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Text Chapter 429 Successfully Breaking the Situation

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    Celadon Mall is still in the preparatory stage, but its role in improving the real economy is already apparent.  And capital also began to operate.  Celadon Technology began to spend money continuously.  The studio that does earthquake-resistant design for plastic boxes alone received an investment of one million from Celadon Technology.  In addition to the money spent externally, Wang Fulian also spent a lot of money on the internal construction of Celadon Mall.  Purchasing software and training personnel all cost money.  Mayor Zhang heard that Celadon Technology bought a set of logistics management software from France, and the annual licensing fee was 1.8 million yuan.  The training instructors are even more powerful. They invited a former Amazon human resources director from the United States to specialize in training.  Looking at this posture, Celadon Mall can no longer fight in a small way, but is really preparing for a big fight.  Mayor Zhang doesn¡¯t understand, is there really a future for selling things online?  Who can buy a product that is visible but not tangible, and cannot be tried out?  Mayor Zhang had questions. He read a lot of books during this period and asked several economists from Nanjiang University. He vaguely understood the reason.  After having dinner with Wang Fuli again, I suddenly realized this.  During the physical circulation of goods, many costs will be passed on to consumers.  In contrast, the sales model of e-commerce is more vertical and reduces several links.  Reducing costs gives you a price advantage.  Due to the current weak logistics foundation, the price advantage will be offset by long transportation time and high express delivery costs.  But e-commerce has another advantage, which is why Wang Fulian can sell slimming bowls and fighter jet models at very high prices.  Everyone has some individual needs.  But in the real economy, it is often difficult to take care of everyone.  In supermarkets, only good-selling items can be put on the shelves.  If you can only sell five or six items a month, no one will sell them.  Once you move your business online, everyone can be taken care of.  No matter how niche the demand is.  Looking at the whole country, it is a huge number.  As long as the real economy cannot solve the problem of personalization, e-commerce will definitely rise.  The momentum is unstoppable.  As the infrastructure improves, the price advantage will become more significant.  E-commerce is becoming more and more competitive.  Mayor Zhang and Wang Fuli had a meal, and especially after hearing Wang Fuli's explanation, his heart became warm.  Although personalized products cannot have as high sales volume as popular products, when added up, the numbers will definitely be astonishing.  Mayor Zhang originally thought that the size of Celadon Mall would be similar to that of "Xinjiekou Department Store".  I didn't expect it to be the case at all.  According to Wang Fuli, when e-commerce truly takes hold, none of the one hundred splendid department stores will sell as much as one Celadon Mall!  It sounds like fantasy.  But Mayor Zhang has recently read books, asked experts, and talked to Wang Fuli, and he has come to believe this statement.  He doesn¡¯t know how to develop e-commerce, but these 100 department stores must stay in Nanjiang!  He quickly summoned some leaders to discuss how to support this "hundred department stores."  Other leaders did not understand this in depth.  I just heard the new word "e-commerce".  When I heard "one hundred department stores", I felt that Mayor Zhang was talking nonsense and it was too unreliable.  They all think so.  The support proposed by Mayor Zhang is too radical.  Not so good.  Just as Mayor Zhang was doing his work one by one.  Celadon Technology is also developing in an all-round way, and its new data center construction plan has been approved in Hangjiang.  With an investment of 1.5 billion, this data center is currently the largest in China.  Of course, the power consumption is also extremely alarming.  Construction plans have been rejected by several local governments.  Hangjiang was originally studying data center matters. Hearing that Celadon Technology was preparing to get involved in e-commerce, he quickly approved the construction plan and also provided government subsidies.  This subsidy is different from the general direct subsidies given by enterprises, but 30% of the electricity bill is refunded.  Return method.  To reduce and reduce the value-added tax received by the Hangjiang government for land expropriated first and then later.  According to the design standards of the data center, Celadon Technology can be exempted from paying up to 12 million in value-added tax a year in Hangjiang.  Here's where it gets interesting.  Business value added tax.  Local governments can only get 25%, and the remainder must be turned over to the central government.  Local governments have no control.  In other words, in order to reach the maximum refund amount of 12 million, Celadon Technology will have to generate 50 million value-added tax in Hangjiang.  Based on Celadon Technology's current turnover, it would have to move the entire company to Hangjiang in order to reduce taxes by 12 million a year.  When Wang Fuli heard the news, he certainly understood the meaning.  He doesn't plan to change the headquarters now, that would be too tasteless.  But decided to take the opportunity to build a storage center for Celadon Mall in Hangjiang.  In fact, based on the short-term sales of Celadon Mall, there is no need to open two warehousing centers right away.  Just go from Nanjiang. The slower the speed, the higher the cost.  But since the Hangjiang government has given preferential treatment, Wang Fuli must show his attitude.  In this way, you can create an impression of reciprocating a favor, which should make it easier for you to deal with other local governments in the future.  