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Text 927. The wolf is coming

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    "I don't want to do anything to you, but I'll leave the operation plan to you. I'm also busy with the agricultural base and can't spare any time. Moreover, this matter is now known to everyone in the company. Don't look at Ye  Sichuan has been focusing on hardware and technology preparations, but he is actually waiting to see what you can do. Little Prince of Marketing, Xiao Yi, you must not disappoint us all!" Luo Ge chuckled,  He looked cunning. Although he didn't raise this issue, Yang Yi would definitely bear it. But before going to the island country, the boy accidentally revealed a prediction one time, and his tone was very firm. The fat man started to tell Yang Yi  The so-called "Great Entertainment Era" and "Online Game Gold Rush" have great expectations in my heart. I really want to see if this guy with an almost monster-like market vision can still spot it this time.  So Tan Tanshou looked like he was not afraid of the stage when watching a show: "I have contacted you about the manpower you want. The company in Yuezhou, Zhuojie Siyuan, was only responsible for the most basic marketing before. However,  Now it has started to involve in the brand operation business, and the reputation is still good. " "The ability to operate the brand is basically dispensable. What I want is the most basic execution ability in the marketing business. What kind of Zhuojie is this?  Siyuan, can you meet my requirements?" Yang's expression became solemn as soon as he heard Luo Ge talk about business.  After obtaining the full copyright of "Stone Age", he was quite well prepared on how to operate and promote this game.  The most important point is also an indispensable promotion method at present - offline Internet cafe promotion, which forms part of the entire promotion plan.  It cannot be directly implemented by Yangyi Culture, but it is a very important step.  The boy carefully recalled and weighed the game operations in his previous life.  Especially the first generation of online games, the first few years after they first logged into China.  After using various promotion methods for major games, the corresponding plan was formulated just three days ago.  Needless to say, there is the same search and the same navigation. Large advertisements have been hung on the homepages of the two sites for a long time. Then, all the Internet businesses under Yangyi Culture, Yunzhong Online, Yanhuan.com, New Silk Road and other websites have also been posted.  With the animated advertisement of "Stone Age", you can directly enter the "Stone Age" official website that has been initially completed after clicking it.  But after the first time, the most important thing left is offline promotion.  After careful consideration, Yang Yi did not choose to set up his own marketing team, but planned to outsource this part of the work to other professional companies.  The reason for making this choice is of course that the temporarily established promotion team is inexperienced. Even with its rebirth experience, it may not be able to achieve results in a short period of time.  As for the second thing, it is also the little arrogance in the boy's heart that causes trouble - in his previous life, he had never seen any of the top game companies in the country.  It will also set up its own offline promotion team. Even some second-tier companies such as Century Tianchen and Game Orange directly outsource their business when promoting their games.  The effect was not even noticeable, but it was so bad.  Although there are no professional game promotion companies and the lowest labor force in the industry chain yet, there are marketing companies.  So Yang Yi also asked Luo Ge to help pay attention, and then he had the Zhuo Jie Siyuan that the fat man said.  It’s just that I heard that the other party has taken action to transform its business.  The reborn man is inevitably a little worried again. Generally speaking, the technical requirements and gold content of brand operation.  Naturally, it is a step above the lowest level of marketing.  He is now worried that after the other party started the brand operation business, he will look down on the previous marketing promotion, so something went wrong in the final execution.  Hearing Yang Yi's doubts, Luo Ge waved his hands over there: "Don't worry, I have already gone to that company for an on-site inspection. The backbone of the professional team is still there, and the operating outlets in each city are also in good condition. After all, the most basic  Marketing is the foundation for a company to make a fortune. It is impossible to throw away this aspect just because it gets involved in higher-end businesses. Moreover, if you want to do a good job in brand operation, marketing is also the most important thing. You are not a fool.  Just forget about the basic core business." Luo Ge was so confident that the boy felt a little more at ease, so he stopped saying anything and nodded: "Okay, Brother Luo, you don't have to worry about the game launch.  It will be closed. If nothing happens, then I will go to the network department to see if we end up raising the market’s expectations. As a result, when the players start playing the game, the experience is a mess.”  He waved his hands repeatedly: "You go, you go, I just want to talk about this matter. Zhuojie Siyuan will send someone over in the afternoon. If you have any requests then, just talk to them directly. There are still problems waiting for me in Yuezhou.  