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Text Chapter 349: Start from the periphery

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    Hearing Li Mingbao's words, Li Mingyao said angrily: "Then what you have said for a long time before is all nonsense? Since you don't make movies, why did you talk about this prospect so well in the first place?" "The future is bright.  Yes, the road is tortuous. I definitely want to make a movie, but it¡¯s not right now. It¡¯s easy to have problems if you start a big project when you¡¯re not familiar with the place.  I have to find a few people who know the industry, but the problem is that I have no one who knows the industry, especially those in the mainland. If I don¡¯t even have the basics, I¡¯m asking for trouble if I want to make a movie in the mainland.  If you want to make a movie in the mainland, you must at least take a step or two to make a co-production and familiarize yourself with the market. And for the mainland, what they want is not something else, but politics.  The first thing is politics, and then the money. Under such circumstances, if I want to make my first movie in mainland China, I can only succeed, not fail, and the investment must not be small, otherwise I will not be able to make it.  But the problem is that it is too difficult to succeed at one time. The money problem is easy for us to solve, but we don¡¯t have anything else, so it¡¯s better to start with the film industry.  Get the TV station right. You have to know that for the current mainland, the number one media thing is newspapers, but there is absolutely no reason for private control of this thing now, and I have no idea about newspapers.  If you are familiar with it, you can¡¯t do it at all. And the second most influential thing in the media is the TV station. And even the TV station is not very popular now. There are only a few TV stations in mainland China. In addition, there are only a few TV stations in the country.  Mainland China is still a luxury market, and we can¡¯t control this market. So it¡¯s very difficult to make something. In the end, it¡¯s the movie. Although I¡¯m confident, I don¡¯t think I can make a movie right away.  "Shaolin Temple" is coming, so there are many difficulties. Although there is gold everywhere, it is definitely not a good idea to start a movie from the beginning. "Indeed, there is no such thing as a movie in mainland China.  The problem of piracy can be said to be at a very beautiful stage.  But the problem is that there are big problems with mainland movie theaters. State-run things are not smooth at all. It is easy for outsiders like him to run into trouble. Just stealing the box office can ruin a big movie.  The movie that made money turned out to be a loss-making business in the end.  If you really want to eat this piece of meat, you have a long way to go. For Li Mingbao, if you want to eat meat in the mainland film market, you not only need to make good-looking movies, but the most important thing is to establish a theater chain first.  Come to think of it, for this issue, there won¡¯t be much of a policy problem, the problem lies in the economy. Mainland China is not Hong Kong. Building more than 100 cinemas can cover all places.  For places like mainland China, even if you build a thousand cinemas immediately, it cannot be said that you can cover all areas. Being able to cover both first-tier and second-tier cities is a benefit to you.  As for the lower counties and towns, even if you put 5,000 cinemas, you may not be able to cover them all.  Although labor in mainland China is extremely cheap now, a salary of thirty yuan can recruit a large number of people to work.  But building materials are not so easy to deal with, especially after the reform and opening up. For a long time, it was difficult for the building materials market to meet even the most basic needs. Whether it was cement or steel bars, if you didn¡¯t have a connection, you wouldn¡¯t even have a government building.  We will build it for you, don¡¯t say you are rich. Today¡¯s factories are all state-owned. Even if you are rich and want to be willful, others will ignore you.  A hundred movie theaters may be able to help you with the cost of building materials by relying on the foreign investment protection indicators above, but if you want to build a thousand movie theaters, it doesn¡¯t matter how long it will take to recoup your investment in the movie theater.  , just for building materials, even the minister in charge may not be able to approve such a large investment for you.  Even if it is approved, the cost of the materials is an astronomical figure. Mainland labor can be cheaper, but for building materials, especially for foreign businessmen, the price of local materials may not be higher than the price of goods shipped from Europe or the United States.  How much cheaper, or even slightly more expensive, is not unfeasible.  The more tragic thing is that the quality of local materials is definitely not as high as that of foreign companies.  For materials with the same price, local prices are higher than imported high-end materials, and you have to beg others for such materials before they will provide them to you.  Therefore, if Li Mingbao wants to take advantage of the movie market immediately, he must first build a cinema. And if you don¡¯t have a good relationship with the local building materials factory when building the cinema, you won¡¯t be able to get the materials. In order to ensure the smooth flow of the project, the simplest  The way is to build ourselves on the mainland?In a factory, whether it is a cement factory or a steel factory, you must first satisfy your own needs.  Okay, after your own building materials factory is completed, you can build a movie theater with peace of mind. When the movie theater is built, it will take at least five years. In this way, you have to say it is fast enough.  , the green light from above is on, otherwise, just the approval for building a factory will drag you to death on the shore.  And if these projects are really completed, Li Mingbao will not have to build any cinemas at all, and then rely on movies to make a fortune. Damn, directly selling building materials will be more profitable than movies. The money earned from expanding the cinema will definitely not expand the cement industry.  You can make a lot of money from factories and steel mills, and you can even become a real estate developer by the way. You can use your own materials to build your own buildings and exchange them for money. Damn, it¡¯s more powerful than Li Chaoren¡¯s Mainland Strategy, so what?  What if I have to fight hard to make a movie?  The real estate market in mainland China has been booming for twenty years. If you are in this industry, you will definitely become a billionaire earlier than in movies or entertainment.  Don't talk to me about high-tech companies. Compared with the profits from real estate, high-tech companies may not be able to beat real estate companies. It's just like in mainland China now. Those who make atomic bombs can't make as much money as those who sell tea eggs.  quick.  All the above are bullshit. In fact, if Li Mingbao really wants to do this, the first thing that stands in front of him is a funding problem. Don't look at Li Mingbao's large liquidity, which is even more than the cash flow of most big bosses in Hong Kong. Even banks  They may not be as outstanding as him.  But in such a large-scale construction project on the mainland, even with his capital, he may not be able to fill this hole.  It doesn't matter how much money one or two movie theaters have, but one hundred, one thousand movie theaters can definitely kill Li Mingbao. ??????????? And there won¡¯t be a buyer for such a real estate for a long time, so Li Mingbao¡¯s capital flow will have to lie there. If he¡¯s not careful, he can immediately go from a rich and handsome man to a poor second generation.  If you want to rely on the mainland's film market to recover the cost, you don't have to think about it in ten or twenty years. No matter how stupid Li Mingbao is, he will not be so stupid that he wants to develop in both directions now. He is engaged in movies and cinemas. He is purely looking for it for himself.  Uncomfortable. ??????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????? Relying on the mainland's theater system to release your own movies is unsafe, and doing it yourself is just a suicide attempt.  At this time, Li Mingbao also somewhat understood the mentality of Uncle Liu and the others.  It¡¯s not that they can¡¯t see the prospects of the mainland market. If they were so useless, Uncle Liu and Zou Wenhuai wouldn¡¯t have such a big situation in Hong Kong.  The key is that the mainland is a big cake, but if you want to develop this cake, you need a huge amount of funds. Let alone Uncle Liu alone, even Uncle Liu and Zou Wenhuai do not have the confidence to do so.  Many people from Hong Kong have moved to the mainland, and it is not very possible to solve this problem.  If we really want to start the project, the most likely situation to occur is that everyone will be dragged to death by the mainland market before they can make any money, and then let others take advantage.  After understanding the mentality of Uncle Liu and the others, and thinking about his current situation, Li Mingbao somewhat admired his previous judgment that he could not enter the mainland film market in a short period of time.  He had not thought of such a profound level before, but he understood that if the mainland market wants to rush into the market greedily, it will only make everyone miserable.  Looking back now, it is indeed the case.  So Li Mingbao immediately said to his brother: "When making movies, especially movies in mainland China, you must not be greedy for credit. Only after reaching a certain agreement with local industry professionals in mainland China can we develop this market. For now,  , our capabilities are far from enough. Therefore, although the film market is huge, we cannot enter it immediately. Therefore, I think starting from peripheral industries is the most correct solution, just like Disney.  The ability to develop peripheral products is definitely world-class, and what I need to do now is to establish my own peripheral factory in mainland China so that these things can actually generate value. And while opening the peripheral factory, I must also cooperate with mainland companies.  Make good contacts with relevant people and take practical actions for my film industry. Later, I may also be able to make plans on TV stations. You know, CCTV has a huge potential. It has an audience of one billion. Such potential is not available to CCTV now.  I haven¡¯t explored it yet. To really get funds quickly, I think it should be to cooperate with CCTV to develop TV programs, or to do advertising. These things don¡¯t require a lot of cash, but only creativity.  For us, there is no shortage of money. It is quick and easy, and it is relatively easy to explain politically. It requires large-scale investment compared to other places. With the platform of CCTV, I believe I can make changes.  "It is definitely easier to achieve results than the changes made in other industries." "What you mean is to do three directions. One is to build factories in peripheral industries and use the mainland's cheap labor force."??Create value.  The other one is to make films based on our roots, test the waters first, and then slowly change.  The last direction is to use the CCTV platform to develop more diversified development paths?  The idea is good, but can you keep yourself busy doing this?  You must know that the mainland is not the only place where you need to be busy.  "Li Mingyao was quite helpless about Li Mingbao's imaginative ideas.
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