As a result, after doing this over and over again, Mayor Zhang became anxious, fearing that the "hundred department stores" would run away from Nanjiang.  In order to convince other leaders as soon as possible, he came up with a slightly more conservative support plan.  What industrial parks and people??Nurture these are crossed out.  "Calling other companies to learn from the innovative spirit of Celadon Technology" are all empty and meaningless.  The most important support is to refund 50% of the value-added tax generated by Celadon Mall and paid to the Nanjiang government within five years.  In fact, this amount is not much, far from the point where Wang can live up to the wind and waves, but it is better than nothing.  Wang Fuli just needs to know the strength of Nanjiang's support.  The real key lies in whether the central government will give him actual support in the future.  Business tax is okay, Celadon Technology currently has to pay 33% corporate income tax.  And "high-tech enterprises supported by the state" enjoy a preferential tax rate of only 15%.  If he can fulfill that obligation, Wang Fulai will be able to do more things.  The central government should still be observing.  But many local governments have taken action and invited Wang to build data centers there.  Team Leader Xu of the "Audition Tube" has been paying attention to Wang Fuli.  The Celadon Mall, which is still in the preparation stage, has already received slightly more professional media coverage before it became widely known to consumers.  How to do e-commerce in China? You don¡¯t have to go it alone, just follow the example of the United States.  As early as seven or eight years ago, entrepreneurs in the United States were already exploring this industry.  Wang is determined to be an e-commerce business, and with his strength, he can obviously do it quickly.  Team leader Xu can see these reports, and officials in other systems must also see them.  China's e-commerce, like the United States, is about to rise. This is no longer a fanciful hypothesis.  With Wang confidently spending real money, this was something that looked like it was about to happen.  And you can imagine how huge the market is here.  Facing this new industry that is about to explode, local governments also expressed their attitude by inviting Celadon Technology to invest.  Team Leader Xu¡¯s worries disappeared.  He was previously worried that due to the cold attitude of senior management, the top-down amplification would cause a blow to Celadon Technology.  Judging from the current situation, Wang Fulian's "Celadon Mall" has revitalized the situation before it was launched online.  Wang Fulian did not communicate directly with the upper management, but just got involved in new business.  People think that Wang Fulian has done too many miracles in the past. Since he wants to get involved in e-commerce, he must have unlimited prospects.  It is precisely because of this almost arbitrary trust that in the short term, unless the central government issues an administrative order to directly suppress him, Wang will live up to his halo and can continue to move forward smoothly.  It's incredible.  Team leader Xu has been in the system for many years, but he has never seen such a way to break the situation.  Team Leader Xu couldn't help but wonder, if Wang Fulian could come up with this method to solve the problem, does he understand this country?  If you don't understand, how can you solve it so beautifully?  There was no confrontation at all, not even publicity. While developing himself, he gained people's confidence in him.  But Wang Fulai may not really understand.  Because as long as you have a little understanding of this society and this country, you won't let that kind of problem arise in the first place.  Team Leader Xu still couldn't understand why Wang Fulian acted so conflicted.  Forget it, let's see how far he can go.  While thinking about it, Team Leader Xu picked up a copy of the game's review materials.  This is a new game that Wang Fuli is agent from abroad and will be released on the game box soon.  Looking at the fantastic fantasy stories on it, Team Leader Xu suddenly felt a little envious.  If Wang Fulai could always do as he pleased, he would really be living a free and unrestrained life.   Celadon Mall will encounter various minor problems during the preparation stage.  But there is no need for Wang to do it himself.  He paid a high price to hire a former Amazon executive from the United States to serve as a development consultant for Celadon Mall.  Many employees transferred to the mall department receive training while working.  The cause keeps moving forward.  But to truly achieve something, it will take at least five or six years of accumulation.  Something big happened in Wang Fuli's family.  Xia Ci is about to take the high school entrance examination. After the high school entrance examination, she will no longer be a junior high school student.  About to enter university directly.  As usual, the driver drove Wang Buhuan to the gate of No. 2 Middle School to wait.  There was a new driver today. He was an uncle in his forties. He chatted with Wang in a very reserved manner: "Boss Wang, are you here to pick up my sister? She goes to Nanjiang No. 2 Middle School? This is a good school." Wang  Fuli immediately became proud and forgot about the Celadon Mall: "My Cici loves to study very much, so I don't need to worry about it. In fact, I don't care about her grades, but she still studies very seriously." The driver was asked by Wang  I was frightened by the sudden good interest, and listened in surprise.  Judging from Wang's unfailing tone, she doesn't look like a sister, but rather like she has raised a daughter.  He was afraid that he would be rude by not answering, so he said: "It's good to love to study. My son doesn't like to study" (To be continued)?¡­
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