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Text Chapter 388 Strange things

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    At present, it is an era of explosion of new era games. Various new gameplays and new types will be born with the upgrade of hardware.  However, hardware improvement will always encounter bottlenecks, and there is no way to infinitely expand the gameplay.  In the end, content will occupy an increasingly larger proportion. ? American games are not created casually.  They are all masterpieces of extremely high quality and extremely interesting gameplay.  Under such circumstances, what kind of action game can compare to "Batman"?  What kind of shooting game can break through the blockade of "Call of Duty" and "Battlefield"?  Zhou Yi didn¡¯t expect that Wang Fulai would think of these issues when he reached e3.  He had never heard of these things, nor had he ever thought about their rationale.  But what Wang said is indeed true.  The game has evolved from simple text at the beginning, to line-like images, to eight colors, to sixteen colors, and finally to the point where it can now simulate real scenes. Every technological upgrade has brought about great improvements in gameplay.  Once technology stagnates, the expansion of gameplay will also slow down.  Once the content is similar, the topic is really king.  No matter what kind of hardware Celadon Technology has, when players choose games, they will still choose those games with a deep cognitive foundation I originally thought that under the leadership of Wang Fulai, Celadon Technology could easily become like EA  Game makers plus game publishers.  That's why Zhou Yicai suggested that Wang should make a game console and go one step further to become a manufacturer like Microsoft.  As a result, Wang Fulian pulled out a big monster from the darkness and told everyone.  Being an EA is dangerous.  Zhou Yi suddenly stopped eating from the bowl and looked into the pot, thinking about the glory of Microsoft and only thinking about the future safety of Celadon Technology.  He quickly asked: "What should we do?" Wang Fuli smiled: "I have been thinking about this problem. When I came to e3 and saw the world, it suddenly became clear. I knew the problem and the solution was self-evident. Of course, I used  During this period of time when we can still come up with new gameplay, we can launch our own top-level copyright.¡± Wang Fusheng has indeed been thinking about this issue since a long time ago, before he saw Ci Ci.  Just Takumo.  He once showed the planning document for "Stunning Country" to his colleagues.  As a result, the other party flipped through two pages, sneered, and commented with only six words: "Haha, that's quite shocking."  At that time, Wang lived up to his anger.  Also thinking about it.  Why can everyone accept a story about "the Hobbit destroying the Lord of the Rings and resisting the invasion of Orcs"?  But can't accept Wang Buhua's story?  The reason is not complicated.  Since the end of World War II, almost every child in Western society who had a happy childhood has listened to the prequel of that story before going to bed.  Wait until they grow up.  I have the ability to watch the main story and even invest in a movie for that work.  Chinese people also experienced the two-hour shock through pirated discs and Internet downloads.  And thus accepted the story.  ¡°As for Wang¡¯s plan, it is just a fantasy that no one agrees with and is not worth talking about.  If no one agrees with you, the quality is definitely not good.  And if someone agrees with it, it must be taken seriously.  Everyone thinks this way subconsciously.  Zhou Yi has not experienced what Wang Fuli did, and said: "I understand the principles, but how do you specifically get top-level copyrights?" "Movies, novels, comics, games, use multiple channels to expand a theme. Learn Marvel's method  , to design a grand world view and be the top of all entertainment products," Wang Fuhua said.  Marvel is probably the most successful copyright operator in the world.  A Marvel world, after decades of evolution such as the Golden Age and Silver Age, has expanded into countless branch series.  Peripheral products range from major movies to games.  Wang Fulian believes that China also has things suitable for making the Marvel world.  For example, "Kyushu World".  It is a pity that that fantasy world had a dream-like beginning, but as a result, there were big problems in the way of commercialization, and it gradually turned into an ungrounded high-level construction.  Then the two core founders were at loggerheads.  In addition, there is Liu Cixin. Wang Fulian feels that that person is definitely capable of creating a world view comparable to the "Halo" series.  "No matter what is in the world, if it is reduced to one sentence, it is a ridiculous conjecture.  It's like Bill Gates in his garage. If he says he will become the richest man in the world one day, that's just crazy talk.  The same goes for these worldviews, which were initially just the fantasies of one or two people.  But Celadon Technology will provide considerable resources and wait for them to grow stronger before turning them into games and reality.  After gaining initial appeal, make a sequel to the game, push it to the big screen, and make it into a children's toy By expanding peripheral products, the influence begins to radiate and marginal effects appear.  In the end, Wang lived up to his belief that he would be able to master several top-level copyrights.  Even if only one survives, it will be Celadon Technology¡¯s most valuable asset in the future, andThe sharpest weapon.  Use this as a spear, use this as a shield, and have a final battle with the big monster he found on e3.  Therefore, after returning to China, and after "Air Combat Pioneer" is released in June, he is going to take time to start creating several top-level copyright prototypes.  He already has an idea.  "Take your time." Wang Fulai was thinking very brightly, but he knew that he couldn't strive for instant success and said, "These can't be done in a day. That big monster has been hiding there all along. It  We are also recuperating and waiting for our own accumulation. As long as we accumulate faster than it does, it will be fine." Zhou Yi nodded.  