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Text Chapter 118 Fashion Company

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    As the sponsor of the Yves Saint Laurent press conference, the Bristol Hotel not only arranged the conference hall according to Eve Saint Laurent's requirements, but also divided the conference rooms into fitting rooms.  Ford took Jonas and sat down in the seats in front of the catwalk arranged for the press conference. Naturally, an assistant brought them fragrant and delicious coffee.

    Ford said: ¡°These are coffee beans I picked from local farms when I was traveling in Colombia. Later, I specially transported these coffee beans to Switzerland and hired a master to roast them in Vevey. Therefore, there are no branches around the world.  .¡±

    Jonas took a sip, but couldn't taste any difference. For some elegant tastes, this is indeed his shortcoming.  Red wine is a little better, because I drink it every day and I can tell how good it is, but I can¡¯t tell the quality of coffee.  Putting down the coffee, Jonas said: "For coffee, I seem to only be able to distinguish the difference between delicious and hard to swallow."

    Ford laughed heartily. He did not look down upon Jonas for exposing his own shortcomings, but rather appreciated Jonas's frankness.  Said: "To distinguish these differences, you not only need an understanding of coffee, but also a keen tongue. The taste varies from person to person, and that's okay."

    Jonas said: "Not only in these aspects, I have realized my own shortcomings. In addition to the taste for fashion and history, what I lack most is the cultural heritage, which includes my family. So, I have a request  .¡±

    Ford lit a cigarette and said with a smile, "I'm all ears."

    Jonas said: "Maybe it's presumptuous, but you lack the most suitable candidate. In today's fashion world, you are the master who can best use doctrines and integrate them, and your grasp of fashion is also the most accurate. Therefore,  I would like to invite you as a friend to be my family¡¯s image artist, to carry out all-round packaging for me and my parents, and to set a style that best suits us.¡±

    "This is not a very difficult thing. I can even introduce you to a British image master to help you set up all-round settings, such as talking, walking, smiling, and other external images. For a rich person like you  Training people was his favorite thing." Ford laughed.  "Because it's a lot of money and easy to do this kind of work."

    Jonas smiled and said: "Money is not a problem for me. You can tell your friends this."

    Ford said: "He will provide physical training for you and your family, and I will design your hairstyle, clothing, including perfume. Is this okay?"

    Jonas smiled and said: "I will take this as the beginning of our friendship."

    Ford said: "Ivanka and I also had conversations about the establishment of the new company. You found a good executive and she convinced me. However, there are some things I still need to confirm with you."

    Jonas shrugged, "Please tell me."

    "Ivanka told me that she would set up a large fashion company. It would be headquartered in New York. She would also add her own shoe brand and jewelry brand to it, and I would serve as the president of the group company."

    Jonas nodded and said: "Yes, that's what I meant. After all, Ivanka is still young and inexperienced. Her role as president is too worrying."

    "That is to say. In addition to the men's clothing department named after me, I own 40% of the equity. In the group headquarters, I also own 5% of the management allotment. And I have great power in the management of the entire company.  .Is that so?"

    "Yes, these can all be written into the contract. In the men's clothing department, you have uncontrolled management power, because the group only has 40% of the voting rights, and the remaining 60% are  Yours. But at the group¡¯s headquarters, your power will be constrained by Ivanka, after all, she is the chairman.¡±

    Ford nodded, "I understand this. However, I have a question. What is your role?"

    Jonas smiled and said: "To be honest, the idea of ??investing in fashion companies actually came from you. Rather than investing in fashion companies, it is better to say that I am investing in you. I know nothing about the fashion industry, and I am optimistic about you.  This talent. So I won¡¯t interfere in the company¡¯s affairs because I also have my own career.¡±

    "So how will you and Ivanka distribute the ownership of the company? A company without shareholders with stable relationships will not be a stable company, so I have deep doubts about this."

    Jonas asked: "Are you referring to my relationship with Ivanka?"

    Ford nodded and said: "Yes, most of the company's funds are now provided by the two of you. Your current relationship is good, so naturally there will be no disputes, but if you break up, this will become a factor of instability.  .¡±

    Jonas also nodded.? This is indeed an issue he is also considering.  If it were just his own funds, of course everything would be easy to say, but now that Ivanka has added her own shoes and jewelry brands to the mix, this requires a clear definition of property rights, otherwise, this will always be an uncertain factor.  .

