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Text Chapter 140 Value for money (Part 1)

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    caa?  The name is somewhat similar, after all, it starts with a "c".  The information that Shi Yangde handed over to Zhang Shaoping also listed a brief introduction of the company, but there was no more detailed information.  Zhang Shaoping asked Tang Shuxuan in confusion: "What is the relationship between this company and International Innovation Management Company? A subsidiary?" Tang Shuxuan slowly took out a puff of cigarette, her expression was indescribably elegant, she said: "This is not  There are a total of 5 founders of the innovative artist agency. They all worked at the William Morris Agency before starting their business. "There are two largest entertainment agencies in Hollywood, one is the William Morris Agency founded in 1898, and the other is the William Morris Agency.  It is an innovative management company founded in 1961.  Since its establishment, William Morris has been a leader among Hollywood brokerage companies. It has been standing for more than 80 years. Its business accounts for half of the entertainment industry, and the remaining half has been harvested by Innovative Management Company.  In fact, almost all the founders of newly established brokerage companies have spent time in these two companies. In the end, they all left and started new companies because they could not stand their damn rigid and rigid system of ranking based on seniority.  "It's just that people's hearts can change. When they were wage earners, everyone thought about starting a business and thinking about getting more for more work. But once they become a boss, they have a different mentality." Tang Shuxuan pinched something in the ashtray.  Putting out the cigarette butt, he said with a smile: "No one as a boss will complain about having too much money. Moreover, although William Morris's system is rigid, it can still make a company stand for more than 80 years and still be full of vitality, which shows the excellence and vitality of this system."  There is no doubt about it. So although the current brokerage companies have their own systems, there are still some changes. But among the many companies, there are a few that are quite special." Listen to Tang Shuxuan's words.  Only then did Zhang Shaoping know that neither the International Innovation Management Company nor the Innovation Artist Management Company were unknowns.  The predecessor of International Innovation was developed from the Innovation Management Association of Innovation Management Company. Zhang Shaoping knew this, but in fact.  International Innovation was formed in 1975 through the merger of two brokerage companies, the Innovation Association and an internationally renowned brokerage firm.  Originally, one plus one should be greater than two, but it backfired. There was no innovative management company that could compete with William Morris before the merger.  After the merger, they no longer had the ability to compete with their opponents.  The reason is simple. Its personnel disputes and changes are too frequent and it cannot be stabilized.  ?Innovative Artist Management Company was founded in the same year as International Innovation, but its development momentum is slower than that of International Innovation.  But much better.  ??Speaking of innovative artist management companies.  I have to mention its five founders, Michael Ovitz, Ron Meyer, Michael Seinfeld, Roland Perkins, and Bill Hubble.  These five talented people worked at William Morris and felt that they were greatly underserved. They often discussed the unreasonable aspects of the company and complained a lot. They originally planned to resign after receiving their year-end bonuses, but the news leaked out and they were fired early.  .  The initial capital of the five people was only a loan of US$36,000, a deposit of US$21,000, and two broken cars.  There are no customers.  There is also a lack of funds, so five people decided not to receive wages for the time being.  First, rent an office from a friend, borrow a printer and phone, and then use $200 to buy all the office furniture at a flea market.  At the same time, the five people also agreed that before the company can obtain a certain amount of revenue, they will first rely on their own savings to start the business.  The most unique thing is that when the five people started the business, they did not recruit any new people. Instead, their wives took turns to be on duty for one week each, serving as the company's front desk, responsible for answering phone calls, printing documents, etc.  This feature has remained unchanged to this day.  The five people drew on the teamwork spirit of professional basketball and designed a fairy tale-like brokerage system: everyone in the company is equal, no one has the supreme power, everyone expresses opinions freely, all major decisions are made collectively, and the company shares are 20% for each person.  .  This kind of system design is incredible in today¡¯s Hollywood entertainment industry. At the beginning, no one thought they would succeed. Even they themselves just wanted to be a mid-level agency with more freedom.  This company has several innovations that are very interesting.  First of all, what it does is a cold job, that is, it focuses on the television industry, and most of its contracted artists are second-rate artists.  Secondly, it is popular for "packaging", that is, for a play, you only need to mention the scope, and the company will help you contact writers and screenwriters, and provide one-stop services such as finding scripts, directors, actors, and music inserts.  