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Text Chapter 425 "Celadon Mall" still in the incubation stage

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    By then, Wang Fulai, who controls the e-commerce market, will become a powerful driver of the real economy.  After getting this amulet, Wang Fulian wanted to make a few games, so why not just make them casually?  And for Team Leader Xu, it¡¯s possible that the ¡°audio test tube¡± policy will not be revoked, or even further liberalized.  Team Leader Xu was worried that Wang Fulian was just playing around, and felt that he had to call to explain his interests.  So I picked up the phone again.  What Team Leader Xu said on the phone was exactly what Wang lived up to.  Wang Fulian got involved in e-commerce just to solve the problem of his growing distance from the country.  He thought at the time that if he continued to focus on the game, it would become a zero-sum game between him and the country. Both sides hoped that the game would be played out in their own way and for their own purposes. In the end, one party would think that he had the advantage.  A loss.  Now that the game has become a centrifugal force, Wang Fulai cannot just think about winning or losing, but must quickly find a centripetal force to improve relations with the government.  E-commerce is the centripetal force he found.  These things are all in Wang Fuli¡¯s heart.  It's just that he doesn't have Team Leader Xu's many years of experience in officialdom, so he can't express his inner thoughts so beautifully.  Team leader Xu called and analyzed the pros and cons for Wang Fulai. The content was no longer new, but the speech was quite good.  Wang is ready to write down this saying and tell others later.  Team leader Xu called, and it wasn¡¯t just Jiao Wang who lived up to his nice words.  Team leader Xu said: "You have to seize this opportunity! Don't be afraid of failure. It doesn't matter if you take a bigger step! As long as the sales are good and attract the attention of the country!" "This thing can't be rushed, I have to wait for the website  The structure needs to be done well. Nowadays, ordering is done manually, which is too time-consuming and labor-intensive. Someone who originally taught aerobics online was limited by the speed of manual input.  She sold more than 300 bowls. If there was automatic processing technology, she could definitely sell several thousand. "Wang Fulian is still very sensible.  He has seen what real e-commerce is, so he will not be complacent.  The process we created this time is simply too copycat. It¡¯s the same as asking the Internet cafe owner to copy the password last year. It doesn¡¯t even have a basic user experience.  It also exposed many unexpected problems. For example, after a user placed an order, he turned around and no longer wanted it, did not give feedback, and waited for the courier to come to his door before rejecting the delivery.  Celadon Technology naturally paid a free express fee.  The ratio of this part is too large. If it is not solved, there will be no hope of profit at all.  ¡°It¡¯s not about achieving a certain status in a new industry all at once. The key is for you to produce results that attract attention as much as possible.¡± Team leader Xu said.  Team leader Xu came up with an idea: "You think, if you lose money in e-commerce, the stimulating effect on the real economy is very obvious. You must make up for the loss, so you can play games to make money, no matter what you do  , the country will definitely turn a blind eye." Wang Fuli heard this and thought it made sense.  Maybe the country will also increase the protection of domestic games as a result.  Because Korean games have no value other than increasing taxes.  Celadon Technology¡¯s games can not only increase tax revenue, but also stimulate economic development.  ¡°But this is your own property after all, and you can¡¯t mess with it.  The result of blindly competing for the market will inevitably lead to a plummeting user experience.  It¡¯s okay if it¡¯s a little troublesome in the early stages, but if you get a bunch of fakes and defective products, it¡¯ll be ruined.  The rise and fall of Fanke is an example, and that is only when the website structure is sufficient.  Given Wang¡¯s current situation of basically zero accumulation in the e-commerce field, if he wants to expand at a high speed, he will only end up seeing tall buildings rising before he sees them collapse.  Be cautious and go all out.  Wang Fulin set the tone for the development of Celadon Technology in the field of e-commerce.  He told Team Leader Xu: "I plan to divert all the income from online advertising to the development of e-commerce. I think it should be enough. But the money will mainly be used to lay the foundation, and the turnover may not increase all at once."  "How you develop it ultimately depends on you. Just know the importance in your heart. I just want you to use e-commerce to divert your attention. Don't let people just stare at the game and look at it with a magnifying glass." Team Leader Xu said. ?¡­ ?Hang up the phone.  Wang Fulian began to sort out this e-commerce business.  Because it was so important, it was organized into a new department.  With considerable financial autonomy, the profits derived from online advertising will continue to infuse the e-commerce sector.  Team Leader Xu was worried that Wang Fulian was eager to make money, but in fact Wang Fulian had no such idea at all.  His e-commerce model is similar to a combination of Amazon and self-media merchants.  This model has its pros and cons. Wang lives up to the fact that he has control over the source of the product and can control the quality.  But there is no way to make quick profits by selling promotion positions like Taobao.  Under Wang's design, his e-commerce model combines the traditional concepts of "sitting in business" and "doing business."?Combined together.  The e-commerce platform is a "sitting business". Any user can enter the platform and select products.  This is demand consumption. Users will search and buy only when they need to buy something.  ??The online original creators are "traveling merchants". After strict qualifications, they can set up their own stores and select products close to their own style.  Then use your popularity to promote the store and sell products.  From a user perspective, this is impulse consumption. Only by stimulating users' desire to consume can transactions be achieved.  No matter which one it is, the user experience must be given top priority.  The number of customers is the best resource. After that, whether it is introducing products or consignors, it will be easy.  This requires improving skills in every aspect such as products, payment, and delivery.  But to do it, the initial construction costs can be scary.  Profitability is even further away. Not to mention the impossibility of short-term profit, Wang Fulian is already prepared to suffer losses for ten years.  The only advantage is that Celadon Technology has a lot of display resources and traffic entrances, and users can flow directly from the game box, without spending a lot of money to attract users.  This new business needs to be done no matter how much money is spent.  Wang lives up to his need for this business to distract others from focusing too much on the game.  After ten years of hard work, all links such as payment, logistics, warehousing, and products are all connected, and then it will be time to reap the rewards.  The rewards then will be extremely generous.  By then, it will no longer be superficial issues such as how much money you make, market share, etc.  Holding a considerable share of the online b2c and c2c business, knowing thousands of online transactions every second, and transferring funds comparable to banks, it was difficult to dump Celadon Technology at that time.  Wang Fulai named Celadon Technology¡¯s e-commerce platform ¡°Celadon Mall¡±.  Although the slimming bowl has proved the feasibility of getting involved in e-commerce.  But at present, this business is still in the incubation stage, and the manpower is not fully prepared.  Wang Fulai needs to recruit talents who have sufficient knowledge of e-commerce, and then instill his long-term plan into them, ensuring that everyone is united and working in the same direction. This will work.  Wait until the hatching is completed.  From the start-up stage, to full-fledged success, and then to rapid expansion, this department will report directly to Wang Fuling and be managed vertically by Wang Fuling.  You have to wait until the heat subsides and begins to grow steadily before integrating into the larger system of Celadon Technology.  In a sense, ¡°Celadon Mall¡± is a bit similar to Wang Buhua¡¯s re-starting his own business within Celadon Technology.  It is up to Wang to adjust resources and fully promote the expansion of e-commerce.  At the same time, Wang Fulai must also hold the reins firmly.  Once there is any disturbance, he can react immediately.  Wang Fuli told He Qingyan about his decision to manage e-commerce alone, but she didn't think it was a big deal.  He Qingyan doesn¡¯t understand e-commerce at all and has never thought about buying things online.  She and Xianxian were often the only ones at home, so how could they dare to let a strange courier know their address?  It scares me just thinking about it.  She is a woman, and she is always a little bit wary when it comes to security.  Sometimes she takes Xianxian home at night. If there is a man waiting for the elevator next to her, she would rather wait one more time, or wait for a few more people, rather than go in with a man alone.  She knows the importance of e-commerce to Celadon Technology¡¯s strategic development, so that¡¯s fine.  She has no ambitions for the direction of Celadon Technology and does not intend to promote the transformation of Celadon Technology to other places.  No matter what Wang Fuli did, she supported him.  "The sales volume of slimming bowls is very good, but this also shows that in the case of high logistics costs, products with high profits and clear exclusive target groups should be our main products. Have you thought about which users we will target when we officially start?  ?" He Qingyan said.  "In the beginning, the products don't need to be so complicated. They are divided into two categories. One is the fighter model sold with "Air Combat Pioneer". This is a b2c business. The c2c business of hiring people to sell on behalf of others starts with cosmetics." Wang Fulian  Think about it.  In the future, there will be many e-commerce platforms that all started out by making cosmetics.  After girls enter society, they have the need to improve their appearance.  As they age and their spending power increases, they will invest more money.  This is a rigid need, so it would be a good idea to start from this aspect.  He said: "China's current cosmetics market, except for those international giants, is largely controlled by Longyou International. There are many niche brands that cannot promote products at all. There is still a lot of potential in this part of the market. For example, mid-priced products  Masks and glue for blackhead extraction. We just need to support some girls who can do makeup, encourage them to teach more people how to do makeup, and let them help sell goods. " He Qingyan glanced at Wang Fuli in surprise. This man.  Even though he looks dumb and stupid at ordinary times, he is still a friend of women at heart?  He actually knows so clearly.  He Qingyan couldn't stand the current cosmetics market for a long time. She had to hire someone to bring her eyeliner from Hong Kong.    But when e-commerce has just started, will users support this method?  She said: "If you plan to target female users, there are advantages and disadvantages. Women have no pressure to save and have higher spending power than men. But women are generally timid and dare not post their addresses online. Even if they want to buy, they may be worried about safety.  , and go to the physical store to pick things up." As she spoke, He Qingyan explained her worries about strangers.  r1152?¡­
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