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Text Chapter 4048 One hundred million US dollars

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    One hundred million US dollars, this is the price Jia Hongjian and others offered.  Why is the price set at such a price? Because Jia Hongjian clearly remembers that in the history of our country's car companies, the price of buying a private car after one year was more than 70 million US dollars!  Since it can be sold for more than US$70 million in a year, why should we ask for much more now?  We made an offer of US$100 million, and after some counter-offering, the deal was finally sold at less than US$150 million. Jia Hongjian felt that this was acceptable.  US$150 million is his psychological bottom line, and he won't be willing to sell out any higher.  At that time, it doesn¡¯t mean that we will give up and not sell it, but that we can slowly delay it until the owner can no longer support it before buying it!

    Why is Jia Hongjian willing to double the historical bids of domestic companies as his psychological bottom line?  Mainly because we bought it in advance!  The earlier you buy, the sooner you can enjoy it, and the higher the price. Isn¡¯t this normal?  Just like Samsung mobile phones, they are naturally the most expensive to buy when they are first released. Then they start to drop in price after half a year, so they are definitely cheaper to buy.  As for China Automobile, it is best to buy this private car as soon as possible to avoid long nights and dreams. Besides, if we buy it early, we can introduce and absorb private car technology earlier, right?  We can also arrange for DPM and Saab to cooperate in developing powertrains earlier, right?  It can be said that the best situation is to buy D privately as soon as possible, so that everything will be beneficial to Huaxia Automobile in the future!

    So for this convenience, Jia Hongjian was willing to pay twice the price.  And besides, when our domestic companies bought D Private, I remembered correctly that D Private was already bankrupt at that time.  Of course it¡¯s cheaper to buy when you¡¯re broke!  Just like our domestic courts have closed the auction of commercial housing, the price at this auction must be cheaper than the market price. Otherwise, the people at the auction will have to buy in the court if they are too full?  Where can¡¯t people buy market-price commercial housing?  But now when you buy someone else's business before the private company goes bankrupt, the money you get is naturally different.  Just like a landlord who owes someone a large amount of money, now we come to ask someone if their house can be sold.  If someone is willing to sell it, the price may be a little cheaper than the market price, but compared with the price that is sealed up by the court and then auctioned, it is still incomparable!

    "The D private side is still a little dissatisfied with Huaxia Automobile's asking price of US$100 million, and they still want a better offer.  Naturally, we have to bargain here, after all, we have acquired it.  You have to bear debt!  Our own debt of 100 million U.S. dollars is about to expire, and we will have to pay it back later!  So after calculating everything, we have invested US$200 million. This is definitely interesting, right?  Historically, when domestic companies acquired private companies, they did not need to bear debt, and what they bought were net assets!  The money from the sale was given to banks and other private creditors as compensation.  It can be said that our domestic companies bought private companies so cheaply, mainly because the Australian banks suffered a small loss, and then the shareholders of private companies suffered big losses!  And now, whether it is shareholders or banks.  Naturally, people don¡¯t want to suffer losses, so the debt we have to bear will naturally have to be taken into account!

    But fortunately, when it comes to bargaining, Australians are not that patient.  After all, people still have to pay wages, pay for deliveries to upstream suppliers, and pay interest to banks. So after a few days of bargaining, the price was basically set at US$120 million.  Such a price was acceptable to Jia Hongjian.  At the same time, the other party's shareholders also felt that it was barely okay.  However, before signing the acquisition contract, in addition to finding an accounting firm or something to come over and check the accounts and other financial information.  There is still something that Jia Hongjian and the others need to do, they need to hold a meeting for the employees of this private company.  After all, no matter from which perspective, if a company is sold and the boss is changed, the employees in the company must sign all over again their previous labor contracts.  And employees are also worried about whether wages and benefits will decrease, whether someone will lose their job, etc.  In this regard, Huaxia Motors still gave Australian employees a guarantee that they would not be fired.  Make sure their treatment is the same as before.

    Of course, this kind of promise is mainly given to blue-collar employees. For white-collar workers, especially various engineers and various executives, such a promise is of little use.  What these people are more concerned about is how China Automobile plans to operate privately!  Regarding these people's questions, Jia Hongjian did not talk nonsense about helping private companies develop the Chinese market.  There is no promise to allow private development to develop independently.  Even though Jia Hongjian knew that such a promise would comfort people, he still didn't say it.  Why?  Because this kind of promise is really difficult to realize!  Take, for example, helping D to introduce domestic customers privately. This is basically very difficult to do.  Why?  Because although China Automobile is a Chinese car company, it is precisely because we are a Chinese car company. How shameless do our domestic car companies have to be to purchase gearboxes that are wholly owned by Huaxia Automobile?

