The "Yulanchun" fine wine spokesperson competition was held to hire high-paying "Yulanchun" fine wine spokespersons across the country. Shen Yangmei was stunned after hearing what Luo Wenda said, and looked at Luo Wenda who was getting fatter with interest.
Activities like this can only be regarded as the most common marketing method in another time and space, in an era of information explosion. But at the moment, this kind of activity has only been carried out in a few large cities on the coast with a relatively high degree of openness, and public opinion has been agitated, with mixed praise and criticism. Not to mention Jiayang County, no company in Jeju has ever tried such a method. Jialiang County is not one of the few large cities like Shenzhen City and Donghai City that are at the forefront of reform and opening up. In such a small city, at this time, to engage in such a sensitive and shocking activity? Shen Yangmei couldn't help but worry that it might be self-defeating. Moreover, if this kind of thing is done well, it can achieve certain miraculous effects, and it will also be a good opportunity to build the reputation of the winery. However, the scale of this is really difficult to grasp, and one bias can easily be retained. Give others an excuse to criticize. Thinking of this, Shen Yangmei couldn't help but think of the unspoken rules of various talent shows in later generations, which could be summed up in one word.
Shen raised his eyebrows and smiled, saying: "Lao Luo, you really dare to be the first in the world. You have created a big problem for me and County Magistrate Yao."
Yao Changle hadn't thought about the meaning of Toluo Wenda's words for a while, and he didn't have the concept of spokesperson in his heart, so he was still a little confused. After hearing Shen Yangmei's words, he also smiled and said: "Secretary Shen, Director Luo, What does this spokesperson mean and what is this competition about?¡±
It¡¯s no wonder that Yao Changle is a little confused. After all, this was still in the early 1990s. In a small county in the northern hinterland, how many people could understand the meaning of the spokesperson and understand that if this competition can be successfully held, what will it bring to the people? "Yulanchun" winery and even Jialiang County as a whole have had such a huge impact.
Not only Yao Changle, but Luo Wenting, Luo Guangbo, Zhang Liansheng and others sitting in the conference room were also confused. Luo Wenda had never revealed this news to them before, and they also looked at Luo Wenda with confused faces.
Luo Wenda explained the spokesperson's intention to the leaders present in a simple and easy-to-understand way, and finally concluded firmly: "Secretary Shen, County Magistrate Yao, I think this matter is not unfeasible. I also inspected several coastal cities. The company makes the decision later. They have done a good job in this regard, which not only increases the company's popularity, but also can choose a healthy and positive spokesperson, which can be said to kill two birds with one stone. So, I came up with this idea. Of course, It's still very immature, and I hope all the leaders here will give you some ideas and check."
As the saying goes, Luo Wenda is already different from what he used to be. With the prosperity of the "Yulanchun" winery, Luo Wenda has gained fame and fortune in the past year, and was even selected as the "Excellent Winemaker" in the province. "Entrepreneur" was received by Ma Xiaotao, the deputy governor in charge of industry, and was elected as a member of the new provincial CPPCC. It is said that he is also a highly popular candidate for the next National People's Congress. At this time, Luo Wenda was so complacent that he still had some respect for Shen Yangmei, but perhaps he really didn't pay attention to the other leaders of Qingshan Town. Otherwise, he wouldn't have thrown out his proposal directly in front of Shen Yangmei without communicating with other leaders in the town, and he seemed to be trying to force him into the palace.
??Everyone here is a veteran in the officialdom. When encountering something, the first subconscious thought is to "think about defeat before winning." They understood what the so-called spokesperson meant, and also understood what kind of sensation such a competition would cause, but like Shen Yangmei, they also thought about the problems that might occur. Such large-scale activities are not easy to organize. Not to mention the "Yulanchun" winery, even the county and city have no experience in organizing such large-scale activities. The current environment seems a bit inappropriate. Maybe it can really become famous in a short time like Luo Wenda said, but it is more likely that something will go wrong.
Yao Changle looked at Shen Yangmei's face, as if he wanted to see his inner attitude from his expression, but Shen Yangmei was always smiling, making it impossible for him to figure out Shen Yangmei's thoughts. He was really worried that Shen Yangmei would agree to the matter as soon as his mind got hot. If something happened in the future, I'm afraid he would be implicated today.
Shen raised his eyebrows and looked at Yao Changle, his eyes kept rolling on his face. He immediately turned to look at Yao Changle and said with a smile: "County Magistrate Yao, would you like to share your opinion?"
