While Zhou Shaoming made a high-profile appearance in the ancient Chinese city of Xi'an for publicity, Warner Films also took corresponding measures! Although Warner¡¯s promotion method is simple!
However, speaking of the Harry Potter movie series itself, more people still like this story! Starting with the key points, the author of the Harry Potter stories also came to China!
There has once again been a wave of enthusiasm among Harry Potter fans in China, and the winter of 2005 seems not to be so cold after all!
From the time Harry Potter 4 hit, to Iron Man¡¯s strong entry into the Asian film market! In response to the continuous storms, the enthusiasm in the hearts of movie fans began to rise!
"Director Smith-Chow finally launched Iron Man's unfinished trip to China! I remember that before the release of the Iron Man movie, Director Smith-Chow led the team to promote in Hong Kong for only one day before returning to China! When leaving, Smith-Chow said Will be back! This time Smith Chow came to China again, and a new publicity storm started again. I wonder if Iron Man will once again be in China, driven by the popularity of Smith Chou, Downey, Kristina, Avril Lavigne and others. A big movie storm has set off in China and even Asia!" Xinhua News Agency
"The King is Back! Smith Zhou joins hands with Hollywood superstars Downey, Christina, and the world's most popular singer Avril Lavigne to once again enter Asia, allowing Asian audiences to see the elegance of Hollywood's top team! Under this wave, Smith Zhou Can it fulfill its wish and make Iron Man the most popular movie in Asia?" Asia Daily
"As a top director in the world, he is willing to put down his arrogance for the promotion of theaters. This kind of sentiment is something no one could have imagined. The promotion of the first game in Xi'an shows that director Smith-Chow's popularity in China has surpassed Harry Potter in the North American film market. Can the special 4 movie Iron Man surpass this movie again in Asia and become a movie that constantly refreshes the box office results everywhere?" Sina Entertainment
When Zhou Shaoming came to China to promote, the media gave him high praise! No matter Zhou Shaoming's influence in the ranks of global directors at this time, or after the release of Iron Man, both box office performance and reputation have reached the peak of historical moments!
Zhou Shaoming¡¯s movements at this moment have completely become the focus of media attention!
The US Golden Globe Awards are being selected as scheduled. Iron Man and Zhou Shaoming have already been nominated for the Golden Globe Awards in the early stages of selection!
Regarding this award, Zhou Shaoming does not have too much ambition. Zhou Shaoming must have his eyes only on the Oscar! Therefore, Zhou Shaoming is basically willing to stay in the United States at this time!
Instead, I chose a trip to Asia! The publicity for the first game in Xi'an was very successful! This is an important shot in Asia¡¯s publicity campaign!
When Zhou Shaoming and others left Xi'an, China's major entertainment news broadcasted Zhou Shaoming's promotional activities in Xi'an one after another!
The box office performance of Iron Man in Chinese theaters has steadily improved as Zhou Shaoming began to promote it!
After the premiere set a box office record in China that was higher than Harry Potter 4, it once again showed its power and closed with a box office of 30 million US dollars on the same day!
This is also the best one-day box office performance of Iron Man in the Chinese film market since its premiere!
Even Chinese film critics are amazed!
¡°As Hollywood blockbusters have gathered in Chinese theaters in recent years, the Chinese market has begun to flourish, with revenue increasing by 16% in the same period every year. As this data continues, the Chinese film market has exceeded the annual box office revenue of tens of billions. It¡¯s no longer a distant dream!¡±
There are different opinions in China about Hollywood¡¯s mediocre start in Chinese movie theaters! Some people believe that this is a great boost to the development of the Chinese film market!
Whether it¡¯s the box office performance or the improvement of the movie itself! As the pie in the Chinese film market is getting bigger and bigger, many low-level films that are just fake are also beginning to use the same banner to continuously work hard in the film market and insult the IQ of the audience!
Many imitation bubble movies continue to flood cinemas, leaving many viewers feeling unable to start!
