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Text Chapter 6 Everyone loves to eat tofu (Part 2)

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    "Okay, okay, okay!" Yan Yunhua shouted three good words in a row. It can be seen how much the taste of Mapo Tofu brought to him and how shocked he was.  After Yan Yunhua praised it, he picked up the whole plate of Mapo Tofu, used chopsticks to poke it, and ate it like a hungry man who hadn't eaten for several days.  ¡°Grandpa, please eat slowly, no one will compete with you.¡± Yan Nantian said with a smile.  "Xiaotian, you should try it too, this Mapo Tofu is really good." After eating most of it, Yan Yunhua realized his embarrassment and said a little embarrassedly.  The reason why Yan Yunhua was so excited was not only because of this Mapo Tofu, but also because he learned about the material of tofu by eating this Mapo Tofu.  Yan Yunhua believes that with tofu as an ingredient, hundreds of dishes can be developed, each of which can be considered delicious and will definitely be unique in Wujiang Town. ???????????????????????????????????????????????????????????????????????????????????????????????????????? Yan Nantian picked up the chopsticks and took a symbolic bite. It tasted similar to tofu on Earth, but it lacked some seasoning and tasted a little worse.  "Xiaotian, with ingredients like tofu, let's develop a few more dishes tonight, and tomorrow's business will definitely be booming." Yan Yunhua said with excitement.  "Grandpa, it is not difficult to develop dishes related to tofu, but the method of making tofu must be kept strictly confidential. Once the method of making tofu is leaked, Yipinju will lose its exclusive advantage." Yan Nantian said.  "Xiaotian, you are right." Yan Yunhua nodded slightly, then pondered for a moment and said, "The key to making tofu is brine. I will purchase it myself in the future and will never rely on others." Yan  Yunhua's ancestors and grandsons discussed it in detail to ensure that the method of making tofu would not be leaked. After the two of them had reached a consensus, they called Zhou Dacheng and his son over and asked them to crush the soybeans overnight, while Yan Yunhuazun  Sun Ze continued to develop dishes and prepare for tomorrow's tofu feast.  ¡­ The next day, the sky was clear and cloudless. The streets and alleys of Wujiang Town were crowded with people, including vendors setting up stalls and passing merchants. It was a prosperous scene.  Suddenly, seven children ran out of Yipinju Restaurant. These children ran towards the surrounding streets. Everyone was wearing uniform clothes and shouting jingle-like names of dishes.  "Yipinju has launched new dishes, Mapo tofu, Dongpo tofu, tofu mixed with green onions, stinky tofu" "Yipinju is delicious and affordable. The brand has been guaranteed for 50 years. You deserve to try it!" "The belly is now full."  If you are not hungry yet, if you are hungry, eat Yipinju; Yipinju, a tofu feast, tastes good and is not expensive. " "More delicious food, more surprises, all at Yipinju, Yipinju.  !¡± The seven and a half-year-old children were shouting as they passed by, which immediately attracted the attention of many people and caused many pedestrians to start whispering.  "What the hell is this tofu? Why haven't I heard of it before?" a passerby whispered.  "This Yipinju restaurant really knows how to promote it. These dolls are wearing the same clothes and announcing the name of the dishes in a jingle, which really makes people curious." "Yes, I have never been to Yipinju Restaurant, how about we  Let's try it at noon." Several passers-by stood together and looked at the children who were shouting.  These seven children were walking through the market, wearing robes with the three characters "Yipinju" printed on them. They were also talking like a jingle, announcing the names of Yipinju's dishes, which immediately aroused the curiosity of many customers.  The reason why Yan Nantian found a tailor was to sew clothes for these seven children. They were all custom-made black robes with three red letters of "Yipinju" written on the front and back of the robes.  Not many ordinary people in this world are literate, but the three characters for Yipinju are easy to recognize. First of all, no one should not recognize the character 'Ò»', and the three characters for 'Æ·' are also easy to remember. 'Ju'  The characters are commonly used in most restaurants, so printing the characters Yipinju on clothes is a good publicity.  The second is to use bombing propaganda, just like the melatonin advertisements on earth. Although the advertising slogan is very bad and simple, it is catchy and easy to remember. As long as people go out to give gifts, they will inevitably think of melatonin.  What Yan Nantian wants to achieve is this kind of effect. With the continuous promotion of a few children, when people are hungry and want to eat, they will instinctively think of Yipinju, which will naturally attract a lot of customers.  The reason why Yan Nantian looks for children to promote is not just?Because the wages for children are low, and the most important thing is that although this bombing propaganda method is effective, it is easily annoying. Just like the melatonin advertisement on the earth, almost everyone can memorize it. When they see this advertisement, they will  I want to change the channel.  