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Volume 2: Attack the City, Chapter 76: Preparations for the Women¡¯s Team

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    But in the "Kiss" live broadcast room, the girls of 2ne1 did not feel any pressure. They really wanted to chat with new friends, tell interesting things before their debut, and talk about the songs in the new album.  The story gradually became familiar to everyone.

    Because they are both kind-hearted, the atmosphere of the show created by Kim Hyun-joon and Taeyeon is very contagious. Almost every artist who has been a guest in their live broadcast room is deeply impressed by this warm conversation atmosphere.

    Nowadays, everyone knows about the "marriage" of the two people, so the "Kiss" program has begun to take on new changes. To describe it barely, it feels like a couple entertaining friends in their own living room.

    Yang Hyun Suk, the boss of yg, is indeed unique in creating artists.

    ? 1 In the eyes of many people in the industry, they are a group that has no "big hits", and if someone else were to do it, they might not even have a chance to debut.

    Park Bom and Sandara were already 25 years old when they debuted, which was unprecedented in South Korea, where female singer idols have short lives.  Among the four people, except for Sandara, who has a very good appearance, the others can only be regarded as passers-by. The traces of Park Bom's plastic surgery can be seen at a glance.

    For an idol group, the above two are enough to be a death sentence, but Yang Hyun Suk has created such an uncharacteristic hip-hop girl group, and the market response after its launch has been quite good.

    In his opinion, all other conditions are secondary. As a singer, the most important work is the song. Musical potential is the only thing he looked at when creating 2ne1.

    So the song "Fire" gained both word-of-mouth and popularity, and squeezed out enough space for survival in the girl group market dominated by Girls' Generation.

    ??????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????? Domineering, which is something that is unimaginable in many rookie groups.  But 2ne1, headed by 1cl, sang so domineeringly without any fear, which not only attracted the appreciation of male fans, but also attracted countless female fans.

    yg¡¯s market positioning has always been unique.

    ?YG, which features R&B music, has always prioritized singer quality over idol potential when it comes to trainee selection. As long as you can sing well and dance well, handsome appearance and idol temperament are not that important.

    The great achievements in gbang are known as the appearance of passers-by idols.  The same is true for cl today.

    ¡°It seems that just because they focus on music itself, YG¡¯s artists are not very active in other fields. From variety shows to various film and television dramas, YG¡¯s shadow is rarely seen.

    In order not to obliterate the inspiration of music creation, YG has relatively loose discipline on its artists, although it is precisely because of this that various troubles continue.  But it has also cultivated a large group of artists with flamboyant personalities and aura.

    This is not to say that they are arrogant, it is just a tendency in artist image and song style.

    ? 1 I sat in the live broadcast room for two hours, chatting very harmoniously with the two DJs, and broke a lot of exclusive news that cannot be heard elsewhere.  It makes the idols who chase them excited, and also makes the regular listeners of "Kiss" know more about this famous girl group.

    After the show, the DJ and the guests took a group photo together, then said goodbye to each other and went back to their homes.

    "Hyunjun, do you have any plans?" Taeyeon asked looking at Jin Xianjun who was anxious to leave.

    "Yes, I have to rush back to the set tonight, and there are some night scenes that need to be filmed." Kim Hyun Jun replied helplessly.

    Since the two got married, they have spent less time together and more separation, except for public occasions such as the filming and broadcast of "Kiss".  There was not even a single opportunity to meet in private.

    ¡°Then you have to be careful, drink more water and don¡¯t catch a cold, it¡¯s still quite cold at night.¡± Taeyeon¡¯s little wife asked with the same worry.  He also stood on tiptoes to help Jin Xianjun tidy up his hair.

    "Well, you go back and rest early to protect your voice. Are you going to start recording tomorrow?"

    ¡°Well, we¡¯ll start recording tomorrow.¡±

    "How do you like the new song?" Kim Hyun-joon asked casually.

    "It's okay, it continues the style of "gee". Fans should like it very much." Taeyeon pouted.

    Preparations for Girls' Generation's new album "genie" are in full swing, and the recording of the title song "genie" (Say Your Wish) will begin soon.  With the shooting of music videos and pictorials as well as a series of stage choreography and other practice work, they have not appeared in public more.  The pace of work has picked up again.

    "Don't be upset." Kim Xianjun patted her head dotingly, understanding that this kind of overly salivating music style was not what Taeyeon wanted to do, but the group's positioning must cater to the market, so there was nothing to say except endure it: "  I¡¯ll write you the songs you like from now on.¡±

    "It's agreed." Taeyeon shook Kim Hyunjun's arm coquettishly.??