It’s being dealt with, I guess I won’t be able to come back for a few days…”?… When Yang Yi came to the Network Business Department, there were also people inside.?It was a heated situation.  Now the business of same search and same navigation has stabilized and has basically entered a period of rapid development.  However, because of the establishment of the game department, there was a lot of discussion within this large business department.  Most IT men are interested in games. Even if they are not addicted to it, after a day's work, it is a common scene in the Yangyi network for friends to play CS or StarCraft online.  Therefore, when selecting employees in the game department, many guys enthusiastically signed up with very bad intentions.  But fortunately, these otakus still have a very clear idea of ??the separation of life and work. They claim that they can go to the game department on a first-come-first-served basis, but when it comes to setting up servers and adjusting the game kernel, they have to optimize the program and add internal functions.  At work, he also works hard.  Without the hard work of these employees, "Stone Age" would not have been able to move from the original version on the island country to the 2.0 version planned by Yang Yisuo in just half a month. What are the family functions,  As for the riding function, all the things that Yang Yi had some impression of were brought up at once. When the employees of the newly established game department lamented that their boss's demands were too much and too high, they couldn't help but marvel in private. They felt that this little boss  There are so many ideas, it’s like a living creative machine.  "The HP 8-socket servers are all ready, and other supporting hardware will be in place within a week. Currently we have prepared two server group combinations, three HPs and one NAS. The cost of such a group of servers is  It costs about half a million US dollars and can support an average of 6,000 online people. The second option is a composite serial server group of five HPs and two NAS. The data exchange capability is improved, but the hardware resources are a little wasteful. However,  Taking into account the concentration of users' online time, this solution can" After arriving at the game department, in the office of Zhan Chonghui, the latest employee, a technical director was reporting to him.  As soon as they saw Yang come in, the two of them subconsciously planned to get up, but were stopped by the boy's wave. Then, after several people had finished discussing the matters at hand, they greeted the employees one by one: "How about it, there is nothing technical or technical.  Is it a funding issue?" After receiving a positive answer and chatting with a few people for a while, he sent away the technical team and sat across from Zhan Chonghui: "Is the situation straightened out soon?  Now is the promotion stage. I plan to leave this area to you. Don’t complain to me and say I’m treating you like a mule.” Zhan Zhonghui has been in Yangyi Culture for almost half a month.  Inside, he and Yang Yi also meet every three days to exchange views and opinions, and report on the progress of their work, so they no longer act respectfully when meeting boys like the previous erudite class in Beijing.  Yang Yi made a joke at this, and he couldn't help but laugh before he even opened his mouth: "I know now, Mr. Yang, that you are not just thirsty for talents, but simply because you are short of manpower, so you are looking for cheap labor. Don't worry.  , Even if I am exhausted, I still have to do a good job in the game department, and I can’t let the boss’s hard work go to waste.” Before coming to Yangyi Culture, he was just a department manager at Wangyi, and there were 163 people above him.  The company's vice president and CEO of the business unit. Although the senior management also plans to put him in charge of the upcoming game business unit, what is the difference between Yangyi Culture's game business department and Wangyi's game business department?  ?  And the latter is obviously more determined.  In addition, after arriving here, he was immediately appointed as the senior vice president and chief operating officer of Yangyi Games. It can be said that he has single-handedly controlled the newly established department of the company.  As a man with ambition, what could be more satisfying than having a place where he can express himself to the fullest?  He has all the power in the game department, so he is naturally content.  "It's not enough to be exhausted. I'm still waiting for you to make Yangyi Games the best in the domestic industry. I have to wait until then. A boss who can't choose the right time to get rid of the trouble and kill the donkey later is not a competent boss.  ." Yang Yi was in a good mood and joked a few words.  After the two laughed together for a few times, they sat down and talked about serious matters: "I have also formulated a relatively vague policy for marketing. Of course, it is just some personal opinions and general suggestions. As for the specific requirements,  The choice has been supervised and implemented, and that is your business. I promise not to interfere." The boy said as he handed the plan he had summarized over the past few days to Zhan Chonghui: "It is mainly for offline promotion, you.  Take a look and feel free to ask any questions, after all, you have the final say here." (To be continued, please search Piao Tian Literature, the novel will be better and updated faster!
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