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Text Chapter 450 Compromise of Interests

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    For any mature large group, although their assets are usually tens of billions of dollars in size, or even more.  But such large groups have a common problem, that is, their cash flow has never been sufficient.  Such a situation is not only to allow the funds to play their due role as quickly as possible, but also to avoid taxes. After all, if the money is placed in the account, taxes will be inevitable. The more money is placed, the greater the loss.  Immobile funds cannot exert their due strength at all, so large groups and even consortiums cannot avoid the situation where their accounts are usually empty.  If something urgent happens, you either have to tighten your money or go to a bank for a loan. Anyway, you rarely use your own money.  Murdoch¡¯s News Corporation is also in the same situation.  Although they have now gathered a lot of funds in order to acquire 20th Century Fox, so they still have a relatively large amount of money in their accounts, but these funds are all fixed. In other words, these funds are basically fixed.  , completely unable to take it out.  At a time like this, the threat of Li Mingbao may not be big, but it is also not small if it is small.  Although Li Mingbao's company has shortcomings of one kind or another, it has an advantage that large groups cannot match, and that is its abundant cash flow.  Li Mingbao basically didn¡¯t use the money he earned in the United States, but in Hong Kong, he made a lot of money with short-term loans.  There is a lot of money in Li Mingbao's account now.  It is certainly a bit wasteful to put it there, but as a threat, it is completely enough.  If Murdoch really wants to take advantage, he must consider whether Li Mingbao will rebound. Although shark fins are high-end ingredients, it is also a dangerous act to liven up the shark's fins with bare hands.  The fact that Li Mingbao is rich is no secret to John and Murdoch.  After all, at the beginning, Li Mingbao wanted John to help him find a TV station. Just because of this, Li Mingbao would definitely not be short of money. Coupled with the speed at which Li Mingbao made money and the funds he had received before, Li Mingbao really wanted to  There is absolutely no difficulty in using cash flow to make weapons. In this way, although Li Mingbao's industry is fat, this fat is not completely without any protection measures.  Li Mingbao has figured out his trump card, so Murdoch naturally has to think more about it.  After a while, Murdoch said with a smile: "Although Mr. Li's strength seems relatively weak, his potential is still great. In this case, let's have a fair discussion. Regarding cooperation, there are  There is room for negotiation. "For a tycoon like Murdoch, if there are no side effects of eating fat, it is naturally better to eat it in the stomach.  But if the fat meat had bones, he would have to weigh the cost.  Any business behavior is inseparable from compromise and tolerance. Business is a business that makes money in harmony. If the gap in strength is not too large, it would be better for everyone to be more stable. Unless it is a violent business like arms and oil, otherwise ordinary business behavior  , based on cooperation, there won¡¯t be too much anger.  Of course, when it comes to implementation, negotiations will be more difficult due to entangled interests, but this has little to do with the general trend.  "I wonder if Mr. Murdoch has any interest in our DreamWorks Film Company?" Now that Murdoch has compromised, Li Mingbao will naturally not hold on. After all, he can make Murdoch compromise.  It's quite a difficult thing. The gap in strength is too big and I don't have much confidence to negotiate the price.  "I really don't have much interest in DreamWorks Pictures. After all, my main business is in news, and I don't know much about the film industry. Although DreamWorks Pictures' performance is very good, it doesn't make me tempted.  . If it is DreamWorks TV production company, then I am still very interested." At this time, Murdoch thought for a while before answering.  ¡°He was able to bring a remote tabloid in Australia to its current scale. It is certain that he is capable, but it is also inseparable from Murdoch¡¯s specificity for the industry.  And now Murdoch has not yet reached the peak of his career in the news industry.  Under such circumstances, Murdoch would naturally not have much interest in movies. Instead, the TV program company was very interested in him.  The purpose of acquiring Twentieth Century Fox was to control the TV station resources in Twentieth Century Fox's hands. Murdoch did not care so much about Twentieth Century Fox's film industry, otherwise he would not have just acquired it.  He acquired half of the equity of Twentieth Century Fox to achieve the purpose of merger and acquisition. His real energy is actually in TV stations and movies. Although DreamWorks has good benefits, he does not want to get involved.  But TV programs are different. A good TV program can immediately enhance the status of the TV station in the industry. Just like QBYTV, which currently broadcasts the Millionaire program, after broadcasting the Millionaire programAfter that, his value skyrocketed, and after the rerun of the show still had a stable viewership of 8 million, anyone who understood it knew that the TV station was completely popular.  