    The two of them were chatting casually like this, but they didn't know that in the eyes of others, they were just a close young couple.

    By the time Jin Xianjun returned to the dormitory after filming, it was already past five in the morning. After washing, he lay down and slept for two hours before getting up again to catch up on his schedule.

    At dawn, I went to the dressing room to do some styling and make-up, and then arrived at a fashion magazine at 9 o'clock. After all the staff took three sets of photos, they accepted an exclusive interview with the magazine on the spot. By the time these tasks were finished, it was already one o'clock in the afternoon.  After lunch, Kim Hyun-jun rushed back to the crew to continue filming, while the other members also had their own busy schedules.

    Kim Xianjun¡¯s daily itinerary is probably like this. He doesn¡¯t spend as much time sleeping in the dormitory as in the nanny¡¯s car. It¡¯s more of a place where you can take a shower and change clothes, like a transit station.

    At two o¡¯clock in the afternoon, Jin Xianjun arrived at fnc on time to attend a very important meeting of the company. Most of the company¡¯s management and producers were present.

    The reason for such a big fanfare is that Tara¡¯s re-selection has finally been completed and fnc is about to start a new round of expansion.

    Originally, ftisland and KOW made great attempts for the company in the boy group and TV drama market, and made great contributions to expanding the company's business. However, the company's girl group market has always been blank. Now with the improvement of the Tara project  , fnc is finally getting involved in this rapidly growing field.

    After last year¡¯s Wondergirls and this year¡¯s Girls¡¯ Generation became popular, all the agencies in Korea realized that the girl group market has matured and officially entered a period of rapid development.

    The number of girl groups that have debuted or are planning to debut in 2009 has almost reached its peak in history.

    In January, pledis company launched l, a long-legged girl group with stunning visual effects, but the market response was mediocre.

    In May, YG launched 2ne1, which has gained a lot of reputation and popularity. It is destined to be a strong competitor in the girl group market.

    In the plan, there will be 7 new girl groups debuting in 2009, including Cube's and (x)'s in June, ts's and rain's wave in October, and dsp's rain wave in November, plus FNC's upcoming Tara.  , the total number reached 36.

    In addition to the currently active Girls¡¯ Generation, Kara and Beg, and even Wondergirls from as far away as the United States, so many new faces entering the market will inevitably intensify competition, but at the same time it will also bring about the rise of the girl group era.

    Of course, the company will not let go of this wave. The company reorganization that has been basically completed has put them in the right place at the right time and with the right people. They are just waiting to flex their muscles and make a big move in Tara's debut to show off their muscles as a new large company.

    The company's senior executives held a three-hour meeting in the conference room. The marketing department produced the latest market analysis as reliable data for the planning department, and prepared to design a marketing plan based on the planning and positioning; the trainee department produced internal  The selection data provides a detailed analysis of the qualities of the upcoming members, and roughly predicts the development trend of each member.

    The planning department came up with the latest planning plan, and made detailed plans for the fan groups from the role positioning of the members to the new album style clothing, etc.; while the music production department came up with the songs that had been received, just waiting for the final hit to be determined  Song.

    The documents produced by each department ranged from dozens to hundreds of pages, and the meeting was very compact.

    This is actually a briefing meeting. Each department reports on phased results and understands each other so that they can work together in the next step. The real decision-making will still be made by the president Han Shenghao alone. The rest of the people will only provide data support for the decision-making.  .

    Sure enough, after the meeting, Han Shenghao convened a small meeting with key personnel, and Kim Xianjun was also present.  Others only thought that Kim Hyun Jun was involved in management as an artist representative and producer, but they did not know that Han Shenghao did take him seriously as the second largest shareholder.

    The issues discussed in the small meeting were much more specific. The core focus was on the style and positioning of the new album, which will determine Tara's stage image for a long time.

    After some discussion, everyone unanimously decided to release a single to test the waters first. The main purpose is to train the team and cultivate the various abilities of Tara members in actual combat, and at the same time gain as much initial popularity as possible. As for making money from the record market  , in today¡¯s climate, it¡¯s better not to have too much extravagant expectations, Girls¡¯ Generation and their family have taken away the entire market.

    Since it is a single, there is naturally only one title song, so choosing the one with the highest success rate from the many alternative tracks is the top priority.

    With Han Shenghao¡¯s connections and the support behind m, I got a few good songs this time.  (To be continued)
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