so it is very easy to monetize their fame, but the future is definitely not optimistic. Even if the production of hardware can meet the demand, in terms of software, firstly, there may be piracy, and secondly, there will be piracy.  Tastes will diverge. For example, the original sales of "Water Margin" and "A Dream of Red Mansions" are definitely not as good as "Romance of the Three Kingdoms". The entire story of "Journey to the West" is not very complete. This is a major flaw, especially as a mythological novel.  Lagging behind in this aspect is fatal, so although TV and China Film Group are very optimistic about the four masterpieces, I personally feel that "The Romance of the Three Kingdoms" is the peak, and it may go downhill in the future. "The deputy manager's expression was a little ugly.  "Romance of the Three Kingdoms" was able to last for a year until he took office.  The performance has declined significantly, which is a bit difficult to handle. "Even if it is not as good as "The Romance of the Three Kingdoms", it will still have a relatively high sales volume, right?" the deputy general manager asked, "The newly filmed "The Romance of the Three Kingdoms" and "Journey to the West"  "How about TV series like "The Chronicles"?" "It's hard to tell," Shen Zhenghui said honestly, "The old stuff comes first. For the audience, the new stuff is definitely better than the former in terms of technology.  But it is difficult to reach the same level in terms of recognition, so the market in the future will be differentiated and refined. Of course, if we estimate the problem to be more serious, the dividends of those classic movies and TV series will be only.  It¡¯s just a few years.¡± The deputy general manager was stunned, ¡°Don¡¯t you have confidence in technology patents?¡± ¡°Technical monopoly is the most difficult,¡± Shen Zhenghui smiled and replied, ¡°In fact, we have realized this very early.  It¡¯s impossible to keep the Pandora format from being copied. Piracy will definitely be overwhelming in the future.¡± Deputy General Manager Ye smiled, ¡°Then what is your response?¡± ¡°This is only based on continuous manufacturing technology.  "The next one is undoubtedly the gaming field." The deputy general manager nodded, "I thought it was the military field.  " "The military field is actually quite narrow, and there is no way to compare with the civilian market," Shen Zhenghui said, "The major military items, such as missiles, aircraft carriers, tanks, aircraft, and artillery, are not something that ordinary people can do, even under certain circumstances.  DownThe profits are huge but the investment is also large, so in the military we are willing to license the technology and earn some patent fees.  "Shen Zhenghui said bluntly, "On the contrary, the civilian sector is the big one. Those famous game companies are releasing games one generation after another, and each generation is a best-seller. If we practice on the basis of our technology, we will definitely gain a lot of profits.  Return.  Of course, this may become a huge social problem in the future.  The Vice Prime Minister laughed and said, "The children all go to the movies and play games instead of studying and going to work?"  " "There is such a worry," Shen Zhenghui said. "In fact, this trend has already appeared in some places in Europe and the United States. The welfare in Europe and the United States is so good, so some people can earn more by watching TV, playing games and surfing the Internet at home than going out to work.  For us, we have to worry about this. If the real economy cannot improve, even if it is the Internet economy or the tertiary industry economy, no matter how good it is, it will inevitably end up in a mirror, and it will collapse.  "The deputy general manager looked increasingly uglier. "Now it seems," he said, "it is already a trend for low-end industries to move to lower-cost places. What do you think of the industrial upgrading path China is facing?  ?  ¡± I really don¡¯t have any opinion on this, because the economy is completely fluid. I used to think it was good, but now from the perspective of a latecomer, I feel that I actually dug a big hole for myself. In a sense  Frankly speaking, Marx¡¯s economics makes people despair. Non-Marx¡¯s economics is somewhat self-defeating, but in the final analysis, it is still a matter of employment and distribution that leaves aside Marx¡¯s ultimate solution.  Not to mention the plan, in actual operation, the only way is to run faster than others. After the Soviet Union died, the capitalist society could be relieved for more than 20 years. Now it seems that it is time for several major industrial groups to fall.  . In China, Japan, the United States, and Europe, if one dies, the others will be able to live happily for more than ten years. Of course, the possibility of the oil tyrants in the Middle East being looted is everywhere.  We can discuss it in any forum, but at the level of deputy general manager, his strategic thinking will definitely not be so simple, and at the same time, it lacks operability. Now, the deputy manager is most concerned about whether Shen Zhenghui's Pandora format can be promoted.  The development of China's film and television industry. He has noticed that China's film market has made strides every year in recent years and is rapidly catching up with the Hollywood film market. Now the sales of Pandora-style films are good, which is almost equivalent to recreating the size of the film market.  , and in 2011, the total box office of China's film market has reached 13 billion yuan, and the sales volume of Pandora format can reach or even exceed this number. Although this number is insignificant compared to China's total GDP, it is 30% per year.  The growth will obviously encourage real estate developers to invest in building theaters and movies, and then use this as the core to drive employment, investment, and consumption into a snowball. According to estimates, the combined sales of movie box office and Pandora-style movies and TV series.  The direct output will exceed 30 billion, the directly driven GDP will exceed 150 billion, and the indirect related GDP can reach 1 trillion. This is close to one-fifth of the national GDP, compared to about 10 billion US dollars in Hollywood.  