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Text Chapter 231. Landing in North America

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    It has to be said that Kitagawa Haruko's ability is amazing. This strong woman who controls both black and white in Japan has managed 60% of Japan's theaters in a short period of time, which can be regarded as the success of "Tomb Raiders" in Japan.  A solid foundation is laid for full flowering.  [][][] At the same time, due to the good performance of the Japanese branch of Yingdi Entertainment, the company was officially listed in Tokyo, Japan, and a lot of money was taken out of Japanese pockets.  But these are not the most important. If you remember correctly, Duan Zihao knows very well that in three or four months it will be time to sign the "Plaza Accord". By then, the Japanese economy will suffer an unprecedented impact, and the Japanese yen will fluctuate sharply.  Depreciation, but for myself, it is a great opportunity to loot Japan's wealth.  In fact, Duan Zihao has been preparing for this crisis in Japan for more than a year, and now it is about to bear fruit. He is so excited and cautious that after the listing of the branch, he directly settled the Japanese currency  All assets were converted into U.S. dollars. At the same time, he planned to take advantage of the depreciation of the Japanese currency and make another huge fortune through the black market route.  Of course, these are all carried out in secret, and only Kitagawa Haruko knows his actions.  As the child¡¯s father, Kitagawa Haruko fully supports Duan Zihao, especially Japanese women¡¯s innate concept of surrender to men, which makes Kitagawa Haruko, a strong woman, trust Duan Zihao without hesitation.  After staying in Japan for about half a month, and seeing that the time was almost up, Duan Zihao decided to leave for Hong Kong. Kitagawa Haruko once again brought her child Duan Jianxiong to see him off.  Before leaving, Duan Zihao still couldn't help hugging his son and kissing him. No matter what, he was his own son and had his own blood flowing through him.  In the end, Duan Zihao promised his son that he would visit him often, which made Xiao Jianxiong feel the fatherly love overflowing from Duan Zihao.  Father and son hugged each other deeply. ?¡­ ?Hong Kong is still blooming with flowers.  In mid-June, as the biggest movie of the summer vacation, "Tomb Raiders" was officially released.  ????????????????????????????????????????????????????????????????????????  On the first day of release, it grossed 8 million!  It¡¯s unprecedented for a movie in the tiny city of Hong Kong to collect over 8 million yuan in one day!  This result directly shocked all film companies in Hong Kong, including the Asian branches of Sony and Columbia.  They opened their mouths wide, and then realized a very serious problem, if their theaters did not show this movie.  Isn¡¯t it a huge loss?  !  As a result, Sony and Columbia ignored their previous commitments to Debao and would never support Movie King's entertainment movies, and shamelessly negotiated with Movie King for theatrical release.  The increase in theaters has caused the box office of "Tomb Raiders" to skyrocket again. Half a month later, the box office reached 35 million!  One month later, the box office reached an astonishing 73 million!  This number is equivalent to 90% of all Hong Kong people watching this film.  At the same time, the box office results across Asia have also been released.  Japan took the lead, achieving an astonishing result of 300 million.  Followed by South Korea, which has a box office of more than 200 million, and then Thailand and Malaysia.  Singapore The most surprising thing is that it actually achieved a box office of nearly 200 million in mainland China, directly breaking the more than 100 million achieved by Jet Li's "Shaolin Temple" that year. ? Two months after "Tomb Raiders" was officially released across Asia, the total box office data came out ¡ª¡ª it directly exceeded 1 billion!  Incredible results!  Earth-shattering results!  This time, many people who are not optimistic about Best Actor Entertainment were dumbfounded.  It also stunned many people who doubted Duan Zihao's ability!  Facts speak louder than words.  The box office of one billion directly put Duan Zihao on the throne of "One Billion Dollar". With his proud achievements, he is proud of the whole Asia.  Just after the one billion box office was released.  Howlings were heard in Debao Company. It was said that Pan Disheng, Mr. Pan, broke his favorite blue and white porcelain bowl that day and knelt on the ground for a long time and could not get up.  ¡­ ¡­ Duan Zihao used his ability to write an incredible achievement, which also opened a good sign for "Tomb Raiders" to break into Hollywood.  July 25, Los Angeles International Airport, USA.  The flashing navigation lights passed through the hazy fog of dawn, emitting bright light in the dim light of dawn.  With a loud and ear-piercing roar, the plane lowered its tail gear smoothly and glided on the new runway of Los Angeles Airport with its iron wings stretched out.  The plane arrived in Los Angeles at five o'clock in the morning local time.  Under the gentle reminder of the stewardess, DuanHao rubbed his sleepy eyes, took off the blanket covering himself, and straightened the recliner.  Looking at the flickering lights outside the window, Duan Zihao shook his head. The days of hard work and the exhaustion from more than ten hours of flying made him extremely sleepy; probably because of the jet lag, he just wanted to go back again.  Get a good nap.  After finally getting off the plane, Duan Zihao dragged his small suitcase alone and walked in the airport hall of a foreign country, feeling sleepy.  "Hi, dear Duan!" Duan Zihao was startled by a familiar shout, and then he saw Peter Jackson from the American branch of Movie Emperor Entertainment walking over with a proud step.  ¡°Thank you, dear Peter, for coming to pick me up at the airport.¡± Duan Zihao smiled.  "Oh God, do you know that I have been waiting for this day as soon as I returned to the United States. Your arrival heralds that our "Tomb Raiders" will be released in Hollywood, doesn't it?" Peter Jackson said ambitiously.  "Haha, yes, dear Peter, that's why I came here this time." Duan Zihao did not deny that the success of his new play in Asia is obvious to all, and it is estimated that the United States has already received the news.  They were talking and laughing, and slowly walked out of the hall one after another. Suddenly the crowd burst into excitement.  I saw a large group of media reporters suddenly rushing over outside, some with blond hair and blue eyes, some with black hair and black eyes. They looked very impressive.  At the same time, bursts of cheers broke out from the surrounding crowd, some speaking English, some speaking Chinese, and some chirping in incomprehensible nonsense.  Duan Zihao and Peter Jackson were stunned and listened carefully, only to hear that the various noisy voices gradually became orderly, and all the messy languages ????finally merged into one sentence, a cheer and a shout - "King-! King  -! king-!¡± ¡°king-! king-!¡± ¡°King-!¡±  And this English name is so familiar, it is the English name of Duan Zihao himself.  Duan Zihao's sleepy eyes suddenly lit up like high-powered light bulbs.  All the tiredness was swept away, there was a buzz in my head, and hot blood surged up from my chest!  Peter Jackson is still suffering from hysteria and does not understand what these people are shouting at them.  "Dear Duan, why are they shouting "King" to us?" Peter looked back at Duan Zihao, who looked excited, and then seemed to understand something, opened his mouth wide and said: "Oh God, no way, could it be that¡ª¡ª  "What? Didn't you arrange this?" Duan Zihao was also surprised.  How could there be so many media reporters and movie fans coming to pick him up?  I thought I felt regretful and cold, but I didn't expect a surprise here.  "Oh no, no, no, I wasn't prepared at all. God, I didn't expect you to be so famous in the United States!" Peter Jackson said in surprise as if he had just met Duan Zihao.  Looking at those media reporters, "King, can I do an interview with you?" "King, are you coming to the United States this time to promote your new play "Tomb Raiders"?" "King. We love your songs and dances.  , you are an idol! "  "Those people are messy and make great jokes.  At this time, the security personnel at the airport got the news and came automatically to maintain order.  They had seen this kind of scene many times, but it was strange that the person being surrounded by everyone this time was actually a Chinese.  ?????????????????????????????????????????????????????????????????????????????????????????????????????????It is difficult for one person among the billions of Chinese to be so dazzling in Hollywood, except Bruce Lee, it seems that no one else.  But today, it appeared, he is Duan Zihao!  Facing such enthusiastic media reporters and movie fans.  Duan Zihao had to make an impromptu speech and gave very simple answers to reporters' questions.  His answer was very appropriate and polite, which inadvertently aroused the favor of many American reporters.  And those Asian reporters, especially those who came from Hong Kong, felt extremely proud and proud.  Look, this is our big star in China!  ¡­ ¡­ The American branch of Movie King Entertainment is not too big, but not too small either. It has more than thirty employees in total and is mainly responsible for investment projects in Hollywood movies, as well as recruiting and organizing teams to shoot its own movies.  When Duan Zihao arrived as the big boss, the blond and blue-eyed staff saw the charm of the Chinese for the first time. Even the American chicks who had high eyesight were impressed by Duan Zihao and felt that this young man  Not only is he handsome, he is also very talented, hundreds of times better than many handsome American guys.  How could Duan Zihao understand what these American girls were thinking? Besides, he came to the United States to work, not to pick up girls.    The most critical thing at the moment is to get "Tomb Robber" officially released in North America, and the most important one is to determine the film classification.  Regarding the classification of film classifications, the person in charge of this responsibility in the United States is the American MPAA, which is the "Motion Picture Association of America".  Although the relevant laws of each state in the United States are slightly different in details, generally speaking, they can be divided into five levels according to the American film classification convention: G level, PG level, PG-13 level, and R level.  The division of these levels directly affects the audience group and is closely related to the box office, so it is valued by many film companies. Duan Zihao knows this very well, so as soon as he came to the United States, he worked with Peter Jackson to pass the film for "Tomb Raiders"  The American Board of Film Censors ran to review the matter.  For Duan Zihao and Peter Jackson, the biggest problem is how to classify "Tomb Raiders" as a PG without letting it be classified as a PG-13.  Don¡¯t underestimate such a small difference.  When it's reflected in box office disparities, the financial difference between inside and outside can be huge.  In the United States, the films that are most easily accepted by theaters without censorship issues are of course G-rated.  This is the so-called popular level - refers to movies that can be watched by all ages and suitable for people of all ages.  Films of this level account for a small proportion of the total American film production every year, but they are also the most easily accepted by theaters because they are safe and harmless.  The content of the movie at this level is acceptable to parents. There are no scenes in the movie.  There are very few scenes of drug use and violence.  Conversation is also something that can often be encountered in daily life.  G-rated movies like this are allowed to be shown in all theaters in all theater chains.  