    He thought for a while and said: "I will have an in-depth discussion with Ivanka on this issue, and then I will give you a satisfactory result. Although this is a very important issue, as long as the company is still satisfied with its establishment, we  Plenty of time to sort it out.¡±

    Ford nodded and said: "Another problem is that Ivanka wants to keep the women's shoes and jewelry company in the United States, but I think that if she wants to be a world-class brand, the main production base should still be in the United States.  Europe."

    Jonas said: "I agree with you on this issue. The company is registered in Switzerland, the headquarters is in New York, the clothing production is in Italy, the perfume is debugged in Paris, and the jewelry design is in Belgium. This is the perfect solution."

    Ford laughed and said, "If that's the case, then I'd also need a private jet."

    Jonas smiled and said: "I don't expect this company to make money in the first three years. If you can mature and stabilize the company within three years, I think the profits you create should be able to meet your requirements."

    Jonas¡¯s phone rang. It was Elini.  The loyal secretary told Jonas what was considered good news.  The Catholic Freemasons in Paris agreed to sell the castle, but the price was a bit high, asking for 20 million euros. As far as Elini knew, this was much higher than the price of castles in urban Paris.  But considering the location of this castle, you can understand the price.

    Jonas needs to think about it carefully, because it is easy to buy a castle, but it is troublesome to maintain it, and it is often a situation where the gain outweighs the loss.  Like this Earl's Mansion, only the main building was opened for restoration, and the auxiliary buildings are still sealed.  Because not only does it cost a lot of money to repair the annex building, but it also costs a lot of money to maintain it.  The scale of this castle is not too big, and the annex building cannot add many rooms. It has little effect on the specific purpose of this castle. The Masonic University of Science and Technology has also considered it, so it has not been developed or restored.

    ¡° If Jonas buys it, he must also think carefully about the purpose of this castle. If it is just to show his financial strength, then it will definitely arouse ridicule among the upper class.  Although Jonas can splurge on a car, he doesn't dare to make random decisions on it.  Buying a car can be regarded as a sign of ignorance as a young man, but buying a castle indiscriminately will damage the overall image of your family.

    Ford heard the conversation between Jonas and Elini, and when Jonas hung up the phone, he smiled and said: "This castle is also famous in Paris, it is in the city center, and it is next to the Elysee Palace.  However, because there were not enough rooms, it was too small to be developed into a hotel, so it has become a private hotel that can only accommodate small group travelers."

    Jonas asked: "Can the castle only be used as a hotel and not a club?"

    Ford shook his head, "I'm afraid not. The coming and going of people in a club will cause too much damage to the castle. This is a castle that is almost four hundred years old."

    Ivanka, who finally finished her work, came over accompanied by her assistant. When Ford saw her, he smiled and said, "I just learned that Jonas has rented Castle Lavez, where you can enjoy  All the dreams of a countess, and you will have a perfect night."

    Jonas smiled and said: "There is still room in the room there. Ford, if you are willing, you can move in."

    Ford smiled and said: "At least before tomorrow night, I still need to complete all the contracts. And in the contract between the Bristol Hotel and Eve Saint Laurent, I, the person in charge, must live here."

    Jonas smiled and said: "I rented it for three days. On the last day, I can hold an intimate cocktail party for you to celebrate the beginning of the perfect cooperation."

    Ford laughed and said, "Oh, this is a perfect idea. I need to plan it carefully and try to hold a special reception."

    Ivanka glanced at them and said: "I totally agree with you hosting a cocktail party, but I definitely don't want to see a ** cocktail party. Dozens of people ** together, my God, this is really unbearable."

    Ford smiled and said: "I promise, at least it won't happen this time." He thought for a while and said: "Since it is a cocktail party, it needs a theme to say goodbye No, this is too sad. Since the cocktail party is not allowed, so new life,  You can¡¯t even use charm"

    Jonas smiled and said: "I think any theme can be used. This is not the focus. I am very concerned about the future development of the company. Now that the three of us are here, we can have a good talk on this issue."

    It¡¯s a pity that hereOn the eve of the press conference, Ford was not as free as he said. Before Jonas finished speaking, someone came to see Ford.  Ford said apologetically: "Sorry, Jonas, it looks like we need to find another time."

    "For me, I have time at any time." Jonas stood up, hugged Ivanka and said with a smile: "I wish your press conference tomorrow a complete success." (To be continued)

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