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Text Chapter 24 Executive Producer

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    Cheng Peng and Zhang Meng sat in the classroom and chatted about the script for a while, and the topic soon turned to the crew. After all, this was the purpose of his coming to school.  Zhang Meng's eyes lit up when he heard that Cheng Peng was here to recruit executive producers: "I do know a graduate student majoring in production management. He is a very good person. He may meet your requirements." Cheng Peng suddenly became interested.  The person who can make Zhang Meng say that he is great must be extraordinary: "Since it is someone you know, then call me and have a chat. Even if we can't cooperate, it is good to have multiple friends." Zhang Meng lowered his voice and said: "She is a beauty!"  Not long after, the beauty Zhang Meng talked about arrived. She was indeed a beauty. She had a well-defined face, deep and lively eyes, a straight nose, smooth and delicate skin, a white shirt and black pencil pants, and she had an air of beauty all over her body.  Heroic and capable, with a sense of competence unique to professional women.  Zhang Meng introduced enthusiastically: "This is Cheng Peng, and this is Zhao Linlin, let's get to know each other!" Cheng Peng didn't look down on her because she was a beauty, and of course he didn't look down on her either. After a brief greeting, he went straight to the topic:  "Ms. Zhao, you are Zhang Meng's friend, and you are my friend, so let me tell you straight. I need an executive producer. Although he is only an executive producer now, I hope he can become the person who runs film projects in the future.  Producers, like Joel Silver, so I will ask a few questions, and please forgive me if I offend you. "A successful film and television company must have powerful producers behind it to run the project, like Disney's  Ben Haimo, Chen Guofu of Huayi.  Huayi's success in film and television has a lot to do with their director Chen Guofu. This man has made movies himself and is very clear about the film production process and has an excellent vision.  Chen Chengyi once approached Huayi with the movie "Martial Arts" and wanted Huayi to invest, but Chen Guofu was not optimistic about the project and refused.  The final result proved Chen Guofu's wisdom. "Martial Arts" lost tens of millions, which made Xingmei miserable.  Xingmei is a negative example. You must know that Xingmei's resources and connections are superior to Huayi. If it develops well, it will definitely not be comparable to Huayi. However, as a result, Xingmei has made many films that lost money, and the company's development has never been smooth.  The problem is that Xingmei lacks a strong producer, while Huayi has Chen Guofu.  Cheng Peng hopes to find a producer who understands movies, the market, and marketing, who can work hard and grow with him. He values ??this executive producer very much.  Zhao Linlin knew that Joel Silver was a famous Hollywood producer and that he discovered "The Matrix". She knew what Cheng Peng meant and nodded: "Okay, if you have any questions, feel free to ask." "  The first question Cheng Peng asked was about the current situation of the film market: "Domestic films have developed well in the past two years, but more than 90% of the films have lost money. The situation is not as optimistic as imagined. What do you think is the biggest problem facing domestic films?  What is it?  " Zhao Linlin tapped her fingers lightly on the table, thought for a few seconds, and expressed her opinion: "Domestic films face many problems, such as censorship, low profit margins for producers, etc. The biggest problem is  , I think it is a lack of business awareness and market awareness.  Since Zhang Yimou's "Hero" last year, Chinese movies have entered the commercial era.  The promotion of "Hero" lasted for two months, using all means of disseminating information under existing technical conditions, such as television, newspapers, magazines, advertisements, audio and video, dramas and documentaries. Even CCTV aired "Hero" in a prime time period  Advertising, which is groundbreaking in China, is completely the way Hollywood operates.  Many people are learning this now, which is right. Marketing is indeed very important, but I think the most important thing about commercial movies is the movie itself. If nothing else, just "Hero", I think it is still too literary.  Our filmmakers, especially Zhang Yimou, are literary and artistic at heart. For them, movies are a way of expression. They always like to express, explain, and reason, but they don¡¯t like to tell stories honestly.  .  In fact, for ordinary viewers, watching movies is to watch them happily and to have fun. If you make the movie too advanced, who will want to watch it, and who will want to listen to your endless sermons in the movie?  " Cheng Peng's eyes flashed with a subtle light. His question was easy to answer. There are so many problems in Chinese movies. Everyone can count one, two, and three. But what he is looking for is a producer.  People, the answer he wants to hear is from the perspective of the producer. Zhao Linlin¡¯s answer is exactly the same, because the most important thing for the producer is the director, the director¡¯s level, and the director¡¯s ability.  What she said is the biggest problem that directors have. Being able to say this shows that she has a very thorough understanding of commercial films. But being able to see the problem doesn't mean much. There are too many words on paper.  