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Volume 1 Chapter 372 People¡¯s growing needs for spiritual and cultural life and the tertiary industry saving the economy

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    While Shen Zhenghui was immersed in filming the prequel to "The Magic Apprentice" in China, the release of Pandora had already begun. By this time, it was already the end of 2010, and Shen Zhenghui was only halfway through the process, which greatly disappointed the audience who expected his speed.  Of course, there are reasons for this. One of the main reasons is that there are too many magic emperors and warriors who fight against the magic emperor in the prequel of "Magic Apprentice". The scenes and scale of the entire film are too large, which leads to the slow progress of filming.  According to the specific progress estimate, the entire episode of "Unrest in the Magic Kingdom" will take at least three and a half hours to cut, and it is estimated that it will eventually have to be cut into two episodes. In this case, the originally planned trilogy will be  It's going to be six parts again.  The Colombian side expressed great expectations and gratification for this.  Another reason is that the film temporarily modified the plan and filmed it according to the playback format adapted to Pandora Helmet. Most of the time, the on-site cameras shot from multiple angles. This is to facilitate future viewing of Pandora Helmet.  Users can change the viewing angle at will, and can even change their viewing position in the movie, so the time and energy spent are constantly increasing.  After all, it would be too expensive to rely solely on post-production.  The media and industry will naturally pay attention to Shen Zhenghui¡¯s filming process and progress, but right now they are being bombarded with news from Pandora.  In Tokyo, on the release day of Pandora helmets, the sales volume of the helmets that day directly exceeded 100,000, and all the helmets were sold out in one day. If it were not restricted to only three purchases per person, almost everyone in the queue would have  There was a riot.  And among the sales of 100,000 helmets, half of them were set versions, which means that the copyright of the six-part "Magic Apprentice" series was sold at a time of 50,000 sets.  Sales reached 10 million US dollars, and you know, this is still one day's sales.  Many people had to buy the regular helmet because the set was sold out.  ??Outside of Tokyo, there are New York and Los Angeles in the United States, and London in the United Kingdom.  Paris, France, Berlin, Germany and other places have almost the same sales volume.  The production volume that Nick Anderson had accumulated over several months was almost exhausted in just one day.  The whole world was shocked.  When interviewed by the TV station, those who were interviewed happily talked about how they coveted the effect of the Pandora helmet after seeing the introduction of the Pandora helmet.  After months of torture, they finally got the real thing. They couldn't help crying with joy. They couldn't wait any longer and were anxious to go home with the helmet and enjoy the visual feast.  There are also people who can¡¯t bear to wait.  Guys who put on helmets and started watching movies on the spot sat on the street or stood somewhere like fools, exclaiming oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh, oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh oh when the guys came to interview them, they were still angry with the reporter when they came to interview them. They either sat on the street or stood somewhere like fools.  Interrupting their entertainment activities.  The shock of the visual effects is obvious. Many people say that 3D in the cinema is nothing at all. Pandora makes you feel like you are in the movie world.  It's as if the story in the movie is happening around you. This immersive feeling is like taking drugs.  Shen Zhenghui also felt this way at first.  Just like watching martial arts TV series when I was young, watching TV series itself has a sense of pleasure, and this immersive pleasure far exceeds the satisfaction of the spirit.  Those who have not purchased the package version naturally require the purchase of a special movie format. This movie format stored in a USB flash drive is technically completely impossible to copy, and there are currently very few varieties, except for the six-part "Magic Apprentice".  There are also new movies produced in Spring and distributed by Columbia, such as "Taken", "New Police Story" and "Shanghai Fortress".  But even so, it was still sold out.  Phone calls to the headquarters from specialty stores around the world are almost dead.  The core content has one meaning: I hope to increase supply.  Similarly, even consumers who have bought new-format movie USB disks have also made requests for more movies. Popular movies such as "Avatar" and "Twilight" are on the list.  At the same time, cartoons such as "The King of Fighters 1994" and "Spirited Away" are also popular and have a large number of requests.  Faced with this craze, everyone was at a loss.  "Is this all in your plan?" Mitsumi Fukuda asked Nick Anderson. She was in Los Angeles at the moment and happened to catch up with Angela Mason to face Mr. Nick Anderson's success. According to  According to media estimates, they believe that Pandora helmets will have a demand of 200 million to 300 million in the next month. This is the data they came up with after careful investigation. Taking into account the public demand for Pandora helmets**, they also  He also shrewdly discovered that the sales of movies accompanying the sales of helmets were also astonishing, which means that not only Nick Anderson¡¯s helmet company Pandora, but also his partners Columbia and Kasuga must have gained enough profits from this craze,  This is simply the envy of other film companies.  "I had expected it would happen."This situation," Nick Anderson replied, "Of course, it's just like Apple's new products starting to go on sale, or it's the same as Japan's game consoles starting to go on sale. It's the same.  " "4 The sales volume in the first week is only 1 million units," Mitsumi Fukuda replied, "But looking at the current situation, your sales will exceed this number in two days. Have you really only prepared 5 million units?  " "The media calculated from our company's purchase volume that our inventory is about 8 million units," Nick Anderson replied, "So it is 5 million units.  " "This quantity cannot be sold for ten days.  "Fukuda Mitsumi responded. "Yes, but why should I satisfy those people?  Wouldn¡¯t it be nice to keep them hungry for my product?  As the price of raw materials and components drops, I can maintain the current price while developing the next generation of products.  " "Have you learned the skill of playing monkey?  "Mitsumi Fukuda pouted. "Yes, I learned it from Steve Jobs.  "Nick Anderson shrugged, "I'm very happy to have such sales, but we all know that the most profitable thing is obviously not the hardware itself.  " "Then do you want to talk to me about the share ratio?  Or do you want a buyout?  " "As far as I'm concerned.  I don't care how much money I make from you, I think you know this." He looked at Mitsumi Fukuda and then set his sights on Angela Mason, "There is a benchmark here.  question.  I think other people in Hollywood must be restless, so we need to create a template to show them what conditions we can accept.  " "I can understand.  "Fukuda Mitsumi nodded, and she chuckled, "You have greatly expanded the film's subsequent income. I think this will probably have a huge impact on theaters.  Maybe everyone will stop going to the cinema and instead look forward to the release of the Pandora version.  " "This is not necessarily true. If they don't watch the movie, how can they know the quality of the movie and whether it is worth buying?  "Nick Anderson asked, "You know.  A Pandora-style movie priced at $30 to $50 is not cheap, much more expensive than a movie ticket.  " "That's true.  "Fukuda Mitsumi blinked, "Then what standard are you going to use?  " "Just keep the current standards unchanged," Nick Anderson responded. "After deducting the cost, 37 to 50 per cent, I think it is a good ratio.  Of course, in order to highlight the cooperative status of both of us.  The 50-50 split is a special preferential condition you enjoy.  "Nick Anderson said. "So" Mitsumi Fukuda knew that Nick Anderson must have other things to say. "In addition, I can also authorize you to independently produce Pandora-format movies, which are not limited to distribution in Asia.  I take 20% of the income from this kind of video.  " Mitsumi Fukuda laughed, "What if Hollywood spares you from cooperating with me?  " "I think both of us should have full communication on this point," Nick Anderson said with a smile, "What do you think?  "    "certainly.  "Fukuda Mitsumi nodded, "If you are not afraid of being accused of monopoly.  " "Speaking of this.  Nick Anderson stretched out his finger, "I heard that you are very influential in China?"  " "The Pandora helmet has not yet been approved for sale in China!  "Fukuda Mitsumi said. "This is going to rely on your influence.  Nick Anderson pursed his lips, "I need to build an assembly factory in China. This may be one of the conditions for negotiation."  " "Are you serious?  "    "certainly.  "Nick Anderson spread his hands, "I also want to stop those guys in Hollywood from stabbing me in the back.  I was actually looking forward to the guys at Google coming to me about their Glass development, but they seemed a little too cautious.  " Fukuda Mitsumi curled her lips, "I will help you do this," she said, "Actually, I am going to China soon, and Shen's filming progress is too slow this time.  " "You should understand.  "Nick Anderson said, "After all, what he was shooting this time was a new format.  " "But isn't your helmet also compatible with ordinary movies?  At the same time, ordinary movies can also be converted into Pandora format through post-production.  " "Yes, this results in huge movie costs.  "Nick Anderson tilted his head, "The sales of a movie that is not particularly popular cannot afford such conversion costs.  ¡± ¡°I feel that movies are completely unable to meet the needs of consumers now.  "Angela Mason said, "Those people in Hollywood are anxious to death.  " "Yes, they will also worry that over time, everyone's consumption will decrease.  "Nick Anderson looked at Mitsumi Fukuda."I know they are all jealous of the sales of "The Magic Apprentice". One million sales, the cost is amortized to a negligible level, 200 million in revenue, and this is just the beginning." Nick Anderson said, "  It is foreseeable that even if the "Magic Apprentice" series cannot dominate the box office list, their combined revenue will definitely set a record. "Yes, I have no doubt about it," Mitsumi Fukuda said.  "I think we should have a drink, what do you think?" Angela Mason said.  The reality is the same as what these three people discussed. The five million inventory was sold out within ten days. People who did not buy it vented their dissatisfaction through various means such as the Internet and the phone, so that the specialty store had to  Police are stationed for a long time, otherwise the store is likely to be smashed or burned down by angry consumers.  The shop assistants were constantly being questioned: You don¡¯t even have the goods, and yet you open a shop that¡¯s just like an egg!  The same thing happened around the world. Pandora had to publicly announce that the second batch of 5 million stocks was being assembled on the production line. At the same time, the company decided to expand production capacity and add two more production lines around the world.  Consumers are rejoicing, and interested parties are already concerned about where the two additional production lines will be located.  Mitsumi Fukuda has flown to China. After meeting with Shen Zhenghui, he conveyed his intention to meet with leaders through connections. The topic of discussion was very clear. Pandora intends to put a production line in China, and Pandora also intends to open the Chinese market.  Hong Kong took advantage of the industrial layout and obtained a sales quota of 10,000 Pandora units. All of them were robbed within one day, and a few Pandora helmets flowed into the mainland.  After experience and evaluation, mainland leaders received a detailed report. Although the hardware was advanced, it was not impossible to produce it in the laboratory, but it lacked the capability for mass production.  At the same time, it will take another ten or eight years to understand the software technical standards and make them autonomous. By then, others will have no idea how many times they will have to upgrade.  As for the total economic value that this thing can drive, it is conservatively estimated that the world can reach 100 billion U.S. dollars in a year based on hardware alone. If you also include software, such as movie copyrights, network-related, etc., it is estimated that it should be several times that amount.  Hardware, this is the new economic growth point, and the US empire may rely on this stuff in the future.  Now, Pandora has shown this intention to the mainland government and their supposed goodwill, but it has started to cause headaches for the mainland.  And those who have enjoyed Pandora-format movies through helmets have also begun to discover and enjoy movies in ordinary formats. Although ordinary movies that have not been converted from the format are insufficient in terms of immersion, compared with LCD screens, it is not an order of magnitude.  of.  Consumers with a spirit of discovery quickly discovered the advantages of Pandora helmets in watching short movies, which is a truly immersive experience.  After the contract signed between Pandora and Kasuga was exposed, a small Japanese film company, Space Infantry Picture Production Company, boldly announced that it would cooperate with Kasuga to convert a small film in the Pandora format.  It immediately caused an uproar and even made headlines around the world.  Those large-scale small film companies suddenly started thinking, but the Japanese's actions to steal the limelight also gave them a certain sense of crisis.  All of a sudden, all kinds of moral criticism, accusations, analysis, and introduction articles emerged one after another. Objectively, they played a very good propaganda role. Even the most determined critics had to admit that the Pandora-style movie was too real.  If it is strong, it will give you a strong sense of participation, so the excitement of the short movie is very strong. This is a huge impact on minors, families, and ethics.  But it is obvious that such publicity has stimulated Pandora's sales even more, and Space Infantry Pictures Production Company continues to receive calls from enthusiastic audiences asking when their Pandora-formatted works will be available for sale.  The Japan Ethics Association announced that Pandora-style short films must also be coded.  However, due to legal regulations and other reasons, Hong Kong and Taiwan can enjoy the treatment of infantry films, which makes them eagerly await it, and at the same time they are even more anxious about the production of Pandora helmets.  In this context, the mainland government feels that the situation it is facing is even more embarrassing.  But for a capitalist society, being able to make money is everything.  For this reason, both the United States, Europe, and Japan began to lobby Pandora to locate the new production lines in their countries.  But just like savvy capitalists, not just Nick Anderson, but all capitalists know that due to cost considerations, it is obviously the most profitable to place the production line in China.  While the government was deliberating, the people in mainland China were also clamoring for Pandora helmets. At this time, China Unicom had just signed a hardware sales contract with Apple.  (To be continued)
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