Finally, there is the movie The Promise that Chinese audiences have been criticizing in recent days!
But as many Hollywood blockbusters began to gather in the Chinese film market, at this time, the audience's confidence began to slowly recover!
The box office performance of the Chinese film market has also begun to grow rapidly! If there were not many Hollywood blockbusters that brought visual enjoyment to the audience again and again in the past few years, then among the local movies, most of the movies that ruined the eyeballs of Chinese audiences would have had a shadow. I believe that if this continues, few people would dare to go there. It's a movie theater!
The words of experts continue to follow the audience's interest in the business drama Wuji at this moment.?Criticisms, Zhong constantly commented on the Chinese film market and Chinese local films from his own point of view!
"The Promise" is a movie released in China on December 5, 2005. It is directed by the famous Chinese director Chen Kaige and gathers famous superstars from both sides of the Taiwan Strait and three places! After the premiere of this fantasy movie, there were a lot of complaints among Chinese audiences!
A commercial movie that cost hundreds of millions and had such a strong lineup was shot like this! The resentment accumulated by the audience over the years finally exploded in the movie The Promise!
Destiny is such a coincidence that even Zhou Shaoming himself was very surprised!
Zhou Shaoming, who arrived in Xi'an on December 5th and took a flight to Shanghai on the 7th, was surprised to find that when he came to the China Film Market to promote, he was inadvertently involved in this endless scolding war!
As a large number of viewers continued to insult Wuji, a commercial blockbuster filmed by a local Chinese director, they began to compare Wuji with Iron Man!
Zhou Shaoming was stunned. He didn¡¯t expect that Iron Man would get involved in a PK with Wuji after Zhou Shaoming¡¯s movie was released! Promise was reviled by most of the audience in the theater!
It¡¯s hard for a Chinese commercial blockbuster like this to come out! It also cost hundreds of millions of dollars to produce Iron Man, what kind of effect is that, but Wuji is another scene that makes people vomit!
Zhou Shaoming felt a little embarrassed at this time. In fact, for this movie, the shooting cost was indeed a bit wasteful. There were no cool scenes, but the cost of the movie was so high!
However, there is not much problem with the film itself. Perhaps the current audience is motivated by complaints about the works in the local film market due to the constant impact of Hollywood blockbusters in recent years!
In fact, the market for movies that are worse than Wuji is flooded every day, but after all, the director of Wuji is produced by a well-known local director in China, and brings together big-name movie stars from across the Taiwan Strait and three places! Investment in movies has also been the largest investment in the Chinese film market in recent years, but with only a few releases, the gap with Hollywood is still too obvious!
It is because of this feeling that the greater the hope, the greater the disappointment. .The audience placed all this feeling on Wuji!
However, in Zhou Shaoming¡¯s eyes, Promise Distributor or Director Chen Kaige will not choose the release time! Knowing that at this time, with the arrival of the Chinese New Year!
Whether it¡¯s the two Hollywood blockbusters Harry Potter 4 and Iron Man that have already been released, or other Hollywood movies that have begun to enter the Chinese film market, at this time, the movie The Promise is released!
Undoubtedly, it did not bring many risks to Wuji. Perhaps during the Lunar New Year period, director Chen Kaige was too confident in the movie Wuji. Unexpectedly, after it was released, it was reviled by most of the audience!
The Chinese film market is full of such scenes. The vast majority of the audience doubted The Promise, which put considerable pressure on the Promise crew, especially Chen Kaige and his wife!
In the Promise movie, the director¡¯s wife Chen Hong is also one of the leading actors in the play. In the face of doubts, the selection of the protagonist and the cost of filming have become the focus of many people¡¯s attention!
In the Chinese film market, something like this rarely happens! In fact, in the Chinese film market, many people have accepted the unspoken rule about female stars being directed by directors. There are a lot of female stars who have risen to the top in China due to their beauty. However, Wuji's disappointment this time has left people disappointed. Damn it, director Chen Kaige¡¯s wife Chen Hong is playing the leading role in Wuji!