Yao Changle has been waiting for Shen Yangmei's words for a long time, but he can't figure out what Shen Yangmei means. He can't say it too decisively. If Shen Yangmei supports Luo Wenda, he will offend Shen Yangmei. Naturally, this is not him. Hope to see. He organized his words a little and said slowly: "Secretary Shen, if this competition is really as important as Director Luo said,To achieve such good results, I think he may need to write a detailed written material to the county committee and county government. After all, this is the first time in the history of Jialiang County that such a large-scale event is held. Their winery may not have such strong organizational capabilities, and will need the cooperation of all departments in the county. I think it is more appropriate to let the leaders of the county party committee and county government make a comprehensive decision before making a decision. What do you think? "
Yao Changle's words can be regarded as words of wisdom and wisdom. Shen Yangmei nodded slowly, but in fact he felt quite embarrassed. Just like what Yao Changle mentioned just now, the scope of this matter is really too large, and there are too many relationships that need to be coordinated. Luo Wenda only sees the benefits that this matter can bring, and there are no benefits at all. Considering how much human and material resources the county would need to invest in this matter, if it could be done. Now he has not yet established a stable foothold in the county. Although he has opened up his work through comprehensive urban environmental management, his prestige and influence are far from enough.
¡°If he immediately expressed his support for Luo Wenda today, let alone whether someone would immediately jump out and attack him on the pretext of being eager for success. Even though his prestige and influence are far from enough to command so many departments in the county. As long as someone makes a little effort in private, this event can be thrown into disorder and lead to a disaster. If such a situation really occurs, it will have a huge impact on his personal prestige.
"But if Luo Wenda gave up this idea, he would be a little unwilling to do so. He had to be realistic. Although Luo Wenda's idea was a little too aggressive, it was a good idea. After such a game, it will definitely attract people's attention and completely introduce the "Yulanchun" brand into the national market. In today's era, the effect of advertising is really too powerful. You have to know how many companies from the 1990s to the early 20th century were created by CCTV's golden advertisements that became famous all over the country overnight. A game like this is, in a sense, nothing less than a golden advertisement for CCTV.
Shen Yangmei thought about it for a while and felt that although Yao Changle was a bit conservative, he had some merits. He could ask Luo Wenda to write a report and submit it to the county committee and government for discussion and decision. By the way, he could also test the reaction of these old foxes in the county.
Shen Yangmei looked around and said slowly: "County Magistrate Yao is right, Lao Luo, your idea is good. The General Secretary also once said that you should take bold steps and try boldly, and don't be afraid of making mistakes. We are just crossing the river by feeling the stones, and we may encounter some rapids, but it is also not advisable to hold back. Your spirit of courage to try is worth encouraging. But this is a big deal, and I am alone. I can¡¯t decide, so I¡¯d better write a report.¡±
Luo Wenda breathed a long sigh of relief after hearing what Shen Yangmei said. He also understood that this matter involved various issues, and Shen Yangmei could not resolve it with just one word. However, as long as Shen Yangmei did not immediately veto his proposal, and even bluntly expressed support for his work, he would have achieved a staged victory. The reason why he didn't talk to other cadres in Qingshan Town about this matter was because he felt that it was impossible for them to approve it. Over the past year or so, Luo Wenda has traveled far and wide and broadened his horizons, only then did he realize what it means to be a frog in a well and what it means to sit in a well and look at the sky. He was amazed by the vitality of the southern coastal cities, which made him even more helpless about the current backwater of Quyang City. If there is still one cadre who can penetrate his Dharma Eyes, then it is only Shen Yangmei.
He carefully chewed the article Shen Yangmei published word for word. Although there were many things he couldn't understand, he knew that Shen Yangmei's vision was at least ten years ahead of him. In the southern coastal city, Luo Wenda met many business executives who impressed him. He often cited the views in Shen Yangmei's articles and believed that Shen Yangmei was an official with a strategic economic vision that was in short supply in the country. After he mentioned that Shen Yangmei was the leader of their town, he immediately looked at him with admiration and asked for news about Shen Yangmei. After learning that Shen Yangmei was so young, especially when he was only a small township party committee secretary, many people The boss joked to him and asked him to send a message to Shen Yangmei. As long as Shen Yangmei was willing to abandon his official position and go into business, the position of general manager of their company would be available at any time. Although these bosses seemed to be joking, this also shows the position Shen Yangmei holds in their hearts.
Precisely because of this, Luo Wenda believed that Shen Yangmei would have a way to make his idea come true. Luo Wenda had an inexplicable sense of trust in this secretary who was much younger than him. He himself didn't know where this sense of trust came from, but as long as he saw the faint smile on Shen Yangmei's face, Luo Wenda felt There is no problem that cannot be solved without him.