Under such circumstances, Murdoch is naturally more interested in Li Mingbao's program production company than DreamWorks, which was previously opened by Li Mingbao.  As for the claim that DreamWorks Programming Company is a subsidiary of DreamWorks Movies, as long as it obtains shares of DreamWorks, DreamWorks Programming Company cannot run away from such a thing. Murdoch simply doesn't believe it.  After all, although the program production company is now a subsidiary of DreamWorks, if he is asked to invest in DreamWorks and the company becomes independent, wouldn't he be drawing water from a bamboo basket and getting nothing?  He didn't get anything, but he got a film company that he didn't like. That didn't do him any good.  So Murdoch simply asked DreamWorks Program Production Company directly and clearly, only in this way can he achieve his goal.  Paying a certain price and tying Li Mingbao's company to his own chariot will definitely benefit Murdoch much better than taking a film company that has little use for the time being.  Murdoch does not want a film company, but instead wants shares in a program production company. On this point, Li Mingbao is also in a dilemma.  Before, Li Mingbao didn't attach too much importance to the company's shares. After all, the profits from TV programs in China are usually not as good as the profits from movies. Especially when he makes movies, it is more like a business without capital, with a profit of one to ten.  It's all normal. Under such circumstances, TV programs are more like a stepping stone for Li Mingbao.  But now, after actually developing the TV program, Li Mingbao understands that the profits are even more generous than that of movies. Li Mingbao also understands why Uncle Liu would rather have a TV station in Hong Kong than a TV station.  Movies, to put it bluntly, there is still the possibility of losing money, but TV stations are equivalent to ensuring income during droughts and floods, especially in Hong Kong. Although TVB still has an enemy, ATV, ATV is not a rival of TVB at all. Most of Hong Kong¡¯s TV profits  , it was all made by Uncle Liu. Under such circumstances, it is no wonder that Uncle Liu is not very interested in movies. To put it bluntly, the profits from movies cannot reach the level of TV. Uncle Liu made such a choice,  It is also understandable.  ¡°Here in the United States, competition in the television station industry is much more intense than in Hong Kong.  But the profits will also be much higher. If you really have some good program ideas, the profits will be much more generous than those from movies.  ¡° In this way, what was originally a stepping stone turned into a big gold mine in the blink of an eye, and Li Mingbao, as a party involved, knew the capabilities of this gold mine better.  It is more lucrative than him working hard to make a movie. Originally, with John here, Li Mingbao had to give up a large part of his profits. Now that Murdoch is here, he is equivalent to working hard and earning his own money.  In the blink of an eye, it became someone else's, which made Li Mingbao somewhat unhappy.  But Murdoch¡¯s request is understandable.  Murdoch doesn't care about the profits of movies. Even if Li Mingbao wants to buy and sell by force, he has no way at all. And he likes Li Mingbao's business, which is a TV program company, unless he doesn't cooperate with Murdoch.  Otherwise, Murdoch will definitely take a stake in this TV program production company, and only in this way can it be considered a fair cooperation.  As for the previously planned investment in the film industry, as of now, it's just nonsense and Murdoch doesn't care.  After thinking for a while, Li Mingbao said: "Since Mr. Murdoch has no interest in DreamWorks Film Company, let's talk about the DreamWorks Program Production Company. Regarding this company, it is still a start-up, and its core values ??are not  It is far from being reflected. If we start discussing the issue of equity now, the loss will be too great for me. I may also have plans to start a new business in the future. After all, the core value of this company lies with me.  Only the copyrights of my programs are the most valuable. As for other things, they are actually just empty shells. Even if they are sold, they will not be sold at a high price. " Hearing what Li Mingbao said, Murdoch nodded with satisfaction.  He nodded and said without caring so much: "We all know the value of the program production company. Naturally, News Corporation will not take advantage of you, Mr. Li, on this issue. But the question of what the value is, is not  Mr. Li, you alone have the final say. No matter how valuable something is, it is worthless until he realizes it. " Murdoch's words are actually to tell Li Mingbao, don't open your mouth.  Your TV program is certainly valuable, but if the value exceeds his psychological tolerance, then this valuable thing will not be in his hands. In this way, Murdoch has no reason to fight for Li Mingbao's interests.  , so I hope that Li Mingbao will never take him for granted and make a plan that will make everyoneThe price is unacceptable.
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