Faced with countless criticisms, even Chen Hong, who has little experience, came forward to explain to everyone! No matter how you explain it, you can't believe that director Chen Kaige had no selfish motives when choosing roles!
Regarding the cost of film production, Chen Hong complained loudly! However, no matter what you say, you can't calm down the angry mood of the audience at this time!
Even Chen Kaige, the director of Wuji, couldn't make it at this time. He told the media: "Many people may not understand this movie now, but maybe they will understand it in the future."
Zhou Shaoming¡¯s eyes lit up and he frowned! I really don¡¯t know that this director was forced to say such an embarrassing thing when he was at his most helpless!
Since it is a movie that is incomprehensible, as a director, he is willing to shoot it and spend a huge amount of money. I really don¡¯t know if it¡¯s because of his brain damage or because he was caught in the door!
What is the responsibility of the director is to bring a visual feast to the audience and completely immerse them in the world of the movie! If you can¡¯t make a movie like this, don¡¯t force it!
As a director, Zhou Shaoming has a great understanding of Chen Kaige¡¯s words! I remember that when I started watching Wuji, I had the same indignant thoughts! As time went by, when Nicholas Tse and Cecilia Cheung in The Promise got married and started taking nude photos, they went through divorce again!
Nicholas TseFeng is like a line in the Promise movie: You ruined my chance to be a good man!
Cecilia Cheung is like the curse in the Promise movie! Qingcheng, the beauty you will have in the future will make you the most beautiful woman in the world, but the condition is that you will never find someone who truly loves you, and even if you get it, you will lose it quickly!
After the lines of the movie happened in reality, people began to understand what Chen Kaige said at that time!
However, when Zhou Shaoming became the director, he gradually understood that director Chen Kaige was actually forced to have no choice at the time, so he made such an excuse!
This sentence itself is full of contradictions. Since you know that your movie is incomprehensible, do you still have to spend huge sums of money to shoot it and then release it to embarrass the audience?
Zhou Shaoming smiled in his heart and shook his head. Zhou Shaoming had no intention of being his opponent in the movie The Promise! That is all wishful thinking of the Chinese media!
It¡¯s just that the timing was too coincidental, and for a while, the two movies The Promise and Iron Man started to be compared!
Zhou Shaoming had a contemptuous smile on his face. The movie The Promise is not enough to compare with the movie Iron Man! Because as far as the film itself is concerned, there are two different levels. In Zhou Shaoming's eyes, there is only one movie as his opponent, and that is Harry Potter 4!
The media¡¯s wishful thinking has caused a lot of trouble to Zhou Shaoming! At the promotional press conference held in Shanghai, at this time, the media finally brought up the topic that has been hotly discussed in the past two days!
"I would like to ask Director Smith Zhou, now Chinese audiences and media have begun to compare the movie The Promise with Iron Man. What do you think? Have you seen the movie The Promise?"
Zhou Shaoming hesitated for a moment and said calmly: "In my eyes, Iron Man's opponent will always be Harry Potter 4. Even if a commercial blockbuster is released in China during this period, in my opinion, it is not strong enough to compete with us." Compared to Hollywood teams, the gap is huge."
Zhou Shaoming¡¯s words were clear and concise, without any cover-up! Obviously, I still don't resent the Chinese media's wishful thinking of comparing Iron Man with Wuji! As for the movie The Promise itself, Zhou Shaoming didn't have much favorable impressions at first!
As soon as Zhou Shaoming¡¯s words came out, they immediately aroused publicity in the Chinese media!