    In the past, when Huaxia Hi-Tech was developing decoding chips for VD players, they were able to sell them to various domestic manufacturers. The main reason was that Huaxia Hi-Tech did not make VDs themselves at the time!  At that time, we were standing on the market and selling to various manufacturers in the market. We did not directly compete with other manufacturers.?Relationship!  But it¡¯s different now. We at Huaxia Automobile have been competing in the domestic automobile market. As a result, now we have bought D privately, and we have to sell the gearbox products of our 100% holding company to domestic competitors.  ?  No matter how you think, no one else will buy it!  After all, this involves the face of the brand!  On the one hand, there are many gearbox manufacturers in the world. Although there are only a few independent ones, semi-independent manufacturers such as Aisin sell their products all over the world, not to mention Z.  A gearbox giant!  We even have long-term partners in more than 100 countries, and we want to provide them with long-term supplies!

    For example, if a domestic car manufacturer buys an Aisin or Z gearbox, they will not announce it and just pass it by in a daze. If consumers don't do their own research, how will they know what brand the car manufacturer purchased?  engine and gearbox?  Therefore, even if our domestic companies cannot make consumers think that gearboxes and engines are developed by those manufacturers themselves, at least they will not think about it. For automobile companies, it is best for consumers not to pay attention to this brand.  Anything but this car!  And if they purchase a private transmission gearbox owned by Huaxia Automobile, it will be completely different.  This makes them seem to be very unskilled, and they actually want to buy competitors' products and put them on their own cars. What is this?  The image of other car companies has been dwarfed all of a sudden!

    This is also the reason why Toyota¡¯s gearbox factory needs to be independent. If Toyota¡¯s gearbox factory is not independent, then who among the world¡¯s leading car companies will buy Toyota gearboxes?  Even if it¡¯s General Motors, people won¡¯t buy it like this!  Because when people say that GM actually uses Toyota transmissions, consumers will immediately feel that GM is not as technologically advanced as Toyota!  But Aisin Seiko has become independent, and part of its shares are still in the hands of Toyota. Of course, Toyota's own cars will use Aisin's gearboxes, and because they don't hold a controlling stake, and Toyota can't control Aisin, this is why  If other competitors are willing to buy Aisin gearboxes, at least on the surface it has nothing to do with Toyota, right?

    Therefore, if Jia Hongjian says that he wants to recommend privately owned gearboxes to domestic companies, it is purely deceiving and deceiving!  This is such a deceptive thing. Jia Hongjian is not saying that you can't do it, but that if you do it, you have to see if there are any benefits!  In fact, Jia Hongjian judged that there was no benefit in doing so!  We promised to recommend this kind of thing to domestic companies, but no one placed orders after we recommended it. So what would Australians think?  When people look back, they will wonder if we did not recommend it seriously, or if we deceived them!  When they begin to feel that the Chinese boss and the Chinese headquarters are not of the same mind as them and start to deceive them, management will be difficult to handle in the future!

    After all, we still want to regard d private as part of the core R&D center, and we will still use d private in the future!  If you deceive them at this time, there will be no benefit, and it will even cause more management troubles in the future. Isn't this more gain than loss?  How could Jia Hongjian do such a thing?  So Jia Hongjian clearly told these Australians that their goal has never been to invest in private companies, and it has never been to let private companies operate independently!  Instead, divest private research and development and manufacturing!  In the future, R&D will be combined with Saab's R&D center as the powertrain R&D department. Saab will develop engines, and they will develop gearboxes. The two parties will work together to provide powertrains for all conventionally powered car brands under China Automobile.  become.

    On the other hand, the private factory in Australia will of course be retained, but at the same time, Huaxia Automobile will also invest in building private factories in mainland China in the future.  In this way, the gearboxes produced by the factory in Australia are mainly used to match the high-end car brands of Huaxia Automobile, while the gearboxes produced in mainland China are mainly used to match the mid- to low-end cars. This is not intentional by Jia Hongjian.  It's like worshiping foreigners, but the cost of production here in Australia is naturally relatively high. We can't use relatively high-cost gearboxes in mid- to low-end cars!  Isn¡¯t this something you can¡¯t live with yourself?  In this case, it is actually better to let the Australian factories strive for excellence, produce relatively high-quality gearboxes, and then match them with high-end cars. Wouldn't this be better for everyone?  (To be continued.)
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