He also believed that the final image of Celadon Technology would be the gaming departments of Microsoft and Sony.  Now it seems that Wang¡¯s expectations for Celadon Technology don¡¯t stop there?  In this case, he has nothing to be confused about.  It is the first time to participate in e3, and it is an excellent start to get such a status.  In the future, Celadon Technology¡¯s status on e3 will definitely become higher and higher.   Participating in E3, it is unimaginable to bring the king's disappointment.  At the same time, the emergence of Celadon Technology is also a strange thing for many large manufacturers.  Especially after seeing the ¡°attraction index¡± given by the exhibition organizer, everyone was even more surprised.  Microsoft Games also sent special investigators to investigate whether people would rather go to the South District to visit X-Wave X or the West District to see GameCube.  Although the visitors are all members of the media, they are not actual consuming players.  But the job of those media outlets is to give players the reports they want to see.  Therefore, by comparing the media's attention to the two game consoles, we can infer players' expectations.  Their survey results are similar to the calculations made by the exhibition.  This year, the West District is indeed more popular than the South District.  What is the reason for this?  The people in the hardware department insisted that the marketing department had screwed up.  The marketing department was very aggrieved. The West End was hot not because of Nintendo, but because of the sudden appearance of the Chinese company.  That company installed a National Taiwan University TV at the entrance, which attracted people away.  Microsoft's rise is too fast, which has led to many hills and mountains, and it is particularly fond of internal strife.  In fact, the people in the hardware department knew that the reasons given by the marketing department made some sense.  But in order for the marketing department to allocate more resources to xbox in the future so that his performance can look good, he made a big fuss.  The blame must be placed on the marketing department.  Several vice presidents in the game department have a headache. They feel that Microsoft¡¯s big business disease will never be cured.  But there is no way. The two departments must coordinate well, otherwise the chain will really fall apart and no one will be safe.  Several vice presidents discussed it and came up with the idea of ??putting the online mini game on display in the South District. Wouldn¡¯t it be clear at a glance?  It was immediately obvious whether it was the air combat game that attracted a lot of attention, or whether the people in the marketing department didn't work hard enough.  As for how to get that little game?  That's not easy!  Agent.  Microsoft¡¯s style is that it never acts as an agent for the business of other companies. Whatever it likes, it either develops it itself or acquires it.  The vice presidents didn't intend to use Microsoft's resources to represent the small game, but as Microsoft executives, they had a wide network of contacts and had many publishers they could talk to, and they could recommend those people to represent it.  In fact, among the games made by the Chinese, some are completely popular, while others are in vain.  But looking at the benefits that "Far East Battlefield" brought to Valve it was easy to get excited. With people from Microsoft making suggestions, people came to the hotel where Wang was staying to discuss the matter one after another.  Wang Fuli had already handed over the agency rights of "Air Combat Pioneer" to Carmack of id Software, but he didn't agree.  No matter how good the other party's terms were, Wang Fulai still wouldn't be tempted.  It would be more beneficial to Wang Fulai to leave the money to id Software and win over Carmack, who has the ability to make engines.  Those manufacturers were unhappy, but several vice presidents of Microsoft's gaming department achieved their goals.  After a while, that little game will be exhibited in the South District, and their internal strife will be eliminated.  ¡­ At this time, in a high-end restaurant, Minister Huang, who had promoted Korean online games to Wang Fuhua yesterday, was still being entertained by a Korean manufacturer.  Minister Huang has been in the United States for a week, and he has not spent a penny on it.  There are people who book hotels, take people out to play, and treat people to meals.  Of course, when he returns to South Korea, Minister Huang will also provide political support to manufacturers.  After three drinks, the vice president in charge of the banquet took out the "attraction index" given by the exhibition and showed it to Minister Huang.  Minister Huang saw the numbers, thought for a long time and said: "It seems that Americans are very optimistic about Nintendo's game platform. Our Korean games still have a long way to go." "Minister Huang, there may also be Chinese companies in this."  The reason. I asked an American reporter who has worked with me, and according to him, the game exhibited by Celadon Technology this time is very suitable in terms of gameplay.?'s appetite.  "The vice president said. "It's simply impossible.  "Minister Huang said firmly: "Then the Chinese company repeatedly played an animation for more than ten minutes, plus a game with static pictures.  How could it really have any influence!  "But how it looked at the opening, so many people crowded into that booth" the vice president reminded. Minister Huang didn't believe it at all. How could such a simple game be taken seriously? He asserted: "Visitors  People must have been attracted by the short film first, and then rushed to watch it!  Later, didn¡¯t everyone disperse gradually?  "(To be continued, please search Piaotian Literature, the novels will be better and updated faster!
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