Add Bookmark | Recommend this book | Back to the book page | My bookshelf | Mobile Reading

Free Web Novel,Novel online - All in oicq.net -> Romance -> Star development system

Text Chapter 867 Advertising Feast

Previous page        Return to Catalog        Next page

    Taking photos was not difficult for Yang Lin and maggieq. The two of them cooperated very smoothly. They turned several different sets of photos into fashion blockbusters, which looked very fashionable and had the feel of a police movie.  This just corresponds to the name of the game: The Departed.

    "Thank you for your hard work. On behalf of the studio, I would like to thank you all for your support and love for this game. I believe that with your help, this game will make long-term progress and win the love of more people. Special thanks to Yang Lin and maggieq  , I have had a great time getting along with you this week, and we will meet again at the game show in the future.¡±

    Bell stepped forward and hugged them one by one. Only Yang Lin frowned slightly, turned his head and asked the person next to him: "Game Exhibition? What Game Exhibition?"

    Zhang Qian touched his nose in embarrassment and whispered in Chinese: "On the day when Need for Speed ??was released, you were invited to cosplay your own characters in the game. This is easy to do, after all, this character  It is designed based on your prototype, there is no difficulty. By the way, we can also check out other games, and another copy of your favorite World of Warcraft will also be announced."

    Yang Lin doesn¡¯t feel much about this. Cosplay is pretty good, but is it difficult to play yourself?  If it were a good choice, he would prefer to cosplay the tauren in World of Warcraft.

    "Okay, okay, okay, you are the agent, you are responsible for the arrangements, I will leave it to you anyway." Yang Lin didn't want to question anything, but went over and said to Bell: "Mr. Bell, can you please give me some permission first?"  How can I install this game on my psp?"

    He looked a little embarrassed.  I don't know where to put my hands.  Very sorry.

    "It's Bell instead.  He was shocked for a moment, then laughed, hugged Yang Lin, and said: "How difficult is this? It's just that you haven't perfected your image because the staff is still matching your image with the game.  It's being synthesized, but fortunately half of it has been completed. By the time you clear this half, we will have released it to the public. Then you can continue."

    Yang Lin quickly handed over the PSP in his hand. He should be regarded as a standard homebody. When he is not working, he just sits at home and plays games. When he is on the set, he also plays PSP and listens to music.

    The farewell dinner was a bonfire party, and everyone had a great time. Yang Lin even got a rare opportunity to dance with the group, and the guests and hosts had a great time.

    This endorsement is mainly for his own happiness, so Yang Lin doesn¡¯t care how much it costs, as long as it¡¯s enough for the plane ticket, there¡¯s no problem.  He is very open-minded.

    However, according to the schedule, Yang Lin will fly to Los Angeles now.  The Super Bowl is less than three weeks away, and he serves as the finale of the halftime show.  He must be participating in the rehearsal, so he must go there.  He will definitely spend the next time in the United States, because the performance tasks for the Super Bowl, Oscar, and Grammy Awards are very heavy. There must not be any repetition, and it must also be exciting and stunning.  In addition to three performances, he also has a movie to promote, "500 Days of Summer," which will be released before the Oscars, and he also has to shoot the most expensive advertisement.

    The halftime advertising time of the Super Bowl is hard to find, and it is the stage for all advertisers in the world to bid. As early as November last year, all the live TV advertising spots for this Super Bowl were sold out.  Based on 30 seconds, a total of 70 advertising spaces are priced from 3.5 million to 4 million U.S. dollars. The average price per second is 10 times the transaction price of CCTV's prime-time advertising.  In just one game, the NFL can earn $250 million in advertising revenue.  Over the past 40 years, the price of Super Bowl advertising has increased more than 70 times, with the price per minute in 1967 being only $75,000.  This ad, which is watched by 1 billion people once broadcast, is really effective.  Automakers spent US$77.5 million on advertising during last year's Super Bowl. After the ads were aired, sales actually increased significantly.  The U.S. auto industry has recovered this year, and auto ads account for almost half of the Super Bowl ads. The advertising melee is no less than a battle on a football field.

    According to data provided by Nielsen surveys, approximately 50 million people do not watch the first and second half of the game every year and only appear in front of the TV during the halftime break.  What kind of ads are they seeing?  Volkswagen's version of "Star Wars", Audi's version of "The Twilight Saga", Chevrolet's version of "2012" plus "Transformers", and even the photo website's version of "War for the Planet of the Apes" are also used in these classic hit movie themed ads.  It is carefully produced with movie-level investment, has beautiful pictures, and the humorous plot is not inferior to the original movie.  There are even more big-name stars. Beckham dressed up as "Terminator" to advertise for Motorola, performed in his true colors to endorse underwear, and Pepsi Cola starred British musician Elton John and 18-year-old American popular idol Amaro.

    And this year has become a lucky year for Yang Lin, because he is the CEO of Pepsi-Cola?The Mercedes-Benz spokesperson will lead these two top-notch commercials and appear in the Super Bowl halftime commercial.

