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Episode 2 Young Mayor Chapter 76 Harmony

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    "Yes, it is difficult, but this is our opportunity, because others will also find it difficult and then give up trying. As long as we succeed, it will be unique."

    Wang Lei said with a smile, while switching out a new set of photos. This time it was no longer Braddock's scenery and characters, but those successful, well-known, and long-standing cultural festivals, art festivals, carnivals  ¡­and so on.

    "This is the Amish Arkless Arts Festival. It is located next to the small town of Napanee. Napanee has only 6,000 people and is surrounded by farmland as far as the eye can see. But because of the arts festival,  It became a tourist town with an average annual household income of $50,000; in Braddock it was $20,000."

    Wang Lei looked up at Brady and the others. The comparison of the numbers was astonishing, almost twice the difference. Moreover, Braddock was located in the metropolitan area, while Napanee was in the agricultural area.

    ¡°The Amish Arkless Arts Festival was founded more than thirty years ago. It started as an event in a village, then spread to the entire town, and was gradually accepted by tourists. Every year during the festival, the number of tourists attending  Reaching 60,000 to 70,000 people, if each person spends one hundred dollars, it can bring in sales of six to seven million."

    "Actually, tourists' consumption is far more than this amount." Wang Lei switched to a chart listing the total revenue that different tourist consumption amounts will bring.

    ¡°This is only the direct benefit brought by the art festival. Because of the influence of the art festival, tourists usually go to Napanee to travel and shop. The benefits of the art festival can be magnified several times.¡±

    "Wow, that's really great." Jeff rubbed his hands excitedly, and the others also looked excited. They didn't expect that a small cultural festival could bring such great benefits.

    ¡°Let¡¯s take a look at the content of the Amish Ark¨¨s Arts Festival.¡±

    Wang Lei smiled slightly and continued to cut out new slides. These were photos he took when he traveled there, as well as some pictures found online.

    ¡°The Amish Ark¨¨s Arts Festival is a four-day event, the first weekend in August, Thursday through Sunday.¡±

    ¡°About 350 craftsmen and artists will participate each time, and their works will be divided into twelve major categories for selection. The total prize money will exceed US$10,000. This number is not shockingly high.¡±

    ¡°There are four main activities at the festival: musicals, guided tours, horse-drawn carriage parades and popular entertainment.¡±

    "We can also do this. Of course, the carriage must be replaced by a small train, and we can also add special items such as food and iron-making performances."

    ¡°It¡¯s not that difficult to hold a cultural festival.¡± Wang Lei said with a smile.

    "The difficulty is how to attract people to come." Brady shook his head slightly. The organization of the cultural festival is indeed not complicated, but attracting people is not that simple.

    "The other thing is money. Without money, nothing can be done." Simone also shook her head and said.

    "Yes, yes, there must be difficulties, otherwise it will become a popular product and no one will see it." Wang Lei smiled and nodded. Although everyone was shaking their heads, compared to the fierce opposition just now, he was already keenly aware of the  Their attitudes are starting to loosen.

    ¡°The expenses for holding a cultural festival include prize money and publicity expenses.¡±

    Wang Lei switched out the fee schedule on the projection, which was also included in the plan for everyone, but there were some places that were not reflected in the plan, so he had to explain it specifically.

    ¡°The prize money is about 10,000 to 20,000 yuan. Of course, the more the prize, the better. Only with more prizes can we attract more and higher-level artists and craftsmen to participate.¡±

    "We plan to raise this part of the funds through donations. I can guarantee here that we will not use a penny from the finance department. We will set up bonuses as much as we raise, and we will never overspend."

    Simone spread her hands and looked at the others. Wang Lei's guarantee left her speechless: "But it doesn't matter if the bonus is too small."

    "Ha ha!"

    "Semonie, you have to have confidence in me. When I ran for town mayor, I raised more than a thousand dollars, let alone now it's for Braddock?" Wang Lei said with a smile.

    ¡°Everyone¡¯s appeal must be many times stronger than mine.¡±

    "That's different." Simone smiled and said.

    ¡°Yes, it¡¯s different, we can raise more.¡± Wang Lei smiled and switched to the next slide, which was a picture of some newspapers, TV reports, and web page screenshots.

    ¡°As for publicity, we plan to do it mainly through low-cost networks. We have a ¡®face-to-face¡¯ one, and its impact is becoming bigger and bigger.¡±

    "In addition,We will create some news from time to time and let the media take the initiative to report on us and increase our exposure. This is free of charge.  "

    "Of course, we will also raise funds through the sponsorship plan and invest in certain advertising. Here I can also guarantee that this plan will also not use financial funds. We will do as much advertising as we can raise funds, and we will never overspend.  "

    "However, it won't work if the publicity is too small." Jeff imitated Simone and spread his hands.

    "Haha." Everyone laughed. There was no tension at the beginning. It seemed that everyone was thinking about what to do to make the cultural festival a success, rather than rushing to deny the plan.

    "Hey, Jeff, you have to have confidence in me. Do you know how much money George Bush raised in a fund-raising event? More than 60 million, but we are all Americans" Wang Lei said with a smile.

    "Ha ha."

    Everyone couldn't help but laugh together again, this time even the town secretary Dwayne smiled, and Jeff even whistled: "Oh, Rex, you're right, you are more of a loser than George W. Bush."  Integrity and cuteness, you have to raise 600 million, and then participate in next year's presidential election and kill that son of a bitch"

    "What, you can't run for president if you're under thirty-five? Oh, it's a shitty law."

    "Hahaha" Everyone was amused by Jeff's words. The atmosphere in the parliamentary meeting seemed to be so good for the first time since Wang Lei took office.

    "Yes, there will be such a day, but a cultural festival does not require that much money, 600,000 should be enough." Wang Lei said with a smile.

    "I have good news for everyone. I have raised 600,000, and Pittsburgh Cable News has agreed to give us a five-second public service announcement to promote Braddock's Steel Culture and our cultural festival."

    "Wow, that's great, Rex, you are really awesome."

    Jeff slapped the table and shouted, and everyone applauded. The cable news station's advertisement is indeed worth 600,000, or even more. This is really good news.

    "Also, next week, great directors Joseph Sargent, Sally Field, Paula Wagner and others will come to Braddock to inspect the location sometime next week."

    Before the smiles on everyone¡¯s faces faded away, Wang Lei announced another piece of news that put them in a state of ecstasy.

    ¡ª¡ª¡ª¡ª¡ª¡ª¡ª¡ª¡ª¡ª¡ª¡ª¡ª¡ª

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