With a total box office and a GDP of about US$15 trillion in the United States, the Chinese film market still has a lot of room for development. Compared with the United States, it will not be a problem if the development of the Pandora format can keep pace with the film market.  , then it is obvious that the importance of this industry in the future is self-evident. It will be an important part of China's industrial upgrading. So the deputy general manager said very enthusiastically that the Chinese government will attach great importance to the protection of intellectual property rights in the future.  , regarding the development of Pandora format, the deputy general manager also put forward his own expectations: that is, to increase the scale and production capacity of the industrial center in mainland China. By the way, he also mentioned the helmet production base in the southwest region. After all,  This is a good thing whether it is for his own use or for export. Shen Zhenghui can naturally understand why the deputy general manager is so eager. The current struggle is too fierce, and the Li Yun case that was detonated in advance is more like a political bomb, not only explosive.  He himself was killed and those who detonated the bomb were seriously injured.  As a result, people who are on the verge of retirement are shocked to find that they will face the fate of being liquidated once they step down, so they become even more crazy before retirement.  Naturally, the person who is going to take over does not want to end up with a mess in his hands, so it is full of political compromises. The deputy general manager is self-aware and started his own layout in advance, probably hoping that he will take over the job by then.  There can be more cards that can be played. After all, this term has squandered a lot of resources to some extent. When the next term comes, the difficult situation we will face may not be better than that in the 1990s.  If China neither follows the old path nor takes the wrong path, it will have to continue to explore a new path on its own. This new path is not necessarily a theoretical one.To survive, it only needs to die later than others. Of course, at this stage, human beings will always have some illusion, as if the front is a desperate situation for human development, but after walking through it in a down-to-earth manner, we can look back.  When I look at it, I feel like the difficulties I encountered before are nothing.  Shen Zhenghui sometimes has such an illusion, especially when he discovered that mankind's desperate situation means that in the future, it will encounter alien invasion, virus infection, and nuclear war on the ground, so the current dilemma is nothing.  .  The educated youth back then were sent to the countryside. How could they be worse off now?  On the other hand, if these urban youths go to rural areas to participate in labor for a few years, they may be healthier and have fewer diseases of affluence such as fatty liver and obesity.  When the capitalist economy is in crisis, capitalists and the government can save the crisis by destroying excess production capacity. Naturally, it will not be difficult to turn back. When necessary, starting a local war is also a way to overcome the crisis.  China has already chosen the direction of the war, either south or east, anyway on the sea.  Of course, this is a last resort and should be avoided if possible.  Probably because of this mentality, Shen Zhenghui unexpectedly did not take the income from Pandora movies and TV series too seriously when facing his own industry, so he listened to what the deputy general manager said about protecting copyrights and combating piracy.  Just listen, the government may take the lead in acting as pirates when necessary. At the very least, don¡¯t believe in words like severe crackdowns.  When he said these words, the underlying meaning was already divided into two parts. Shen Zhenghui naturally understood it, just like the film approval department protects domestic films.  Movies from China Film and Television are definitely protected, and piracy will be severely punished.  Hollywood and others may just be happy to see it happen.  Therefore, in terms of layout, Shen Zhenghui thought very clearly from the beginning and tried to recruit capable partners for domestic business.  Reality obviously proved the importance of his decision. In the face of tens of billions of sales a year, the future general manager could not sit still at first.  "I think Pandora's previous technology licensing and the rapid development of other companies using their technology are very representative," the deputy general manager said. In fact, there are only one or two small companies that have developed using Pandora's technology.  , most of the companies that use Pandora's licensed technology are large enterprises, such as Google, Microsoft, Apple and Kasuga, but the deputy general manager seems to want to use this to promote his own ideas, "I think this is very good, from the perspective of technology,  Financial support is provided to small and micro enterprises to help them develop, grow and gradually become a new economic growth point for the society. At the same time, they are the most able to attract employment. Of course, this requires policy tilt,¡± the Vice Premier asked Shen Zhenghui with a smile.  What do you think? " "Very good, the key is to build a suitable technology diffusion platform and financial support platform," Shen Zhenghui said, "For many technologies, the original researchers have very limited ideas in using them.  It is conducive to the further development of technology. However, regarding technology and financial platforms, everything from valuation and investment methods to production and market matching is very complicated. Sometimes it is a trial and error process. The investment is too large and it is difficult to do it on a large scale.  "The deputy general manager smiled proudly, "So we must encourage a large number of outstanding young talents to start businesses. Of course, there are also supporting financial policies." Shen Zhenghui scratched his head. It seems that we may be able to plan for the stock market in advance.  (To be continued)
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