With Zhou's major functional departments working overtime, the post-production of "A Chinese Ghost Story" has gradually entered its final stage, and a three-part trailer and promotional video has also been launched simultaneously.
The so-called three-part trailer is a three-minute complete trailer divided into three major paragraphs, making full use of the content of the trailer to mobilize the audience's interest in watching the movie. To put it bluntly, it is to create topics and make everyone curious about "A Chinese Ghost Story" Feeling or boredom.
The first phase of the trailer only has less than 5 seconds of footage. The four vigorous and powerful characters of "A Chinese Ghost Story" look particularly mysterious against the rolling red background. In addition, there are four small characters¡ª¡ªZhou Wen work.
After the brief introduction, no other unnecessary information was revealed. The trailer is being played on TVB and Golden Princess Cinema to let the public know that Zhou Wen has a new work coming out.
The trailer did not introduce other content, but the media had already mastered a batch of information, so they started to make huge sales under the banner of exclusive revelations about "A Chinese Ghost Story". There was no way, who made Zhou Wen so popular recently? He had just lost his title. "The Legend of Wesley" without any suspense defeated "Brothers and Brothers" to become the annual box office champion. If you don't take this opportunity to make a fortune, you would be sorry for yourself!
However, what shocked the eyes of major newspapers and magazines was that when citizens learned that "A Chinese Ghost Story" is a costume ghost film and a remake of Li Hanxiang's old work in 1960, they suddenly lost interest. The expected increase in sales of supplements It didn't happen, and several editors-in-chief and editors were left scratching their heads and having headaches.
"What the hell is going on?" A certain gossip editor spit out fire with his eyes, slapped the table and roared: "Who can tell me what happened and why the public is not interested in Zhou Wen's new film!"
"Editor-in-Chief, I've done some research. Nowadays, everyone pays more attention to hero movies." A certain editor mustered up the courage to report: "The craze for hero movies is in full swing. Zhou Wen went against the trend and made costume movies. If he starred in it, maybe everyone would There is still a sense of expectation, but the problem is that neither Zhang Guorong nor Wang Zuxian has enough box office appeal in the industry."
¡°Damn it, aren¡¯t you shooting yourself in the foot? It¡¯s actually self-defeating!¡± The editor-in-chief was furious. He cursed and said: "You said Zhou Wen, you are the same. It would be great to make action movies, hero movies, hip-hop movies, etc. If you can't make a sequel to Wesley, you have to make two big vases to star in a ghost movie, you your uncle's . I¡¯m so pissed off. Who is that? Please tell the printer immediately not to issue any more supplements. No one is going to buy it, so why bother printing it?¡±
In fact, strictly speaking, Zhang Guorong is not considered a vase. His acting skills in "A Better Tomorrow" were quite satisfactory. But under the bright starlight of Zhou Yunfa, he seems insignificant. The public's impression of him still remains that he is the king of singing, not a superstar in the entertainment industry.
As for Wang Zuxian, Xiaoxian has not done much filming at all in the past two years. The last time she met the audience was when she played the role of Hong Gu's best friend in "Rivals" last year. A Bai Fumei who likes music but hates dancing. Now everyone only remembers her sunny and delicate fashion image. In addition, she is tall and slender. She is such a girl next door. Why can't she think of acting in a costume film?
"The subject matter of Zhou Wen's new film is niche, the actors are wrongly positioned, and it cannot attract citizens to watch**. Many citizens said they will not watch "A Chinese Ghost Story" during the summer season."
"The promotion of the first single of "A Chinese Ghost Story" ended in failure, and the public showed apathy. They have no expectations for ghost movies."
"A genius, genius, and miracle director has been left in the cold, and "A Chinese Ghost Story" may become Zhou's final work."
¡°To shoehorn a pair of golden boys and girls from a fashion film into a weird and bizarre costume ghost film, only Zhou Wen in the world would come up with such a ridiculous idea.¡±
""A Chinese Ghost Story" hasn't even been released yet and it's already showing signs of being off the market!"
As the saying goes, the greater the hope, the greater the disappointment. In the past two years, the styles of Zhou Wen's works have been either fierce and passionate, or fashionable and explosive. Whether he is starring in or directing works, he can always firmly grasp the entertainment direction in the hearts of the public. It can be said that Zhou Wen is now on par with Zhou Runfa and Cheng Long in the Hong Kong entertainment circle. There have been rumors in the industry of "bi-weekly schedules", which shows his strong box office appeal.
After the era of "Shaw Brothers' products must be high-quality products" has become history. "Zhou Wen's works" are coming in force, and any movie written, directed, and produced by Zhou Wen can definitely withstand the test of the market in terms of box office and viewing.
But now Zhou Wen's new film turns out to be a costume ghost film, starring Zhang Guorong and Wang Zuxian, who are popular in fashion. People were naturally disappointed when they found out about it.
In the office of the president of Jiahe Entertainment Company, Mr. Zou invited Cheng Long and Hong Jinbao together and asked with a smile: "The summer vacation is coming soon. Sanmao or Aaron, who of you two brothers are going to take the lead?"
Hong Jinbao glanced at Cheng Long, spread his hands indifferently and said: "I don't care what time period."?, it all depends on Mr. Zou¡¯s arrangement. "
"Oh." Mr. Zou nodded and looked at Cheng Long: "Aaron, what's your opinion?"
