Tokugawa Ieyasu finally used cannons to directly attack Osaka Castle, forcing Yodono (Toyotomi Hideyori's mother, Mrs. Yodo) to negotiate, and the two sides reached an agreement. Osaka requested that Tokugawa not punish Hideyori and other generals who participated in the war, and Hideyori and Yododon did not need to go. Edo was taken as a hostage, and Tokugawa Ieyasu readily agreed, seemingly tolerantly. The only condition was that all the outer castles in Osaka except Honmaru should be demolished and the moat trenches should be filled in. Osaka became a naked city, and the fighting stopped temporarily, which was called the Osaka Winter Formation.
In 1615, all the trenches were filled, and the second and third pills of Osaka Castle were demolished and were reduced to an empty shell. Tokugawa Ieyasu saw that the time was right and sent troops again. Although the Toyotomi army actively fought in this battle, only the main pill was left. Osaka Castle was worse than a copycat. The Tokugawa army reported successes in many places one after another, and finally approached Osaka Castle.
However, during the Battle of Okayama Tennoji, Tokugawa Ieyasu was once in crisis. Sanada Nobushige defeated the 15,000 Echigo troops led by Matsudaira Tadanao and pressed into Tokugawa Ieyasu's main formation, causing the collapse of Tokugawa Ieyasu's banner and the retreat of the main formation. It took several miles to stabilize the position. This was also the most embarrassing battle in Tokugawa Ieyasu's life except for the Battle of Mikatahara. He even had the consciousness of committing seppuku and finally barely escaped with his life. At the same time, Tokugawa Hidetada was fighting in Okayama because of It was too prominent and was attacked by the Ono Army and fell into chaos. Public generals heard that Tokugawa Ieyasu was in danger and rescued him. With the disparity in strength, the Tokugawa Army finally won. Toyotomi Hideyori committed suicide, and his surviving son Kunimatsu died. He was recovered shortly after the war and eventually executed. The Toyotomi family was officially destroyed as the Osaka Summer Formation.
Tokugawa Ieyasu implemented the policy of "one country, one city" and various laws of the samurai family to maintain the stability of the country.
In January of the second year of Yuanhe (1616), he suddenly suffered from abdominal pain and collapsed while going out for falcon hunting, and has been bedridden ever since. On March 21, he was awarded the post of Minister of Taizheng by the imperial court. On April 17 (May 22 in the Gregorian calendar) at 6 o'clock (about 10 a.m.), Tokugawa Ieyasu died of illness in Sunfu Castle. The legal name is Dongzhao Daquanxian, and the legal name is Anguoyuan.
The main theory about the cause of his death is that he died of poisoning from eating sea bream tempura. But from January 21st to April 17th, it was a little too long to get food poisoning. Other theories include gastric cancer and assassination. Because the blood he vomited before death was black and hard lumps could be felt when touching the abdomen, gastric cancer is also a common explanation.
???????????????????? He is a notorious stingy person, and when he sees a decorated toilet, he immediately asks others to smash it. When I was in Sanhe, I ate wheat rice in the summer, and sometimes I asked my subordinates to eat rice mixed with wheat. They said that farmers worked the hardest in summer, so how could they eat enough for themselves?
Once the stable was broken, he said that it would breed stronger horses, so he did not repair it. They also asked people to repeatedly excavate the remains of the old Suruga coin mint. An amount of copper equivalent to a thousand taels of gold was unearthed.
"Commercial Tokugawa Ieyasu's Art of War" takes the main battles Ieyasu participated in throughout the text from the perspective of war history and military tactics, and provides a detailed analysis of the tactics and strategies he used to fight for the world and seize hegemony at different stages. And its principles of success and failure.
In the process of reading, you might as well refer to the survival strategies adopted by Tokugawa Ieyasu at different stages in his life and refer to our personal prosperity and decline, or the success and failure of a company, or even the rise and fall of a product. You can get more inspiration and understand the truth of success and failure.