    The American advertising industry calls advertising at the Super Bowl a "debutshow", and its importance is like the premiere of a new Hollywood movie.  This is a feast of advertising, the biggest festival in the advertising industry!

    The Super Bowl has become a stage for companies to showcase their latest advertising creatives of the year.  Being able to appear in the Super Bowl is of great significance to a company. It not only means that new products can quickly enter the market and the company's brand awareness is greatly improved, but also gives the company the opportunity to be listed on the creative advertising rankings.  The annual Super Bowl advertising selection has become a tradition. This tradition makes the audience, media and advertising industry look forward to the Super Bowl, making the Super Bowl evolve from a sports symbol to a social symbol carrying huge cultural influence.

    Jerry Delafemina, a senior advertising man at the Wall Street Journal, once said: "In my advertising world, the Super Bowl is Judgment Day. If politicians have Election Day and Hollywood has the Oscars, then the advertising world has the Super Bowl."

    There are many lists of popular Super Bowl ads, including the most popular among women, the favorite under 17 years old, the favorite over 58 years old, the least creative, and many other lists.  AOL also launched an advertising selection event on its website at the same time as the Super Bowl telecast, with a total of 77,000 people participating in the vote.  The Super Bowl has undoubtedly greatly improved the advertising taste of the American public.

    Good steel is on the cutting edge. In the Super Bowl, playing an extraordinary creative advertisement is enough to impress the audience and even cause a sensation. As mentioned earlier, the rich creativity of the Super Bowl advertisement attracts more viewers than sports fans, half of whom  of viewers watch the Super Bowl to see commercials.  Since the commercials aired on the Super Bowl are basically debuting on television media for the first time, they are extremely fresh, entertaining and attractive, and basically each advertising version is only played once in the program.  The reason why it is only broadcast once is that firstly, Super Bowl advertisements are too expensive, and most of the companies that can buy multiple advertising spaces in the Super Bowl are some super companies; secondly, this can firmly grab the audience's attention and generate  A feeling not to be missed; thirdly, advertising on the Super Bowl, broadcasting once is enough to achieve a sensational effect.

    Companies that purchase multiple advertising spaces usually produce multiple ads with different creatives.  For example, Budweiser launched six advertising versions in 2005 and seven in 2006.  Therefore, the Super Bowl is known as an advertising feast.  People's expectations for the "gluttonous" Super Bowl ads have driven the continuous improvement of advertising creativity, ratings and advertising effects, forming a virtuous cycle.  Even countless top Hollywood blockbusters will play special trailers here, such as "The Twilight Saga", "Avatar", "Inception", "Harry Potter and the Half-Blood Prince", "2012", "Transformers"  2".

    This time, the two advertisements that Yang Lin will shoot are both one minute long. One can imagine the strength of the advertisers.  Mercedes-Benz's latest model, he will shoot a blockbuster called "I want to have fun tonight" and enjoy it to the end.  As for Pepsi, he welcomed his creativity into the performance.

    "In 2009, you were a little too popular!" Zhang Qian sat on the plane and slowly sorted out the documents and invitations. He threw aside the things he didn't need to go and wrote down the things he needed to go in his itinerary.  There are some dispensable things that are left to Yang Lin to see for himself.

    After hearing Zhang Qian's emotion, Yang Lin also laughed. This year has started so well. It is estimated that no star in the world can suppress him. Three of the world's top stages, double Oscar and Grammy nominations, 2008  The global record sales champion in 2008, and at the end of 2008, he also gave an online concert, which was unparalleled!

    "No way, that's it. What can I do?" Yang Lin shrugged his shoulders. He was moving steadily towards his goal step by step. The new generation of world idols is slowly growing up. One day he will  Replaced Michael Jackson.

    Zhang Qian opened the letter, raised his eyebrows, and said, "It's strange, there is a character here who is not bad, but he is not even the second male lead. Do you want to see it?"

    He pursed his lips, a little disapproving. After all, Yang Lin's current status is extraordinary. His powerful ability to attract money has impressed Hollywood, and his superb acting skills have also won Oscars. There are even companies that invite him to play the third male lead.

    In fact, Yang Lin doesn¡¯t have any opinions on playing supporting roles. As long as you like the role, you can try it even if there are not many roles.  However, the thinking of Zhang Qian and others is that since they have been the protagonist for so long, they should continue to be the protagonist. Being a supporting role would lose their status.

    I took the envelope and saw that it was from Paramount. There was a Chinese character in the movie they shot. This series of movies used to use Koreans or Japanese to play this role, but now there is a pure Chinese character in Hollywood.  The Chinese people will naturally consider him.

    This series is called "Star Trek"!  (To be continued)
Didn't finish reading? Add this book to your favoritesI'm a member and bookmarked this chapterCopy the address of this book and recommend it to your friends for pointsChapter error? Click here to report