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Text Chapter 367 The End of Sony (Part 1)

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    Tokyo, Japan.  Sony Headquarters.  "Ono-kun, Evan Wells and the others haven't accepted our opinion yet." Sony's president Kazuo Hirai looked at Kitazawa Ono, the president of Sony's game department, with an ugly face and asked.  Kitazawa Ono said: "I'm sorry, President, I have tried my best to persuade Evan Wells and Tim Moss, but their conditions are still the same. In addition to normal wages and bonuses, they also require 10% of the operating profits of the games they produce"  "Baga." Kazuo Hirai was so angry that he smashed a fine purple clay pot on his desk and cursed angrily with a livid face: "Why do these Americans have no team spirit at all? They only know money all day long."  Money, the wages and bonuses we give them are definitely the highest in the industry. Now, they are going too far and want a share of the game's profits. They don't even think about how they would have been able to produce the game without our heavy investment.  "Baga." Kitazawa Ono stood in front of Hirai Kazuo and did not dare to move. Seeing that Hirai Kazuo was almost done venting, he said: "President, ever since that Chinese guy Li Haoyu first offered 10% profit to the R&D team in the industry.  After the award, all senior game development teams in the world require their employers to give them equal treatment. It is estimated that people from Naughty Dog and Santa Monica studios have seen the hot sales of "Holy Paradise" and have already sold it this month.  There are nearly 13 million sets of games, and 25 million sets can be sold within this year. Taking the profit of 13 million sets as an example, a 10% profit is more than 15 million US dollars" Although 15 million sets are for the entire Sony  It's nothing, but once this gap is opened, if Sony's game studios or even other departments demand a 10% profit share, then the entire Sony group will fall into an economic crisis.  Sony seems to be a world-famous company. Its products are famous for their high-end and taste. The price of laptops is not much lower than Apple's laptops. Many people regard Sony's products as fashion spokespersons like Apple.  , but who would have known that despite Sony's superficial glory, it actually has nowhere to complain. The current market value of Sony as a whole is only US$18 billion, while the market value of South Korea's Samsung, which is also a world-renowned company, exceeds US$200 billion.  When publishing financial statements every year, we find that Sony's debt is increasing. In order to reduce debt, Sony sold its computer brand Vaio to Japan Industrial Partners Inc for US$500 million in February 2014. At this point, Sony will no longer  The planning, design and development of computer products, and the production and sales of computers also ended after the global launch of new products in the spring of 2014.  As the head of Sony, Kazuo Hirai is worried every day. The profits of electronic products are very slim. In addition, Sony's market share has been getting lower and lower in recent years. Most of the main profit growth points in the past two years have been  The game department is holding on. If 10% of the profits are to be handed over to the game production team, it will only make things worse for Sony, which is becoming increasingly difficult. Maybe in the near future, the Sony brand will become history.  "Ono-kun, they have no room for negotiation." Kazuo Hirai asked trying to suppress the anger in his heart.  Kitazawa Ono smiled bitterly and said: "President, most of the Japanese employees at Naughty Dog and Santa Monica are willing to stay and work together with the company, but Americans and employees from other countries, led by Evan Wells and Tim Moss, are strongly demanding 10%  At present, Naughty Dog has stopped the development plan of the newly launched "Holy Paradise 2", and the Santa Monica Studio's half-developed "God of War 5" has also been interrupted. Other studios are also panicking. If  After seeing that Naughty Dog and Santa Monica received a 10% profit share, they will definitely come to us for this share. " "Damn Shinhwa Group, damn Li Haoyu, damn Microsoft," Kazuo Hirai continued.  Cursing, if Li Haoyu's Shinhwa Group hadn't been the first to launch game production teams or studios in the industry and could enjoy 10% of the profit share, Naughty Dog and Santa Monica wouldn't have been clamoring for the money. Now he is  I wish I could eat Li Haoyu alive.  After a while, Hirai Kazuo asked: "Ono-kun, please go talk to them again. We can share some of the profits with them appropriately, no more than 3% at most. In addition, with this part of the profit sharing, their performance  All the bonuses are gone. " Kitazawa Ono shook his head and said: "President, I have told them before that they are not satisfied with the 5% profit sharing, let alone only 3%. They must be on par with Shinhwa Group.  