In addition, movies of various levels such as pg, pg-13, r, and -17 will be subject to various legal restrictions when shown in theaters.  Many theater chains and companies always have to make special considerations when signing up for screening of films of these levels.  If the target is a "foreign household registration" like Yingdi Entertainment, the possibility of signing a contract will be even lower.  Fortunately, Peter Jackson is a well-known figure in the United States. After a marathon of negotiations and research, "Tomb Raiders", which contains many horror and thriller scenes, was designated as a PG-rated movie.  The pg level is all tutorial levels. This type of film is "recommended to be watched with parents. Some scenes may cause discomfort to children. Some content may not be suitable for children to watch."  In Hollywood, films such as "Star Wars", "Back to the Future", and "Batman" all fall into this category.  This is undoubtedly good news for Film Emperor Entertainment and "Tomb Raiders", because most modern American movies will be classified into this level, and major theater chains are still very tolerant of this level of screening permission.  It reduced a lot of pressure for Duan Zihao's later negotiations on the theater screening sharing contract.  Looking back, Duan Zihao had actually negotiated with hundreds of movie theaters in the United States about signing contracts for screenings before this, but at that time they gave a condition, unless the Asian box office of this movie exceeded one billion.  Now this seemingly impossible task has been completed beautifully by Duan Zihao, so this time "Tomb Raiders" can successfully pass the censorship in the United States, and exhibitors and movie theaters in various theaters are also very willing to work with such a movie where profits can be expected  After all, no one can have trouble with the US dollar.  After these few days of negotiations, Duan Zihao gradually realized that the United States is indeed the world's largest commercial film country.  For film packaging and production.  Moreover, distribution has been completely industrialized, and everything from script writing to shooting is almost an assembly line operation, unlike Hong Kong movies, which are still independent.  When shooting is done like a small workshop, the difference is not that big in comparison.  At the same time, Duan Zihao has also experienced the shrewdness of American businessmen under their warm and direct appearance.  As soon as they heard that it was a Chinese film, these idiots started to lower the price as hard as they could. They all knew how significant this was to a Chinese film in all aspects, both economic and non-economic.  So in terms of box office share.  Duan Zihao had to cunningly create a floating share agreement. According to the agreement, as long as the box office of "Tomb Raiders" exceeds 30 million.  50 million, 80 million, or even 100 million, the share ratios are different. Generally speaking, the higher the box office, the more Duan Zihao will get.  When Duan Zihao signed these contracts with a polite smile, the women across the eighteenth generation who were the ancestors of the American devils were naturally in bad luck.  How did Duan Zihao know that the treaty he signed with these ghost guys was actually ahead of the times. Before this, there had never been such a floating share agreement in Hollywood.  To these Americans, Duan Zihao is a shrewd fox from the East. ?¡­ ?Nowadays, movie grades are divided and theater chains sign contracts.After everything was taken care of, all that was left to do was advertise.  As someone who has been there, Duan Zihao deeply understands that in the mature big market of Hollywood, if you want to make a movie popular and obtain high box office, in addition to good reputation, the most important thing is publicity.  It is said that if you invest 50 million in a movie in the United States, 20 million of it will be used as promotional expenses.  In other words, publicity expenses account for two-fifths of investment in the United States. As time goes by, this number will continue to increase, because as competition becomes more and more fierce, advertising has become indispensable.  A means to attract an audience.  Therefore, Duan Zihao waved his hand and 10 million US dollars went out!  This move once again shocked Peter Jackson, who worked with him, and nodded secretly, this is the person who does big things.  At noon in the busiest neighborhood of Los Angeles, Duan Zihao stood under a huge billboard, looking up with satisfaction to admire the masterpiece in front of him.  The brand name is that of Paramount Cinemas, and the content is a promotional poster for "Tomb Raiders".  On the poster, there are huge sculptures of gods and Buddhas, as well as cliffs, suspension bridges, and mist-filled landscapes.  But these are secondary. The most eye-catching ones are the strange spells, mysterious totems and marks around the poster.  Duan Zihao knows very well that Americans are deeply influenced by Indian culture. Many American children like to read Indian mysterious stories since they were young, so these charms, totems, etc. are the most likely to attract their attention.  These mysterious totems, the huge gods, Buddhas and ancient tombs on the posters, for most Americans who see this poster, it is like opening up a mysterious new world, filled with countless things that they do not know and cannot imagine.  in front of them.  As a nation with such a splendid history, China¡¯s every legacy is like an uncertain legend.  Coupled with the deliberate beautification by modern visual means, it will certainly arouse the curiosity of some American youths.  Imagine if the promotion center of "Tomb Robbers" was like a traditional movie, using the "cunning funny" or "mysterious oriental tombs, epic and grand scenes" Hollywood blockbusters have been using for decades to promote  slogan, without the support of heavyweight stars.  How much will this film inspire American audiences to watch?  (To be continued, please search Piaotian Literature. 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