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Text Chapter 237 Create ¡®Little Jiangnan on the Fortress¡¯!

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    A luxury fruit brand, in addition to pure and authentic taste, must also know how to publicize and market, through auctions, word-of-mouth publicity, and soft articles, the concept of 'luxury', 'the most expensive fruit' and 'the sweetest fruit = crystal mother fruit'  Distributed to consumers.  The simplest and most intuitive way to spread this concept of 'luxury' is through auctions. A 17-pound black watermelon in Japan sold for US$6,100, and a bowl of watermelon with a 4.7-gram pink diamond in New Orleans, USA.  Strawberries fetched US$1.4 million at auction, and a bunch of grapes fetched US$6,400 at an auction in Kanazawa, Japan These are the most direct ways to promote the concept of a fruit's 'luxury' and 'top fruit'.  There is also the management of luxury brands.  Managing luxury fruit brands is just like luxury cosmetics, luxury jewelry, and clothes.  Through long-term and subtle methods, the concepts of luxury and various high-end atmosphere are conveyed to consumers.  When selling fruit, a sign will be hung on each crystal mother fruit with the place of origin and serial number written on it.  To show that it is the authentic product of ¡®Helian¡¯, the number indicates which mother tree it was produced from among the 2093 mother trees of ¡®Helian¡¯.  This is the management of the brand "Helian Crystal Fruit".  In order to operate this brand, Chen Donghui established a luxury marketing and publicity team to specialize in the luxury fruit brand "Helian Crystal Fruit".  The fruit on the mother tree was named Crystal Mother Fruit by Chen Dong, while the fruit on the daughter tree was named Crystal Mother Fruit by Chen Dong.  There are more than 10 daughter trees distributed within more than 100 square meters covered by the root system of a mother tree.  The trees are also full of fruits. The ripe fruits are as big as peaches, round and shiny, like smaller crystals.  The appearance is also good.  Chen Dong tasted one and it tasted good, very sweet and fruity.  Although, the taste of the crystal fruit is slightly inferior to the crystal mother fruit.  But it is also a very high-end authentic ¡®Helianchan¡¯ fruit, and the price is not low.  Chen Dong walked along the cement road and walked into the "Botanical Garden".  ??Looked around.  The ¡®Botanical Garden¡¯ is well planned. ? 2 straight cement roads that can accommodate a car, crisscrossing each other.  An automated sprinkler pipe is laid along the cement road. Every once in a while, it will spray a column of water towards each child tree, especially at noon in the hot desert.  Spraying is very frequent.  Every other section of the road there is a pavilion, chairs, and stone tables under the shade of trees for people to rest.  After walking for a while, he felt a little tired. Chen Dong sat on a stone chair and rested for a while.  After walking for a while, Chen Dong had an idea in his mind when he saw the situation of the 'Tropical Botanical Garden'.  Thinking back on this idea, Chen Dong was also shocked.     because.  To realize this idea, the amount of engineering required is huge and billions of dollars are needed.  Chen Dong thought about it in his mind and carefully considered the pros and cons.  "Done." Chen Dong gritted his teeth.  Chen Dong made up his mind.  The amount of the project is in the billions or even tens of billions. For Chen Dong, the financial pressure is great.     but.  If it can be realized, it will be a miracle across the country and even the world, building a "Little Jiangnan on the Fortress" in the desert.     right!  Chen Dong plans to build a park with Jiangnan gardens, ancient Ming and Qing architecture, streams, lakes, willows, small bridges and pavilions, and lotus flowers in the Helian Desert area, which covers an area of ??7 to 80 square kilometers, equivalent to the area of ??more than a dozen small towns.  The fragrant 'Shang Xiaojiangnan'.  This idea is crazy to think about.     soon.  The idea of ??building the Helian Desert Area into a "Little Jiangnan" took root in Chen Dong's heart and grew.  It¡¯s crazy, but also fascinating.  Thinking about it, a deserted desert area has been built into a "Little Jiangnan on the Fortress". Chen Dong is full of sense of accomplishment.  Chen Dong couldn¡¯t wait any longer and sketched out this ¡®crazy¡¯ idea in his mind.     first.  Buy the Helian Desert Area and the adjacent Helin Desert Area.  The two desert areas add up to more than 120 square kilometers.  In the original time and space, "land contract", "70 years", "land belongs to the country".  All kinds of, let's not talk about him.  In this time and space, land ownership belongs to individuals, just like large farmers and ranchers in the United States. Land ownership belongs to farmers and ranches, and land can be bought, sold, traded, and transferred freely.  Whether you are grazing or farming, no one will care about you. Of course, you cannot destroy yourself.?Environment, otherwise, you will face huge penalties. ???????????? Minerals such as large gold mines and oil found on land belong to the land owner, and various resources such as fisheries and timber on the land also belong to the land owner.  As a family property, land can be passed on to your sons and grandsons, because the land ownership belongs to you. ?¡­ ?There is basically no problem buying a piece of land in a dry, deserted desert area.  Not only is there no problem, the state will also encourage it.  Needless to say, buying more than 120 square kilometers, even buying several times more desert land is easy.  Maybe, the local government is still eager to do so.  The money from selling desert land can increase the finances of the local government.  ¡°Moreover, people who buy land spend a lot of money to buy desert land. They can¡¯t just look for oil fields, gold mines, and various mineral resources in the ¡®oil waste zone¡¯ of the Tengger Desert.  Definitely make some changes, plant trees, build houses, breed, etc.  No matter what kind of changes are made, they will be beneficial to controlling deserts and curbing the expansion of deserts.  Secondly, the Helian Desert Area covers an area of ??70 to 80 square kilometers, and the Helin Desert Area covers an area of ??more than 40 square kilometers. The total area is 120 square kilometers, which is equivalent to the area of ??more than 10 small towns. The area is not small.  .  The area of ??93 mother-of-pearl trees is only about 5 square kilometers, less than one-twentieth.  Chen Dong plans to use them all and plant 2,000 first-generation mother-and-child trees. More than 2,000 first-generation mother-and-child trees are enough to cover the two desert areas of Helian and Helin.  Third, there is a small lake in the Helian Desert area. The bottom of the lake is connected to Qingning Lake and has an endless supply of water.  Chen Dong plans to expand this small lake into a large lake of thousands of square meters. He will raise fish in the lake, plant lotus flowers, plant willow trees on the lake shore, build pavilions, pavilions in the center of the lake, arch bridges, fishing spots, etc.  Then an artificial lake of several hundred square meters will be dug next to it for tourists to swim, cool off, escape the heat, and relax.  The lake water emerges through the underground river. When the lake water flows in the underground river, it carries a large amount of various rich minerals that are beneficial to the human body. People soaking in the water for a long time are beneficial to the body.
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