Third, we implement 100% attentive service. No matter you are a superstar or a second-rate actor, the company will arrange professional agents to serve you.  When he heard this, Zhang Shaoping was already furious and shouted: "Absolutely, this company is the one I'm looking for." Tang Shuxuan said in surprise: "Is it really it? I admit, this company  It is a bit unconventional, but it has been developing for several years, and it is not much better than other companies. Do you know that its flag??Only Sean Connery, Paul Newman and Dustin Hoffman are good at it, and the other artists are basically not famous.  " Zhang Shaoping was looking for a brokerage company with great potential. She knew it. After hearing Shi Yangde's description, she thought it was some great company. She never thought it would be an innovative artist brokerage company. This is Zhang Shaoping's fault.  I was not sure. I was told that I was looking for a little-known small and medium-sized agency, but the Creative Artists Agency was a bit small, but it was quite famous. Tang Shuxuan really didn¡¯t think about it at first. ¡°Haha, yes.  Sean Connery 3 superstars are not enough?  I think it¡¯s very good!  "Zhang Shaoping said with a smile. "In fact, when he heard about several innovations of the Innovative Artist Company, Zhang Shaoping determined that the future of this company must be promising. He even started playing with "bundled sales" and "packaged services". Who can resist it?  ? Regardless of whether it is the Big Mac of the future, Zhang Shaoping has made up his mind. In the past, when a TV station wanted to produce a program, it had to find both a host and an actor.  , you also need to find producers, script writers, etc. In short, you need to deal with a large number of different agents. When Michael Ovitz himself had no way to find stars, he thought of using projects to find stars: combining script writers and producers.  The filmmakers and directors were all ready to plan an attractive project to attract stars to join. In this pattern that everyone is accustomed to, the talented Ovitz made a surprising discovery: if there is an agency that can take care of everything in the show.  With all the artists in place, not only will the TV station be able to worry about it, but the agency will also change its past passive pursuit of stars and become an active project maker. Of course, Ovitz has discovered this, but he is far from summarizing it into a system, so it will take some time.  To accumulate strength, Tang Shuxuan said: "If you want to get involved with this company, I think it will be a bit difficult.  " Zhang Shaoping asked: "How to say?  " "There is a saying in the Hollywood entertainment industry in recent years that 'William Morris is the biggest, but innovative artists are the hottest'.  The company's development momentum shows no signs of slowing down, and several shareholders are young and optimistic about its potential, so they should not sell their shares without hesitation.  " Zhang Shaoping shook his head and said: "That's not necessarily the case!  I didn't say that I wanted to acquire all their equity, but just buy shares.  " Tang Shuxuan muttered: "They have gone through a difficult period at this time, have established a firm foothold in the industry, and are no longer so eager for funds.  However, if you really like it, I can help you ask.  " Zhang Shaoping smiled and said: "Haha, that would be the best.  " Tang Shuxuan also smiled heartily and said: "Zhang Sheng, if you want to acquire a brokerage company, I think International Innovation Management Company is more cost-effective.  If you think about it, its foundation is still there, but it lags behind a little due to human factors in operations. But now it has been replaced by Jeffrey Berg, who knows the industry very well. After some rectification,  There has been considerable improvement.  " "Well, you can help me find an intermediary to contact the two companies first, and then we will see their replies and it won't be too late for us to make a decision.  Anyway, whichever one can get it, I want that one.  "Zhang Shaoping thought for a while and said. "After Tang Shuxuan said this, Zhang Shaoping also felt that it was not safe to put eggs in one basket. It would be a good thing to contact more companies for comparison. Besides, International Innovation Management Company  As Tang Shuxuan said, the foundation is still there. As long as an expert comes in, it can easily lead it out of the trough. After talking about this, the next thing to talk about is the "Movie Era" and "TV Era".  ¡± and ¡°The World¡¯s No. 1 Film Critic¡±. Tang Shuxuan is an independent and unconventional person. This can be seen from the ¡°Close-Up¡± magazine she founded.  Her influence can also be found in the magazine "Extraordinary Works". Chen Baisheng and Zhang Shuping all continued her style. However, the magazine she ran was obviously unsuccessful, at least not commercially viable.  So he was only willing to let her be in charge of the editing system, and he would leave the administrative system to professionals. Zhang Shaoping explained the conditions, and Tang Shuxuan had no objection. She was not a business wizard, and she was already very good at being an editor.  Satisfied. The binary operation system of the magazine designed by Zhang Shaoping suits Tang Shuxuan's taste. He can do the work he likes without having to worry about trivial matters such as management. In this way, both of them are happy.  (To be continued, please search Piaotian Literature. The novels will be better and updated faster!
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