The 10% profit sharing cannot be less, otherwise they will resign en masse. " Hirai Kazuo's face turned pale and blue in an instant, and he seemed to have aged ten years. He slumped back in his chair and asked: "Ono-kun, what do you mean about us?  Should we agree to these greedy Americans?" Kitazawa's little ambition.It¡¯s also very confusing. If you don¡¯t agree, a large number of elites from Naughty Dog and Santa Monica Studios will leave. Sony¡¯s current game industry will suffer a fatal blow. If you agree, the entire Sony will be in trouble.  , or even collapse and become a second-rate company.  "President, I think we should not agree to vampires like Evan Wells and Tim Moss. If they leave, we will integrate the remaining employees of Naughty Dog and Santa Monica into one studio. I believe it will still be very popular in the game market.  Competitive. As for other game studios, we can also follow the rules and integrate two or more studios into one studio. In this way, there will be no instability factors, and maybe the remaining employees will be more competitive.  Power." Kitazawa Ono thought about the words to express his thoughts.  Hirai Kazuo nodded and said: "That's what it has to do. We at Sony will never bow to anyone. Ono-kun, I'll leave it to you to deal with this matter. We must do our best to minimize the impact." "Hey.  Kitazawa Ono bowed deeply: "Kitazawa Ono will never live up to the expectations of the president."  In Santa Monica, California, USA, in the president's office at Naughty Dog's headquarters, two middle-aged men in their forties were sitting respectively.  Talking about something on the sofa.  "Mr. Evan Wells, do you think Sony will agree to our request?" one of the men asked. This man was surprisingly Tim Moss, the president of Santa Monica Studio under Sony Worldwide Studios. He used to work in Santa Monica.  He was the technical director of the studio. Later, he took over as the president of Santa Monica Studio because the original president of Santa Monica resigned.  Naughty Dog President Evan Wells sneered: "Sony wouldn't dare to do this. More than 80% of our Naughty Dog employees in the United States and other countries are from the United States, and 50% of your non-Japanese employees in Santa Monica. If our group resigns,  Sony's two largest studios have paralyzed the group, and I think they will not take such a big risk and force our entire group to resign. "In the hearts of Americans, interests always come first, and Evan Wells's technology is the most important thing in the world.  They are among the best in the world, but the salary they receive is far less than that of their counterparts working at China Shinhwa Group. They are also Americans. Starry Night Studio, a subsidiary of Shinhwa Group, has received nearly 200 million US dollars in profit sharing.  , the person with the lowest share has hundreds of thousands of dollars, and the person with the highest share has more than ten million dollars.  Thinking of how he had worked so hard for a year to get five or six million US dollars, Evan Wells suddenly felt unbalanced. He had asked Sony to receive the same treatment as the studios under Shinhwa Group more than half a year ago, but Sony did not.  The matter has been delayed again and again, until now the matter has intensified, with employees at Naughty Dog and Santa Monica studios collectively going on strike.  Tim Moss said with hesitation: "Mr. Evan Wells, what if Sony really doesn't agree to our reasonable request." Evan Wells snorted and said: "Tim Moss, with our technology, where can't we find something better than Sony?"  Good job, and I heard that Shinhwa Group is also interested in recruiting a lot of game talents recently. If we go to Shinhwa Group, we can definitely reorganize a studio. You must know that the games we produce in Shinhwa Group will be sold after they are put on the market.  They are all shared by 10% of the profits. Our compatriots have worked in China for less than two years, and they have received nearly 200 million US dollars in profit sharing alone. I think we will not be worse than our compatriots who make stand-alone games.  ¡± TimMoss suddenly became excited. Yes, Sony is currently in decline. Nintendo can only desperately maintain its market share. EA and Activision Blizzard have no plans to make a big move into console games. Only China¡¯s  This game company is very ambitious and also owns an Xbox console. They can be reused if they go there at this time, which is definitely much better than staying at Sony.  Just when Tim Moss was lost in fantasy, he remembered the ringing of the phone in the office. Evan Wells answered the phone and listened for a while before hanging up the phone expressionlessly and said to Tim Moss: "Mr. Tim Moss, Sony has just responded. They don't  If we agree to our request for a 10% profit share, I think we can contact China Shinhwa Group.¡±
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