Well, the most important thing as a producer is to grasp the project.bsp;Cheng Peng's second question was to see what her vision was: "If I asked you to be a producer and gave you 2 million yuan, what subject would you invest in?" Zhao Linlin pondered for a moment and said: "  With a capital of 2 million, there is very little room for choice. If you invest alone, horror movies are a good choice. In the past two years, director Forrest Gump's several horror movies were very low-cost and poorly shot, but they did well at the box office, which shows that horror  There is quite a market for films in China, and it is also true abroad. Low-budget horror films are the best-selling genre. ¡°It seems that he is a talented person with a very good vision!  Cheng Peng smiled and stretched out his hand and said: "Miss Zhao, happy cooperation!" Zhao Linlin did not hold Cheng Peng's hand and glanced at him. It's not just you who is inspecting me. I also have to see how good you are: "Don't worry,  You¡¯ve finished asking your questions. Now it¡¯s my turn. I also have a question to ask Mr. Cheng.¡± Cheng Peng smiled. This woman is interesting. It seems that I need to impress her. He said confidently: ¡°What¡¯s the matter?  Feel free to ask questions. " "What are you going to make after "The Two of Us" "A horror film that no one has ever made in China!" Zhao Linlin was stunned for two seconds. The scene in front of her reminded her.  Seeing the scene where Kong Ming and Zhou Yu showed the word "fire attack" at the same time, they couldn't help laughing: "I was convinced by you, happy cooperation!" After that, the three of them discussed the formation of the film crew, and the early stage of the film  Preparation involves a lot of things, including budget planning, detailed shooting plans, funds, personnel, equipment, etc.  The discussion lasted until 12 noon, and the three of them came to the school cafeteria and chatted while eating.  Although the food wasn't great, the handsome guys and beauties coming in and out were quite impressive, and that alone was enough to make people feel happy.  While chatting happily, Cheng Peng suddenly saw Tong Lixi walking into the cafeteria laughing and chatting with a baby-faced girl. She took a dinner plate and lined up at the back of the line to prepare rice.  Cheng Peng is a little surprised. Yaya Dance Troupe is quite far away from here. Why did she come here? Is she here to see her classmates?  He stood up and said, "I saw a friend, let me go say hello!" After that, he walked to Tong Lixi's side, waved his hand in front of her eyes, and said with a smile, "Yaya, why are you here at the film school?  Are you here to see your classmates?" "Tong Lixi" was stunned, his eyes lit up, and then he showed an inexplicable expression: "Are you, do we know each other?" Cheng Peng then noticed that the girl in front of him was very similar to Tong Lixi.  , but there are three differences. Tong Lixi's facial features are more outstanding and her temperament is better. The girl in front of her is whiter and more mature, almost like Tong Lixi's twin sister. ??????????????????????? It¡¯s the wrong person, but they look really alike!  Cheng Peng smiled sheepishly and said, "Sorry, I have a friend who looks very similar to you. Do you know someone named Tong Lixi?" "Tong Lixi" looked at Cheng Peng and showed a clear expression.  He said calmly: "I don't know you, but people often say that I look like their friends or classmates." The baby-faced girl behind "Tong Lixi" chuckled: "Handsome guy, your way of striking up a conversation is too old-fashioned, isn't it? This kind of conversation  This way our Xiaoxuan can meet eight times a day!" Strike up a conversation?  Cheng Peng was a little stunned. He didn't explain. The more you explain, the more people will think you have bad intentions. He shook his head and said, "Sorry, I recognized the wrong person. Goodbye!" After that, he turned and left.  "Tong Lixi" didn't expect Cheng Peng to leave like this, and looked surprised. Was he embarrassed, or did he really admit his mistake?  The baby-faced girl shouted to Cheng Peng from behind: "Hey, handsome guy, are you too tenacious to give up like this? How can you catch up with girls like this!" Back to his seat, Cheng Peng saw the expressions on Zhang Meng and Zhao Linlin's faces  He looked at himself with a smile, knowing that these two people had also misunderstood him, with a look of helplessness on his face: "You won't believe me if I say I admitted the wrong person. I will let you meet Yaya when you have time. You will understand when you see her."  Zhang Meng looked like he understood something and lowered his voice: "That's Dong Xuan, the old school beauty of our school. How about it? She's very beautiful, isn't it? If those who want to chase her have to queue up, they can queue up to the fifth ring. Do you want to invite her to audition?"  ?¡± Dong Xuan turns out to be the starring role in "Snowflake Goddess Dragon". If you have the opportunity, let Yaya come and meet her. It will be an interesting scene!  However, the title of old school beauty is a bit weird. Cheng Peng asked curiously: "She is the old school beauty, that means there is a new school beauty. Who is the new school beauty?" "01 school beauty Huang Shengyi, 02 school beauty Liu Yifei, 03 level are nothing special.  Outstanding, Huang Shengyi and Liu Yifei are both great beauties. Do you want to find them as heroines in the movie? " In terms of age, there is no problem with the two of them, but Huang Shengyi has higher cheekbones and is a bit mean in appearance.  , playing a bad woman may be more effective???Liu Yifei looks pretty good, but her acting skills are really not that good.  These two people are far away from the heroine in Cheng Peng's heart. He shook his head and said, "No need, I already have a suitable candidate." Cheng Peng remembered that it was Tong Lixi's birthday tonight, and he hadn't decided to buy it yet.  What gift? She said: "Linlin, I have a friend who is celebrating her birthday. She is a girl. I don't know what to give her. Can you give me some advice?"
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