If so. In addition to the history of war and the art of war, we must have unexpected understandings and epiphanies.
In this book, Tokugawa Ieyasu's life is roughly divided by the author into three stages: weakness, transition from weakness to strength, and strength. In these three different stages, how does Ieyasu survive, develop, and grow? What are its key factors? What significance and value does it have when applying its rules to enterprise management or business warfare? In brief, a brief description is as follows:
Tokugawa was originally a small country with three rivers, sandwiched between the two powerful countries of Imagawa and Oda in the east and west. Internationally. The fate of such a weak country is bound to be tragic, even if it tries its best to rely on the protection of a strong country. Nor can they get absolute equality and respect. Therefore, what this stage of survival requires is cognitive ability, that is, a full understanding of one's own status and conditions.
Ieyasu knew his situation very well. In order to break through this predicament, the strategy he adopted was survival in troubled times. The main principle was the offensive strategy of risking death and surviving, even if he was acting as a shield or cannon fodder. No matter what.
He chose to rely on a powerful country and try his best to perform in the melee. This is the only way to survive in the cracks, find a way out, and turn crises into opportunities.
His strategy not only won the respect and respect of powerful countries, but also used it to improve the combat effectiveness of the Tokugawa Army. In the battles of Okehazama, Echizen, and Kawakawa, he served as the front line and the most dangerous forward. He fought bravely with the determination to die, but in the end he found an opportunity for victory at the extreme limit of the crisis.
Tokugawa's status was gradually affirmed due to his extraordinary performance in these battles.
For Ieyasu, who is in the weak stage, his way of survival, simply put, is to unconditionally admit his weakness. Therefore, his political stance is extremely low.
However, on the battlefield, he learned that taking a step back would lead to death, so he had no choice but to advance without retreating, and stood out by gambling on his life, thus laying the foundation for his future development. Therefore, Ieyasu's cognitive ability is the main reason why he can endure the humiliation and bear the burden and make a peaceful recovery.
Tokugawa Ieyasu's law of survival of the weak has many principles that can be used as a reference for business operations.
Especially for disadvantaged companies whose market position ranks third or lower among their peers, this may be due to low visibility of the company or product, low market share, or insufficient marketing resources or talent, etc.
Regardless of the reason, the marketing strategy at this time should only adopt the principle of survival first, fully understand its own strength and disadvantageous position, and never adopt a head-on approach with the first, second, or high-profile brands in market share. Instead of regular warfare, we must adopt guerrilla warfare and harassment warfare, and use resilience and tolerance to exert our combat power.
Rather than launching a national marketing campaign, it is better to gain an absolute advantage in local markets or towns that can be attacked and defended. Although such tactics of attacking cities and plundering territory and fighting and running are hard work, the cumulative results will be great.
If Ieyasu relied on cognitive ability to survive in the weak stage, then in the stage of turning from weak to strong, the most important things are willpower, judgment and organizational skills.
Because Tokugawa had suffered a defeat in the Battle of Mikatahara, he deeply understood the dangers of being brave and foolhardy. He also realized that fighting without abiding by the laws of war was not enough to achieve great things. If he was determined to enter and exit Kyoto and command the world, he did not need to change his strategy.
Therefore, at this stage, what Ieyasu values ????is the choice of alliance. Who is the most beneficial alliance? How to unite the weak? It is no longer an unconditional and commanding dependence on the strong.
And before each battle, we always think deeply about who should fight? Who should not fight? When should we take the long game? When should we use a war of attrition? Decisions on these issues require wise and clear willpower and judgment.
For example: In the battle for Gaotian Divine City, he could firmly avoid the temptation of challenge and stand still, thus consuming Takeda Katsuyori's combat power. In the attack and defense of Nagashino Castle, for the sake of his prestige, no matter how great the sacrifice, he participated without hesitation. This kind of decisiveness and perseverance is the key to his ability to turn from weak to strong.