To the surprise of both of them, Cheng Long, who had always done his job, turned out to be humble this time and said with a smile: "Senior Brother Sanmao, let's take the lead. My film is a small film and cannot be compared with his war movies. It's better not to waste it." Good schedule.¡±
Hong Jinbao frowned when he heard this, raised the corners of his mouth and said: "Don't say that, the brand name of "Plan A" is still very loud. The audience must be looking forward to the sequel, so I should give you a good schedule."
"Elder brother, please stop teasing me. Although it is called the sequel to "Plan A", but haha, I still know myself." Cheng Long smiled awkwardly.
Strictly speaking, "Plan A" is the work of the Hong family, but Hong Jinbao and Yuan Biao were willing to set off Cheng Long when they started working as Green Leaf. Later, Cheng Long formed his own family and gradually found his own style in "Police Story". In "The Five Lucky Stars", the two had conflicts and the brothers parted ways.
Without Hung Jin-po and Yuen Biao to join, Cheng Long joined Carina Lau, Kwan Zhilin, and Zheng Yuling in an attempt to clone the romantic three-girl model of "Dao Ma Dan" and use three beauties to set off his personal hero idea.
Cheng Long had his own purpose in doing this. After seeing the prosperous development of Zhou Wen's self-organized company, he was very stimulated, so he also had the idea of ????turning the focus of his career to Weihe. Of course, he himself could not have too many The funds were struggling, so I had to follow the trend, and this is how the sequel to "Plan A", which is a complex of "Plan A" and "Daoma Dan", was born. To put it bluntly, it was just following the trend to make money.
On the other hand, "Eastern Condor", which Hong Jinbao has been working on for nearly half a year, brings together powerful action stars such as Yuen Biao, Yuen Hua, Yuan Heping, Yuan Kui, and Lin Zhengying. Except for the famous Zhou Wen, who did not participate, Almost all the top action stars in Hong Kong's box office appeal, I can guess with my toes that the box office will not be bad.
Cheng Long doesn¡¯t want his company¡¯s works to lose money, so he naturally wants to avoid a collision with Hong Jinbao during the summer season. After all, the two share the Golden Harvest Cinema chain.
¡°Perhaps Cheng Long didn¡¯t even realize that under Zhou Wen¡¯s series of blows, he no longer had the confidence he once had, and became cautious, even a bit timid in Hong Jinbao¡¯s view.
Seeing that Cheng Long was very determined, Hong Jinbao touched his chin and said, "Okay, I'll take the lead!"
Mr. Zou nodded happily when he saw this. Hong Jinbao did not make things difficult for him, and Cheng Long also knew how to give in. If they could be so united in the past two years, maybe Zhou Wen might not develop.
"Yeah." Mr. Zou thought for a while and said with a smile: "This summer's summer season is still very beneficial to us at Jiahe. Mecca's "Wind Fortune 30 Million", Sanmao's "Oriental Condor", Aaron's "a" "The Plan" sequel, as well as Zhang's "Dragon and Tiger Fight", even if the other two companies come up with masterpieces, we won't be afraid."
In the past two years, this is the most confident summer season for Mr. Zou. Four works have firmly occupied the summer season. Whether it is encountering New Art City or Debao, they can protect each other. They no longer want to be as passive as in previous years. There will be no counterattack by Zhou Wen.
"Aside from Zhou Wen's "A Chinese Ghost Story," who else is participating in the war on behalf of New Art City this year?" Cheng Long suddenly raised his head and asked.
Mr. Zou laughed loudly and said: "Except for Zhou Wen, no one else participated in the war. Hey, I really don't know what Zhou Wen and Lei Juekun thought about. If it were me, I would definitely arrange "The Legend of Wesley" in the summer schedule , instead of arranging a ghost movie that no one likes."
Cheng Long chuckled, shook his head and said, "Maybe they are too confident."
"Sanmao, you are familiar with Zhou Wen, so you should know the inside story of "A Chinese Ghost Story". Where do you think this movie will rank in the summer season?" Mr. Zou looked at Hong Jinbao with a smile.
"Hey!" Hong Jinbao didn't seem to be interested in this topic. He sighed and said, "It's rare that we all sit together, so I invite you to have afternoon tea."
"Okay." Mr. Zou raised his eyebrows, and Cheng Long shrugged and spread his hands.
The three of them walked towards the tea restaurant within the company. On the way, Mr. Zou said intentionally or unintentionally: "This summer, not only New Art City and Zhou's behavior were inexplicable, Debao also didn't know what was going on, except for the ace Gao Zhisen's In addition to "Ghost Horse School", a romantic literary film was allowed to compete. It is really strange that it happens every year, but I am especially talking about it this year!"
"It's a literary film, it won't be the "Autumn Fairy Tale" which is in intense post-production, right?" Hong Jinbao was stunned when he heard this.
"What? You also know this movie? Look at me, I almost forgot that you are also one of Debao's shareholders." Mr. Zou patted his forehead and smiled.
"Haha." Hong Jinbao smiled bitterly and shook his head.The head said: "Don't underestimate literary and artistic films. You must know that Zhou Runfa used to make literary and artistic films."
"Fa Zai still makes hero movies that have a high box office." Mr. Zou retorted: "You see, the several hero movies we have collaborated with have been very popular at the box office."
Hong Jinbao didn't say anything else, thinking that if "Autumn Fairy Tale" didn't become a huge hit, why would Zhou Wen make a roundabout investment?