Since it is a celebration party for a box office hit and a press conference, as the name suggests, the layout of the entire venue must be very beautiful, grand, and well-organized. After all, after making money, and making a lot of money, The organizers are naturally willing to spend some money to decorate their appearance. This is also true. Today, the very spacious conference hall of the Sheraton Hotel, which can accommodate 500 people, has been decorated with flowers and joy by the organizer Huanyu Entertainment Group. There is at least a 50-square-meter podium in front of the guest seats. At this time, There were many beautiful flowers placed, and there was a large background that made the guests feel conspicuous. Flowers are not uncommon, but the background cloth is eye-catching. There are two lines of words on the background: Universal Entertainment Group warmly celebrates the global box office of "A Better Man" exceeding US$200 million, reviving the reputation of Hong Kong action movies and making the world look up to them with admiration. It is no exaggeration to say that upon seeing the text on this background, everyone who came to the scene, including Hong Kong celebrities, executives from peer institutions, and Hong Kong reporters, felt a strong sense of pride and excitement. The feeling came over me. It¡¯s been too long! It¡¯s really been a long time since Hong Kong movies have been so awesome! Although "Infernal Affairs" in 2002 was called a "bailout film", although it was a sensation all over Asia that year, although the copyright was sold to Hollywood for a record-breaking fee of nearly 2 million U.S. dollars, although this drama was called "The Departed" by many people. There are countless classic police movies. However, after all, this drama is a niche and a small profit! Yes. There are 4 great movie kings and 3 great queens gathered together. "Infernal Affairs", which also has countless powerful and idol stars, is really just a niche movie making a small profit. Although the local box office revenue in Hong Kong is 55 million, which can be regarded as recouping the cost, you must know that the investment in this drama is as high as 30 million Hong Kong dollars! The total box office in Asia is less than 100 million Hong Kong dollars. After excluding the theater chain's share, how much can investors earn? To put it bluntly, even though "Infernal Affairs" has won fame and reputation, in the final analysis. This thing is still too literary and artistic. Those who like it will like it very much, but those who don't like it can't understand it. It is far inferior to the popular "Kung Fu" in 2004. After all, so what if you win numerous awards? So what if you are admired to death by people in the industry? One sentence that you can't understand is enough to make this movie unpopular. After all, no matter how many awards you win, it's not as happy as everyone watching it, nor as much as the investors making a lot of money, and then the entire movie market becomes hot from then on! "What "Infernal Affairs" failed to do, 2004's "Kung Fu" did it. It sold $100 million in box office worldwide. This is already the best box office performance (not counting inflation) for a Hong Kong film (the main creators and investors are almost all from Hong Kong). At that time, some people made an oath: the box office of "Kung Fu". No Hong Kong film can surpass it. As a result, in just three years, "A Better Day", a mid-to-high-end investment that everyone was not optimistic about before, has soared into the sky like a lurking dragon. It was only released for one month (a few more years). days), but the global box office has exceeded 200 million US dollars. Even if this data is placed in Hollywood, it will definitely be among the top 30 in this year's Hollywood box office list. Of course, although the box office data can easily attract ordinary audiences, for those in the Hong Kong film industry present, what they care more about is the reputation of "A Better Day", especially in South Korea, Japan, Europe and the United States outside the Chinese-speaking area. reputation in the port market. In the past, there were few commercial films from Hong Kong that could sell well in Europe and the United States. This was mainly because the cultural differences between the two sides were too great, and European and American audiences could not understand the meaning shown in the films. Therefore, Hong Kong films could only be popular in Asia, but It cannot sweep the world like a Hollywood movie. Even "Kung Fu", a very classic Hong Kong movie, only achieved a box office of 37 million US dollars in the United States. The reason is that American audiences cannot understand it well, and the humor and excitement are not obvious. But "A Better Day" is different because it is a fighting action police film, not a "magical" flying and escaping Kung Fu film. And the most important thing is that the story takes place in modern society, and the plot is also set very neatly. , so that European and American movie fans don¡¯t have to worry about not understanding it. Because every country has police and criminals, the sense of immersion in this setting is definitely more acceptable to European and American movie fans than Chinese-style romance films, classical martial arts films, and other love-hate films! Therefore, since this movie was released in European and American countries, it has received almost the highest praise among Chinese-language movies. Even the "Hollywood Report", "New York Times", "Los Angeles Times", "The Times"etc. Important professional and comprehensive newspapers and periodicals are constantly publishing favorable comments about this movie. It is no exaggeration to say that "A Better Man" is definitely the most popular Chinese film among European and American audiences.? movie, doesn¡¯t this just confirm the saying: ¡®Reviving the reputation of Hong Kong action movies and making the whole world look up to them¡¯? ?????????How can we not feel excited and proud of such a film that has once again established the reputation of Hong Kong films and will benefit the entire Hong Kong film industry a lot? Well, although this is indeed inseparable from the credit of a certain mainland filmmaker, no matter what, the mark of this movie is always: Made in Hong Kong. "Twenty million US dollars in box office revenue! I wonder if there will be another Hong Kong film that is more powerful than this one?" a reporter from "Film Fortnightly" said to himself in great anticipation. "I think it's hard!" A reporter from "Sing Tao Daily" shook his head firmly: "If this drama is really as originally planned, and Yu Wenle is hired to play the role of Fang Yiwei, I think The box office of this movie must be divided by at least 5 times, and it will not even earn 200 million Hong Kong dollars, let alone 200 million US dollars worldwide.¡± I won¡¯t buy it!¡± At this time, the main creators hadn¡¯t come out yet, so the reporter from the ¡°Ming Pao¡± nearby couldn¡¯t help but jump in, ¡°And it¡¯s impossible for the mainland and Japan and South Korea to be so popular. I didn¡¯t meet Yu Dong, the president of Polybona. He finally Did you only dare to estimate it at 80 million at the beginning? " "I admit that Tang Xiaosha, a mainlander, really contributed, but you must know that the other main creators of this drama are our own men from Hong Kong. The reporter said with some annoyance: "He is really not that great, because the main reason why this drama sold so well is that the script was well written, Chen Mu Sheng directed it well, and the entire crew worked too hard, otherwise No matter how strong the appeal is, it can¡¯t sell a bad movie.¡±¡ Brother Xiaosha didn¡¯t know that someone was deliberately depriving himself of his powerful role in the film, and he was not in the mood to pay attention to those messy opinions. , because as soon as he returned to the conference hall, Chen Musheng immediately called him, Xie Tingfeng and others to take their seats on the stage. Then, amid the cheers and applause of the audience, a female emcee announced that the celebration and press conference had officially begun. . (To be continued, please search Piaotian Literature. 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