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Text Chapter 237 The Power of United Cinemas

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    Li Mingbao's anger was definitely not random.  If the sponsorship fee of three million Hong Kong dollars had not been discussed before the chocolate advertisement, Li Mingbao felt that it would be justified. After all, this amount of money is not a small amount nowadays.  But the problem is that now that we have a benchmark for chocolate advertising, the Xiang brothers actually made such a mistake, which is simply embarrassing to him.  Although he did not collect the money himself, the concept of this advertisement was originally proposed by Li Mingbao. It should have a perfect result, but being mixed up by the Xiang brothers will definitely have some impact on his future arrangements. Although  The impact won't be too big, but it's a bit disgusting after all.  So Li Mingbao didn't give Xiang Huasheng face, and scolded Liu Dehua and Zhou Runfa in front of them.  Zhou Runfa and Zhong Chuhong have seen Li Mingbao being strong. They can even embarrass Xiang Huaqiang in front of Xiang Huaqiang and make Xiang Huaqiang submissive. Therefore, they don¡¯t have much feeling about Li Mingbao calling his mother after putting the phone down. At most, they just think that Li Mingbao is awesome.  But Liu Dehua was a little confused at this time.  Anyone born and raised in Hong Kong knows who the Xiang brothers are, and now Li Mingbao is actually scolding this person in front of him. For Andy Lau, it is simply too uncomfortable, whether he is sitting or standing.  He felt that such breaking news was really not for a small person like him to hear, so he was so embarrassed that he didn't know what to do.  Fortunately, Li Mingbao just cursed and stopped talking about it later.  But because of this call to Huasheng, Li Mingbao was not in a happy mood, so after talking for a long time, everyone got into their positions and started shooting.  Li Mingbao also knew that there must be a reason for Xiang Huasheng to do this. Otherwise, with the greed of the Xiang brothers, it would be impossible to lose his own money and give others face.  Even if this person is a gambling king.  As for why the casino¡¯s advertising fee only cost 3 million Hong Kong dollars, Li Mingbao didn¡¯t need to think too much. He knew that this must be because the Xiang brothers secretly had other negotiation projects with the gambling king.  Judging from the historical situation that Li Mingbao is familiar with, it must be that Xiang Huasheng got certain benefits from Lisboa and was able to get involved in the gambling industry, so he sold well and got such a price.  Anyway, they didn't suffer a loss. Only the overt income from the movie "God of Gamblers" was reduced. The secret income must have been balanced, so there was no actual loss to them.  The one who really lost money was Li Mingbao. Of course, it was not a loss, because he did not get any money from it. It was just that the publicity effect was weaker and a little unhappy, but it was still an income of 3 million Hong Kong dollars.  In this way, the movie "God of Gamblers" can be regarded as creating a new history in the Hong Kong film industry.  A movie that has not yet been completed has already recovered its costs and still has a certain surplus.  This kind of thing is not unprecedented, but it is definitely unprecedented.  As long as such news is released, it will definitely attract the attention of many people.  Especially those outsiders who already intend to work hard in the film industry, maybe they can be introduced into this circle in advance, such as a certain famous brand Pan.  Since the mood was not so comfortable, Li Mingbao's shooting speed obviously accelerated a lot. This was not only reflected in the crew of "God of Gamblers", but also in the crews of "Happy Ghost" and "Baby Wisdom Star".  As a film producer, and a producer who is responsible for quality, under normal circumstances, such a producer can only shoot one movie in the same time period.  But Li Mingbao is not an ordinary person. After finishing the production of "God of Gamblers", he also started the two Shaw Brothers movies at the same time.  The director still hired Wang Jing and his second brother. Although they got a bad result when filming the second sequel, it was because they didn't understand the meaning of the script.  It was an oooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooOOf factoring trick.  My second brother, Li Minghui, asked him to be more flexible when filming movies, and Wang Jing asked him not to bring in his adult personal belongings. Basically, there was no problem with these two movies. With the previous two  As the basis for a movie with the same theme, both Li Minghui and Wang Jing can easily get into the mood, so the two crew members don't have to work too hard on Li Mingbao. The real suffering person among them is actually Zhong Chuhong, who told him to play the role in "Happy Ghost"  "Does it also have its own character in it?"  Fortunately, although the drama "God of Gamblers" has Zhong Chuhong as the heroine, since this drama is biased toward men, the number of appearances of the heroine is not too many, so the two crews did not tire Zhong Chuhong.  Get down, on the contrary, because Li Mingbao is the producer of both crews, so he and Zhong Chuhong basically see each other every day. Today they have a barbecue and tomorrow they have afternoon tea. The relationship between the two parties is heating up. Otherwise, Zhong Chuhong would not have it before.  He wouldn't be teased like that by Zhou Runfa.  ? ?Since the Christmas season has already begun, the films in the United Cinemas have been crowded recently.  