"I heard from friends in North America that Director Smith Chow has always been an arrogant director. He has always been very arrogant in front of the media, but his movie box office results have exceeded everyone's expectations time and time again. Director Smith Chou has already been in North American movies. He has absolute box office appeal in the market! Such directors are rare. When we see Smith Chow smiling and coming to China to promote again and again, we finally saw the arrogant director Smith Chow!" Xinhua News Network
"The saying that our opponent of Iron Man will always be Harry Potter 4 obviously shows that everyone is talking about the box office battle between Iron Man and The Promise, which makes Director Smith Zhou very concerned! How can a Hollywood blockbuster compete with domestic Compared with this kind of movie that cannot go abroad, this seems to belittle Director Smith Zhou, making the director who traveled all the way to China to promote it look very angry." Sina.com
"Smith Zhou is too arrogant. The movie Iron Man is not as good as Harry Potter 4 in the Chinese film market. Some people compare The Promise to Iron Man. They are looking down on him. They just hope that domestic directors will , look at the movie scenes shot by Hollywood directors!" Some angry young viewers were still aggrieved after hearing Zhou Shaoming's words!
Zhou Shaoming, who didn¡¯t want to get involved in the Wuji turmoil, still fell into it unknowingly. This was not a good thing for himself and Iron Man!
The Promise turmoil is getting bigger and bigger, and Zhou Shaoming knows in his heart that this movie will eventually become one of the worst movies of the year! With such a poor reputation, one can imagine the movie¡¯s box office results!
The movie Iron Man is different. It not only focuses on the North American film market, but also Asia. Iron Man faces the global market!
Zhou Shaoming even regretted his answers to reporters at that time. Facing his own questions again and again, Zhou Shaoming felt really angry! Zhou Shaoming, who was not calm at that time, still expressed his thoughts!
"Arrogant?" Zhou Shaoming took a deep breath. Regarding the words and deeds of some Chinese viewers who did not understand his behavior, Zhou Shaoming just smiled faintly. If he was really troubled by these words, then Zhou Shaoming would have died long ago. !
Just for a moment, there was a voice in the Chinese film market that Zhou Shaoming was quite worried about!
That is, as Hollywood blockbusters continue to be released in the Chinese film market, a large number of Chinese voices have come out, demanding that the review of foreign films be strengthened!
As Hollywood blockbusters have tasted Chinese movies again and again in recent yearsThe taste of market cakes continues to make money in the Chinese film market!
Let Chinese local movies suffer a lot! If there were no Hollywood movies to enter, there would never be a gap in Chinese local movies. But if Hollywood movies are not allowed to enter the Chinese film market without limits, how much of the Chinese film market share will be left for local Chinese film companies?
Zhou Shaoming is still quite concerned about this matter. I think the requirements for movies to be released in the Chinese film market will be more stringent in the future!
However, Supernova Entertainment Film and Television Company still has certain advantages over other film and television companies! That is because it has invested early in the Chinese film market in recent years and has a good reputation!
No matter what happens in the Chinese film market at this time, it will never affect the momentum of Chinese audiences going into theaters to watch Iron Man!
When Zhou Shaoming and his team came to China for promotion, Iron Man once again attracted attention in the Chinese film market. The Iron Man movie, which was once sluggish in popularity, became active again!
Perhaps due to disappointment with Wuji, Chinese audiences began to focus on Iron Man! After being disappointed with domestic films, I came to the theater and watched the movie Iron Man!
"The feeling is just different! This is called a commercial blockbuster! I really don't know what our domestic directors do for a living?" The audience looked at Iron Man and thought of the scene of Wuji! What a world of difference!
At the entrance of the theater, Iron Man, which had been reduced to a reduced number of shows in Chinese movie theaters, became active again, mainly due to the direct impact of Zhou Shaoming's promotion in China at this time!
Another reason why it is so popular is that domestic audiences are extremely disappointed with the movie The Promise and need a movie to comfort their wounded hearts!
So, Iron Man, a similarly sci-fi movie, not only has cool special effects, shocking scenes, beautiful sports cars, villas, all of the things that most viewers yearn for are included in Iron Man!
Coupled with the embodiment of justice, Iron Man has become a modern version of the chivalrous hero in the minds of Chinese audiences! (To be continued.