If an adult uses this method of publicity, he is likely to be disgusted and driven away by others, but if it is done by a child, the effect will undoubtedly be much better. After all, no one will care about a child.  "You are not hungry yet. You are not hungry yet. When you are hungry, eat Yipinju; Yipinju tofu feast. It tastes good and is not expensive." "Eat a little every day and you will be healthier. Yipinju tofu feast  . ¡±¡­ Various advertising slogans for Yipinju appear in the streets and alleys of Wujiang Town. Let¡¯s not talk about the taste of Yipinju¡¯s dishes. These novel and classic advertising slogans alone make many people have strong feelings.  curiosity.  Before noon, a lot of people gathered around Yipinju Restaurant. It wasn¡¯t even time to eat yet, but everyone was just watching the excitement and whispering to Yipinju.  Seeing so many people around, Zhou Dacheng and his son looked very excited. Yan Yunhua also nodded and said with a smile: "Xiaotian, you still have an idea, and you have attracted so many guests at once." "  Grandpa, please don't rush to praise me. Please invite these people into the restaurant first before they can be considered our guests." Yan Nantian said with a smile.  Yan Nantian knew very well that these people should be attracted by the novel advertising slogans and publicity methods out of curiosity. After all, there is no shortage of people watching the excitement in any world.  Now that the effect of publicity has been reflected, whether we can convert these curious people into loyal customers of Yipinju will ultimately depend on Yipinju¡¯s tofu feast.  "That's true." Yan Yunhua touched his beard and ordered: "Dacheng, Dawa, please hurry up and invite the guests from outside." "Yes, old shopkeeper." Zhou Dacheng agreed,  After taking his son to the door of the restaurant, Yan Yunhua's ancestors and grandson also followed him out.  After Zhou Dacheng walked out of the restaurant, he bowed his hands to the people around the restaurant and said, "Everyone, please go inside. The shop has prepared good tea to greet you." Seeing people coming out to greet you, everyone looked around.  There were more and more people in the crowd. One of the bald men smiled and said: "What is the tofu you are talking about in Yipinju Restaurant? Is it delicious?" "Yes, those little brats said it very well. This is  Is the food really that delicious? " "That's right, I've never heard of tofu, are you trying to fool us?" Seeing Zhou Dacheng come out to answer, the people watching the excitement asked curiously.  Yan Nantian was not afraid of being booed, but afraid that no one would ask. He took two steps forward with a smile, cupped his hands, and said, "Everyone, I am the young shopkeeper of Yipinju. I am the one who developed the tofu.  It is our exclusive delicacy, and you have never tasted it before." After hearing Yan Nantian's words, there was a commotion around him. No one thought that a fifteen or sixteen-year-old boy could develop such delicacies.  A short, fat middle-aged man shook his fat head and sneered: "If you say that, I won't even dare to eat it. You look like you are only fifteen or sixteen years old, what kind of delicacies can you come up with?" "Young Master"  Shopkeeper, to put it bluntly, at your age, you are not even qualified to be a chef, let alone develop novel food." An old woman shook her head slightly and said.  "It's just that you don't have any hair on your head, you can't even hold a knife, and you're such a jerk!" The bald man yelled in a rough voice.  Although the bald man spoke very rudely, his tone was very interesting, which immediately aroused laughter from the surrounding crowd.  Hearing the laughter from everyone and seeing that they didn't believe that he could develop delicacies, Yan Nantian snorted softly and ordered to Zhou Dawa: "Daw, please bring out the two delicacies you made for all the guests.  Let¡¯s have a taste.¡± ¡°Yes, young shopkeeper.¡± Zhou Dawa responded and turned around to walk towards Yipin Juli.  After seeing Yan Nantian's expression and actions, the bald man who loved to tease laughed again and said, "This kid is still not convinced, so let's stay and have a taste to see if the dishes he cooks are delicious." "Yes,  If it¡¯s not delicious, I won¡¯t pay you,¡± another man agreed.  "Opposite is the Babaozhai Restaurant. The Babaozhai delicacies there are excellent. If it's really not delicious, I'll turn around and go to the Babaozhai." Once they heard these three people making noises, the others became even more interested in watching the fun.  I was so satisfied that I wanted to stay and taste it for myself. What could this young man of fifteen or sixteen years old be able to develop?Such delicious food.  Yan Nantian pretended to be unconvinced on the surface, like a childish boy, but in fact most of his emotions were faked just to keep everyone watching.  These days, if you want to achieve good publicity, you must have a certain gimmick. A young celebrity chef who is fifteen or sixteen years old can naturally attract the attention of many people.
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