Li Mingbao's filming speed is not very fast. As a result, among the more than ten scripts he submitted, some films that were shot quickly have already begun to be released.  With Li Mingbao¡¯s screenwriter signature, these movies have basically obtained quotas for joint screenings across the board. Recently, movies written by Li Mingbao have almost become a major feature of Hong Kong cinemas.  But fortunately, these movies did not embarrass Li Mingbao, and they all achieved good results.  But after the results come out, some people are always not happy.  After all, for a period of time, Li Mingbao was basically the one-man show. Although the number of screenings of other filmmakers' films has increased due to the integration of theater chains, their actual benefits have increased to a certain extent, at least hundreds more than before.  Thirty percent of the profit.  But compared to Li Mingbao¡¯s movies, their little profit seems insignificant.  This is also the first time that United Cinemas has shown how much it can contribute to the box office of the Hong Kong film industry as a unified cinema.  Even Uncle Liu and Zou Wenhuai did not expect that the income of United Cinemas would become so outstanding just after integrating the theaters.  Although the profits of United Cinemas are not that exaggerated compared to the profits of movies, Sheng's profits in this area are stable. In the past, they were almost equivalent to those of poverty alleviation units. Now they are actually making profits, and the profits are not small. This is still  Before the renovation of the cinemas in the theater chain begins, if after the renovation, the ticket prices are increased and the number of screenings is increased, then the theater chain will definitely become a cornucopia.  Hong Kong people are the least interested in profit, especially the tycoons. Their desire for money is definitely beyond what ordinary people can imagine.  Although everyone knew in the past that there would be great benefits after the theater chain was united, this can be seen from the box office of "A Better Tomorrow" alone.  The box office revenue of 60 million is not a small amount for any movie.  What is the total population of Hong Kong now?  The box office of 60 million is absolutely an astronomical figure for the total population.  But the movie "A Better Tomorrow" has reached such heights.  In the past, people would think this was because of the high quality of Lee Ming-bao's movies, but now even if they are not Lee Ming-bao's movies, their income has increased by 30%. This is not just a problem with the movie, but a problem with the system.  .  A thirty percent increase is not a small amount in any industry.  Take a low-cost movie as an example. In the past, their local box office revenue in Hong Kong was about HK$1 million, but now including the increase from United Cinemas, the box office revenue can reach HK$13.  One hundred thousand Hong Kong dollars.  If it is a movie with a box office revenue of 3 million, then the current box office revenue is more than 4 million.  If the box office revenue is 10 million, it will now be more than 3 million more. The larger the movie's box office base, the more revenue will be generated. This is good news for the entire industry.  What¡¯s more, the system of joint theater chains not only ensures box office revenue, but also substantially increases the circulation of movies.  In the past, when it was necessary to single out a certain theater chain, perhaps because there were not enough movies on hand, some movies that were not good at the box office had to continue to be shown even if no one watched them. In this way, the theater chain lost money, which became  settled.  Now the measures implemented by the courtyard line are those who are capable, and the mediocre is under.  This means that if a movie does not do well at the box office, it will be forced to be released even if it is not time to release the movie.  With the support of all Hong Kong films, there will be no waste of cinemas.  Although this will leave no place for junk movies to make a living, it will also indirectly improve the quality of Hong Kong movies.  Even Uncle Liu is not willing to make some unsightly movies, because that means the movie cannot make money and the labor costs will be lost in vain.  It is definitely a loss-making business. Even if you want to force the screening to take two more days, others will not be happy.  Under such circumstances, Uncle Liu would rather everyone stay still than cause more losses.  But Uncle Liu can also see the profits from United Cinemas. If he gives up his share in vain, someone will definitely take away his share. In that case, his income will only be from the cinemas.  income, this is not in his interest.  Faced with a dilemma, Uncle Six had no choice but to urge Li Mingbao to make the two movies he was working on faster and release them as soon as possible.  Because Uncle Six has only now discovered that the movies he has that are truly guaranteed to make money, except for "Happy Ghost" and "Baby", other movies really don't have this guarantee, even the previous Shaw Brothers movies  Even a gold medal director cannot guarantee that the movies he makes will make money.  This made Uncle Six deeply realize for the first time that if Shaw Brothers movies don¡¯t make some changes, young people in the future will not be able to??You can hear the name of Shaw Brothers movie.  And changing is not a simple matter. Shaw Brothers has accumulated quite a lot of problems over the years. Even if Uncle Six wants to change, it is not that easy.  Uncle Six now doesn't have the energy to resurrect Shaw Brothers movies, but that doesn't mean there's no way out. At least he knows that Li Mingbao has a lot of ideas in his mind.
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